PROJECT REPORT

ON
“BUYING BEHAVIOUR OF CONSUMER”
(MARUTI SUZUKI)

A TRAINING REPORT SUBMITTED IN PARTIAL FULFILLMENT OF REQUIREMENT FOR THE DEGREE OF

MASTER OF COMMERCE (M.COM)

SUBMITTED TO: - SUBMITTED BY:-
PANJAB UNIVERSITY RIMPLE DEVI
M. COM 2 SEM.
ROLL NO.-47417

D.A.V. COLLEGE, HOSHIARPUR

PREFACE

The six weeks vocational training program has been introduce by Panjab University for an elaborate
and practical study related to management and accounting from any institution.An employee when joins
the organisation is just like a raw material who dosen’t possess the desired skill and knowledge to
produce the standard output.Also the employees required to be upto date according to the
technological changes.To achieve these objective some kind of training is required.In this age neck to
neck competition ,there is much importance given to practical knowledge.The theoratical knowledge is
not sufficient to understand the boundless field of Management.Trainigng in the Automobile sector
provide a student sufficient knowledge to develop an education to connect theory and practical.So to
fullfil our purpose I have done training at

MARUTI SUZUKI

(HOSHIARPUR AUTOMOBILES)

VILL. SINGRIWALA,HOSHIARPUR

DECLARATION
I hereby declare that project entitled,’’ BUYING BEHAVIOUR OF CONSUMER MARUTI SUZUKI
CARS’’submitted by me to Punjab University,Chandigarh in

ACKNOWLEDGEMENT

Every project big or small is successful due to effort of a number of wonderful person who always given
their valuable advice. I sincerely appreciate the inspiration, support and guidance of all these people
who have been instrumental in making this project a success.

I would like to express my sincere thanks to Prof. Jugal Kishore, H.O.D. of Commerce, D.A.V. College,
Hoshiarpur  for inculcating me the correct spirit of mind through his valuable advice for doing the
project work.

I place my gratitude of special thanks to my project guide Prof. Munish Malhotra of Dept: of
Commerce, D.A.V. College, Hoshiarpur, who helped me at all time with valuable suggestion to enable
me to carry out the project with great confidence and enthusiasm.

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