Expand your Retail business

Online and apply for

Government Funding
Speakers

Reetta Sairanen Eunice Chung

Customer Success Manager Founder
Liana Technologies E&M Business Consulting
Liana Technologies
● Founded 2005

● 5 offices overseas

● Marketing technology partner for

companies with in-house marketing teams

● Our mission: to help business owners and

marketers to save money, time and nerves

● Offering full stack of customisable,

scalable, user-friendly digital marketing and
PR tools: from email marketing to websites
 eCommerce in Hong
Kong
● Revenue of eCommerce market
US$5,511m in 2020*
○ Expected annual growth rate 6.8%
● Growing user penetration: 76.1% in 2020,
expected to hit 80.5% by 2024
● High web traffic: consumers spend more
than 24 hours a week online
● ARPU currently US$966.50.
● Great opportunity for businesses to
compete also globally, with low investment
cost

*Statista Digital Market Outlook, 2019, including only B2C

Example Company -

Golden Sportswear Limited

• Sportswear provider
• Middle Aged Business Professionals
• Only offline so far
• Plans to expand their business
 Benefits and Why
start now?

• Expand markets overseas

• Gain new customers’
• Lower the costs
• Stock, office, employees, travel
• Enable Deals, Bargains, Coupons, and
Group Buying
• Create Targeted Communication
• Remain Open All the Time
Conclusion

• Understand your brand

• Target market
• Customer journey
• Find the perfect partner
• In which you need most support?
• What do you already know?
• What is important for you?
• Keep it simple
Thank You!

Reetta Sairanen
Customer Success Manager
+852 9581 4216
reetta@lianatech.com
QUESTIONS?
Thank you