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Learning activity 3

Evidence: Advertising

Create an ad for a product and answer the questionnaire. Then, make a


television commercial in a video bearing in mind your answers and the
importance of media literacy through critical thinking.

The peace of mind of


having a Linux
smartwatch

Product
LINOX SMARTH WATCH

Message The great use a smartwatch can have

Advertiser
Text and image
The persons will be identified as those who can
Identification
use this accessory to make them look more
technique
beautiful and sophisticated.
Goes to show that this smarth watch can be
Generalization
used by anyone, both at home and at work,
technique
inculcated to exercise.
Seeing how she transforms into a classy
Emotional appeal person, she will feel happy and confident with
technique the smartwatch, since it could facilitate the
necessary needs.
Celebrity endorsement it will show as a recognized actress also uses
technique this smartwatch and looks beautiful
it will show as a recognized actress also uses
Ideology
this smart watch and looks beautiful

When you finish your work, send the file to your instructor through the platform
as follows:
1. Click the title of this evidence.
2. Click Examinar mi equipo and look for the file in your computer. Make sure
the file is attached.
3. Leave a comment for the instructor (optional).
4. Click Enviar.

Note: This evidence is an individual activity. Remember to check the learning


guide in order to know if you have done all the assigned activities, know how to
develop them and deliver them correctly.

Criterios de evaluación

 Analiza los elementos de la alfabetización mediática desde una perspectiva


crítica, utilizando el vocabulario y la gramática requerida.

 Redacta textos basándose en la alfabetización mediática desde una


perspectiva crítica, manejando el vocabulario y la gramática requerida.

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