1.

Market Need

 A solution to the improper non-biodegradable waste deployment.

 Alternative source of heat for cooking which is an environmental
friendly product and which will be well-benefited by the target
market.

2. Create a product base on the materials:

 Bio-plastic Briquettes

3. Target Market (describe)

 The local communities especially the households. The most

common and basic site of cooking is probably the house. It is
where the people transform raw foods into an edible food in order
to meet their body’s demand for energy.
 Business establishments (Restaurants and any food stalls)
Aside from the local community households, business
establishments such as restaurants are also one of the most
common and basic site of cooking. As they are a business
establishment, the entrepreneurs would rather go for a cheaper,
eco-friendly but last longer equipment, one way to control their
money.

4. Describe the features of the product

 Cheaper compared to the tree-made charcoals

 Eco-friendly since it creates lesser some and has no
residue
 Produces more heat
 Lasts longer
 Easy to acquire or to self-create