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LOVELY PROFESSIONAL UNIVERSITY

ACADEMIC TASK NO. 1


Mittal School of Business (MSOB) Faculty of Marketing
Name of the faculty member: Manmeet Kukreja
Course Code: MKT 352 Course Title: Selling and Sales Management Max. Marks: 30 marks
Date of Allotment: 17/08/2020 Date of Submission: 07/09/2020

S. Roll No Objectives of Guidelines Evaluation Parameters Expected Outcomes


No Academic
Activity
1 ALL To have Students will identify a The written report Student will know the various problems
STUDENTS practical venture and understand its covering all the details in business through interaction with
knowledge of nature of business. Students will be submitted by the different business owners and preparation
the market will identify the problems students. Problem of sales plan.
faced by venture in identification: 5 Marks
generating / increasing their Sales Plan &
sales .The student will Recommendations -20
develop a sales plan for the Marks
respective venture with the Sales Channel Strategy
help of venture managers -5 Marks
by collecting
information/data online or
secondary sources and give
suitable recommendations
to the venture.

Notes :1-The assignment will be individual


2-The submission(s) will be online mode
3- There should not be any duplicity/repetition of the venture name(s).

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