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  • Customer Journey Map: Journey Stage Persona Pain Points Persona Thoughts Persona Action Opportunity

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    Wilder Trochez
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    This document outlines a customer journey map template that analyzes a buyer's experience through each stage of the purchasing process. The template includes sections for identifying the buyer persona, scenario, and goals at each journey stage from pre-purchase awareness through post-purchase loyalty. It is intended to help understand the persona's pain points, thoughts, and actions to identify opportunities for improvement.

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    IC-Customer-Journey-Map-10598

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    This document outlines a customer journey map template that analyzes a buyer's experience through each stage of the purchasing process. The template includes sections for identifying the buyer persona, scenario, and goals at each journey stage from pre-purchase awareness through post-purchase loyalty. It is intended to help understand the persona's pain points, thoughts, and actions to identify opportunities for improvement.

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    9 views2 pages

    Customer Journey Map: Journey Stage Persona Pain Points Persona Thoughts Persona Action Opportunity

    Uploaded by

    Wilder Trochez
    This document outlines a customer journey map template that analyzes a buyer's experience through each stage of the purchasing process. The template includes sections for identifying the buyer persona, scenario, and goals at each journey stage from pre-purchase awareness through post-purchase loyalty. It is intended to help understand the persona's pain points, thoughts, and actions to identify opportunities for improvement.

    Copyright:

    © All Rights Reserved
    Download as XLSX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as xlsx, pdf, or txt
    of 2

    CUSTOMER JOURNEY MAP

    Buyer Persona: Scenario: Goal(s):

    JOURNEY STAGE PERSONA PAIN POINTS PERSONA THOUGHTS PERSONA ACTION OPPORTUNITY

    PRE-PURCHASE

    Awareness

    Education

    Research

    Evaluation

    Decision

    Purchase

    POST-PURCHASE

    Onboarding

    Retention

    Loyalty
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