Turn your passion into a business 7 Meet our Director of Government Affairs 13 Events calendar 14

emphasis M O N T H LY
February
2 0 11

Keep more of
your money in
your business
Chamber member Roger Sipe, CPA, says your
tax strategy should think three steps ahead.
There’s a Member for That, Pages 8-9

ALSO INSIDE
Disney Institute
comes to town
T H E G R E AT E R F O R T WAYN E C H A M B E R O F CO M M E R C E
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Sales Representative 260.426.2640 • fwdailynews.com
 LETTER FROM THE PRESIDENT

Our teams are working for you

Dear Chamber Members and Friends,
Welcome to the February issue of Emphasis
Monthly! Hopefully you’re enjoying the new Em-
phasis magazine as well as the other improve-
ments we’re making to our lineup for 2011.
Mike Landram I’m hearing great feedback from many of you
CEO and President and hope you’ll continue to tell us what you like
The Chamber and what you don’t. We make our best improve-
mlandram@fwchamber.org ments when you share your ideas on making your
Chamber better.
In this month’s issue, you’re going to find many
things that matter to you. Our Graduate Retention
team is hard at work on TechFest11. This event
will get high school students engaged in technolo-
gy and careers that will make them the future lead-
ers you want to employ to advance your business.
Our government affairs team is down at the
Statehouse working to move forward our 2011
Legislative Agenda. They’re tackling issues that
help you grow your business, create local jobs, and
keep the local economy competitive.
Our membership team is hard at work to bring
you better services, stronger member discounts,
and events that you want to attend. Check out our
events calendar on Page 14.
Our communication team is streamlining how
we communicate with you and get the information
you want in the format you want it in.
As we begin February, mark your calendars for
the Third House Forum on Saturday, Feb. 19. This
event allows our members the opportunity to
meet with legislators and hear firsthand what’s
going on at the Statehouse.
Looking forward to seeing you throughout the
month ahead!
Mike

emphasis M O N T H LY INSIDE THIS ISSUE

Volume 21, Issue 2 A limited amount of

4 How we connect you to your legislators
Mike Landram advertising in Empha- 5 Disney Institute explores leadership excellence
President/CEO sis Monthly is available
exclusively to Greater Fort 6 Details about the Affordable Care Act
Maribeth Callicoat Wayne Chamber of Com-
Controller merce members.
Dave Young For rates and information,
Vice President of Air
Service Development
contact KPC Media Group: 7 Turn your
Lynn Sroufe
Michelle Merritt
Vice President of
Fort Wayne general
manager
passion
Membership and
Communications
lsroufe@kpcnews.net
(260) 426-2640 ext. 304
into a
Jon Swerens
Director of
Sherri Ayres
Fort Wayne advertising
business
Communications and sales manager
Emphasis Editor sayres@kpcnews.net
Lauren Richwine (260) 426-2640 ext. 323
Communications Specialist
8-9 How to keep more of your business’s money
and Photographer 10 New and renewing members
Emphasis is a publication of The Greater Fort Wayne 11 Are Millennial workers really different?
Chamber of Commerce. 12 20 ways to encourage workplace wellness
826 Ewing Street, Fort Wayne, IN 46802
13 Meet your voice at the Statehouse
CO V E R P H OTO : L AU R E N R I C H W I N E

(260) 424-1435 www.fwchamber.org

communications@fwchamber.org
14 Chamber calendar of events
Printed by KPC Media Group Inc., publishers of the
Greater Fort Wayne Business Weekly
The mission of the Greater Fort Wayne Chamber of Commerce is
to create a vibrant economic environment by supporting business,
advocating on behalf of the business community, and fostering
community partnerships to advance a common economic vision.

E M P H A S I S M O N T H LY 3
CHAMBER NEWS
How we connect you to legislators
The Greater Fort Wayne Chamber of Commerce
serves as your advocate at the state and local level.
In addition to daily monitoring on your behalf, we
encourage you to stay connected with us and take
advantage of the opportunities we offer our mem-
Katy Stafford bers to work closely with your state senators and
Director of Government representatives.
Affairs For example, The Chamber hosts Third House
The Chamber forums throughout the General Assembly session.
The Third House is a forum for the local legislative
kstafford@fwchamber.org delegation to report on their activity in Indianapo-
lis and to speak with Chamber members regarding
issues that directly affect you.
Elsewhere in The Chamber offers you many ways to get in-
this issue volved and stay connected with your delegation:
Sign up for the Chamber’s GovConnect
Read our question-and- newsletter: This newsletter helps familiarize you
answer article with Katy with the issues facing our region.
on Page 14. Join a Chamber committee: The Chamber of-
fers many committees, geared to your business ex-
pertise that gives you an added voice.
Attend a Third House forum: Get to know
your delegation on a personal level. Come meet,
discuss and network with your state legislators.
Are you an expert? Tell us about it!
Besides the glossy paper and sharp photos, I
hope our readers notice one other change in Em-
phasis Monthly: our new emphasis on sharing
knowledge.
Here are some ways our Chamber members
can share their knowledge with others — and set
Jon Swerens
themselves up as experts while they’re at it:
Director of
Tips articles: We at The Chamber are solicit-
Communications
ing articles that are a service to the reader. So any
The Chamber
kind of article that gives tips of some sort, or news
jswerens@fwchamber.org or explanation about some coming technology,
would be of interest.
Other examples: What kinds of things do cus-
tomers ask about frequently? Or what informa-
tion do you wish your customer knew?
The article on Page 7 in this issue about turning
your passion into a business is a great example of
real-life information that you can use.
There’s a Member for That: For these articles,
4 E M P H A S I S M O N T H LY
These forums are exclusive for Chamber members.
The dates for this year’s forums are:
 January 29, February 19 and March 19, 10
a.m.-noon each day, at the Fort Wayne Chamber.
 April 16, 10 a.m.-noon, at the Wells County
Arts, Commerce and Visitors Centre, 211 Water
St., Bluffton.
Answer the Government Affairs poll ques-
tion in the Chamber’s Emphasis Briefing: The
Chamber will be polling our membership on what
issues matter to you. Make your voice heard!
Attend the Chamber’s Statehouse Day:
Come to Indianapolis on March 1 and meet with
our delegation as well as network and engage on
the issues at the Statehouse. Contact Christina
Mitson at the Regional Chamber of Northeast In-
diana at (260) 424-0863 for more details.
At the Chamber, we value your membership and
we will work on your behalf at the state and local
level to see that your best interests are protected.
If you’re interested in receiving the newsletter, join-
ing a committee or attending a government afrairs
event, contact Melissa Beber at (260) 424-1435 or
mbeber@fwchamber.org.
we gather common questions a local consumer
would have and find the answers through the
goods and services of our members. The article on
Pages 8-9 is this month’s example.
Plus, every month, The Chamber stages a
“There’s a Member for That” Expo featuring many
more members who can help you answer those
same questions and more.
Chamber Academy: These sessions are 2- to
4-hour in-depth informational seminars present-
ed by leading professionals on cutting-edge and
critical business topics. The presenter helps at-
tendees apply the material to their particular busi-
ness situation and issue.
Lunch ’n Learn: These are similar to Academies,
but it’s from noon-1 p.m. and includes a lunch.
If you are interested in writing an article or in
teaching, contact our communications department at
(260) 424-1435 or communications@fwchamber.org.
CHAMBER NEWS

Disney Institute explores

leadership excellence
Disney Institute is bringing its renowned pro-
fessional development program, “Disney’s Ap-
Register for proach to Leadership Excellence,” to Fort Wayne
the seminar on Wednesday, April 20.
Sponsored locally by Ivy Tech Community Col-
Program registration is
lege–Northeast, the full-day event will allow area
$359 per person prior
professionals to learn how a leader’s behaviors are
to March 21 (early-bird
instrumental in conveying values, guiding strat-
registration) or $399
egy, and inspiring passion and interest among em-
after March 21 (regular
ployees.
registration). The price
The program will be at the Holiday Inn Fort
includes all course
Wayne and will give participants new ideas for
materials, a continental
being more effective leaders and generating high-
breakfast, and lunch.
performance teams. Ivy Tech–Northeast is also
Employers sending five partnering with Indiana’s NewsCenter and The About Disney Institute
or more participants Greater Fort Wayne Chamber of Commerce to pro-
Disney Institute was created to showcase “the
receive $20 off each vide this leadership opportunity to the northeast
business behind the magic” – Disney best
registration. Ivy Tech Indiana community.
practices that easily adapt to other organiza-
alumni, students, and “This is a great opportunity for northeast In-
tions. One of the most recognized names in
employees will receive a diana business professionals to participate in a
professional development, Disney Institute
$20 discount, as well. Disney Institute experience in Fort Wayne,” said
travels the world offering engaging seminars,
Jeff James, vice president for Disney Institute.
To register, go to www. workshops and presentations, as well as fully
“It’s a day of Disney training that will offer doz-
ivytech.edu/leadership or customized programming. Immersive learn-
ens of easy-to-implement, proven ideas that can
call Ivy Tech–Northeast’s ing experiences are also offered at Disney des-
help transform an organization. The program is as
Workforce and Economic tinations in the Americas, Europe and Asia,
appropriate for project managers and intact work
Development office at enabling participants to go behind the scenes
teams as it is for leaders and senior executives.”
260-480-4118. and see firsthand how business theory drives
“Disney’s Approach to Leadership Excellence”
operational excellence. The Disney Institute
To learn more about gives participants the chance to explore proven
client roster includes more than half of the
Disney Institute, visit Disney leadership philosophies that encourage
Fortune 500 and a wide range of small busi-
www.disneyinstitute. values that produce results and are fundamental
nesses, non-profits and government agencies.
com, www.facebook. for organizations to grow and succeed.
com/disneyinstitute, or “In an era where everyone is competing for busi-
follow www.twitter.com/ ness and market share, strong leadership is essen- alumni, students, and employees will receive a $20
disneyinstitute. tial for any organization to thrive,” James said. discount, as well.
“This program is made for businesses in any indus- “Ivy Tech–Northeast is honored to bring ‘leader-
try looking to build passionate workforce dedicat- ship’ — one of Disney Institute’s five core topics
ed to delivering products and services that exceed — to the northeast Indiana business community,”
customer expectations.” said Ivy Tech–Northeast Chancellor Jerrilee Mosi-
Program registration is $359 per person prior er. “Disney leaders at every level are fully aware
to March 21 (early-bird registration) or $399 after they are telling a great story that is designed to il-
March 21 (regular registration). The price includes luminate the goals of the entire corporation. This
all course materials, a continental breakfast, and seminar is but one example of Ivy Tech’s interest
lunch. Employers sending five or more partici- in engaging our community in unique training op-
pants receive $20 off each registration. Ivy Tech portunities for area business professionals.”

E M P H A S I S M O N T H LY 5
H E A LT H M AT T E R S
The Chamber
discount
If your business has 2 to
50 employees, you qualify
for a discount of up to
five percent on your small
business insurance pre-
miums from PHP. Average
annual savings is $2,500.
To receive a free quote,
call PHP at (800) 982-
6257 or visit www.
phpni.com and click on
the Chamber Discount
Program link.
SMART SOLUTIONS
The Chamber
discount
Chamber members can
save 60 percent on “core
catalog” items and four
percent off “retail catalog”
purchases. You can also
monitor expenses with
monthly reporting, and
order online, via phone
or fax, and through retail
stores.
For more info, contact
Chris Michaels at (260)
249-3977.
6 E M P H A S I S M O N T H LY
Affordable Care Act details
The newly passed Affordable Care Act requires
health plans to comply with certain mandates and
also provide important new benefits to employ-
ees. There is much uncertainty about what choices
employers will make over the next few years as a
result of these new requirements.
The “grandfathered” rule will provide flexibility
to ensure that employers can make the choices
that work best for them.
Maintaining grandfathered status
The purpose of maintaining this status is to
help employers keep existing health plans that are
working for them. To maintain grandfathered sta-
tus at the time of renewal, an employer must not:
 Eliminate all or substantially all benefits to di-
agnose or treat a particular condition.
 Increase a percentage of the cost-sharing re-
quirement.
 Increase a deductible or out-of-pocket maxi-
mum.
 Increase a copayment.
 Decrease the employer’s contribution rate.
Whether or not grandfathered status is main-
3 free online business resources
Office Depot can help your business through its
traditional product categories and through new,
innovative services and campaigns. Here are some
great examples you can use today:
Small Business Resource Center
It’s everything you need to start, grow and
maintain your business, from business start-up
checklists and tips on hiring employees, to advice
on creating a marketing strategy or even a compa-
ny logo. Find this resource at www.officedepot.
com/a/business-resource-center/.
Web Café Series
These free web-based seminars give you the op-
portunity to learn from industry experts on top-
ics from marketing and sales tools to finance and
technology trends. Workshops are held on select
tained, the employer’s group health plan must:
 Remove lifetime limits.
 Remove annual limits on essential benefits.
 Increase coverage for dependent children to
age 26.
Saving on preventive care costs
The Affordable Care Act also added high-value
preventive services to non-grandfathered group
health plans which include new services for wom-
en and children. High-quality preventive care
helps Americans stay healthy, avoid or delay the
onset of disease, lead productive lives, and reduce
costs. The list includes preventive care and screen-
ings as recommended by the U.S. Preventive Task
Force, Health Resources and Services Administra-
tion, and the Centers for Disease Control and Pre-
vention.
You will no longer be charged a copayment, co-
insurance, or deductible for these new preventive
services when they are provided by an in-network
provider. A full list of the covered services is avail-
able at www.HealthCare.gov/center/regula-
tions/prevention.html.
Tuesdays at 4 p.m. and consist of a 40-minute pre-
sentation and a question-and-answer session. You
can submit questions and download highlights or
the full transcript from the presentation. If you
can’t attend the live event, replays are available in
the archives. Schedule and registration is available
at www.officedepot.com/webcafe.
Disaster Preparedness Advice
Being prepared is the best way to cope with any
hazard. Businesses need to take the necessary
steps to ensure they can bring operations up-to-
speed as quickly as possible should something
unexpected happen. Office Depot created www.
officedepot.com/getprepared to help you get
adequately prepared for a disaster, such as fire,
tornado or flu breakout. It focuses on your two
most important assets: your people and your data.
 TIPS AND
For more
information
At 3Rivers, we have
always been about want-
ing to help those who
seek it. We believe in
listening, understanding
and working together to
create a better future.
3Rivers exists to make a
real difference in people’s
lives. We know that
through engaging with
our families, friends, and
community we can make
a difference.
For more information
about Three Rivers
Federal Credit Union, call
(260) 490-8328 or visit
www.3riversfcu.org.
P H OTO : F R E E R A N G E S TO C K
TRICKS
Turn your passion into a business
By Three Rivers Federal Credit Union
Every small business is built on passion. As a
business owner, you have a passion for the prod-
ucts and services that you offer your community,
and you will never need any help keeping your en-
thusiasm alive.
However, small business owners do need spe-
cialized assistance in other areas. To be success-
ful from startup through all levels of growth, ev-
ery business needs a committed team of financial
partners to guide it through a sometimes confus-
ing and often frustrating ocean of numbers.
Do you have these partners ready to help?
 Financial advisor
 Certified Public Accountant
 Attorney(s)
 Insurance agent
In business, as in life, your success can largely be
determined by who you have on your side. That is
why it is crucial to develop a strong financial team
to support your business. Your passion for your
products and services will be contagious and this
team will be equally as excited to see your business
grow.
When do I need a business plan?
You should have a well-defined business plan
well before you launch your business, but if you
have already started your business without a plan,
you need to work on this important step immedi-
ately.
What is contained within a well-defined
business plan?
A business plan is like the map that leads your
business from startup to every level of growth
that you want to achieve. If you currently own a
business and you feel a little unsure of your direc-
tion, you may want to revisit the business plan and
make sure it contains some key elements. Here are
just a few of the items that your business plan
should include:
 A comprehensive explanation of your busi-
ness and its goals
 A thorough definition of the structure of the
business and its ownership (this is a good reason
to have an attorney on your team!)
 An analysis of your market
 Conservative, yet realistic, income projections
 A detailed description of the day-to-day op-
erations of the business
What financial factors should I consider as I
make decisions for my business?
As a small business owner, you will certainly
have multiple financial needs (usually all at once!).
You may need to move money in accounts or you
may need a loan to make a large purchase for the
business. When these needs arise, it is important
to know where you stand in some specific areas:
 Capital: How much do I have available to make
large purchases for the business or to put down on
a potential loan?
 Credit history: Will my personal credit history
impact my ability to gain credit for my business?
 Collateral: Do I have assets or property that
lenders can use as collateral to expand my borrow-
ing capabilities?
Your financial team can help you wade through
these factors and come up with a solid plan to take
care of any financial need that may surface.
What other considerations do I need to think
about?
As stated earlier, owning a business is all about
passion. You need to make sure you are doing what
you love. If you love it, you will nurture your busi-
ness and give it the care it needs to grow. A com-
mon struggle for business owners is the balance
of their time between the business and personal
priorities, such as family time.
The key to keeping the impact to your personal
life minimal is having a strong strategy in place for
your business so you can leave work behind when
you need to devote your energy to the rest of your
life. Developing a strong financial support team is
a great first step in giving you the peace of mind to
live your life on your terms.
E M P H A S I S M O N T H LY 7
THERE’S A MEMBER FOR T H AT

For more
How to keep more of your bu
By Lauren Richwine
information As general membership at the Greater Fort Wayne Cham-
Visit the featured
ber of Commerce continues to grow, so does the variety of or-
members online:
ganizations and companies that make up that membership.
Each issue of Emphasis will introduce or reacquaint you with
In Balance Books a few Chamber members who fall under that month’s specific
www.inbalancebooks.com theme. Whether your need is industrial, medical, or retail re-
Roger Sipe CPA Firm
lated, there’s a member for that!
www.sipecpa.com
Balance those books
Salin Bank With the hire of that first employee, an entire world of
www.salin.com responsibility and requirement opens up. You are no lon-
ger simply a business owner; you are now an employer.
Patricia Rumschlag of In Balance Books is often ap-
proached by new employers who want to know what
forms they need to file.
“There’s a “The forms a new employer needs to file will vary de-
Member for pending on how many employees there are, the size of
That” Expo your payroll, and other factors,” Rumschlag said. “As a
general rule, you should file a B21 from the State of Indi-
Your Business, ana and an SS4 from the federal government. That should Sipe’s firm offers a multitude of personal, business, and
Your Money keep you inundated with mail for a while!” tax services with the aim to keep clients balanced person-
Meet Chamber In Balance Books offers accounting services, Quick- ally and professionaly. As a business owner, it’s more than
members who can books installation and support, strategic workflow de- easy to get caught up in the business and forget to work
help you manage your sign, payroll preparation, and Microsoft Office software on the business.
business’s money training. Sipe believes balance is important because business is
It’s Rumschlag’s passion to see small business grow and similar to a three-legged stool. The legs are made up of
Wednesday, Feb. 23 grow profitably. your product, sales/marketing, and overall management.
10 a.m.-2 p.m. “When I can watch someone go from the garage to the If the owner spends all of his or her time in one area, the
The Chamber building warehouse to their own office, that’s what gives me a entire business will be shaky.
Admission is open to thrill,” Rumschlag said. “I love what I do. Accounting is One of the questions Sipe fields frequently is whether
everyone and free Tim
not just entering numbers into specific spots on a spread- it is a better business decision to purchase an automobile
Com
For more information, sheet. You have to understand the story that the numbers personally or as the company vehicle.
Sal
contact Michelle are telling.” “The question really boils down to whether they want
Merritt at (260) 424-
phantom income that they then have to pay taxes on or a
1435. Company car or personal? deduction that’s greater than the out-of-pocket cost,” Sipe F
Roger Sipe, longtime Chamber member and owner of said. “Typically if you own the vehicle personally, the mile- wit
Roger Sipe CPA Firm, is driven by success stories. The way age is going to be the larger deduction.” cha
he sees it, you should approach taxes the same way you “In business, it’s important to learn early to build on I
approach chess. your strengths and get somebody to cover your weak- ues
“With taxes you have choices about the moves you can nesses. Sometimes taking your business to the next level “
make and certain moves are gong to impact other moves simply requires passing control to someone with more ex- pro
you can or cannot make down the road,” Sipe said. “Tax pertise or who is naturally gifted in that area.” uni
planning should be a longterm strategy the same way a age
chess game is.” Invest in your business “
“Any good chess player knows you should always be “A misconception regarding the banking industry is that tea
thinking three or four moves ahead of where you are at banks do not want to lend money,” said Tim Miller, Com- larg
any given moment. Taxes are the same way. Play by the munity President of Salin Bank. “We are very interested tun
rules, but play to win.” in earning the trust of new clients and expanding the re- or

8 E M P H A S I S M O N T H LY
 business’s money
The staff of
Roger Sipe
CPA firm, from
left, are Sharon
McAbee, Gwen
Sipe, Roger
Sipe, Voyle
Hartleroad,
Lisa Moore,
Pam West, and
Terrie Mays.

and lationships we have with our cur-

on- rent clients. In fact, Salin Bank
han experienced strong commercial
ork and retail growth in 2010 and has
already added new commercial
s is lending relationships in 2011.”
of Salin Bank is one of the few
nt. remaining independent, family-
the owned community banks in the
Midwest.
her One of the lesser known facts
Tim Miller
bile about Salin Bank is that they
Community President
have about $800 million in asset
Salin Bank
ant strength and two dozen branches
ra throughout the state.
ipe Family-owned or closely-held businesses like working
ile- with Salin Bank because Salin understands their unique
challenges and opportunities.
on It doesn’t hurt that the Salin investment group contin-
ak- ues to outperform the market.
vel “By being privately held we can take a longer term ap-
ex- proach with our relationships,” Miller said. “We are also
M A I N P H OTO : L AU R E N R I C H W I N E

unique in our team’s depth of banking and wealth man-

agement experience.
“For example, the Fort Wayne commercial banking
hat team each has at least 20 years of experience. Plus we are
m- large enough to handle nearly any commercial loan oppor-
ted tunity and our treasury management capabilities match
re- or exceed any of our competition.”

E M P H A S I S M O N T H LY 9
MEMBER BENEFITS

Benefits put cash in your pocket

Here at the Chamber, we offer our members so the member price for Chamber events. Also, all
many ways to save money that it can be difficult employees of members are eligible to be admitted
to remember them all, let alone take advantage of to member-only events, such as the Third House
them! Here’s a list of money-saving favorites: Forums.

PHP Meeting rooms

If your business has 2 to 50 employees, you
qualify for a discount of up to five percent on your
small business insurance premiums from PHP. Av-
erage annual savings is $2,500. To receive a quote,
call PHP at (800) 982-6257 or visit phpni.com and
click on the Chamber Discount Program link.
Office Depot
Chamber members can save 60 percent on “core
catalog” items and four percent off “retail catalog”
purchases. For more info, contact Chris Michaels
at (260) 249-3977.
Members get free usage of meeting rooms large
and small in the Chamber building during busi-
ness hours.
Promotion and referrals
Members can create and offer member-to-mem-
ber coupons on the web site. Members also get
free promotion to a readership of 24,000 through
Emphasis and free phone and web referrals.
Notarization and certification of origin
Free for members by our front desk staff.

Event discounts and admittance To learn more, contact The Chamber at (260)
Every employee of each of our members receives 424-1435 or visit our web site at fwchamber.org.

NEW AND RENEWING MEMBERS

New members Renewing members
December 2010 December 2010
Ace Radiator, Inc. AMO Office Supply
Cartridge World Accu-Label, Inc.
DR Management LLC Air Management Systems,
Fort Wayne Children’s Zoo Inc.
From The H.E.A.R.T. Allen County War Memorial
Jamestown Homes Coliseum
Lake Land Investment Alliance Healthcare Solutions
Properties Antibus Scales & Systems
Martin & Geeting Manage- Arbor Education & Training
ment LLC Batteries Plus
Old Crown Beckman Lawson, LLP
Snow & Sauerteig LLP Boyer & Boyer
Tara Cooperative, Inc. Burkhart Advertising, Inc.
TownePlace Suites Fort Caring About People, Inc.
Wayne North Clinkenbeard Dentistry
US Mattress & Furniture Coldwell Banker Roth Wehrly
Graber
Colen Moving & Storage, Inc.
Courtyard by Marriott
For more Downtown/Convention
information Center
Covington Commons Senior
Find more about Community
these businesses in David Culp & Co.
Cunningham Optical One
our online business
Daisy Wheel & Ribbon Com-
directory found at pany, Inc.
www.fwchamber.org. Deister Machine Company,
Inc.
E & B Paving, Inc.
East Allen County Schools
Annie Eckrich/Re/Max
Results
Fairfield Inn & Suites By
Marriott/Fort Wayne
Feuser Heating & Air Condi-
tioning, Inc.
First Gear, Inc.
Flare, Inc.
ForeSight Consulting, LLC
Fort Wayne Community
Schools
Fort Wayne Medical Labora-
tory
Frontier Communications
Gladieux Consulting
Glenbrook Rehabilitation &
Skilled Nursing Center
Gregory, Zent & Swanson
Grinsfelder Associates Archi-
tects, Inc.
HR America
Hakes & Robrock
Hampton Inn & Suites
Hanson Aggregates Midwest,
Inc.
A. Hattersley & Sons, Inc.
Hospital Laundry Service,
Inc.
Hyatt Place Fort Wayne
Kees Grain Farms, Inc. Science Central
Keystone Concrete, Inc. Simcox Financial Services,
Kingston Residence Inc.
Koher Advertising Sonitrol Fort Wayne
Lebamoff Cap-N-Cork SourceOne Group, Inc.
Mannia & Co. Southwest Self Storage
Matthew 25 Health & Dental Stanley Steemer Carpet
Clinic Cleaner
McMillen Center for Health Strahm Group, Inc.
Education The State Bank & Trust
The Midland Group Company
Northern Insurance, LLC Summit City Metal Recycling
OnCallPSN, LLC Sweetcakes Comedy Enter-
One Eleven Design tainment Company
Ophthalmology Consultants Z. K. Tazian Associates
of Fort Wayne Tork Products, Inc.
Peter Franklin Jewelers Tri R Office Services Corp.
The Plex Tri State Christian TV
Protechs, Inc. US Signal
Riegel’s, Inc. Ueber & Friedrich Dentistry
Robert E. Crosby, Inc. Visit Fort Wayne
Rothberg Logan & Warsco Vital Living Therapeutic
LLP
Ruble Truck Sales, Inc.
Massage
VP Warehousing, LLC
SWS-Trimac Indiana, Inc. Wal-Mart
Saint Anne Home & Retire- Wayne Asphalt & Construc-
ment Community tion Co., Inc.
Sanco Industries, Inc. Women Caring for Women,
Sauer Land Surveying, Inc. P.C.
Schmidt Electric, Inc. Yoder Rahrig Family Den-
Schust Engineering, Inc. tistry

10 E M P H A S I S M O N T H LY
G R A D U AT E
Jennifer Fisher
Graduate Retention
Program Manager
The Chamber
jfisher@fwchamber.org
Need more
help?
If you’re a manager who
will be supervising young
people in internships,
and you still need a little
help understanding this
generation, join us for the
Supervisor Bootcamp,
April 28, from 3-5 p.m. at
The Chamber.
We’ll discuss strategies
for managing young
people and making the
most out of an internship
for you and your intern.
For more information
about this workshop visit
www.fwchamber.org.
RETENTION
Are Millennials different?
Every generation entering the
workforce causes a ripple.
Last month, I talked about Baby Boomers and
the need for a succession plan as they prepare for
retirement in the next few years.
Since Millennials will be the generation to step
into the workforce as a part of that plan, I thought
I would spend little time this month talking about
them.
Ask anyone who works with young people about
their thoughts on this generation of workers, and
you might hear about all the things they find frus-
trating.
 Millennials come into the workforce expect-
ing too much.
 They ask for too much money and need too
much attention.
 They are easily distracted, never without their
cell phones, and are egocentric.
The list of negatives goes on and on, but has this
generation gotten a bad rap because that’s how
they really are or because they are just different
from every other generation before them?
Let’s see how different they really are. Read this
list of qualities and see if you can decide what gen-
eration this is describing;
 Looking for meaningful work
 Seeking challenge
 Chance to prove themselves and show they
can perform well
 Enjoys contact with people
 Desire to be in a position of responsibility
 Resents being looked at as though they have
no experience
 Tends to be more job mobile
 Less respectful of authority
This list could definitely be used to describe Mil-
lennials. They want to know that their work means
something. They need to be challenged and want
the chance to prove themselves to others. They
like working in teams and want to be the CEO of
the company the week after they are hired.
Now, would it surprise you to know that this
information was taken from an article in the
November 1970 edition of Training and Devel-
opment Journal? That’s right Baby Boomers, it’s
talking about you!
Every generation enters the workforce and
Upcoming events
Summer Internship search season:
February-May 2011, www.indianaintern.net
Educator Summit and Roundtable Discus-
sion: March 2, 5-7:30 p.m., The Chamber
Northeast Indiana TechFest 2011: April
16, 9 a.m.- 6 p.m., Sweetwater Sound
Supervisor Bootcamp: April 28, 3-5 p.m.,
The Chamber
Intern Bootcamp: April 29, 3-5 p.m., The
Chamber
Sign up at www.fwchamber.org or call for
more information at (260) 424-1435.
causes a ripple. Each generation will always have
different ideals and a set of values that shape them
as people and as workers. That’s not a bad thing,
it just means a little adjustment may be required.
What’s important here is that Millennials need
good role models and mentors. More experienced
workers can offer young people the tools they
need to be successful day to day and teach them
appropriate work etiquette.
It’s also important to value what Millennials
have to offer your company. Use their enthusiasm
and desire to succeed. Let them share their ideas
and understanding of technology. It will provide
for a more successful environment for your new
employee and your company.
The key to this whole conversation is each new
generation in the workplace brings a new set of
challenges and opportunities. By managing the
transitions and changes appropriately, your com-
pany can tap into the next generation of leaders
and create a successful workforce ready to take you
into the future.
Internship Tip of the Month
According to the National Association of Colleg-
es & Employers, 81 percent of employers find that
new hires with relevant internship experience are
better prepared for work than those with no expe-
rience. Offering internships can be a great way to
find the future of your company! Advertise your
internships for free at www.indianaintern.net.
E M P H A S I S M O N T H LY 11
MEMBER R E L AT I O N S

20 ways to encourage wellness

Wellness By Heather Sittler
The majority of working adults spend a signifi-
seminar on cant amount of their waking hours at work. Giv-
March 9 en this captive audience, the potential impact of
worksite wellness programs can be significant.
Area employers interested
Employers can expect to see improvements in a
in changing their
variety of business costs – both hard and soft. Pro-
company culture and
moting a culture of health at the worksite provides
building a successful
opportunities for employees to positively change
workplace wellness
behaviors that affect their long term.
program are invited to
There is growing evidence that worksite well-
a special seminar on
ness programs improve individual health, reduce
Wednesday, March 9,
absenteeism and workers’ compensation claims,
from 7:30-11:30 a.m. at
and increase recruitment and retention efforts.
IPFW.
Employers are in the unique position to help
Sponsored by the their employees improve health status and main-
Wellness Council of tain low-risk health status by implementing inter-
Indiana and its Northeast ventions that are specific to each worksite and the
Regional Subcommittee, diverse needs of employees and their families.
the seminar is designed In addition, choosing appropriate interventions
to empower corporate is a critical step in developing and delivering a re-
decision-makers with sults-oriented worksite wellness program.
the tools, knowledge, The activities implemented in the worksite well-
and resources necessary ness program should reflect the overall wellness
to build wellness goals, the specific interests of the employees (from
initiatives in their own an interest survey) and the major health risks that
organizations. are prevalent within the specific population (from
claims data, Health Risk Assessment (HRA) data,
Dr. Troy Adams of
and/or health screening results).
WellSteps will talk about
In addition, using data to make the business
how to create a culture
case helps to generate continued support for com-
of health and wellness in
prehensive worksite wellness programs.
today’s workplace.
Here are 20 tips to create a worksite culture of
The event is in the IPFW health:
Walb Student Union  Set a budget for wellness efforts. A good
Ballroom. Cost is $25 for budget rule of thumb is 0.75 percent of the total
WCI members, $30 for health care expenditures from the prior year
Chamber members, and  Form a wellness team or committee that is
$35 for nonmembers. representative of the employee population. The
Tables of eight are also committee should include senior management,
available for $175. human resources, and representatives from all
major areas or divisions within the worksite. The
Registration is required.
committee helps set vision and makes recommen-
For more information,
dations on policies and programs.
visit wellnessindiana.org.
 Consider a plan redesign to create an incen-
To register for the event,
tive for employees to engage in healthy behaviors
visit the events page at
and to access preventive services.
www.fwchamber.org.
 Provide healthy food options in vending ma-
chines, cafeterias, or at meetings and catered
events.
 Offer point of purchase nutrition informa-
tion.
 Allow employees to prepare healthy food on-
site by providing access to a refrigerator, micro-
wave, or both.
 Establish a policy that healthy food and bev-
erage offerings will be standard at all company-
sponsored meetings and events.
 Support the establishment of a farmers’ mar-
ket and/or community sponsored agriculture drop
off on-site or near the worksite to provide better
access to seasonal fresh fruits and vegetables.
 Offer free or low-cost classes on healthy eat-
ing for employees.
 Work with cafeteria staff to offer healthy meal
options, reduced portion sizes, and posted nutri-
tional content of food provided in the cafeteria.
 Subsidize membership to an off-site physical
activity facility.
 Offer a secure bicycle storage unit at the
worksite.
 Make improvements to the stairs (e.g. light-
ing, painting, signage, music) to make the stair-
wells more inviting.
 Provide employees with on-site fitness classes
during the work day.
 Create and distribute maps of accessible walk-
ing and bicycling routes with measured distances
in/near the worksite and in the local community.
 Create a flexible worksite with policies that
allow and encourage flexible work arrangements
(e.g. part-time work, tele-commuting, job sharing,
or other modified work schedules).
 Provide worksite supports for mothers want-
ing to breastfeed their infants such as on-site lac-
tation room for breastfeeding mothers as well as
the use of flextime.
 Institute a smoke-free campus policy that
prohibits smoking on all company property.
 Establish a no-smoking policy in any compa-
ny vehicle or vehicle used during the course of the
workday.
 Provide access to free or low-cost smoking
cessation counseling and all FDA-approved medi-
cation as requested.
You can evaluate your company’s current efforts
towards cultivating a healthy workplace by com-
pleting the YMCA Workplace Wellness Award Ap-
plication at www.fwymca.org. Submission dead-
line for this award is February 18.

12 E M P H A S I S M O N T H LY
 CHAMBER C H AT

Your voice at the Statehouse

About Katy What is your official job title?
Director of Government Affairs for The Greater
Kathryn “Katy” Stafford Fort Wayne Chamber of Commerce
is the new director of
government affairs for What are you most looking forward to about
The Greater Fort Wayne living in Fort Wayne?
Chamber of Commerce. Meeting new people! I love making new connec-
Stafford is charged tions and I am eager to get acquainted with the
with all facets of the people and the city.
government advocacy on
behalf of our members. What one thing do you want our members
to know in regards to what you will be
Prior to joining the doing with the Chamber of Commerce and
Chamber, Stafford was Government Affairs?
an associate at the Your voice is important! The Indiana General As-
Corydon Group where sembly wants to hear from you. I am your voice at
she was responsible the statehouse while you focus on your businesses
for lobbying before in the northeastern part of the state.
the Indiana General If there is an issue you are concerned about,
Assembly, grassroots please let us know so we can be an advocate on
coordination and your behalf.
support, management of What are you most looking forward to
a professional education What has been the job related accomplish- tackling during your time with the Chamber?
association, and various ment you are most proud of so far? I am excited about being the liaison for business
other operations roles. I, on behalf of a former client, passed a bill that in the greater Fort Wayne area. I look forward to
Stafford is looking would offer better services to students in K-12 representing our members at the state and lo-
forward to being closer to schools in Indiana. cal level to help our members realize their goals
family in the Fort Wayne The future of our state and our region is children throughout Indiana.
area. and I am passionate about advocating on behalf of
education issues as well as business issues because What are the top issues that you hope to
Contact her at kstafford@ I believe they are important to the success of the address during this session?
fwchamber.org or (260) other. The budget will be very important, as well as fo-
424-1435. cusing on higher education in our part of the state,
Are there certain things members can do to unemployment insurance, and building our infra-
ensure their voice is heard? structure.
 Attend Third House meetings. Legislators want
to hear from you and want to meet you. By be- How have your past job experiences prepared
ing involved locally and attending the Chamber’s you for this position?
Third House forums, you have direct access to your In addition to six previous General Assem-
elected officials. bly sessions and experience in advocacy, I have
 Be communicative. Make phone calls, write e- managed a professional organization which has
mails and stay in contact with your local delega- provided me with valuable membership-focused
tion. Also, communicate with the Chamber. We skills. I look forward to serving the members of
are here to serve you and we want to hear what The Chamber through my connections in India-
matters most to you. napolis, as well as my experience working with
P H OTO : L AU R E N R I C H W I N E

 Stay in touch. Sign up for the GovConnect member organizations.

newsletter, e-mail me with questions or concerns,
attend the Fort Wayne Chamber Day in Indianap- A fun one: What do you want to be when you
olis during session, or volunteer for a Chamber “grow up”?
committee. A political science professor or a book editor.

E M P H A S I S M O N T H LY 13
CHAMBER CALENDAR OF EVENTS

FEB Chamber Academy MAR Chamber Day at the Statehouse

2 Elder Care
More
information
on events
Get the most updated
events listing at our web
site: www.fwchamber.org FEB
Do you have an interest
in teaching one of
16
our events, such as a
Chamber Academy or
Lunch ’n Learn? Or do
you have questions about
an upcoming event?
Contact Michelle Merritt
at (260) 424-1435 or FEB
mmerritt@fwchamber.
org.
17
FEB
19
FEB
23
Join Steve Adair and Heidi Adair of
Beers Mallers Backs & Salin as well as
a representative from DO McComb &
Sons. Topics will include Medicaid, estate
planning, and end of life planning.
Cost: Members: $19 | Nonmembers: $39
Wednesday, February 2 | 8-10:30 a.m.
The Chamber building, 826 Ewing St.
Register online at fwchamber.org
Lunch ’n Learn
An App for You
Dunn Consulting asks: Should your
business create a smart-phone app?
Cost: Members: $10 | Nonmembers: $15
Wednesday, February 16 | noon-1 p.m.
The Chamber building, 826 Ewing St.
Register online at fwchamber.org
Meet Me @ 5
Enjoy an evening of networking with hors
d’œuvres and a cash bar.
Cost: Members: $5 | Nonmembers: $10
Thursday, February 17 | 5-7 p.m.
Fifth Third Downtown Banking Center,
202 W. Berry St.
Register online at fwchamber.org
Third House Forum
Meet your northeast Indiana legislators
Share your thoughts regarding legislative
issues or policies that are of concern to
you with our representatives.
Event is free but reserved for Chamber
members only
Saturday, February 19 | 10 a.m.-noon
The Chamber building, 826 Ewing St.
Register online at fwchamber.org
“There’s a Member for That”
Expo
Your Business, Your Money
Meet Chamber members who can help you
manage your business’s money
Event is free and open to the public
Wednesday, February 23 | 10 a.m.-2 p.m.
The Chamber building, 826 Ewing St.
Register online at fwchamber.org
1 Round-trip bus ride to the state capital
Includes breakout sessions on key issues
and luncheon with area legislators.
Tuesday, March 1
Contact Christina Mitson at (260)
424-0863 for information
MAR Chamber Academy
2 Social Media
Host: Anthony Juliano of Asher Agency
Cost: Members: $19 | Nonmembers: $39
Wednesday, March 2 | 11:30 a.m.
The Chamber building, 826 Ewing St.
Register online at fwchamber.org
MAR Educator Summit and
2 Roundtable Discussion
Educators and industry leaders talk about
bridging the gap between their fields
Free to educators. Dinner is included.
Wednesday, March 2 | 5:30-7:30 p.m.
The Chamber building, 826 Ewing St.
More info online at fwchamber.org
MAR Workplace Wellness Seminar
9 See event details on Page 12
Wednesday, March 9 | 11:30 a.m.
IPFW Walb Student Union Ballroom
Register online at fwchamber.org
Meet Me @ 5
MAR
10 Cost: Members: $5 | Nonmembers: $10
Thursday, March 10 | 5-7 p.m.
BakerStreet Restaurant, N. Clinton Street
Register online at fwchamber.org
MAR Lunch ’n Learn
16 LinkedIn
Host: Anthony Juliano of Asher Agency
Cost: Members: $10 | Nonmembers: $15
Wednesday, March 16 | noon-1 p.m.
The Chamber building, 826 Ewing St.
Register online at fwchamber.org
MAR 7th Annual ATHENA Awards
23 Wednesday, March 23 | 11:30 a.m.
The Diamond Room at Ceruti’s
Summit Park, 6601 Innovation Blvd.
Register online at fwchamber.org

14 E M P H A S I S M O N T H LY
 The Greater Fort Wayne
Chamber of Commerce has a

NEW
Turn your pa
ssion into a business

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13 Events cal

sis
en dar 14

• NEW Format MON

Febr
2 011
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T H LY

• NEW Schedule
• NEW Marketing Opportunity Keep more o
• Full Color Enamel Stock your money f
your busines in
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think three A, says your
• Advertising Opportunities There’s a
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steps ahea
Pages 8-9
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Emphasis, the Chamber’s premier communication

vehicle, is now a glossy full-color monthly magazine. It’s V
distributed in the Greater Fort Wayne Business Weekly, A limited
the region’s authority for business news. amount of
A L S O I N ad
S I D E vert
Target your message to Fort Wayne’s top business Disney Instis ising space
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2011 Publication Schedule

Publication Distribution Date Deadline

April March 25, 2011 Friday, February 25, 2011 Don’t wait!
May April 29, 2011 Friday, April 1, 2011 The deadline for the April
June May 27, 2011 Friday, April 29, 2011
July June 24, 2011 Friday, May 27, 2011 issue is fast approaching!
August July 29, 2011 Friday, July 1, 2011
September August 26, 2011 Friday, July 29, 2011
October September 30, 2011 Friday, September 2, 2011
November October 28, 2011 Friday, September 30, 2011
December November 25, 2011 Friday, October 28, 2011
January, 2012 December 30, 2011 Friday, December 2, 2011

Business Weekly
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826 Ewing St., Fort Wayne, IN 46802
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