Our more than 100 years of search to find the One Best Way to manage a business to secure the

creation of maximum shareholder

value and sustainable profitability
Concept of Dell Direct Selling Digital
Mass Market Research/ Corporation Warren Buffett was
discovered by Forbes / Value / Reengineering / Transformation
Production Customer /Mission, Vision,
Investing became popular. SAP R/3 ERP Strategy
Segmentation Values
GM Car Corporate Strategy of Ansoff
Budgeting / Yahoo Ads & Search
Insurance/ Administration was published Digital /
Psychological
Long Term
Risk Transfer Industrielle et In Search of / eBay Trust
Social
dimension of
Planning Générale /MBO Excellence / Review /Amazon
Media
work Outsourcing eCommerce
Product Advertising Maslow Marketing
Strategy for
Financing Techniques Hierarchy of SAP R1 Scrum / Business
Diversification
Process Needs Big data/ Transformation/
Toyota Production
Chart / Razor & System/ Beyond Change
TQM
Blade model Strategic Allicance Budgeting Management
1911 1915 1930s 1950s 1960 1962 1968 19791980 1985 2006 2009 -2012

1972 1982 2007

1913 1920s 1942 1957 1965 1995 2015-2020

Cloud
Competitive Strategy / Computing AI/Machine
R&D Allocation of Capital / /Long Tail Learning /
Growth/Share Bechmarking Automation
Marketing
Gantt Chart Planned Shewhart Theory Matrix / VCs Mobile
Myopia IoT/CRM/Google Strategy
Obsolescence Cycle X&Y Competitive
/Merger & Advantage / Search /Business
Strategy and GUI/Email Intelligence
Acquisition Suply Chain/
Structure: Chapters Two-sided
Scientific A car for PDCA/ in the History of the Six Sigma Value Marketplace
Management / every purse Hawthorne SWOT/ Industrial Innovation
Time & and Effect PESTLE Balanced /Customer
Enterprise Porter’s five
Motion Study purpose / Scorecard/ Experience
forces
CPM- SPSS/ analysis KPIs / as Strategy
Second hand
PERT Zero Budgeting Analytics
product
business
Source: The One Best Way to manage a business according to science. To know more, visit Amazon.com
What is the one best way to manage a business to secure the creation of maximum
shareholder value and sustainable profitability?

More than hundred years ago Frederick W. Taylor, known as the father of Scientific Management, searched to
find the ‘One Best Way’ to do work or to manage a business to secure the creation of maximum and
permanent prosperity. He stated in his own words

“the principal object of management should be to secure the maximum prosperity for the employer
coupled with the maximum prosperity for each employee. The words maximum prosperity are used, in
their broad sense, to mean not only large dividends for the company or owner, but the development of every
branch of the business to its highest state of excellence, so that the prosperity may be permanent.”

With the publication of his work called The Principles of Scientific Management in 1911, Frederick W. Taylor
clarified that the primary objective of a profit-oriented organization, its management, and its shareholders are
the same and it is to secure the creation of maximum and permanent prosperity which has been redefined as
the creation of maximum shareholder value and sustainable profitability for further clarity in the early 1960s.
And as he searched to find the one best method and best implement to do work or to manage a business in a
scientific way, he proceeded to lay down the principles of scientific management that have influenced our
ways to do work or to manage a business in the next hundred years that followed. He wrote and explained
the following in his own words

“Now, among the various methods and implements used in each element of each trade there is always one
method and one implement which is quicker and better than any of the rest. And this one best method and
best implement can only be discovered or developed through a scientific study and analysis of all the methods
and implements in use, together with accurate, minute, motion and time study. This involves the gradual
substitution of science for rule of thumb throughout the mechanic arts.”
With the publication of The Principles of
Scientific Management in 1911, Frederick
W. Taylor thought he found the answer.
But today we are still asking the question.