What Is Sales?

Sales is a term used to describe the activities that lead to the selling of goods
or services. Businesses have sales organizations that are broken up into
different teams. And these sales teams are often determined based on:

 The region they're selling to

 The product or service they're selling

 The target customer

Salespeople reach out to contacts that might be interested in purchasing the

product or service that their company is selling. And the contacts that
demonstrate interest (e.g., visiting the company website, downloading a piece
of content, interacting with your company on social media).

The goal is to reach out to leads who have shown interest or fit the description
of their target customer, in hopes of providing them with a solution that results
in them purchasing your product or service.
Marketing and Sales

Where can salespeople source leads and prospects? The campaigns and
efforts of the marketing organization are one of the best ways to generate
qualified leads. And the State of Inbound Report found that salespeople
source 28% of their leads from marketing. While marketing and sales use
different processes, both business functions impact lead generation and
revenue.

So, how do sales teams sell? Let’s review the most common sale types.

Sale Types
1. Inside Sales

2. Outside Sales
3. B2B

4. B2C

5. Business Development

6. Agency Sales

7. Consultative Selling

8. eCommerce

9. Direct Sales