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OUTLINE: HAND WASH

1. What is advertised?
Cherry-bomb hand wash
2. Who is the target group?
Females aged over 15 years, particularly housewives
3. What are the objectives?
The reader will be engaged and buy the advertised product
4. What is the message of this ad?
Cherry-bomb hand wash with moisturizing effects, now your hand can have a freshly lifestyle.
5. What strategies/ techniques should be applied to achieve your objectives and message?
Facts and figures
Magic ingredients
6. What is the slogan of the ad?
Soft on skin, hard on germs
7. What information should be included?
- Introduction to the product: Cherry Bomb hand wash is an effective hand hygiene product.
Antibacterial properties. It contains natural ingredients and appropriate moisturisers. Pleasant
cherry blossom smell.
- Advantages of the product:
Kills 99.9% of germs on hands in 10 seconds
Freshens and moisterises your hands
Leave a hresh cherry blossom fagrance on your hands
- Action I want the audience to take: Gentle on hands and tough on germs.Get CherryBomb
today.
- Contact information:
Tel: 8888 8888
Website: www.cherrybomb.com
Email: cherrybomb@gmail.com
Kill 99.9% of germs on hands in 10 seconds

Freshen and moisturize your hands

Leave a fresh cherry blossom fragrance

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