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  • Issues Priority Matrix For 5 Star

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    prdyumn
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    The document presents an issues priority matrix, opportunity matrix, and threat matrix for a chocolate company. The issues priority matrix lists issues like disruption of supply chain and increase in cocoa bean prices as high impact and high/medium probability issues. The opportunity matrix identifies opportunities such as low switching costs and fast market growth as high attractiveness and high/medium probability. The threat matrix lists threats like rising cocoa prices and lockdowns as high seriousness and high probability threats. Transportation limitations in rural areas are also identified as a high seriousness threat.

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    Issues Priority Matrix for 5 star

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    The document presents an issues priority matrix, opportunity matrix, and threat matrix for a chocolate company. The issues priority matrix lists issues like disruption of supply chain and increase in cocoa bean prices as high impact and high/medium probability issues. The opportunity matrix identifies opportunities such as low switching costs and fast market growth as high attractiveness and high/medium probability. The threat matrix lists threats like rising cocoa prices and lockdowns as high seriousness and high probability threats. Transportation limitations in rural areas are also identified as a high seriousness threat.

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    © All Rights Reserved
    Download as XLSX, PDF, TXT or read online from Scribd
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    82 views10 pages

    Issues Priority Matrix For 5 Star

    Uploaded by

    prdyumn
    The document presents an issues priority matrix, opportunity matrix, and threat matrix for a chocolate company. The issues priority matrix lists issues like disruption of supply chain and increase in cocoa bean prices as high impact and high/medium probability issues. The opportunity matrix identifies opportunities such as low switching costs and fast market growth as high attractiveness and high/medium probability. The threat matrix lists threats like rising cocoa prices and lockdowns as high seriousness and high probability threats. Transportation limitations in rural areas are also identified as a high seriousness threat.

    Copyright:

    © All Rights Reserved
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    of 10

    Issues Priority Matrix

    Impact on business
    High Medium

    Disruption of Supply Chain

    Ensuring Hygience in manufacturing,


    packaging, handling etc.
    People subsituting it in place of
    Increase in consumption by 17-18% Traditional Mithai

    Transportation and storage issues in Less production of milk


    remote areas
    Chocolates melt, adequate storage
    Rise in price of Cocoa beans is required.

    Lockdown and Legal Restrictions Healthiness of the product


    (perception of people on its
    High Expiry of Unsold Stock impact on health)

    Probability of
    occurrence

    Less reach of the subsitutes in


    rural areas

    Restriction on Import of Cocoa Beans Gifting purpose

    Medium Health Consciousness of the people Shift towards Veganism

    Customer's perception towards size


    and quantity

    People perceiving advertisement in


    negative light

    People noticing decrease in size of the


    chocolate

    Low Disruption of supply chain


    Opportunity Matrix

    Probability of Ocurrence

    High Low

    Low switching cost

    Customer's perception of packaged


    products

    high availability of the product in Using it for gifitng purpose


    urban areas
    Replacement of Mithai with
    High Fastest growing chocolate market chocolates
    Reach of Substitute products is less in
    Attractiveness Low Rural areas

    Threat Matrix

    Probability of Ocurrence

    High Low

    Rise in price of cocoa beans


    Health Consciousness
    Transportation and Storage limitation
    High in Rural areas Reduction in production of cocoa
    due to deforestation and global
    Lockdown and legal restrictions warming

    Seriousness
    Seriousness

    availability of substitute products

    restriction on import of cocoa beans


    Low
    ix
    s
    Low

    Five star sticking on the teeth


    because of the caramel content.

    Stocking of chocolates

    Heavy Water Consumption -


    Decrease in water table

    5 star not being treated as an


    essential good

    Packaged food considered to be


    safer

    Decrease in disposable income


    of the people

    People substituting it with


    Protein Bars immunity boosters

    Taxes on Junk food

    Homemade chocolates

    closure of supermarkets and


    malls

    People getting candies instead


    of change

    People substituting 5 star with


    candies in rural areas

    Carbon Footprint of packaging

    Opportunity

    low switching cost


    Fastest growing
    chocolate market

    critical

    High impact - medium pro

    High impact. Low prob


    replacement of mithai
    Medium impact high poo with chocolates

    high availability of the


    product in urban areas

    med impa. Me. Poo gifting purpose

    Reach of substitute
    products is less in rural
    areas

    med imp. Low poo

    low impact high poo

    low impact high prob

    low impact medium proba


    Threat
    Rise in price of
    cocoa beans
    availability of
    subsitute products
    Lockdown and Legal
    Restrictions

    Transportation and
    Storage limitation in
    Rural areas

    Reduction in
    production of cocoa
    due to
    deforestation and
    global warming

    Health
    consciousness

    Restriction on
    import of cocoa
    beans

    People perceiving in
    negative light

    Customers
    perception
    regarding the size
    of chocolate
    Disruption in supply
    chain

    customer's
    perception of
    healtiness of the
    product
    melt
    homemade
    chocolate
    power cuts in rural
    areas

    Rise of veganism

    health perception
    during covid19
    Carbon footprint of
    packaging

    decrease in
    disposable income
    decrease in water
    table

    five star is sweet


    prioritizing health
    supplements and
    immunity booster
    chocolates
    Tax on junk food

    movement towards
    dark chocolate

    closure of
    supermarkets and
    malls
    candies prefered
    over chocolates
    candies instead of
    coins

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