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  • SWOT Himalaya

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    manoj kumar Das
    637 views1 page
    The document lists various strengths, weaknesses, opportunities, and threats for a company. The company's strengths include a strong financial position, quality staff and products, and use of natural ingredients. However, its weaknesses are high manufacturing and processing costs, lack of awareness of its full product range, seasonality of raw materials, and focus on urban markets. Opportunities exist in global markets and rural areas, while threats include new competition, high inventory costs, and the cost of products.

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    The document lists various strengths, weaknesses, opportunities, and threats for a company. The company's strengths include a strong financial position, quality staff and products, and use of natural ingredients. However, its weaknesses are high manufacturing and processing costs, lack of awareness of its full product range, seasonality of raw materials, and focus on urban markets. Opportunities exist in global markets and rural areas, while threats include new competition, high inventory costs, and the cost of products.

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    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
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    637 views1 page

    SWOT Himalaya

    Uploaded by

    manoj kumar Das
    The document lists various strengths, weaknesses, opportunities, and threats for a company. The company's strengths include a strong financial position, quality staff and products, and use of natural ingredients. However, its weaknesses are high manufacturing and processing costs, lack of awareness of its full product range, seasonality of raw materials, and focus on urban markets. Opportunities exist in global markets and rural areas, while threats include new competition, high inventory costs, and the cost of products.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
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    of 1

    Strengths: Weakness:

     Strong Financial backup  Low level of entrepreneurial


     Quality of the staff aggressiveness
     Quality of the products  Manufacturing cost and
     Eco-friendly herbal products processing costs are high
     Use of natural fluoride instead  Lack of awareness about the
    of the fluoride used by the entire product range
    other companies  Seasonality of the raw
     Strong brand image and global materials
    presence  High requirement of working
     Himalaya is recognised in world capital
    as a pioneer in Ayurvedic and  Focuses more on the Urban
    herbal products markets
     Availability of the products and  High Sensitivity of Crops
    time of action
     First Mover Advantage

    Weakness: Threat:
     Global Markets  Risk of new entrants and
     Changing Demographics and substitute products
    Segmentation Variables  High inventory costs
     Marketing and Promotion  High cost of products
     Untapped Rural markets
     Growing adaptability to
    innovative products

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