Rokomari.

com

OCTOBER 9

Authored by: Noshin Faiyrooz, Rushnan

Muntaka, Fahim Mahmood

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Value Proposition
Why make Rokomari.com?

With the advent of e-book, our traditional ink-stamped papers evidently lost attention.
However, people still crave for the real-book experience that e-books cannot meet.
Rokomari.com ‘s aims are to fulfil the following reasons:
 Easy Access to various kinds of books in one place
 Saves the time of their behind bargaining over book prices, long hours of
travelling
 Saves Transport Costs
 Offers Latest Books and those on demand
 Promotes the spread of knowledge to people who cannot access it by reducing
the gap in between.

Revenue Model
The revenue model of rokomari.com is “Sales of Goods”. They do
get a lot of offers for advertisements from other companies but
they refuse those. The goods that they sell are mainly books,
especially by Bangladeshi writers. They also offer intenational
educational contents and coursebooks. Furthermore, they sell
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electronic gadgets like headphones, USBs, smartphones and many
more.

Marketing Opportunities
‘rokomari.com was one of the first e-commerce company in
Bangladesh. So, they easily got recognition and popularity among
the public. They are by far the largest E-Commerce company that
has its reach throughout the country.