PUBLICATION OF PAPERS

ABSTRACTS
All abstracts accepted for presentation in this conference will be published in the conference proceeding with an ISBN.

JOURNAL PUBLICATION
All papers of this conference will also be reviewed by the conference review panel and the selected authors will be offered for
publication in UGC - Care listed Journal or SCOPUS Journals subject to the compliance with journal’s guidelines, terms and
conditions and publication fee would be extra apart from the regular registration fees.

PARTICIPANTS
Research Scholars, Students and Academicians Government and Non-Government Organizations’
Bankers General Public
Professionals and Industrialists International Conference on
IMPORTANT DATES
REGISTRATION FEE
Abstract Paper Submission st
1 Nov 2019
MSME’s & UNORGANIZED SECTOR -
For Students / Research Scholars ` 350
Full Paper Submission th
28 Nov 2019 Prospects and Challenges
For Faculty Members ` 500
For Industrialists / Professionals ` 750
Last Date for Registration th
10 Dec 2019 in the Globalised era
Date of Conference th

For Foreigners $ 50 USD

12 Dec 2019
(ICMUS 2K19)
The payment of registration fee is to made through cash or demand draft in favour of ” The Secretary, St. Joseph’s College of Arts and
Science Autonomous, Cuddalore -607001” in any nationalized bank payable at Cuddalore, Tamilnadu, India.
Date:
th
The registration fees is compulsory for all the participants and it includes conference kit, certificate, lunch and refreshments’. 12 December 2019
The Papers will be also accepted in absentia. Thursday
ADVISORY COMMITTEE MEMBERS
1. Dr. M. Victor Louis Anthuvan, Dean – Research, LIBA, Tamilnadu, India
2. Dr. L. S Ganesh, Professor, Department of Management Studies, IIT, Chennai
Organised by
3. Dr. Keshab Das, Professor, Gujarat Institute of Development Research, Ahmedabad, India
4. Dr. Shyam Bahadur Katuwal, Professor of Management, Tribhuvan University, Nepal
5. Dr. Srinivas Inguva, Professor, Center for Business School of Accounting and Finance, George Brown College, Toronto
6. Dr. Satyanarayana Parayitam, Professor, Department of Management and Marketing, University of Massachusetts, Dartmouth, USA
7. Dr.AnilKumar, Associate Professor, Shriram College of Commerce, Delhi, India
8. CA. K. Sridhar, Chartered Accountant, Edufash Learning Centre, Tamilnadu, India
9. Mr. Dorairaj, Managing Director, GRK Estates, Tamilnadu, India
10. Mr. P. Paulraj, Assistant Professor, Sherubtse College, Kanglung Royal University of Bhutan. PG & Research Department of Commerce
St.Joseph’s College of Arts and Science
ORGANIZING COMMITTEE (Autonomous)
Affiliated to Thiruvalluvar University, Vellore
Chief Patron: Patron: Convener Organizing Secretary
A Christian Minority Institution
Rev.Fr. G. PETER RAJENDIRAM, Secretary Dr. M. ARUMAI SELVAM, Principal Dr. I. SAVARIMUTHU, Associate Professor & Head Mr. A. ALBERT RAVI, Assistant Professor
Re-Accredited with “A” Grade by NAAC (3rd Cycle)
Recognised u/s 2(f) & 12(B) of UGC Act, 1956
STAFF ORGANISERS
Manjakuppam, Cuddalore - 607001.
Dr.L.SANTHANA RAJ, Associate Professor Dr.P. ARUL PRASAD, Assistant Professor
Dr.R.KRISHNAKUMAR, Associate Professor Mr.P. BENJAMIN ROZARIO, Assistant Professor
Dr.P.JAMES MARY, Assistant Professor Mr.D. PRABAKARAN, Assistant Professor
Dr.P.VAITIANADANE @ ANBOUNADANE, Assistant Professor Mrs.S. BABY MOTCHARAKKINI, Assistant Professor
Dr.F.ANDREWS, Assistant Professor Mr.M. JOHN BOSCO, Assistant Professor
Dr.A.RADHAKRISHNAN, Assistant Professor
Dr.L. VIJAYAKUMAR, Assistant Professor

FOR FURTHER DETAILS

+91 8122 107 444 | +91 8610 165 388 | +91 9600 538 201 Web : www.sjctnc.edu.in
ABOUT THE DEPARTMENT:
The Department of Commerce was started in the year 1991, and
upgraded as P.G department in the year 2004. The Research courses M.
Phil and Ph. D were started in the year 2006 and 2011 respectively. At
present the department has 14 staff members and 967 students. Most of
our faculty members are well qualified with Ph.D., NET, & SLET,
dedicated and experienced to provide quality education to the students.
The Department provides placement facility and trains the students for
their excellent career. It had been pioneer in conducting various activities
in the State level, National level and International level for the overall
personality development of students. This International Conference on
“MSME’s and Unorganized Sector – Prospects and Challenges in
Globalised Era” is another feather to the cap of the Commerce
Department.
ABOUT THE COLLEGE:
ST. JOSEPH’S COLLEGE is a legacy of the 19th century, handed
down to us by the venerable fathers of the society of the foreign mission
of Paris. Its nucleus was the St. Joseph’s high school which was started in
1868 AD. This school was elevated into a college in 1884AD through
the efforts of Father Tarbes and affiliated to the University of Madras.
The District Gazetteer, South Arcot district, has recorded that the prime
educational institution and the only college in the District in the 19th
century was St. Joseph’s College. It once again became a high school in
1909 due to financial and other constraints. Since then, there had been
several attempts to revitalize the college. The dream became a reality
when the college was reborn as St. Joseph’s college of Arts and Science
in1991 .The college was inaugurated on 11th October 1991 at a stately
function presided over by His Excellency Bhishma Narain Singh, then
Governor of Tamilnadu through the efforts of Rev. Fr.R. Ratchagar, the
then Secretary of the college. The college obtained Recognition u/s 2(f)
of the UGC Act, 1956 on 4th November 2004, Permanent affiliation on
7th march 2008, the Autonomous status on 17th June 2008 and 12 (B)
status by the University Grants Commission on 28th August 2015 . The
NAAC 3rd cycle of re-accreditation with CGPA of 3.31 on 7 point scale
with ‘’A’’Grade was declared on 22nd February 2017. The college bears
the motto “LABOR OMNIA VINCIT’’ meaning ‘Hard work conquers
all’. With the willing co-operation of parents and the whole hearted
support of the public, the college hopes to march triumphantly in its
noble endeavor.
ABOUT CUDDALORE
Cuddalore District is one of the districts of the south Indian state of
Tamil Nadu. The city of Cuddalore is the district headquarters.
According to the 2011 Census, Cuddalore district had a population of
2,605,914. The district has an area of 3,564 km². It is bounded on the
north by Villupuram District, on the east by the Bay of Bengal, on the
south by Nagapattinam District, and on the west by Perambalur District.
The district is well known for temples and also one of the most robust
fishing areas in the state of Tamil Nadu, and home to a large number of
fisher populations. Agriculture and industries are also main profession
of this district peoples. Jackfruits and Cashew nuts are also famous in
this district. World famous sugar and chocolates are being
manufactured in this district.
ABOUT THE CONFERENCE:
The MSMEs have played a great role in ensuring the socialistic goals
like equality of income and balanced regional development as envisaged
by the planners soon after the independence. With the meager
investment in comparison to the various large scale private and public
enterprises, the MSME’s are found to be more efficient providing more
employment opportunities at relatively lower cost. The employment
intensity of MSME’s is estimated to be four times greater than that of
large enterprises. Currently, around 36 million MSME’s are generating
80 million employment opportunities, contributing 8% of the GDP, 45%
of total manufacturing output and 40% of the total exports from the
country. MSMEs account for more than 80% of the total industrial
enterprises in India creating more than 8000 value added products.
II. DIGITALIZATION & AUTOMATION: ROLES SUBTITLES:
The Non-Corporate or unorganized sector constitutes largest portion of
the economy in terms of value addition, savings, investments etc. The share AND ISSUES IN SCALING UP: Micro Finance.
of corporate sector is around 12-14 percent in our national income while The need of Digitalization and Automation towards any business is much Supporting Institutions.
that of unincorporated is more than 30 percent. In the case of United States, important to perform things creatively and differently, but in the field of Financial Security.
the share of corporate business is nearly 70 percent. The unorganized are certain MSME’s and Unorganized Sector, there is a lack of automation Computational Finance and Financial Econometrics.
major players in such activities as manufacturing, construction, transport, system. Thus, the need of improvisation in the field of Digitalization and
Automation strengthens them in successive manner.
Utilization of Financial Resources.
trade, hotels and restaurants, business and personal services. The informal
Needed Monetary Policies.
sector plays a significant role in the economy in terms of employment
SUBTITLES:
opportunities and poverty alleviation. This sector generates income- VI. TAXATION AND FISCAL POLICIES:
earning opportunities for a large number of people. In India, a large section Digital Technology and Services. To regulate any business activities the country needs effective
of the total workforce is still in the informal sector, which contributes a Digital Infrastructure. Taxation and Fiscal Policies. Even though there is no proper Tax and
sizeable portion of the country's net domestic product. Fiscal Policy system in India for Unorganized Sector, they are indirectly
Digital Security.
bound to pay the tax. To make transparency and streamline the system,
Digitalization and its Legal Frameworks
Although the growth and contribution of MSME’s and Unorganized the conference provides a roadmap.
Technical Feasibility.
Sector are relatively high to the Indian economy, it has its own problem in
the business arena. The size of the small entrepreneurs in the unorganized Change Management. SUBTITLES:
sector is extremely large when compared to large entrepreneurs in the New Business Models. Tax Incentives & Subsidies Import and Export relaxations.
organized sector, or when compared to other countries at a similar stage of Impact of GST. Bringing under Tax Frame.
development. Small entrepreneurs are important to India’s jobs, structural III. POLICY AND INFRASTRUCTURE SUPPORT: Budgeting. GST Relaxation
transformation, gender equality, and inclusive growth. Small entrepreneurs Policy has a central role to play in meeting the challenges faced by the
MSME’s and Unorganized Sector. The proper regulatory policy VII. MARKETING PRACTICES / STRATEGIES:
are best positioned to create more jobs and tap into India’s demographic
frameworks and the infrastructural facilities influence all the actions of
dividend. Mass-scaling of small entrepreneurship requires scaling up of The market potentiality is influencing the MSME’s and unorganized
investments in human capital and physical infrastructure. So, the business organization. So, the Government Policies shall frame for the sector more in the developing countries as the buyers are scattered in
Government shall feed up with required policies, measures and schemes to favor of MSME’s and Unorganized Sector and they utilize more benefits. different areas. As such it is important to make a platform for effective
align them in proper manner. marketing practice for both MSME’s and Unorganized Sector.
SUBTITLES:
The objective of this Conference is to establish the extent to which the SUBTITLES:
challenges affect MSME’s and Unorganized Sector globalization and Promotional Polices.
Marketing System and Strategy.
competitiveness. The idea of the Conference is to reveal the globalization Legal and Regulatory Barriers.
Marketing Assistance Schemes.
and competitiveness of the MSME’s and how it is affected greatly by the Infrastructure Gap.
level of competition and increasing technology. Hopefully, the Conference Promotional Practices.
Re-Generation of Traditional Industries.
aims the same to offer suggestions to frame policy to support and strengthen Tools and Techniques.
Developing Resources.
the MSME’s and Unorganized Sector in India. Digital Marketing Influences.
Available Schemes and Policies.
Innovation and Developments.
IV. WOMEN EMPOWERMENT: Standardization and Configuration.
SUB THEMES: The balanced economic growth of any country can be achieved only Feedback Mechanism.
through the Women Empowerment. There are different ways and means to
I. Tracking the Unorganized Sector. attain the Women Empowerment, but efficiently we can attain the Women
II. Digitalization & Automation. Empowerment through the MSME’s and Unorganized Sector and for the
CALL FOR PAPERS
developing country like India. Hence it needs importance. The paper should have a 200 words extended abstract that
III. Policy and Infrastructure Report. provides a summary of the paper, with key words, author’s name,
IV. Women Empowerment. SUBTITLES: designation, postal address, e-mail id and telephone / mobile number.
V. Banking and Financial System. Education and Training. Full paper should include figures, tables and should not exceed
VI. Taxation and Fiscal Policies. Retail Business and Women Entrepreneurship. 3500/- words (Paper will be accepted only in English).
Challenges and Opportunities. Abstract and paper should be submitted using MS-Word,
I. TRACKING THE UNORGANIZED SECTOR:
By tracking the unorganized sector we can create a correct database Roles in Economic Development Font Style : Times New Roman, Font Size : 12 & With
about its business performance, barriers, struggles and suggest them to Special Policies and Schemes. 1.5 Line Space Only soft copies of abstract and full length
overcome from their problems. Technological Practices.
paper should be submitted on date mentioned below.
SUBTITLES: Needed Special Attention and Efforts.
Submission of abstract and full paper in PDF,
Database System. Encouragement and Awareness.
image format etc, will not be accepted.
Socio-Economic Characteristics.
V. BANKING AND FINANCIAL SYSTEM: Abstract and full paper should be submitted through
Employment Potential (Self & Support).
Generally private Banking & Financial Institutions are ready to help E-mail only to icmus2k19@gmail.com
Education and Training for Self Employment. MSME’s and Unorganized Sector as they also gain interest as profit but
Technical and Business innovations. Government Banks are not helping to great extent comparing to private Each of the submission shall go through the process of review.
Local Ownership. sector banks as Government is not able to help many individuals
financially. It must be eradicated and provided the necessary measures to Submitted paper should not have been already published or
Eliminations and Discontinuities.
channelize the effective Financial System. accepted for publication in any journal. After review process, the
Unprotected Work Force.
selected papers will be published.