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  • Submitted To Ma'am Razia Sharig Submitted by Muhammad Zaheer Ul Haque

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    zaheerulhaque
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    Sapphire has adopted a cultural marketing orientation by presenting biodegradable packaging that prevents plastic use and supports planting seeds. This will provide several benefits: 1) It will gain a high reputation in the public from increased awareness of environmental issues. 2) It will receive support from NGOs focused on environmental protection in the forms of monetary support, marketing, etc. 3) It will gain global support from international organizations encouraging reduced plastic use and increased tree planting. 4) Other brands will seek partnerships with Sapphire to boost their own sales by associating with Sapphire's reputation.

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    Sapphire has adopted a cultural marketing orientation by presenting biodegradable packaging that prevents plastic use and supports planting seeds. This will provide several benefits: 1) It will gain a high reputation in the public from increased awareness of environmental issues. 2) It will receive support from NGOs focused on environmental protection in the forms of monetary support, marketing, etc. 3) It will gain global support from international organizations encouraging reduced plastic use and increased tree planting. 4) Other brands will seek partnerships with Sapphire to boost their own sales by associating with Sapphire's reputation.

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    26 views3 pages

    Submitted To Ma'am Razia Sharig Submitted by Muhammad Zaheer Ul Haque

    Uploaded by

    zaheerulhaque
    Sapphire has adopted a cultural marketing orientation by presenting biodegradable packaging that prevents plastic use and supports planting seeds. This will provide several benefits: 1) It will gain a high reputation in the public from increased awareness of environmental issues. 2) It will receive support from NGOs focused on environmental protection in the forms of monetary support, marketing, etc. 3) It will gain global support from international organizations encouraging reduced plastic use and increased tree planting. 4) Other brands will seek partnerships with Sapphire to boost their own sales by associating with Sapphire's reputation.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    of 3

    Submitted to

    Ma'am Razia Sharig


    Submitted by
    Muhammad Zaheer Ul Haque
    Q-1: the right choice is D cultural marketing
    orientation

    Q-2: Benefits from cultural marketing orientation:

    Sapphire has been now and will receive various rewards


    from obtaining this marketing orientation.

    High notoriety: since they have received another act of


    presenting biodegradable packs that forestall plastic
    utilization, yet support planting seeds, they would win
    a high notoriety in the general public from each and
    every individual who has essential information in
    regards to current ecological issues.

    Backing from NGOs: the NGOs around the world that are
    stressing upon better condition will surely bolster
    them in one manner or the other. The help can be
    monetary marketing, and so on.

    Worldwide Support: the universal associations which are


    quick to stop the plastic utilization and advance
    planting new trees would energize and bolster the
    sapphire gathering for concocting such a splendid
    thought. They would specify them and spread the
    notoriety over the globe.
    Affiliations; when they will get a high status in the
    public arena different brands and organizations will
    quickly attempt to make a connection for joint endeavor
    on the grounds that connecting their name with such a
    perfect brand will support their deals also.

    Also, they would cooperate with seed organizations and


    receive rewards, since they are helping them sell seed.

    Simple marketing: the brand can additionally advance


    their image effortlessly by partner it with the
    strategic counter natural issues. They can motto with
    reuse, and use plants and centrality of plants to
    advance themselves. Much of the time of mindfulness
    crusades which are predominantly expected to make
    natural mindfulness would make sapphire their image
    ministers.

    Society: sapphire would effortlessly turn into the most


    loved decision of natural cognizant and delicate
    individuals who accept that we should take part in
    prosperity of the earth in one way or the other. In
    this manner they would incline toward sapphire over
    others.

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