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MASTER TILES PROFILE

Company’s History:
It’s a story of three decades, more than quarter of a century. It’s a tale of a dream realized against
all odds. It’s a matter of a commitment which really mattered. It’s an account of an uphill task
converted into mere peanuts through a clear vision, narrow focus, sheer dedication, meticulous
hard work, consistent belief and constant quest for excellence.
1982
Launched as company manufacturing and marketing high quality sanitary fittings, with clarity of
concepts, the target at that time was to provide a well-coordinated complete bathroom to our
customers.
1987
Established as the pioneer and market leader in world class sanitary fittings, Master introduced
the concept of matching bathroom accessories in technical collaboration of England and
Germany.
1995
At a time when the market was flooded with imported wall tiles as the only quality option, as
they called it, Master once again took the lead. Based on the world’s top of the line Italian
technology, Master launched its range of double fast fired wall tiles. Far superior in quality and
aesthetic values than imported ones, Master tiles took the market by storm and instantly gained a
major share of the market.
2000
Master tiles were such a tremendous hit in the market, to meet the increasing demands,
production capacities had to be tripled in the year 2000. Same year, Master added up world’s
best plant and acquired best recipes for in house production of tiles raw materials including frits
and colors.
2005: Master Granite Tiles!
Bringing a true revolution in the tile industry, this was the year when Master proudly introduced
Granite tiles, which were by their quality standards, second to none in the world. The years that
followed witnessed an innovative approach setting new benchmarks in product quality, range
spread, availability through a wider network.
2010: Customer Focus:
At turn of the decade, Customer orientation remains the key word in all our plans and executions.
Reaching at the doorstep of our customers, wherever they are, we are making sure we are closer
to their needs, aspirations, affordability and after sales expectations.
Mission Statement:
Adapting to rapidly developing technologies and meaningful investment in human resource
training.
Master will strive to maintain as edge through provision of unmatched products and services to
its customers at a competitive price.

Vision Statement:
Master’s vision is to lead the market with innovations in product development to improve the
quality of life and lifestyle of its customers.
While ensuring quality production and meaningful after sales support.

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