And then, there’s your profile. You are the 1%. Anyone interested in your niche will follow and buy from you. Why? Because your profile has everything they could ever need or ask for. Complete this worksheet and prove you are the 1% 1) TRUE or FALSE – Boring and unclear images push people away.
2) A Bio Picture should be Flashy. What does that mean?
___It should be Loud, Colorful, Clear, Simple, or Unique__.
3) If you cannot make it Flashy, You make it ___Sexy__.
4) How do you plan to make your Bio Picture stand out
among the millions of other profile pictures? [Fill out your own answer] I plan to make my Bio Picture stand out by: __________________________________________. 1) TRUE or FALSE – Your business name can be anything you want. As long as you like it, other people will like it too. Your Username should be simple and easy to pronounce. 2)Your Username should describe __ Your Business__.
3) TRUE or FALSE – Your Username and Name can be the
same. Your Name should be SEO friendly. [Fill out your own answer] 4) My current Instagram Username is ______________. My new Instagram Username will be _____________. 5) My current Instagram Name is _______________. My new Instagram Name will be _________________.
& &
1) TRUE or FALSE – Your Bio should explain your
expertise and how you can help people. 2)Your Bio should be Relatable, Specific, and ___Quick___.
3) TRUE or FALSE – I can leave a link without the need to
explain it. When people see a link, they will click it. Always tell people to click the link and explain where it will take them. Make your lead magnet helpful and super specific.
[Fill out your own answer]
4) When visitors click my bio, they will feel connected with me because _____________________________.
5) When visitors see my link, they will want to click it
because they know it will ______________________. 1) TRUE or FALSE – Your story highlights are a catalogue of your products. Your highlights are entertaining and full of personality, showcasing your brand. 2) TRUE or FALSE – Your highlights are a compilation of your most successful stories. The ones that got the most views. 3) Highlights tell people: a. Who ___you are__. b. What __you do__. c. How __successful you are__. 4) If you don’t post often, use a ___polished__ looking thumbnail.
5)If you do post often, choose one of the ___stories as
the cover___ for the thumbnail.
6) To do a product promotion, do a poll and ask ___if
they are interested in your product___. Then ask them to swipe up to learn more.
7) Contact people who said __”YES”____ in the poll to
speak to them about your offer.
[Fill out your own answer]
8) I am currently very proud of my Instagram story about _______________________, that is why I will turn it into one of my highlights. It will keep even more visitors and followers engaged in my content. 1) A Theme is all about consistency. a. Consistent arrangement of __posts__. b. Consistent use of __colors__. c. Consistent use of __fonts__.
2) To draw attention to a certain post, put one of your
important photos in the center and __balance__ it with two similar photos on either side.
[Fill out your own answer]
3) Circle the kind of napkin you are: I am a White napkin. I am a Red napkin. What kind of lifestyle are you promising your followers? 1) You post the __concrete tangible lifestyle__ of what your products or services can provide.
2) TRUE or FALSE – Bond will not be Bond without his
lifestyle. Nobody actually cares about James Bond, the person. But we do want his lifestyle.
[Fill out your own answer]
3) My account posts the lifestyle of ______________. That’s why people who wants that lifestyle will follow and buy from me. Congratulations! You are now the 1%!
Raymond Murphy-English Grammar in Use With Answers and CD ROM - A Self-Study Reference and Practice Book For Intermediate Students of English-Cambridge University Press (2004)