Mass media plays an important role in shaping human consciousness and providing information. While the future of mass media is uncertain, most agree that traditional forms of media will not disappear, as people will continue to consume information visually. The main task of media in the future will be storytelling, as both media workers and consumers will have easy access to information due to advancing technology. New platforms and audiences may emerge to offset any loss of traditional paper media. Journalists will remain central to connecting information to consumers, and must learn to use new technologies while continuing to contextualize and share stories. As long as people need information and storytelling, journalism and mass media will remain relevant.
Mass media plays an important role in shaping human consciousness and providing information. While the future of mass media is uncertain, most agree that traditional forms of media will not disappear, as people will continue to consume information visually. The main task of media in the future will be storytelling, as both media workers and consumers will have easy access to information due to advancing technology. New platforms and audiences may emerge to offset any loss of traditional paper media. Journalists will remain central to connecting information to consumers, and must learn to use new technologies while continuing to contextualize and share stories. As long as people need information and storytelling, journalism and mass media will remain relevant.
Mass media plays an important role in shaping human consciousness and providing information. While the future of mass media is uncertain, most agree that traditional forms of media will not disappear, as people will continue to consume information visually. The main task of media in the future will be storytelling, as both media workers and consumers will have easy access to information due to advancing technology. New platforms and audiences may emerge to offset any loss of traditional paper media. Journalists will remain central to connecting information to consumers, and must learn to use new technologies while continuing to contextualize and share stories. As long as people need information and storytelling, journalism and mass media will remain relevant.
Mass media plays the most important role in the formation of
human consciousness. Nowadays It gives us a lot of information and helps to know something. But it is so interesting how will it look like in 40 years? Actually there are no predictions about the direction in which the mass media will move. Someone says that media will decline or merger with social networks. Others think that it’s impossible to change the traditional format of sharing information. However most of us agree that it is too early to hide traditional forms of media. The way of transmitting information is changing but the textual nature remains unchanged. So people as in the past as now will perceive the information visually. Therefore, the main task of the media in the future will be storytelling. Due to the development of technology, media workers can easily search for information and similarly consumers will have easy access to it. For newspapers, in general, there is a possibility that they will be so important and popular as digital media but for this, the sphere needs to develop and look for new ways of presenting information to engage consumers. But who knows, maybe it will disappear from mass media. But also, it is possible that the loss of paper media will not be such a problem, because in connection with technical development new platforms will emerge and a new audience will be recruited, so the revenues of the digital media will be able to offset the disappearance of the paper media. Also there are those who think that journalist will be always between information and the consumer. But through the interference of technology in the media, the journalist is obliged to know how to use them and be able to apply. It will no longer simply acquire information - in itself, information can do nothing today. You need to be able to put it into context and submit it to as many people as possible. So in general, the way we live and organize our society will determine what kind of media we will have. Journalism is a service that allows a person to find something, express opinion, make a choice, or tell a story. And while people need it, journalism remains relevant.