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 What is the difference between marketing and sales?

the sales concept is the desire to sell a product that the business has made as quickly as possible to
fulfill sales volume objectives. When viewed through the marketing concept lens, however,
businesses must first and foremost fulfill consumers' wants and needs. The belief is that when those
wants and needs are fulfilled, a profit will be made.

3What is the different between primary and secondary sales?

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What are 4P͛s of marketing?
Product - A tangible object or an intangible service that is mass produced or manufactured on a large
scale with a specific volume of units. Intangible products are service based like the tourism
industry& the hotel industry or codes-based products like cellphone load and credit.
Price ʹ The price is the amount a customer pays for the product. The business may increase or
decrease the price of product if other stores have the same product.
Place ʹ Place represents the location where a product can be purchased. It is often referred to as the
distribution channel. It can include any physical store as well as virtual stores on the Internet
Promotion represents all of the communications that a marketer may use in the marketplace.
Promotion has four distinct elements: advertising, public relations, personal selling and sales
promotion. A certain amount of crossover occurs when promotion uses the four principal elements
together, which is common in film promotion.

The economy of India is one of the fastest growing economies and highly dependent on various
sectors such as automobile, KPO, BPO, mining, telecommunication, retail, textile, agriculture, food
and beverages etc. The automobile industry in India has witnessed a rapid growth over the last
couple of decades and in recent years it has also captured the attention of the whole world with
some innovative products. It includes manufacturing of cars, two-wheelers like motorcycles,
scooters, bikes, passenger cars, trucks, tractors, defense vehicles and buses. The automobile
industry can be widely divided into car manufacturing, heavy vehicle manufacturing and two-
wheeler manufacturing. It requires a skilled and trained manpower with good technical knowledge.
There are plenty of employment opportunities for the qualified people and they can select a á



 
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