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5 PDF
5 PDF
industry trade
→
.
greater
,
variety price
.
a a lower
I shut down
y
Mr =p +
Sb
firm
q
a- O MR =p
to trade
.
response Bo
i"#mqcneuxay€m①
-
, c. p
T t MC T
intercept It ( Tn )
( C ) ' '
c*
f .fi
. :
Mc > c* , loss
-
Same D ,
MR .
- C , c c
,
T
"
.. ,
maiming; insaner
than
"
Q
set P based
Q
,
MR =P C , C C*
profit
}
,
,
A Oi P :P , to Max
-
firm 1 .
= , on Q , on
profit
!
to b
clear P -
Ps max
Cz)
firm I C , ) > CP ,
-
, -
( P
.
- -
,
price produce
firm I set lower operating profit
,
operating profit
-
=
.
( sunk cost )
firm survives produce
-
=
( p Xd ) -
( ( xd )
: performance
MC
MC will ① set low price but higher markup over
firm with
,
i. lower
Q
@ produce more
③ earn high profit
market size
Effect of increased
→ D , move ,
D IT different MC
-
effect of shift in on wt
*
'
c x c C* forced to exit
c
-
,
outward
. -
1#
→
* t
cost cutoff C 'T I
fiore
-
Dd lower 1
-
I
-
÷:÷:÷÷÷÷÷÷÷÷÷÷÷÷÷÷÷:* .
D
1-4 MC
: lower cost firm thrive and increase profit 1
C
a c* ,
c*
. .
i. high
firm exit