Professional Documents
Culture Documents
Facebook Instagram Youtube WEB
Facebook Instagram Youtube WEB
Deliverable : Poster (social media post) Deliverable : Poster (social media post)
Content: Content:
Week 1 and Week 2 1. Tell people about this event is going to happen 1. Tell people about this event is going to happen
(3 months ago from DDA, facebook ads use cookies for retargeting DDA, facebook ads use cookies for retargeting
campaign)
Deliverable : Poster (social media post) Deliverable : Poster (social media post) Deliverable : video (let ppl know about this event, SEO
give impression, link to web) write a good metatag according to brand tone and
Content: Content: manner (playful, direct and simple)
1. Artist that will attend (A list) 1. Artist that will attend (A list) Content:
2. Announcement of selling ticket 2. Announcement of selling ticket 1. Tell people about this event is going to happen SEM
(earlybird, u-mobile pre-sales) (earlybird, u-mobile pre-sales) 2. Artist that will attend (A list) bit some keywords that related to the event (ex.
3. Announcement of selling ticket music festival, music event, kuala lumpur event,
Week 3 DDA, facebook ads use cookies for retargeting DDA, instagram ads use cookies for retargeting and (earlybird, u-mobile pre-sales) genting higlands)
Target Ads : Artist Poster also instastory
Target Ads : Artist Poster Non-Skippable video, target on target audience GDN
related Youtube Channel or video Use GDN to retarget people who have visited our
Video : A video announce artist and buying ticket website
Content: Content:
1. Earlybird and others ticket details and price 1. Earlybird and others ticket details and price
2. Livestream announcement 2. Livestream announcement
3. Base on the situation post the updated ticket 3. Base on the situation post the updated ticket
selling condition selling condition
DDA, facebook ads use cookies for retargeting DDA, instagram ads use cookies for retargeting and
Target Ads : Ticket Details and Price also instastory
Target Ads : Ticket Details and Price
Week 4 and
Deliverable : Social media post Deliverable : Social media post
Week 5
Content: Content:
1. Artist Announcement (one by one post) 1. Artist Announcement (one by one post)
2. Base on the situation post the updated ticket 2. Base on the situation post the updated ticket
selling condition selling condition
DDA, facebook ads use cookies for retargeting DDA, instagram ads use cookies for retargeting and
Target Ads : Ticket Details and Price, Some also instastory
famous artist Target Ads : Ticket Details and Price, Some
famous artist SEO
Deliverable : video (link to web) write a good metatag according to brand tone and
manner (playful, direct and simple)
Content:
1. artist promote and encourage to join good vibes SEM
Deliverable : Giveaway Social media post Deliverable : Giveaway social media post 2. past year goodvibes video bit some keywords that related to the event (ex.
music festival, music event, kuala lumpur event,
Content: Content: Non-Skippable video, target on target audience genting higlands, good vibes ticket)
1. Ticket Giveaway 1. Ticket Giveaway related Youtube Channel or video
2. Base on the situation post the updated ticket 2. Base on the situation post the updated ticket Video : a past year music festival video, put ticket GDN
selling condition selling condition selling information Use GDN to retarget people who have visited our
3. Merchandise Selling 3. Merchandise Selling website
Week 6
DDA, facebook ads use cookies for retargeting DDA, instagram ads use cookies for retargeting and
Target Ads : How to join the ticket giveaway also instastory
Target Ads : How to join the ticket giveaway
Content: Content:
1. Event Activity 1. Event Activity
2. Base on the situation post the updated ticket 2. Base on the situation post the updated ticket
selling condition selling condition
Week 7 DDA, facebook ads use cookies for retargeting DDA, instagram ads use cookies for retargeting and
Target Ads : Artist encourage to join video also instastory
Target Ads : Artist encourage to join video
OTHERS During some festival, can create some social media post