Cycling Bug Manual

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Bicycle User Group Manual

BUG Manual Bikewest


Page 1
ISBN 0 7307 2412 3 MAY 1998

BUG Manual Page 2


Contents

Chapter 1 - What is a Bicycle User Group 5

Chapter 2 - Forming a Bicycle User Group 9

Chapter 3 - Liaising with Local Government 25

Chapter 4 - Communicating with the Media 31

Chapter 5 - Involving the Public 41

Chapter 6 - Examples of Success 45

Chapter 7 - Forming Strategies 49

Chapter 8 - Maintaining a Bicycle User Group 57

Appendix 1 - Contacts and Information 63

Feedback Form 69

References 71

Prepared June 1998

Transport’s Bikewest
441 Murray Street, Perth Bikewest
Western Australia 6850

Bicycle Transportation
Alliance Inc.
Suite 7, 1st Floor, Lotteries House
79 Stirling Street, Northbridge
(PO Box 8295, Perth Business Centre)
Western Australia 6849

BUG Manual Page 3


Acknowledgments

Bikewest and the Bicycle Transportation Alliance wish to express their thanks to the
following organisations for their assistance in the preparation of this manual, or their
permission to use extracts from relevant publications:

æ Mike Maher and Associates - Transportation Planning Consultants


æ Bicycle NSW
æ Bicycle Victoria
æ Cyclists’ Touring Club (UK)
æ People Power, Santa Cruz, California (USA)
æ Atlanta Bicycle Campaign, Georgia (USA)

BUG Manual Page 4


Chapter 1 - What is a Bicycle User Group

Chapter Highlights • in a workplace - Workplace BUGs.


æ An explanation of the term Bicycle User • in a tertiary institution - Campus BUGs
Group. Community BUGs.
æ The reasons and locations where BUGs BUGs (in a local government area) work
develop. with the council (councillors and staff) to
æ The roles BUGs perform in the community. improve the safety and convenience of cycling
æ The extensive range of activities that BUGs to work, schools, shops and other local desti-
can get involved in. nations. (See Chapter 3 “Liaising with Local
æ A brief description on existing BUGs in Government”)
Perth, newly established BUGs, and the Workplace BUGs
existence of BUGs on the World Wide Web. At a workplace, a BUG may form to
achieve the following:
What is a BUG? • (long term) bicycle parking in car parking
A Bicycle User Group (BUG) is a commu- areas for commuters, and (short term)
nity based organisation set up by cyclists parking for visitors.
whose aim it is to improve cycling conditions • showers, changerooms and lockers
in their local area. BUGs are usually made up • travel expenses for bicycle journeys made
of local cyclists who enjoy bicycle riding for during work time.
transport or for recreation purposes. • its own newsletter, or to make contributions
BUGs vary in size and purpose. They may to the organisation’s newsletter.
meet on a regular basis to work out strategies Campus BUGs
to improve cycling in their community, in their Some tertiary institutions have BUGs.
building, or on their campus. Some BUGs These groups work towards:
organise Bike to Work days or other bicycle • increasing the use of bicycles as a means of
commuter activities with work colleagues. transport to and from the campus for staff
BUGs also are involved in transport planning and students.
and work for beneficial physical changes as • improving facilities for cyclists on and
well as policy changes. around the site, including plentiful and
BUGs encourage local government to secure bicycle parking on campus, and ease
provide better facilities and safer routes for of access along and across neighbouring
commuter cyclists, for children riding to roads.
school and for recreational cyclists. • reduce the level of vehicle use on the
campus and a reduction in traffic
Types of BUGs congestion around the campus.
BUGs usually operate in one of three areas: • publicise and promote the benefits of
• in a local government area - Community cycling to other students and staff.
BUGs.

BUG Manual Page 5


Chapter 1 - What are BUGs (continued)

The Role of BUGs • help to change attitudes towards cycling,


The major emphasis of BUGs in Perth is to eg. by talking with local government
focus bicycle advocacy at a local level and to councillors, engineers, planners and other
get down into the detail that a state advocacy state and local government officials.
group like the BTA simply cannot do. • support the implementation of the Perth
The roles of BUGs are many and varied. Bicycle Network.
They are able to: • request better end-of-trip facilities in
• provide a forum for cyclists to meet and business and work places (eg. parking,
discuss local bicycle issues. clothes lockers, showers).
• work with local government to improve • assist local government to review and revise
cycling conditions at a local level (see building codes and town planning schemes
Chapter 3 “Liaising with Local (so that they require the provision of
Government”). bicycle parking, showers, changerooms,
• promote all types of cycling (commuting, lockers and other relevant facilities for
recreational, sport and touring), whether it bicycle commuters).
be in their local area or at their workplace. • survey road and path conditions, record
• assist others (neighbours, friends, work safety issues relating to cyclists (eg. glass
colleagues) to start cycling. on roads, overhanging branches, damaged
• arrange and participate in social rides in paths, dangerous drainage grates, potholes)
their local area, local festivals and and report problems to the local council.
community events. • advocate the creation of bike lanes and
wide kerbside lanes on major arterial roads.
What BUGs Can Do • advocate increased accessibility for cyclists
There are many activities that BUGs get to trains and buses (for dual-mode
involved in, all of which contribute to a better transport) and secure parking facilities at
cycling environment. BUGs can: bus and train stations.
• review and contribute ideas and suggestions • encouraging bicycle education in schools
to local bicycle plans and regional plans, for children and for adults.
such as the Perth Bicycle Network. • assist local schools to conduct “Bike Ed”
• review traffic calming proposals and road courses and assisting with “Vacation Bike
closures to make sure cyclists are not Ed” courses.
disadvantaged. • promote safe cycling habits and responsible
• assist councils, businesses and institutions road use among members, other cyclists
to determine appropriate locations (and and other road users.
type) of bicycle parking facilities by • ensure that the BUG is listed in local
undertaking ‘saddle surveys’ in their local directories and InfoLink (Library
area - see the BTAs leaflet. Information Service - LISWA).

BUG Manual Page 6


Chapter 1 - What are BUGs (continued)

• cooperate with neighbouring BUGs in park, pub or restaurant to discuss bicycle


matters of common interest. issues.
• write to magazines and newspapers, and • participate in an event with another leisure
contribute regularly to the BTA’s Cycling in organisation to promote cycling.
the West newsletter. • survey cyclists using paths/roads and
• establish a web page, advertising the group, identify which routes are being frequently
its objectives and providing some electronic used by cyclists.
forms. • investigate what facilities (if any) are
• attend public bicycle exhibitions and available for cyclists at local workplaces,
Bikeweek events and set up display boards and contact the building owner/manager
with BUG information. with suggested improvements.
• volunteer some spare time to assist the • invite councillors to their BUG meeting.
Bicycle Transportation Alliance on various • organise an appointment with the local
tasks. council engineers. Visit them at their office
and explain what the group stands for.
Bicycle Victoria cites a range of other activities Invite them to BUG meetings.
that BUGs might get involved in, including: • establish relationships with local bicycle
• request the local council to prepare a Local shop proprietor(s). These shops are a good
Area Bike Plan or, if one exists, to update it place to leave material advertising the
and continue the implementation of it. BUG.
• invite local councillors/Mayor on a ride (Source: Bicycle Victoria’s “The BUG’s
around the local area to highlight issues Booklet”)
faced by cyclists. This could be followed
by a social get-together and discussion.
• conduct a bicycle repair clinic where
inspections are made to advise owners on
the roadworthiness of their bike.
• participate in the local carnival/festival.
This can include games, races, display,
skills testing and secure bicycle parking as
part of the festivities
• organise rides for their group and the
public.
• measure lanes on local roads and determine
where wide kerbside lanes would be
appropriate.
• organise informal social functions at a local

BUG Manual Page 7


Chapter 1 - What are BUGs (continued)

BUGs in Perth Covering all suburbs within the City of


The BUGs listed below already exist in Perth. Stirling, west of Wanneroo Rd. Meets
(Refer to Appendix 1 for contact details). monthly.
BBUG - Bayswater Bicycle User Group VPBUG - Victoria Park Bicycle User Group
Covering all suburbs within City of Bayswater, Covering all suburbs within the Town of
including the Maylands area. Meets monthly. Victoria Park. Meets occasionally.
CBUG - Canning Bicycle User Group VBUG - Vincent Bicycle User Group
Covering all suburbs within the City of Covering all suburbs within the Town of
Canning. Meets monthly. Vincent. The group contributed to the Vincent
CMPBUG - Cottesloe-Mosman Park Bike Plan. Meets monthly.
Bicycle User Group WSBUG - Western Suburbs Bicycle User
Covering all areas within the Towns of Group
Cottesloe and Mosman Park. Meets monthly. Covering all suburbs within the Town of
FBUG - Fremantle Bicycle User Group Cambridge and the City of Subiaco. Meets
Covering all suburbs within the City of occasionally.
Fremantle. Meets monthly.
Some BUGs on the World Wide Web
KBUG - Kalamunda Bicycle User Group
The BTA reports BUG news on its WWW
Covering all areas within the Shire of
site. See http://sunsite.anu.edu.au/wa/bta
Kalamunda, and including the hills
There are many BUGs on the WWW. An
communities. Meets monthly.
example is the Cairns BUG from Queensland.
MELBUG - Melville Bicycle User Group
It has electronic ‘hazard report’ and parking
Covering all suburbs within the City of
forms that can be submitted over the internet.
Melville. The group contributed to the
See http://www.altnews.com.au/CBUG
Melville Bike Plan. Meets monthly.
Some other BUG sites around the world:
PBUG - Perth Bicycle User Group
• Kingston BUG - Melbourne, Victoria,
Unlike most BUGs, which are based around
http://home.vicnet.net.au/~joea/
where people live, the Perth BUG benefits all
KingstonBug.htm
cyclists who travel to or through the Perth
• Bristol BUG - Bristol, United Kingdom
Central Business District, including West Perth
http://www.gn.apc.org/cycling/bugs/
and Northbridge. The BUG holds ‘virtual’
bristol.html
meetings via e-mail.
• Birmingham University BUG -
SPBUG - South Perth Bicycle User Group
Birmingham, United Kingdom
Covering all suburbs within the City of South
http://www.bham.ac.uk/bubug/bubug.htm
Perth. The group contributed to the South
• Dekalb BUG, Georgia, USA
Perth Bike Plan. Meets monthly.
http://www.bikesbl.org:80/Advocacy/
SWBUG - Stirling (West) Bicycle User
dekalbbug.html
Group

BUG Manual Page 8


Chapter 2 - Forming a Bicycle User Group

Chapter Highlights in a local council area) to improve bicycle


æ Recommended steps to take when trying to facilities.
establish a new BUG. ◊ The BTA can provide support to encourage
æ Suggestions on how to contact established formation of new BUGs. Contact the BTA
groups that can help you (Bicycle BUG Coordinator (see contact details in
Transportation Alliance, other local BUGs, Appendix 1).
Bikewest). ◊ The BTA can help set up meetings and
æ Forming a strategy for launching the BUG. contact prospective BUG members in the
æ Recommendations on how to arrange area.
meetings. ◊ The BTA maintains a database of cyclists
from all over Western Australia, and can
Why Do BUGs Form? provide lists of cyclists separated into local
BUG’s form because an individual or a areas in the Perth metropolitan area and
group of like-minded people believe more country areas as well.
could and should be done for cyclists in a ◊ BTA members can come along to the first
town, in a local government area, or at a few meetings to assist in setting up the
workplace. The adage “there is strength in BUG and can pass on experience gained
numbers” is true in bicycle advocacy. The with other BUGs.
combined voices of a number of people is ◊ The BTA can also help with some of the
much more effective than individuals trying to costs of running a BUG such as postage.
do everything by themselves. BUG members ◊ The BTA publishes a newsletter called
will need others to help them achieve their Cycling in the West every two months
objectives. Working with others to achieve a which is distributed in paper form (3000
common goal is more enjoyable, rewarding copies) to members, bicycle shops and to
and fun. decision makers in the community. Notices
of BUG meetings, events, issues and
How to Get Help successes of the group can be published in
this newsletter.
Contact the BTA
For support in setting up a BUG contact the Contact Bikewest
Bicycle Transportation Alliance (BTA). The Bikewest is the bicycle unit within Trans-
BTA is a non-profit bicycle advocacy group, port. Its main objective is to establish the
run by a dedicated group of volunteers, whose bicycle as a safe and popular mode of trans-
aim is to encourage everyday cycling. See port and recreation within Western Australia.
Appendix 1 for more details of the BTA. Bikewest has 12 full-time staff working on
◊ The BTA actively supports a number of cycling issues and an annual budget of several
BUGs which work at a local level (usually million dollars. (Further details about the

BUG Manual Page 9


Chapter 2 - Forming a BUG (continued)

work of Bikewest is included in Appendix 1). Provide the person with the same
◊ Bikewest officers could be invited to attend information included in any letter that is
BUG meetings to provide information and sent out (see below). Follow up the phone
advise on proposed new bicycle facilities in call with a letter or a copy of a flyer.
your local area. ◊ Prepare a leaflet or flyer - Composing a
◊ Bikewest has extensive contact with the flyer setting the intention to start a BUG is
cycling public and can refer interested a good way of getting the message out. It is
people to the BUG. a good idea to include the following
◊ The Bikewest Promotions Officer has a information in the flyer:
cycling program on radio station 6NR, • the purpose in forming a BUG
which can be used to get cycling messages • invite their participation in the BUG to
out to listeners. Use of this free air time encourage the development of bicycle
can be valuable in getting information out facilities in the local area
to potential members of the BUG. • the details (date, time, place and contact
person) of the upcoming BUG meeting
Contact Local Cyclists • examples of local cycling issues of
There are many ways to contact people who concern such as:
may become members of the BUG. Which - the need for bicycle parking facilities
ones are chosen will depend on such things as outside the local supermarket
BUG members’ familiarity with the person, - the need for bike lanes on the major
where the BUG obtained their details, and the arterial road passing through the suburb
time that BUG members have available. BUG - the need for the construction of a section
members may telephone them, write a letter, of path to complete a missing link in a
make a personal visit or even reach out to dual use path system
potential members via newspaper advertise- - the need for a safer crossing of a busy
ments, radio talk shows, or newsletters of road to assist school children access their
organisations. school by bike
◊ Make a phone call - Phoning people is often • indicate that these issues can best be
more effective than a letter, as it is a more resolved through community action and
personal approach. It is also a quick way of participation
making contact. During the phone call tell • include a suggested agenda for the
the person that a group of local cyclists are meeting, containing ideas gleaned during
forming a BUG. Ask them what issues conversations and telephone calls with
concern them as cyclists in the local area. those people that have been contacted
Listen to their concern. Then invite them to prior to the meeting.
the next meeting of the BUG. Tell them ◊ Write a letter to local cyclists - You could
what the aims of that meeting are to be. send a letter to local cyclists inviting them

BUG Manual Page 10


Chapter 2 - Forming a BUG (continued)

to participate in the BUG. See example • on-going BUG meetings.


letter at end of Chapter.
◊ The BTAs BUG promotional leaflet - A The Initial Meeting - the ‘Core’ Group
BUG promotional leaflet is available from The first meeting to set up the BUG would
the BTA, which you might also like to be small, with only a handful of known advo-
include. The leaflet explains the general cates. This would involve:
aims of BUGs and space is provided in • you and others that you know want to be
which to add meeting details of the newly involved
establishing BUG. • the BTA BUG Coordinator
◊ Contact friends, relatives and other personal • other BUG convenors from existing
successful BUGs.
contacts - Talk to everyone: friends,
• BTA members who live in the area
neighbours, the local school Parents and
• people that the BTA knows are really
Citizens (P&C) Association and any other
interested in bicycle issues who live in your
personal contacts you may have. It is area.
important to find several people who are It is recommended that a contact list of
interested in helping establish the BUG. known cycling advocates be obtained from the
Talk to many people. Support may come BTA. The recommended approach to making
from the most unlikely people. contact with people on the list is:
• send out flyer/leaflet about 2 weeks prior to
Form a Strategy to Launch the BUG “Core Group” meeting
In forming a BUG, some careful planning is
• follow up with phone call approximately 1
needed to ensure initial
week prior to the
involvement, and on-
meeting - ask for
going support. A
local concerns/
formula that has been
issues, and invite to
successful for other
the meeting
BUGs has been:
• send out agenda
• a small (initial)
with some of the
meeting with key
issues raised: letter/
supporters
fax/email to arrive
(sometimes called
1-2 days prior to the
the ‘core’ group Bayswater BUG members discuss strategies at ‘core
group’ meeting. meeting as a
meeting)
reminder.
• a public meeting with many members of the
community attending The Public Meeting
• a ‘follow’ up’ meeting with interested The second meeting would be a much
attendees from the ‘core’ group and the larger gathering, a public meeting, where
public meeting

BUG Manual Page 11


Chapter 2 - Forming a BUG (continued)

widespread advertising is done to attract as • Council staff can usually provide you with a
many interested cyclists as possible. Members list of rooms and halls available for hire.
of the core group can take on many of the • Several suitable venues may have to be
tasks involved in spreading the word about the evaluated to find a room that is available on
upcoming public meeting. (See below “Getting the night in the week that the meeting is to
People to the Public Meeting”). be held.
The purpose of the public meeting is to
draw out other interested cyclists and to find Getting People to the Public Meeting
out what the local issues are. It is important to • Prepare a flyer for widespread distribution
have a public meeting if you want your BUG (see examples at the end of this chapter).
to be seen to be representing your local com- • People from the initial ‘core’ group meeting
munity. This will also give the BUG more can hand flyers to cyclists when they meet
credibility when you come to negotiating with them at: train stations, shopping centres, on
your local council and other authorities. bike paths, riding along on roads, at
swimming pools, recreation and leisure
The Follow-up Meeting centres, libraries and schools (but only
The third meeting would be the first ‘real’ approach parents please). Though it is
meeting of the BUG, which involves those (technically) illegal to staple or tape a flyer
who attended the original (‘core group’) on parked bikes, this method is very
meeting, plus others who are attracted to the effective in reaching cyclists.
BUG as a result of the public meeting. • Prepare enlargements of the flyer for
The regular BUG meetings will concentrate display at local bike shops, notice boards of
on prioritising the issues raised by the commu- the local community centre, recreation
nity, to work out strategies for getting things centres, supermarkets and libraries in the
done, to share success stories and to plan rides local area or town.
or other activities to keep members interested • Speak to the owners/staff of bike shops in
and active. the area, as they may be very interested in
helping set up the BUG, or at least joining
Meeting Arrangements
it. They may also have a mailing list of
The following guidelines will assist the
customers (cyclists!!) which they could
BUG in successfully arranging the meetings:
provide to the BUG.
• Look for a suitable venue central to the
• Notify the P&C and Principals of schools in
area, which is easily accessible by bike and,
the area, especially if one of the major
ideally, with bicycle parking facilities.
cycling issues on the BUG’s agenda
• The venue could be in a community centre,
involves the safety of school children and
a sports or recreation centre, a school hall
access to the school. It may be useful to get
or a local hotel (which often have meeting
the P & C involved.
rooms available free of charge).

BUG Manual Page 12


Chapter 2 - Forming a BUG (continued)

• Insert notice in “Grassroots” column of the rotating basis:


Earth 2000 Supplement of Monday’s The Facilitator - the facilitator will chair the
West Australian. meeting making sure that everybody has a
• Insert notice in the “Community Calendar” chance to have their say and the meeting
of the local Community newspaper. runs smoothly and as planned.
• Make arrangements for a photo/story in Recorder - the recorder will take the minutes of
local newspaper (provide Press Release and the meeting, making sure that each
suitable photo(s) to journalist - see Chapter important point is recorded.
4 - Communicating with the Media). Timekeeper - the timekeeper (who could be the
• Insert notice in school newsletters. facilitator) will make sure that enough time
• Spread information by word of mouth - is spent on each item and ensure that the
neighbours, friends, relatives. meeting does not go over the set time.
• At the next meeting, other members may
Contact Details of Attendees take up these roles.
• At each of the meetings of the BUG be sure • Share the workload. It is advisable that
to get the names and contact details of each person walk away from the meeting
people attending. (See suggested with a task to complete by the next meeting.
Attendance Register proforma included The group will then feel a sense of
within this manual). involvement.

Meeting Agendas BUGs in Country Towns and Regional


To help ensure BUG meetings are produc- Centres
tive, they need to be planned correctly and be The formation of BUGs is not limited to the
run effectively. Some points to consider: Perth metropolitan region. The issues in
• Prepare an Agenda bicycle planning and bicycle use in country
- make a list of things that the group will be towns and regional centres are similar, and the
discussing during the meeting potential for increasing bicycle use exists.
- allocate time for each item eg. 5 minutes There is therefore potential for BUGs to form
- remember to keep the meeting tight and to in country towns and regional centres such as
the point Mandurah, Albany, Geraldton and Kalgoorlie.
• Sample agendas for the initial ‘core’ group The process for establishing a BUG in country
meeting, the ‘public meeting’ and the on- towns and regional centres would be identical
going ‘regular’ meetings of the BUG are to that which is described in this manual.
contained within this manual.

Delegating Tasks
• It is recommended that BUG members be
appointed to the following tasks on a

BUG Manual Page 13


Chapter 2 - Forming a BUG (continued)

Typical BUG ‘Core Group’ Meeting


insert date here
Agenda

# Time Agenda Item Person


1 7.00 - 7.05 Welcome, introductions, attendance and apologies Meeting facilitator
2 7.05 - 7.10 Outline of purpose of meeting Bikewest / BTA
3 7.10 - 7.30 General discussion of local issues/concerns:
• Dual use paths
• Safe Routes to Schools issues
• Roads causing concern
• Exclusive bike facility needed along busy roads
• Traffic calming
• Bridge issues
• Current re-surfacing of roads All
4 7.30 - 7.50 Discussion of Action Plan:
(Allocation of tasks in preparation for Public Meeting)
• Distribution of Public Meeting ‘Flyers’
• Phoning cyclists
• Notices to bike shops
• Newspaper notices
• Press release and photo
• Informing P&C and school principals
• Inviting the local government rep
• BUG spokesperson at Public Meeting
• Minute taking at Public Meeting
• Other items????
5 7.50 - 7.55 Upcoming Meetings:
• Public Meeting - insert date here
• Regular BUG meetings - date/day/time and venue to be decided

6 7.55 - 8.00 Other Business

BUG Manual Page 14


Chapter 2 - Forming a BUG (continued)

Typical BUG Public Meeting

insert date here

insert location of meeting place here

Agenda

1 7.00 - 7.05 Welcome, introductions, attendance Meeting facilitator

2 7.05 - 7.15 • Explanation of purpose of meeting Meeting facilitator


• Introduction/welcome by the xxxxxx BUG BUG rep
• The role of Bikewest Bikewest rep
• The Bicycle Transportation Alliance’s BUG
Development Project (other successful BUGs) BTA

3 7.15 - 7.35 General discussion of local issues/concerns Everyone

4 7.35 - 7.40 “Best practice” examples from around the world BTA

5 7.40 - 8.00 Next steps Everyone


• Next meeting of the BUG- date/day/time and venue
• Allocation of tasks for BUG members

6 8.00 Refreshments / informal networking

BUG Manual Page 15


Chapter 2 - Forming a BUG (continued)

Typical BUG Meeting

insert date here

insert location of meeting place here

Agenda

1 7.00 - 7.05 Welcome, introductions, attendance Meeting facilitator

2 7.05 - 7.10 Minutes / notes of last meeting Meeting facilitator

3 7.10 - 7.30 Business of meeting BUG members


• general discussion of issues
• recent events
• upcoming events (displays, meetings, social rides, etc)

4 7.30 - 7.50 Update on progress of projects BUG members


• some local successes

5 7.50 - 8.00 Action list BUG members


• upcoming special events
- eg. social rides, saddle surveys, meetings
• next meeting of the BUG
- date/day/time and venue
• allocation of tasks for BUG members for next meeting
- meeting facilitator
- recorder
- timekeeper
- distribution of minutes to members and BTA
• review of tasks and people

6 8.00 Refreshments / informal networking

BUG Manual Page 16


BICYCLE USER GROUP MEETING

Attendance Register

BUG Manual
(Please leave your contact details so we can keep you informed of progress on the establishment of the BUG and upcoming meetings).

Name Address Day Phone Ev Phone Fax E-mail


Chapter 2 - Forming a BUG (continued)

Note: Please indicate if you object to your name and contact details being passed on to the Bicycle Transportation Alliance.

Page 17
Chapter 2 - Forming a BUG (continued)

Sample Letter to Local Cyclists

78 Gobybike Rd
Bikeville WA 6666

Dear fellow cyclist

I am writing to you as I am forming a Bicycle User Group for our area, to encourage the
Bikeville Council to develop better bicycle facilities in our local area.

I have arranged a meeting for interested cyclists to discuss cycling issues of mutual concern. The
meeting will be held on:
Time: 7.00pm
Date: Thursday 29th February 1998
Place: Lesser Hall, City of Bikeville, Cycleon St, Bikeville
Contact: Mike Jones ph. (08) 9999 9999

I am arranging this meeting, and the formation of a BUG, as I believe there are several local
cycling issues of concern to all members of our community, such as:
- the need for bicycle parking facilities outside the Bikeville supermarket
- the need for bike lanes on Cycleon St
- the need for a safer crossing of Cycleon St to assist school children access Bikeville Primary
School by bike

I believe that these issues can best be resolved through community action and participation. I
invite you to attend this important meeting. I hope that you will raise additional matters of
concern to you and your family, and I would welcome you telling your friends and neighbours
that this meeting is being held, and invite their attendance.

I have included a suggested agenda for the meeting. This contains ideas gleaned during my
conversations with various people that I have recently contacted in our community.

I hope to see you at the meeting

Yours sincerely

Mike Jones

BUG Manual Page 18


Chapter 2 - Forming a BUG (continued)

Checklist for Setting Up BUG Meetings

The ‘Core Group’ Meeting

r contact the BTA and obtain list of key supporters in your local area
r contact Council staff for a list of rooms and halls available for hire
r evaluate several venues to find the most suitable room, central to your area
r book meeting room
r prepare letter to local cyclists (see example)
r write to key supporters inviting them to the initial meeting
r phone key supporters to discuss issues and invite them to initial meeting
r arrange for refreshments for meeting
r prepare attendance register, direction signs to room and any handouts
r delegate tasks at meeting

The Public Meeting

r evaluate several venues to find suitable room/hall, central to your area, with bike parking
r book room/hall for public meeting
r prepare a ‘notice of meeting’ flyer for widespread distribution eg. to cyclists on BTA database
for your area
r ask Bikewest to post flyer to cyclists on its database
r BUG members hand flyers to cyclists
r display enlargements of flyer at local bike shops, community centre and libraries
r inform owners/staff of bike shops in the area about the BUG public meeting
r inform the P&C and Principals of schools in the area about the BUG public meeting
r insert notice in “Grassroots” column of the Earth 2000 Supplement The West Australian
r insert notice in the “Community Calendar” of the local Community newspaper
r arrange for photo/story in local newspaper
r insert notice in school newsletters
r tell neighbours, friends, relatives about the BUG
r invite special guests and speakers (eg. from BTA, Bikewest and the local government)
r prepare agenda and make multiple copies for attendees
r prepare attendance register
r arrange for refreshments for meeting

BUG Manual Page 19


Chapter 2 - Forming a BUG (continued)

r arrange for necessary equipment (eg. local bike maps, Perth Bicycle Network plans from
Bikewest, flip chart, whiteboard, overhead projector, slide projector, etc)

The Follow Up BUG Meeting

r book room for BUG meeting


r prepare ‘notice of meeting’
r prepare ‘list of issues’ from public meeting
r invite attendees from initial meeting and public meeting (letter and ‘list of issues’)
r prepare agenda and make multiple copies for attendees
r prepare attendance register
r prepare ‘action’ sheet
r arrange for refreshments for meeting
r arrange for necessary equipment
r prepare suggested priority list for issues

BUG Manual Page 20


Bicycle User Group - Action List

BUG Manual
Issue Action Priority Who When
Chapter 2 - Forming a BUG (continued)

Page 21
Chapter 2 - Forming a BUG (continued)

Example - BUG Meeting Minutes

Meeting held on: (insert day, date, time here)

Meeting held at: (insert place of meeting here)

1. Attendance: (insert names of those attending meeting here)

2. Apologies: (insert names of unable to attend meeting here)

3. Previous Meeting Minutes:

4. Reports on Progress since Last Meeting:


Report By Report

5. Business of this Meeting:


Major Points Raised by Action

6. Next meeting: 7. Next meeting tasks:


Date: Facilitator:
Time: Recorder:
Venue: Timekeeper:

BUG Manual Page 22


Chapter 2 - Forming a BUG (continued)

Sample Flyer

Let’s Make Cottesloe Bicycle Friendly

A local area Bicycle User Group (BUG) will be starting


up in the Cottesloe area very soon.

BUGs have a local area focus - influencing local


decisions, making the area we live in safer, more
convenient and more fun for bike riders - both adults
and children.

BUGs in other areas have already: achieved modification


of dangerous road & paths, cooperated with councils to
plan better facilities, helped plan safe routes to schools,
held BBQs and “Councillors’ Rides” for fun and reward.

A “Core Group Meeting” of Bicycle Transportation


Alliance members and other interested cyclists will be
held at Lesser Hall, Cottesloe Civic Centre, 109
Broome St, on Thursday March 26th at 7.00pm.

We will plan towards holding a Public Meeting also at


Lesser Hall, Cottesloe Civic Centre, 109 Broome St,
on Thursday April 16th at 7.00pm.

Everyone is welcome to both of these meetings. Tell


your cycling friends and put it on your calendar now!

For more information contact Graham Blackwell from


the BTA on:

Phone 9444 5098 (day and evening)


Fax 9228 4994
email barnaby@omen.net.au

BUG Manual Page 23


Notes

BUG Manual Page 24


Chapter 3 - Liaising with Local Government

Chapter Highlights know them, at least the most


æ How local government can affect the important and interested ones.
provision of facilities in the local area When liaising with Councils, it is
æ Liaison with councillors recommended that the BUG aim for:
æ Inputting to the committees of the Council • policy commitment - a commitment to
æ Communication with staff at the Council ‘think bike’ in transport planning and
management can help to improve
Local Government and Cycling conditions at no extra cost.
Local government has a major influence • recognition - that cycling is part of the
over the provision and maintenance of bicycle solution to problems caused by too many
facilities in the local area. It is very important cars, rather than an extra to be
therefore that the BUG familiarise itself with accommodated.
the responsibilities, operations and key players • planning - to have cycling explicitly
of the local council. supported and provided for in local town
Local government is responsible for many planning schemes, structure plans,
activities which can affect the safety and subdivisions and developments.
convenience of cycling, and therefore the level • participation - regular meetings with
of cycling activity. Councils have control over officers, interested councillors and other
such matters as: groups to keep lines of communications
• the local road system open and to discuss matters of concern in a
• local area traffic management schemes ‘round table’ setting.
• footpaths and dual use paths • cycle counts - proper surveys establishing
• town planning, subdivisions and the real rate of cycle use and demand in the
development area.
• parks, gardens and reserves • Cycling Officer - the appointment of a
cycling officer (even one shared between
Who’s Who at Local Government several councils) as a point of contact and
Local government is comprised of: responsibility can be very useful.
• councillors (the elected representatives of • budget - a commitment to spending on
the local community), who together make cycling schemes is crucial.
up the Council (and also are members of the • targets - getting the council to publicly set a
committees of the Council) target for increased cycle use (by a given
• paid staff (including professionals such as date). This makes a good publicity
planners, engineers, building surveyors, opportunity and allows the BUG to push for
landscape architects, etc) further facilities and spending if targets are
It is recommended that the BUG obtain a list not achieved.
of all the Councillors and staff - and get to • bicycle parking - at the council offices,

BUG Manual Page 25


Chapter 3 - Liaising with Local Government (continued)

libraries, shopping centres, delis and people can indicate a wider level of public
recreation and leisure venues. Bike parking concern. Basically, make contact and make
is quick to install, cheap, symbolic and the case for cycling.
important in encouraging bicycle use. • if the BUG is giving councillors
• public commitments - ultimately work to information, be clear what the
get public commitments from councils - a BUG wants to achieve and make sure that
small promise made public is as important what the BUG is giving is appropriate and
as private hints of larger concessions which accurate.
never materialise. • most councillors are extremely busy people,
so any information the BUG gives them
Liaison with Councillors should be concise, clear and focussed.
Councillors are members of the community, • brief them
elected by the community, and regularly, establish the
as such value public opinion. BUG as a reliable
The most useful councillor is source of information
one who cycles and under- • research the
stands that cycling has a role to councillors background
play in serving the local com- (what committees they
munity and environment. sit on, whether they are
The following are tips a cyclist or have
for communicating with partners or children
councillors: who cycle, etc).
• talk to them - • the sympathy of
constructive ideas councillors towards
can be put to them for cycling is important
their consideration. and can be gauged
• inform them - put them on from their public
the BUG’s mailing list, announcements, by
Stirling West BUG members discuss proposed new
invite them to the BUG’s dual use path alignment with City of Stirling writing for their
public meetings. Make sure Mayor and Design Engineer. opinion on specific
they are given the facts - don’t assume they issues, and by asking directly (during radio
already have them. ‘talk-back’ programs, public meetings,
• write to them outlining the case election campaigning, etc).
for cycling and the BUG’s objectives for • candidates seeking re-election can be
promoting it in the local area. scrutinised for their record on cycling
• ask for their support and/or comments. issues. Those seeking election could be
Several letters (not identical) from different questioned on their attitudes to cyclists.

BUG Manual Page 26


Chapter 3 - Liaising with Local Government (continued)

• if approaching a councillor directly, try to genuinely sympathetic towards improving


do so through a BUG member who lives in bicycle facilities. The chances are that if a
the councillor’s ward. councillor supports an issue, the council
• be prepared to explain the issues and tackle officials will follow up on that issue.
misconceptions. • The council officials (staff) prepare reports,
Some Councillors will have an interest in run services, and deal with the vast majority
cycling and may be happy to represent to of enquiries. These council officials
Council and committee meetings the case for provide the councillors with specific
cycling. They may also be able to input to technical information to assist with decision
relevant projects being handled by officers of making.
the Council. Other Councillors will take an
interest in cycling matters, if encouraged by Input to Committees
the BUG, a few will decline to take any inter- Committees of councils are where decisions
est and that should be respected by the BUG. often get made. The recommendation of a
(Drawn from the Cyclists’ Touring Club (UK) committee of council usually (but not always)
publication “Local Authorities”) get adopted by the full council. The two most
Bicycle Victoria, in its publication entitled important committees that the BUG should
The BUG’s Booklet, provides some useful tips: become familiar with are the (often called)
• If any BUG members personally know a Technical Services Committee (where engi-
councillor, determine what his/her stance is neering matters are dealt with) and the Plan-
towards bicycles. Get a feel for what this ning Committee (where town planning and
person knows and believes, and determine general urban development issues are han-
how this person can further the BUG’s dled). Councils may have slightly different
cause. names for their committees, so find out the
• However, if BUG members do not know names of committees (and the committee
the councillor(s), write a letter to them members).
stating what the BUG stands for. Ask what Someone from the BUG could attend the
their stance is towards the concerns of the most relevant committee meetings, especially
BUG. when an issue which could affect cycling
• If the BUG wants the letter to reach all opportunities is going to be discussed. Get
councillors, address it to the Mayor and hold of the agenda in advance (from the staff
Councillors. Note: This approach is to be at council or from the library) so the BUG
used with great discretion. It is a sort of knows what issues are listed for discussion.
‘last resort’ approach. Go via officers Keep an eye on the agendas of the relevant
(staff) and councillors first. Going to the committees for issues that may be of interest to
top is an ‘ace up your sleeve’. Remember, the BUG. Attending committee meetings will
the aim is to find a councillor that is give the BUG a useful insight into how deci-

BUG Manual Page 27


Chapter 3 - Liaising with Local Government (continued)

sions are made, who the power brokers are, • Chief Executive Officer/City Manager/
and the prevailing attitudes towards transport Shire Clerk - has control over the
and planning issues. This will give the BUG operations of the Council, all the staff, and
some ideas on councillors to approach on a direct influence over budgetary matters.
specific matters. • City Engineer - can provide information on
Some key points on liaising with commit- the Council’s cycling policy (if one exists),
tees: what moneys have been spent on cycling
• involve the media. The proposals of the facilities, what maintenance and road
BUG and the Council are of interest to the sweeping practices are in place.
whole local community. The media • Traffic/Design Engineer - can provide the
provides the best method of keeping the BUG with specific answers on traffic
wider community informed. volumes, traffic management (traffic
• don’t assume that individual councillors or calming) practices and designs, techniques
whole committees are not interested in, or in reducing traffic and other technical
supportive of, cycling. information.
• be positive - questioning a committee’s • City Planner - can provide the BUG with
decision is simply an opinion; suggesting an information on subdivisions and
alternative in advance is a proposal. developments which may have an influence
• do background research thoroughly. on cycling in the local area, and any bicycle
• meet committee members to discuss the parking requirements in the local town
BUG’s proposals. planning scheme.
• be prepared to compromise in order to • Recreation Officer - can provide
reach a workable proposal - prioritise the information on special events within the
BUG’s concerns. municipality in which cycling can be a part,
• have an ongoing strategy but be prepared to and can assist the BUG with a range of
revise it. encouragement and education programs.
• thank them publicly if the BUG wins a • Landscape Architect - has responsibility for
concession. the maintenance of parks and gardens and
• above all, be professional in the BUG’s other areas of open space, through which
communications with committees and make paths may or could be located.
sure the presentations of the BUG are good. Note: not all councils have all these staff
positions.
Communicating with Staff The following tips may be helpful when
It is recommended that BUG members become communicating with staff at a council:
familiar, and establish a good relationship with • continuity - officers aren’t elected - their
the following principal staff members of the advice and input may endure for many
Council: years.

BUG Manual Page 28


Chapter 3 - Liaising with Local Government (continued)

• initiative - officers frequently have meeting with representatives of all the


delegated responsibility in policy relevant departments.
implementation and make many decisions • be positive and constructive when
which may prove important to BUGs. communicating with staff.
• channels - because they have a direct • listen to officers’ advice and be prepared to
professional contact with committees, well learn from mistakes.
informed officers can form a useful conduit • remember that BUG members have some
for the BUG’s information and arguments. cycling expertise and experience of using
• do their work for them - an effective cycling facilities that officers may find
approach is to do officers’ jobs for them, ie. useful - make it available.
to put together detailed and sensible • appreciate the assistance of officers - most
proposals which they can implement with receive little thanks from anybody.
little further work necessary.
Remember:
• officers are usually very busy, so don’t
waste their time.
• be aware that some officers may not wish to
push new cycling ideas and may not be
responsive to the proposals of the BUG.
• lack of cycling budget is a frequent problem
- this may be because none was bid for.
The BUG will need to work up some
cycling schemes for inclusion in the next
budget.
• for important meetings with officers, try
and get supportive councillors to join the
meeting too.
• it is never too early to get involved in plans
- leaving objections to the last minute
annoys all concerned.
• don’t keep making representations on a
matter which is finalised (ie. voted on at a
full Council meeting); this will merely
damage the BUG’s relationship with the
Council.
• some issues will involve many departments
of Council - if this is the case, ask for a

BUG Manual Page 29


Notes

BUG Manual Page 30


Chapter 4 - Communicating with the Media
Chapter Highlights stick to when a reporter calls a BUG member
æ The benefits of contacting the media unexpectedly, because it may be a surprise and
æ Practical tips for communicating with the the member probably won’t be fully prepared.
media The reporter may also raise an issue that the
æ How to prepare a Press Release member had not previously heard of or given
æ How to write a Letter to the Editor any thought to - in which case: don’t comment.
æ How to give a good interview As much as there is an urge to be obliging,
BUG members have the right to say what they
The Importance of the Media want to the reporter or to say nothing at all. If
Successful advocacy groups must involve it is an inconvenient time, ask them to call
the support of the general public. The most back when it is convenient.
powerful and cost effective means of reaching
the public is through the news media. Preparation
The media is a very important and poten- Effective media liaison requires careful
tially very effective tool for BUGs. If used advance preparation. Through skilled market-
skilfully, it can be used for: ing, what appears to be a non-story can be
• raising issues for community debate. transformed in to a story which can assist the
• advertising the BUG. work of the BUG.
• promoting the benefits of cycling. Step 1: define the BUG’s objectives. Clearly
When communicating with the media, the defined objectives will enable the BUG to
objective of the BUG should be to ‘get the focus its actions and ‘package’ the issue. For
message out’. The media tends to pick up on instance, rather than just “educating the
sensational and confrontational issues, but the community about the benefits of increased
message the BUG wants to put out may be bicycle usage”, a more focussed objective
“we can work together”. If that is what the might be to “highlight the serious decline in
BUG wants to say then that has to be all the the numbers of children cycling to school, and
BUG says. the alarming rate of obesity and sedentary
The most effective way to use the 1990s activity amongst our youth”. The latter
media is to give a few “sound bites” (ie. a few objective would have a stronger impact,
well chosen, key phrases or short sentences allowing the BUG to get across the general
that can easily be remembered and/or replayed message of the benefits of bicycle use. Parents
by the media). It is recommended that the and teachers alike will take notice.
sound bites always contain the BUG’s most Step 2: identify the target audience. Does
important message. Politicians use “sound the BUG want to reach the general public?
bites” all the time. Listen and learn from Only policy makers? Or people who may be
them. potential supporters? When the BUG knows
These basic instructions may be hard to who the audience is, it can then “frame the

BUG Manual Page 31


Chapter 4 - Communicating with the Media (continued)

issue”, or tailor the message to their concerns Preparing a Press Release


and interests. Different audiences respond to Press releases give the BUG a good chance
different values and may use different of getting coverage in the local papers. A well
“languages”. It is important that these written press release stands an excellent
differences be kept in mind in developing the chance of getting into a newspaper word for
BUG’s media strategy. word. The BUG’s chances of getting coverage
Step 3: identify the media outlets. Once the are much better if it arranges the release in a
BUG has a preliminary framework in mind, it format that is acceptable to the editor or re-
is ready to capture the media’s attention. It is porter.
recommended that each campaign be creative
in their outreach, adapting the campaign to the The following tips will result in a well set out
local media outlets. These include: press release:
• local TV stations • Type it and use double spacing between
• the West Australian and Sunday Times lines.
• local (eg. Community) newspapers • Use A4 paper and use a punchy heading.
• radio • Use only one side of the paper, and keep it
• locally produced magazines to just one page in length.
• Date the release, including the year.
The Press Release • At the end of the release put the word
The most basic approach to using the media ‘ENDS’
is to distribute press releases announcing some • Include a BUG contact name, contact
newsworthy item involving the BUG, or number and who the member is
something the local government has done. representing.
These items could be an event (eg. a bike ride • Make sure the BUG member is available
involving local councillors), the publication of and fully briefed on the issue.
a new study or report (say, about the haze in • If the BUG doesn’t want the Press Release
Perth), or the recent installation of bicycle used immediately, type ‘Embargoed’ and
parking rails at the local supermarket. the date from which it may be used at the
Press releases may be distributed before an top of the page.
event, inviting the press to come, and immedi-
ately afterwards for reporters unable to attend. Bicycle Victoria advises:
Direct contact is more important than written • Use a headline for the release describing
press releases. BUGs could also call media its contents. Try to picture yourself reading
staff directly to alert them to an item, or better the article. What would get your attention?:
still, to seek an interview with a reporter. “Cyclists wish to get bike lane” or “Bike
lane can save lives”.
• Make sure the Press Release includes the

BUG Manual Page 32


Chapter 4 - Communicating with the Media (continued)

facts (who, what, where, when and how of • Circulate releases widely - use as many
what is happening) in the first couple of media outlets as possible.
lines, with the most important point at the • Time news releases carefully; don’t
beginning. announce the BUG’s ride on Budget Day.
• Keep sentences short. Try not to waffle or • Only release important stories and events -
include things that are not relevant. Try not the media will not be interested in a cycling
to use abbreviations or jargon. story every week, or even every month.
• Ensure that the spokesperson for the group
places a quote in the release. It gives the Public Events and Press Events
release that personal touch. BUGs can stage an attention-getting event,
• Make sure that the release relates to the or some creative activity that will attract large
local environment. crowds and bring visibility to the issue. For
example, many bicycle advocacy groups
Other points to keep in mind: around the world have organised a “commuter
• Send press releases to named journalists if race to work” utilising different modes includ-
possible and to the News Editor. ing car, bike, bus, walking and the train. A
• Build long-term relationships with ‘race’ on a typical 5 km route in a busy city
reporters. Knowing a reporter enables the will usually demonstrate a win for the bike.
BUG to have greater access to him or her. Another example, used by Bikewest, is a
• It is recommended that the BUG build up a “Members of Parliament Ride”, where MPs are
list of journalists known to ride a bike, or invited to participate in a bike ride to
those who expressed some empathy Parliament House. Some BUGs have
towards non-motorised transport issues. organised rides for councillors and staff from
Often a report on traffic congestion in Perth the local government. These types of events
may indicate on which side the views of the make good ‘photo stories’. Let the press know
reporter fall. Use supportive journalists about the event, in a format similar to the Press
wherever possible. Release. Announce what is taking place, who
• Thank the reporter when they have been is involved, exactly where and when the event
helpful. will take place, and the route of the ride.
• Follow up press releases with a phone call
checking whether they ‘need more Some rules apply:
information’. • Head the release “Photo Opportunity”.
• Be aware of the audience and draw out the • Be brief - get the main points into the first
significance of the news to them. paragraph.
• Check deadlines and meet them. Many • Send details to the Picture Editor, News
media outlets have deadlines days before Editor and supportive reporters.
publication/broadcast. • Follow up with a phone call.

BUG Manual Page 33


Chapter 4 - Communicating with the Media (continued)

• On the day of the event, get there early are reliable and that the information is
and greet photographers and reporters as correct and consistent with the facts.
they arrive. • Be creative. Try the unexpected, the
• Cooperate with photographers and original and the colourful. If the BUG
reporters, but don’t let them change the wants to be heard, it is important to get
BUG message. people’s attention.
• Take your own photos or colour slides
and circulate them to the media outlets Writing a Letter to the Editor
that didn’t attend. Include a caption, A Letter to the Editor of the local newspa-
identify all the people and accompany per can raise new issues, it can respond to
with a brief ‘news report’. current issues or it can respond to the letters of
• Weekday mornings are the best times to others.
get reporters to an event; most TV/radio • Keep the letter brief and to the point.
and papers have fewer staff on • Get to the point in the first paragraph.
weekends. • Avoid ‘point scoring’.
• Know why the event is being held; know • Ensure that ideas of the BUG are clear.
what points the BUG wants to make. Don’t try to cram in too much information.
• If the BUG is responding to a previous
Practical Media Tips article in the paper make sure the letter
• Make sure the information is timely. refers to the article by author, date and title.
Initiate stories when the issue is most • Try to respond to such an article (or letter)
relevant. Relate BUG issues to a news within 24 to 48 hours.
story in the local community. • The longer it takes to respond, the more
• Localise the issue. Use local examples irrelevant the letter becomes.
and statistics if possible when presenting • Give a daytime phone number.
the BUG issue instead of, or in addition • Comply with the maximum length
to, broad national statistics. Explain stipulated by the newspaper.
how the issue affects your community.
• Accentuate the human interest angle. Giving a Good Interview to a Journalist
Explain how the BUG issue affects real When being interviewed by a journalist it is
people. Use personal stories to get the important that the presentation of the BUG
message across. member is good and the BUG message is
• Demonstrate local support for the clearly understood.
issue. Quote or use as a spokesperson • Find out why they want to interview you,
someone of local prominence in the how long it will last and what questions
community. they are going to ask.
• Be credible. Be sure the BUG’s sources • Rehearse the important points beforehand

BUG Manual Page 34


Chapter 4 - Communicating with the Media (continued)

with someone taking the role of the


interviewer.
• If you can’t find out the questions, try to
anticipate them and have answers ready.
• Know what you want to say, and reiterate
the main point several times in different
ways.
• Use notes of any facts you want to quote.
• You don’t have to answer every question;
sidestep questions and keep making your
point.
• Don’t be drawn into conflicts; remain
positive and stay calm.
• It is best to give the journalist written
notes with the main points, to minimise
the risk of factual errors.
• If on TV, dress appropriately.
• Radio stations often interview on the
phone - make sure you’re ready at the
arranged time and that there is no
background noise.
(Drawn from the Cyclists’ Touring Club (UK)
publication “Promoting Cycling”)

BUG Manual Page 35


Chapter 4 - Communicating with the Media (continued)

SAMPLE - PRESS RELEASE

Bicycle Users Peddle Improvements

The newly formed Cottesloe Bicycle User Group (Cottesloe BUG) wants to hear from members
of the community about making cycling safer and more convenient. The BUG is keen to work
with the Town Council to put in place those suggestions it gathers from the community to
improve cycling.

“The Western Suburbs area has some of the most popular bicycle facilities in the Perth region,
especially along the coast and around the river. It is really important to see an ongoing
improvement in these paths so they continue to be safe for the increasing number of users,” said
Graham Blackwell, from the Bicycle Transportation Alliance, who is helping coordinate the
BUG.

The BUG is also focussing on improving on-road conditions for cyclists, suggesting the need for
bike lanes and, where space is a problem, shared lanes with sufficient width for both cyclists and
other road users. The group is also hoping to see an improvement in the attitudes of motorists
towards cyclists. “We want to see more cyclists, cycling more often,” said Graham.

Members of the newly formed BUG met recently to discuss ways in which cycling could be
encouraged within the area. They see the high priority projects for Council being the
construction of a dual use path alongside the railway line, more bike lanes on roads, bike parking
rails and the preparation of a bike plan for the area.

A public meeting is being called to involve all cyclists within the Cottesloe community. The
BUG wants to hear from cyclists who are interested in improved conditions for commuter and
recreational cyclists.

The Public Meeting will be held 7.00pm on Thursday April 16th in the Lesser Hall, Cottesloe
Civic Centre. “If you ride a bike or if you have an issue of concern, please come along and get
involved,” said Graham.

Further information :

Graham Blackwell - BUG Coordinator - Bicycle Transportation Alliance - ph. 9444 5098
Mike Maher - Consultant - ph. 9474 4655 (Mobile 0419 744 655)

BUG Manual Page 36


Chapter 4 - Communicating with the Media (continued)

BUG Manual Page 37


Chapter 4 - Communicating with the Media (continued)

BUG Manual Page 38


Chapter 4 - Communicating with the Media (continued)

MODEL LETTER TO THE EDITOR

7 June, 1998

Letter to Editor of Local Newspaper

Subject: Your correspondent’s view on cyclists (‘Get back in the gutter’ - 6 June 1998)

While your correspondent is obviously paid to be controversial, his rantings about the
provision of bicycle routes do raise some important issues for everyday transport.

Far from being a ‘minority pastime’, surveys show that half of all Western Australians own a
bike, and Perth people ride a total of more than 500,000 kilometres each working day.

Your correspondent disputes the need to provide cycle routes in business and regional
centres. Contrary to popular belief, cycling is primarily a transport mode being used for
shopping, education and commuting trips more than for leisure and recreation.

No, cyclists don’t ‘obstruct our streets and run up hospital bills’. Cycling is very space
efficient and riding just 20 minutes, three times a week, actually reduces the risk of poor
health.

Fortunately our WA Government recognises the good sense in cycling, and has committed
funds to create a comprehensive network of bicycle routes across the metropolitan area.

Cyclists are out of the gutter and here to stay. Give cyclists a fair go. Perhaps your
correspondent should give cycling a go himself, he’ll be in fine company.

Jim Wheeler
Convener-Local Bicycle User Group.

BUG Manual Page 39


Notes

BUG Manual Page 40


Chapter 5 - Involving the Public

Chapter Highlights message or themes may be different, and


æ The importance of community outreach and perhaps more focussed.
involvement
æ Tips on what makes a good advocate and Community Outreach and Involvement
good practice A very good way of getting the message of
æ Some examples of how the BUG can the BUG heard is to reach out (ie. communi-
involve the public cate) directly to the public. This involves any
educational or attention-getting activity which
Getting Community Support does not necessarily involve the media. This
It is very important that the work of BUGs may be time and resource consuming, given
be noticed, and that the voice of the BUG be the number of people the BUG may reach, but
heard. Just how does the BUG get its message ensures the group has greater control over both
out? How does the BUG involve the public in its audience and the content of its message.
what it is doing? How does it get across to the Distributing the BUG’s own materials gets
community? the message over directly and without any
To be most effective, the group needs broad misunderstanding. Another advantage of
community support. It needs to represent all direct outreach is that BUG members can
cyclists (and potential cyclists) and be repre- make personal contact with people. They can
sentative of the entire community in which it take advantage of opportunities to engage in
is located. It needs to speak out clearly and conversations, if they have the time, and allow
promptly on issues which affect the entire people to ask questions.
community. It is recommended that its mes- Direct outreach methods may need to be
sages be appealing and popular. modified according to the message, the audi-
It could have an attractive and eye catching ence and the goals the BUG wants to achieve.
image (logo) and promotional information The BUG may be interested in raising aware-
(such as stationery for press releases and ness of a particular bicycle issue, recruitment
letters, T-shirts, stickers, etc). It may be useful for a new campaign, soliciting public opinion
to adopt a catchy slogan which neatly encap- on cycling issues, providing information, or
sulates what the group is all about. The Bicy- merely attracting attention to an issue. Some
cle Transportation Alliance can supply letter- common methods include:
head if the BUG doesn’t want to develop its
own. • distributing leaflets and “fact sheets”
These and many other techniques are used (sheets containing snippets of important
in Australia and around the world to involve facts and information), either at assigned
the public. The work of a Bicycle User Group locations or door-to-door
in many respects is very similar to many other • taking surveys or obtaining signatures for a
non-profit groups in the community. Only the petition; these are usually done to collect

BUG Manual Page 41


Chapter 5 - Involving the Public (continued)

names for future contact a football game at the nearby oval, or even
• attending “official” public hearings and a rock and roll concert. People can (and
meetings often do) ride to these events.
• offering lectures, seminars or workshops r Bike Maintenance Clinic - Bicycle
• sending mass-mailings advocacy groups in the UK often run a Dr
Bike bicycle check. This involves members
of the group setting up a stall in a very
Some Examples of Involving the Public visible area (such as a busy shopping street)
r Host Events - A good way of involving the to provide free bike maintenance and safety
public in what the BUG is doing is to get checks. This service is very popular and
them to try cycling and thereby discover for gains the group a positive, helpful image.
themselves that it is easy, quick and These Dr Bike events are a great place to
practical. As described later in Chapter 7 distribute publicity brochures about the
(“Forming Strategies”), the BUG could host BUG, the benefits of cycling, or
an event in the local area which involves information on what can/should be done for
bikes. The group could organise a ride cycling in the local area.
during Bikeweek (which is coordinated by r Display at Libraries, Shopping Centres -
Bikewest) in which the BUG involves as A good way of gaining attention is to set up
many members of the local community in a a display in a location where there is a lot of
fun bike ride around the local area. The pedestrian traffic. Libraries, community
ride could end at some park where a recreation centres and shopping centres are
barbecue or picnic is held. The ride could very popular places and are conducive to
be a family event. The workplace BUG the setting up of a display. People walking
could organise a ‘team’ to ride to the “Bike have plenty of time to stop and read
to Work Breakfast” held during Bikeweek. material and look at photos, diagrams, etc.
The BUG could also arrange a ride Make the display eye catching and visually
involving local councillors, to show them appealing, and have informative brochures,
the range of good and bad cycling facilities publicity ‘flyers’ and Membership
in the local area. Application Forms readily available. Make
r Provide Secure Bike Parking at an Event sure the BUG obtains permission to set up
The BUG could volunteer to provide secure the display.
bike parking at a major sporting or cultural r Letters to the Editor - Getting a message
event, using the media to both make the out to the community is often achieved
community aware of the free bike parking through getting a letter published in the
(encouraging them not to drive a car to the local or statewide paper. This letter can be
event) and gaining good publicity for the a response to someone else’s letter, or be an
group. The event could be the local fiesta, initiative of the BUG in response to some

BUG Manual Page 42


Chapter 5 - Involving the Public (continued)

current issue (eg. petrol price rises, public r Networking with other organisations -
transport strike, air pollution concerns). If a other community groups have similar
current topic being covered by the news objectives. For example, disability groups
media is relevant to the aims of the BUG, need good kerb ramps, and paths clear of
get its views published as soon as possible. obstructions. Pedestrian groups exist, also
A letter from the BUG can help to sway with similar objectives to cyclists. In some
public opinion on an issue. (See also local government areas, precinct groups
Chapter 4 “Communicating With the may exist to promote improved facilities
Media”). within the precinct. The BUG could liaise
r Surveying the Public - An important task with these groups with similar aspirations to
of the BUG could be to find out the major coordinate an approach to the relevant
transport, planning and development issues authority.
facing the local community. When the
BUG has a idea of what the community is
concerned with, and what the community
wants, the BUG stands a much better
chance of being effective. Its strategies can
then be more accurately targeted on the
major issues. Try to establish why people
in the local area cycle, or more importantly,
why people don’t cycle. When the groups
knows this, it can then promote solutions
which may have widespread appeal.
r Partnering With the Private Sector -
BUGs can get value out of using local
businesses to support their objectives.
Don’t approach only bike shops. It may be
surprising how many local businesses may
be prepared to offer its services cheaply to
the BUG, including printing of materials,
photocopying, etc. Get around the local
area and seek sponsorship. Getting the
group associated with a ‘big name’ business
in the local area can help significantly to
establish the credibility of the group, and
enhance its image in the local area.

BUG Manual Page 43


Notes

BUG Manual Page 44


Chapter 6 - Examples of Success

Chapter Highlights The report of the SPBUG was presented to the


æ Making input to the preparation of Bike South Perth Bike Plan Working Party (a sub-
Plans and other planning studies committee of the Council) and the findings
æ Involving stakeholders and the public in and recommendations of the SPBUG were
cycling and cycling issues used by the Working Party in the preparation
æ Inputting to the design of bicycle facilities of the South Perth Bike Plan. The input of the
æ Arranging a number of other activities to SPBUG positively influenced the Bike Plan.
make the community more aware of the MELBUG was formed at the time of the
advantages of bicycles commencement of the preparation of the City
of Melville Bike Plan. MELBUG representa-
Successful Bicycle User Groups tives have been members of the City of
BUGs have had many successes in Perth Melville Bike Plan Advisory Committee,
and elsewhere. Their achievements have appointed by the Council to oversee the prepa-
resulted in improvements to the cycling infra- ration of the Bike Plan. MELBUG presented
structure, in the education of decision makers, to the Committee the findings from several
and modifications to policies governing the studies. It undertook a saddle survey of a
provision of cycling facilities. The following ‘local bicycle route’ between Mt Henry Bridge
success stories concentrate on the recent and Fremantle, investigating defects on the
achievements of BUGs in Perth, Western route such as unsafe/dangerous drainage
Australia, with one example being from grates, bike lane discontinuities, poor road
Queensland. surface conditions and a range of other im-
provements necessary to make the route more
Input to the Preparation of a Bike Plan convenient to cyclists. MELBUG advised the
The South Perth BUG (SPBUG), the Council of the problems, and the Council
Melville BUG (MELBUG) and the Vincent responded promising to rectify the grates and
BUG (VBUG) have successfully influenced other problems on the route.
the preparation of bike plans in their respective The VBUG was involved in the preparation
local government areas. of the Town of Vincent Bike Plan and
Individual members of the SPBUG under- prioritised recommended engineering works in
took a ‘saddle survey’ of different precincts of the Bike Plan.
the City of South Perth to discover defects in
the road and path network which required Bicycle Parking Recommendations
attention. The results were compiled by the MELBUG has also undertaken a survey of
BUG. The surveys found locations where bike several shopping centres in the City of
parking rails were required, dangerous inter- Melville to determine where bicycle parking
sections which were hazardous for cyclists, rails are required. This report has been pre-
and areas where new paths may be required. sented to Council staff and, along with the bike

BUG Manual Page 45


Chapter 6 - Examples of Success (continued)

parking recommendations of the City of taken many successful exercises designed to


Melville Bike Plan, will be used to prioritise increase the awareness of the public towards
the provision of bike parking in the City of cycling, and the needs of cyclists.
Melville. Perhaps the most prominent of its activities
VBUG also has provided the Town of has been the organisation of the Great Perth
Vincent with an extensive listing of sites for Bike Ride. This mass ride around the suburbs
bike parking, to take advantage of funding of the Perth metropolitan region attracts thou-
available from Bikewest for the installation of sands of cyclists, ranging from the very young
bike parking facilities. to the very old. Many of the participants in
this ride are not regular cyclists, though most
Involving Stakeholders are. The purpose of the ride is to involve as
During the preparation of the City of South many members of the cycling (and non-cy-
Perth Bike Plan, the SPBUG arranged a bike cling) community as possible, in what is
ride for councillors and staff from the City of essentially a celebration of the benefits of
South Perth around the streets and paths of the cycling. The popularity of the ride demon-
municipality. The purpose of the ride was to strates that cycling is enjoyable and a healthy
make councillors and staff more familiar with form of exercise in which the vast majority of
cycling facilities within the local area. The the population can participate.
ride took the participants past good and bad Most of those who participate in the Great
cycling facilities, ensuring that a wide variety Perth Bike Ride are not BTA members, nor are
of different facilities were inspected. By doing they involved in any form of bicycle advocacy.
this the SPBUG raised the awareness of these However, as a result of the event, many of the
key decision makers at Council to the needs of participants have chosen to become members
cyclists. The exercise alerted Council staff and of the BTA because of the many benefits that
elected officials to the everyday hazards faced membership of such a group brings.
by cyclists. It also made participants aware of
the ease and convenience of cycling in the Input to Planning Studies
local area when appropriate facilities are in The Perth BUG (PBUG) consists of cyclists
place. The ride also made Councillors and who commute by bicycle to or through the
staff more familiar with members of the central city area. As they are cyclists who
SPBUG, and this will assist the Councillors regularly commute by bicycle to and through
and staff in more fully appreciating requests the CBD they are well placed to provide
and suggestions from the BUG in the future. advice on currently hazardous locations, and
suggestions on improvements to roads, paths,
Involving the Public intersections and routes which, when devel-
The Bicycle Transportation Alliance (itself oped, would provide a safer and more conven-
a major bicycle advocacy group) has under- ient bicycle network in the downtown area.

BUG Manual Page 46


Chapter 6 - Examples of Success (continued)

PBUG members contributed valuable input http://www.altnews.com.au/CBUG/


to a BTA submission on the Perth Access plan. hazard_report.htm
This plan sets out the government’s plans to • Cyclists’ Accident - Incident Report Form -
improve public transport, walking, cycling and see www.altnews.com.au/CBUG/accidentemail.htm
vehicular movement through Perth City. The The BTA in Western Australia also has an
PBUG has reviewed the proposals and has electronic cycling hazard report form on its
made suggestions on a range of improvements WWW pages (see http://sunsite.anu.edu.au/
that would make cycling a more attractive wa/bta) as does Bikewest
mode in the CBD area. (www.transport.wa.gov.au/metro/bikewest).
The Western Suburbs BUG (WSBUG) has
Air Pollution Monitoring
liaised with the City of Subiaco and the
Members of the Victoria Park BUG
Subiaco Redevelopment Authority over a
(VPBUG) have monitored air quality at vari-
major Greenway proposed through the Subi
ous sites in and around Victoria Park as part of
Centro project, to positively influence the
the Airwatch programme run by the Depart-
design and alignment of the Greenway.
ment of Environment Protection. BUG mem-
bers set up the air-quality monitoring equip-
WWW Forms
ment at various sites to see how pollution
The Cairns BUG facilitates involvement of
levels adjacent to a major road compared to
its members, and other cyclists, by providing a
those measured in residential areas. The
number of electronic forms on its World Wide
voluntary input of the VPBUG was invaluable
Web home pages.
to those responsible for
Visitors to the
carrying out the Airwatch
site can complete
programme.
and submit these
electronic forms Input to Streetscape
over the internet Improvement
directly to the Programmes
BUG, or they can The Victoria Park BUG
be printed and (VPBUG) has also repre-
posted. sented cyclists on a com-
Victoria Park BUG members measure path width between
These electronic bus shelter and kerb along Great Eastern Highway. munity working group set
forms include: up to advise the Town of Victoria Park on
• Membership Form - see http:// streetscape improvements along Albany High-
www.altnews.com.au/CBUG/membership.htm way. In conjunction with this project, BUG
• Bicycle Parking Survey Form - see http:// members measured lane widths at various
www.altnews.com.au/CBUG/Parking_survey.htm points through the existing treatments along
• Road and Path Hazard Report Form - see Albany Highway to see how the widths com-

BUG Manual Page 47


Chapter 6 - Examples of Success (continued)

pared to the original design target width. The getting Councils and Main Roads WA to
input of the VPBUG influenced the lane modify dangerous facilities to make them
widths and design eventually implemented by safer.
v BUGs have held barbecues and
the Town of Victoria Park.
other social functions to make
Other Examples of Success: members more welcome and to create a
v the Perth BUG (PBUG) has provided input
club atmosphere.
v SPBUG has been involved in the
to Main Roads WA staff over proposed
changes to intersections within the Perth Travelsmart project in South Perth,
CBD, to ensure that proposed modifications encouraging a sample of residents to try
improve conditions for cyclists accessing alternatives to the motor car for some trips.
v SPBUG submitted information in response
the CBD.
v the Vincent BUG has
to a transport plan for the Technology Park /
advised the Heritage Curtin University
Council on safe effective precinct.
v BUG members
cycle routes for a planned
have invited
Heritage Week bike ride.
councillors along
Descriptions of the rides
to BUG meetings
will be published as a
to discuss bicycle
resource available after
issues, and the
Heritage Week.
possibility of the
v members of the BTA have
Council budget
made submissions to a Bayswater BUG members inspect foreshore dual use path.
providing for some
number of Councils
bicycle projects,
advising on the need for cyclists’ access
such as the preparation of a bike plan or the
through proposed road closures.
construction of some new facilities.
v BUG members have written letters of
thanks to Councils over engineering
improvements to roads, paths and bike
parking facilities, that have resulted in
improvements to the cycling infrastructure.
v BUG members have reviewed plans of
engineering and development works which
have the potential to either negatively or
positively affect cycling, and have made
submissions to Councils.
v BUG members have been successful in

BUG Manual Page 48


Chapter 7 - Forming Strategies

Chapter Highlights some ‘brainstorming’. Any wild or controver-


æ The desirability of including all members in sial ideas should get listed alongside all the
the process of determining BUG Goals sensible and logical issues and concerns.
æ The importance of setting priorities and (Later in the meeting these wild ideas can be
deadlines for action for the BUG turned into something more realistic or, with
æ Recommended strategies successfully used consensus, reject them). Brainstorming is an
elsewhere effective exercise for involving every member
of the group. The ideas of one member will
likely stimulate other members to contribute.
Forming Strategies This collective approach is great for build-
When the BUG is formed it will need to ing consensus. Members will feel a sense of
devise strategies and plans. These may be common ownership of the results. The aim
formulated at the initial meeting of the BUG; should be to harness the energy of all who
They will certainly be revised and expanded at attend the meeting and turn it into some con-
subsequent meetings. structive actions.
Developing a strategy or work plan is It is advisable at BUG meetings to ensure
usually easier if the task is broken up into that all members are heard. Each point as it is
components: made should be written down on paper or on a
• What is the specific issue? whiteboard (if there is one available). This
• What is the ultimate goal? may stimulate thought, and will certainly
• What parts of government and the stimulate discussion. It may prompt some
community have an interest in the issue? members to bring forward ideas and concerns
• Who will the group need to contact and which they may not have previously consid-
work with to achieve the goal? ered.

Determine the Issues Establish Goals


In order to be successful, the group needs to When it is known what people are most
represent all members. Every concern of the concerned about, turn these concerns into
group should be heard and considered. At goals. For example, one member may be
BUG meetings, each member should be in- concerned that her daughter cannot easily ride
vited to talk about their concerns, and asked to the local primary school because there in no
why they have come to the meeting. Ask BUG safe crossing of the busy street which runs
members what it is that they want to achieve. alongside the school. This concern could be
Listen to what they have to say. Draw people expressed as the following goal:
out. Identify their interests. Clarify their “To ask the local government to provide a
concerns. safe crossing of the road”.
Make a list of everyone’s concerns. Do All other concerns can similarly be turned

BUG Manual Page 49


Chapter 7 - Forming Strategies (continued)

into goals. For each goal, set a number of Set Deadlines


specific actions which need to be undertaken When the group has determined what goals
to achieve the goal. Several members can help it has, and its priorities, the group could also
to complete these individual actions. Try to set some deadlines. This is important. The
get everyone involved. (See “Action Plan object is for the assigned tasks to be completed
Proforma” at the end of Chapter 2). before the group meets again. If the group is
meeting monthly, this should provide adequate
Set Priorities time to write that letter to the organisation, and
The work of the BUG will be most effective for a response to be obtained. This prompt
if the group concentrates on goals which are of action will maintain enthusiasm, and the group
importance to the greatest number of people. will obtain a sense of accomplishment.
Get the group to prioritise the goals. Reassure
all members that their concern will be dealt Be Realistic
with in time. There’s no sense in taking on more than the
Initially try to concentrate on easily group can handle. Choose realistic projects,
winnable goals to give the group a sense of targets and numbers of tasks. Asking people to
achievement. It is suggested that the BUG work on impossible tasks, or tasks that are too
could organise just three projects to work on time consuming, or those which have been
and breaking them down into easy, medium ‘around for years’ will prove unpopular.
and long term milestones, for example: Members may drop out. Choose projects
carefully because almost all groups have too
Strategic Issue Projects The BUG few people to do all the advocacy they’d like
Meet local Draw up a list Meet again in
to do.
Easily
government of bike parking one month.
achieved
officers locations.
Getting Early Success
Council to Local shopping
Get 5 people
Medium term adopt a small centre to install
to do actions.
It is a good idea to set some easy goals
bicycle budget racks.
initially. Getting some “runs on the board”
Council to Council to Involve the
adopt a bike adopt a bike local may be important for the morale of the group,
Long term plan. parking community in
program. an event. and for building up membership. An effective
group is more likely to attract members than a
By having three levels of difficulty and group which does not achieve its objectives.
three areas of work, the BUG should always Getting some early success will help maintain
be achieving the easy items and making enthusiasm of members. The feeling of
progress towards the longer term goals. It is achieving some goals will be important for
advisable to keep replacing the easy items and tackling the more time consuming and longer
keep that feeling of progress and reward. term goals that the group may have set.

BUG Manual Page 50


Chapter 7 - Forming Strategies (continued)

Share the Work approaches may be needed from time to time.


When all the goals have been set and priori- It depends on the particular goal, the organisa-
ties established, assign specific tasks to vari- tion or individual that the BUG is liaising
ous members. All members of the group will with, the personality of the group member, and
not be able to devote the same amount of time the history of success of the group and the way
to the goals of the group. That’s OK. Use it operates.
whatever time they can contribute wisely. Some general strategies that can be used
If the BUG has enough members, it may be include:
able to tackle two or more goals at once. v write letters, make phone calls, attend
Those members who aren’t assigned tasks meetings.
associated with #1 Goal, could be assigned v follow up and follow up again. (Following
tasks associated with the second most up after a meeting or phone call is very
important goal of the group. effective because so few people do it. It is
also a very good way to gently remind
Keep Members Informed people of something they agreed/promised
Regular meetings of the BUG will help
to do).
instil and maintain interest, enthusiasm and
v offer the group as a resource, instead of just
momentum. Regular feedback on issues, and
complaining.
progress towards attaining the goals of the
v be pleasant, polite, respectful.
group will also keep members motivated.
v educate everyone the BUG meets about the
The members of the BUG will also need some
needs of cyclists.
basic information to get them started. See
v network with other advocates and BUGs.
suggested examples in Appendix 1.
v 2-way communication - tell others what the
Members who are knowledgable to some
BUG has learnt so they may take action too.
degree on at least a few of the basic issues
v learn the transportation planning process,
contained within the documents listed in
and the major players, to enable the BUG to
Appendix 1 will be able to contribute more
be most effective.
effectively, especially when needing to educate
and/or convince others who are not well Good Practice
versed on cycling and transport issues. The Cyclists Touring Club (UK) advises
groups on a number of principles which it
Use A Range of Strategies believes are essential in any cycle campaign:
To achieve its goals, the BUG will need to
• be professional - if the group appears to be
develop and use some effective strategies. It
run by amateurish cranks it will be ignored.
is advisable for the BUG to decide early how
If its materials are well produced, error-free
it wants to go about its business. It can work
and well thought out it will be listened to.
in a ‘ softly, softly’ manner, or it can be
Presentation is exceptionally important in
more aggressive in its approach. Different

BUG Manual Page 51


Chapter 7 - Forming Strategies (continued)

advocacy. members of the public (and press) will be


• find and use resources - a neighbour’s word impressed.
processor, a member who is a graphic • be civil - be prepared to be tough but not
designer. Learn to make a lot from a little, abusive.
give members opportunities to volunteer • be focused - make sure all the BUG’s
their services and skills (perhaps on the activities are contributing to its aims. Keep
membership form). It is surprisingly easy sight of what the BUG is working for.
to produce professional looking materials. • keep records - keeping records of meetings
• be realistic - do not set impossible with officials, of press coverage achieved,
objectives, the BUG will become of policy and resolutions, and of
marginalised and its morale may be correspondence sent and received will give
damaged. This is not to say that the BUG the group continuity.
shouldn’t be ambitious. • network - talk to other groups in the
• be constructive - be seen to present positive community - disability rights groups,
solutions and to have an open mind. It is environmental groups, pedestrians - and try
very easy to gain a reputation for being a to find common cause. Cycling is part of a
whinger. If the local council gets something broader transport solution, don’t let it be
right, say so publicly and thank them. Write perceived as a minority issue.
a “thank you” letter and mention it in the • be imaginative - there is always space for
newsletter of the group. The BTAs newslet- new ideas and stunts.
ter “Cycling in the West” has a “Thumbs
Up” and a “Thumbs Down” column on page Some Specific Strategies
1. Deadline for inclusion in this newsletter v Meeting with decision makers - when the
is the middle of even months. group is first set up, and the BUG has
• be persistent - promoting cycling requires worked out what its wants to achieve, it
stamina - be prepared to reassess methods may be fruitful to arrange a meeting with
and approach problems from different local decision makers to establish what they
angles. are doing or not doing for cyclists, and to
• be well briefed - it is essential to assess and introduce the existence of the group.
research situations before the BUG Consider meeting with the mayor or
launches itself into them. president of the local council, the engineer
• building up respect and credibility - there and town planner at the local council, ward
are many controversial issues in cycling councillors, senior staff at Bikewest, and the
that are always the subject of questions. It divisional engineer of Main Roads. The
is recommended that BUG members be aim is for these meetings to be constructive,
aware of them, do some research and have and to be used to determine what action the
well prepared answers. In that way, group needs to take to achieve its goal(s).

BUG Manual Page 52


Chapter 7 - Forming Strategies (continued)

Make the decision maker(s) clearly aware be used to positively focus the attention of
of the purpose of the meeting, the intentions the community on a particular issue. The
of the BUG and its expectations. Try to inclusion of some dramatic photo to
leave the meeting with some agreement accompany the story in a paper can be used
(from the decision maker) on what it is that to great effect. Remember : “a picture is
they are going to do. Regular meetings worth a thousand words”. If the group
with key people, even if BUG members holds an event (see “Hosting and event”
don’t have anything specific to discuss, is below), make a list of radio stations,
worthwhile as they help to establish a good newspapers and periodicals to which the
rapport. Remember to follow up after the BUG can send press releases. Make sure to
meeting. find out the printing/air-play policy (eg how
v Letter writing - this strategy involves far in advance they need it, what format, fax
members of the group writing letters to key or mail, etc). (See Chapter 4
politicians, government officials and “Communicating With the Media”).
decision makers making them aware of the v Surveys - the group may need to find out
concerns of the BUG and its suggested some background information about cycling
solutions. It is recommended that the letters in the local area. Carrying out some
tackle only one issue for maximum effect. research (such as a survey of householders)
Keep the letter short, concise and with only can establish who is riding, where they are
two or three main points. Don’t just send riding, what problems they encounter, the
letters complaining about something. Be barriers and obstacles to cycling in the local
sure to send letters congratulating officials area, as well as suggestions for improving
on what they have done for cyclists. A the local cycling network. A survey of
‘thank you’ letter is always well regarded, householders can also determine why some
and improves the image of the group. people in the local area are not cycling.
v Saddle surveys - members of the BUG can One technique is to prepare and distribute
undertake a ride together to determine (via letterboxes or attaching to bicycles) a
defects in the local cycle route network, a reply-paid questionnaire survey form.
particular route, or the adequacy of bicycle v Hosting an event - the group, when it has
parking at the local shopping centre. The sufficient members, could organise an event
results of the survey are then sent to the in the local area which involves bikes.
relevant officials at the local government. Some ideas include:
v Using the local media - A well thought out - an organised ride during Bikeweek
letter to the editor can be an effective way (coordinated by Bikewest) in which
to reach the local community. Writing a the BUG involves as many members
story about a bicycle issue for the local of the local community in a fun bike
community newspaper or radio station can ride around the local area. The ride

BUG Manual Page 53


Chapter 7 - Forming Strategies (continued)

could end at a park where a barbecue going on. The group could obtain a copy of
or picnic is held. The ride could be a the Council’s meeting agenda from the
family event. library to become aware of the range of
- during Bikeweek, the BUG could proposals that may affect cycling in the
meet in its local area and ride into the local area. It could be a proposal to expand
city for the Bike to Work Breakfast. the shopping centre, a new subdivision to
- participate in “Clean Up Australia” create housing lots, the redevelopment of
Day, by sweeping sand and other the local shopping street or a proposal to
debris off dual use paths, and by build a new community recreation centre.
picking up broken glass. Each and every one of these examples has
- a ride involving local councillors, to some bearing on cycling opportunities. The
show them the range of good and bad shopping centre redevelopment (expansion)
cycling facilities in the local area. could hinder cycle access, unless care is
- volunteering to arrange secure bike taken. The subdivision design could be
parking at a major sporting or cultural amended to enhance cycling opportunities,
event, and using the media to both providing direct and convenient access to
make the community aware of the schools, shops, etc. The recreation centre
free bike parking (encouraging them should provide adequate numbers of bike
not to drive a car to the event) and parking facilities to encourage people to
gaining publicity for the group. ride to the centre. The street redevelopment
- publicising these and other events in could be designed to accommodate bike
the BTAs Cycling in the West lanes, and bike parking facilities. Providing
newsletter. input (where possible) on these
v Meeting with other BUG’s - other bicycle development proposals will enhance
user groups have been in existence for cycling in the local area. (See Chapter 3
several years. They will be able to provide “Liaising with Local Government”).
the BUG with valuable information on their v Make submissions - the group could
successes. They will have experimented scrutinise the local community newspaper
with a variety of methods for achieving and the West Australian to discover
their objectives. The BUG will be able to advertisements of development/road
learn from their ‘tried and tested’ proposals that affect the local area.
techniques. Advertisements are often placed advising of
v Attend council meetings - many major and minor roadworks, various
engineering and planning proposals are planning proposals, and a range of other
discussed at meetings of the local council. studies. These advertisements often call for
A member of the BUG could attend Council public submissions. This is the BUG’s
meetings to listen and observe what is opportunity to be heard on proposals which

BUG Manual Page 54


Chapter 7 - Forming Strategies (continued)

may affect cycling in the local area. It is a solutions.


good idea for BUG members to constantly - give argument to support the position
monitor the local paper. the BUG is advocating.
v Know the politicians for the local area - - if there is a problem that requires
knowing and communicating with remedial action, show the BUG’s
politicians (at all levels of government) or willingness to work for a solution.
their staff can be very helpful. By creating - close the argument in a pleasant and
a personal relationship with decision positive tone.
makers, the group may be asked its opinion DON’T:
on issues ahead of time and its views are - rely on emotional arguments ie. “Not
more likely to be considered when it in my backyard”.
presents them at public meetings or in - make outbursts. As a general rule,
letters and/or submissions. Politicians are don’t applaud from the audience.
also more likely to consider cyclists as v Get involved in local committees - If there
voting constituents if they meet some. (See is a local RoadWise (Road Safety)
Chapter 3 “Liaising with Local Committee, nominate a BUG member.
Government”). Nominate a BUG representative when
v Attend public meetings - meetings are community committees are formed for a
often held to inform the public about a traffic calming (Local Area Traffic
major proposal, such as a road construction Management) project in an area, or for a
project. It is wise to attend to discover what local streetscape improvement project.
is being proposed. If there is an Nominate one or more BUG representatives
opportunity to speak, do so. Effective on a council Bikeplan Working Committee.
methods include :
DO:
- speak early, while the organisers are
still keen to listen and the audience is
still there and awake.
- always state the BUG’s position in the
first sentence, ie. “for” or “against”.
- stay within the allotted time limit (if
there is one). If the BUG has more to
say, prepare a written submission.
- make positive suggestions for
correcting any criticisms the BUG
presents.
- present solid facts and logical

BUG Manual Page 55


Chapter 7 - Forming Strategies (continued)

THE 10 HABITS OF HIGHLY SUCCESSFUL ADVOCATES

by Skye Ridley, Executive Director, American Trails

From “Tools for Coalitions and Team Building” Presentation to the


Second Annual Wyoming State Trails Conference, September 28, 1996

1. They pick their battles carefully! — ie. they act strategically. They know they can’t do it all;
they have to prioritise, or they’ll spend too much time and effort on the wrong projects.

2. They have lots of patience, with themselves and the other folks they’re trying to motivate.
For example, they don’t demand too much from agency people if they don’t know what
challenges those agencies are facing.

3. On the other hand, they have persistence. They don’t give up easily. They approach
problems in new ways.

4. They’re creative. They know there’s no magic formula, and that no two communities are
alike. They must invent new ideas all the time.

5. They reach out. They talk to all sorts of groups and businesses and community leaders.
They attend the other groups’ meetings — it’s actually the perfect opportunity to research their
strategies!

6. Successful advocates are resourceful. They’re not afraid to be scroungers.

7. They think nationally, act locally. No matter how pressing the local situation is, they pay
attention to the national scene.

8. They’re like the Boy Scouts: they’re prepared. Successful advocates somehow find time to
get ready for the next challenge.

9. They’re committed. Of course there are exceptions, but in general, X units of work results in
X amount of success. To be successful advocates, we have to motivate our volunteers, our
board members, our agency reps, our elected officials - and ourselves! - to just plain work
hard.

10. Successful advocates take risks. Don’t be afraid to act if you’ve done a good job of
educating yourself about an issue. This isn’t rocket science. Advocacy is a very common-
sense, seat-of-the-pants job.

BUG Manual Page 56


Chapter 8 - Maintaining a BUG

Chapter Highlights Mission Statement at end of chapter).


æ Attracting and recruiting new members 2. Offer something. Improved cycling
æ Orientation of new members facilities, social activities, information,
æ Training of members discounts in local bicycle shops and
æ The longevity of the BUG maintenance classes are all effective.
æ A sample Mission Statement 3. Make it rewarding. It’s a fact of life:
very few people become advocates or
Maintaining a Bicycle User Group volunteer unless it’s rewarding. Work out
The BUG will be more able to accomplish how to reward people with recognition,
its mission with a significant number of mem- fun, business opportunities, or whatever
bers. The more members the BUG has, the they need.
easier it is to get members, and the easier it is 4. Publicise the benefits of membership.
to get things done. But remember, member- Produce leaflets specifically to recruit
ships take a lot of time and effort to track and members detailing the benefits, overall
maintain. aims and usual activities. These can be
Building and maintaining a BUG takes distributed widely - try to persuade local
constant effort. The BUG must forever seek bike shops to include one with every item
out those who haven’t heard about its mission sold, and to have them on display in the
and tell them about it. It must speak out shop.
whenever possible. The BUG must always 5. Make it easy to join. Always have a
seek new and more entertaining ways to talk contact name, phone number, e-mail
about its cause. To keep members satisfied address and meeting place. Most BUGs
and active, the BUG must ensure that interest are free to join (seeking financial support
amongst its members is maintained. from the BTA and other sources). If the
BUG wants to charge a membership fee,
Attracting and Recruiting New subscriptions should be high enough to
Members cover costs of membership services but
In order to attract members to the BUG, the not so high as to deter potential members.
following tips are suggested:
1. Know why the BUG is there (ie. define Finding Members
the mission). Be clear and precise about Bicycle advocates will come from the ranks
what the BUG seeks to accomplish before of people who will be affected positively by
trying to get more people involved. Be the changes the BUG is proposing or activities
able to articulate it to others in simple and events it organises. New members will
words. Memorise and internalise the come from the obvious places and the not-so-
mission statement, goals, and strategies obvious places:
before approaching others. (See sample • Cyclists and others who support bicycling

BUG Manual Page 57


Chapter 8 - Maintaining a BUG (continued)

• Elected officials the BUG and discuss specifically how


• Government employees certain people within the group helped.
• Bicycle business people • Give an overview of the problems facing
• Non-bicycle business people who want to cyclists.
improve the community • Talk about the current projects and how
• Other non-profit or volunteer groups they can get involved. Find out what
• Friends, family and work colleagues expertise or interests they have and if they
Whenever BUG members are talking with have an idea for a project they’d like to
people, refer briefly but enthusiastically to the coordinate.
BUG’s cause, then follow up if they show • Start them off on relatively simple and
interest. straightforward tasks, progressively moving
them into more complex assignments.
Distribute Brochures
Compose a good brochure which states the Involving Members
mission, goals, activities, and accomplish- When the BUG is up and running it will
ments (if any) of the BUG clearly and appeal- need to ensure that interest is maintained and
ingly. If the BUG is starting with limited the group continues to be effective and cohe-
funds, print a few copies to start off with. sive.
Once established, print more. Enlist friends Cyclists who join a BUG do so for a par-
and volunteers to help distribute brochures at: ticular reason. It may be because they have a
• Bike and outdoor shops genuine interest in improving cycling facilities
• Sporting goods stores in the local area, or they may enjoy being a
• Health and fitness clubs, and community member of a group which organises great
recreation centres social events and fun rides. It is important to
• To cyclists on major commuting and determine why it was that people joined in the
recreational routes. first place, and to establish what their objec-
The BTA has a standard ‘BUG’ brochure for tives were. These questions might be included
the BUG to add its own particular details. on the BUG membership form.
It is only when the BUG understands why
Orientation of New Members people joined that it can plot the best course of
New members need information, and an idea action to keep them as members. It is impor-
of how to get involved in the work of the tant that the interest of members be main-
BUG. Some key features of the orientation tained. If the BUG isn’t fulfilling that require-
process for new BUG members are: ment, members will leave.
• Tell the person about the history of the Get members involved. Ask them to help,
group. and be specific. Studies show that the most
• Talk inspiringly about the past projects of common reason people don’t contribute volun-

BUG Manual Page 58


Chapter 8 - Maintaining a BUG (continued)

teer time or donate money is because they • First, briefly state what needs doing. Then
were never actually asked. explain it again in more detail. Let the
listener(s) interrupt and ask questions.
Retaining BUG Members When the explanation is finished, ask them
“Losing up to one-third of members per if they have any more questions, and be
year is common in membership organisations”. prepared to go over the details again. This
Therefore: is the way people learn.
• Deliver the services the BUG says it will • Always be polite, respectful, and
(ie. make sure the objectives set out at the appreciative of volunteers and advocates.
initial meetings are being met). • If the BUG can find funds, send some of the
• Be welcoming. Don’t sneer at or reject any members along to conferences or seminars
suggestions or comments that new members that may be of relevance. By doing so, the
may have. Sure, spend some time BUG member will learn something new as
discussing the issue, and perhaps subtly well as being rewarded.
educating the person.
• Get members involved. Give them tasks The Cost of Membership
(see Chapter 7 “Forming Strategies”). Most BUGs do not charge a membership
• Communicate with and listen to BUG fee, but doing so can boost funds and enable a
members. quality newsletter to be provided. Subscrip-
• Provide members with training. tions should be high enough to cover costs of
(Drawn from the Cyclists’ Touring Club (UK) membership services but not so high as to
publication “Local Cycling Groups”). deter potential members.
The BTA provides a limited amount of
Training of BUG Members administrative and financial support to BUGs.
All BUG members require some training. Information about the BUG can be included in
The BUG manual will give new members a the BTAs Cycling in the West newsletter,
basic grounding in the role of the BUG, of which may reduce the need for a BUG news-
government and of the projects that the BUG letter.
is involved in.
• Don’t assume that people know what to do The Longevity of the BUG
or how to do it. For the long term viability of the BUG,
• Everyone can help or contribute in some consider the following points:
way. People who manage employees or • Recognise and plan for the inevitability of
volunteers advise that it is important to be burnout, turnover, and breaks in service.
as specific as possible, stopping short of Usually even the best advocates will stay
micro-managing and insulting people’s involved no more than a few years. There
intelligence. are exceptions, but don’t gamble important

BUG Manual Page 59


Chapter 8 - Maintaining a BUG (continued)

ventures on that hope.


• Train substitutes in case a member gets sick Recognise Cycling Supporters
and can’t show up for an event or media The state and local government officers
interview. Groom replacements in case of who support cycling often need support for
burn out or members having to move to their actions. An important role of the BUG is
another municipality or state. The BUG to applaud good progress through media
doesn’t want the event or cause it’s worked statements and letters of congratulations. Be
so hard for to fail just because key people supportive and positive whenever possible.
are not there any more, or are delayed Criticise a policy or action only when
getting to the event. Have more than one absolutely necessary. It’s a last resort. It
person in the BUG getting things done. burns bridges. Ignore the small mistakes and
Involve everyone. Train others. Successful non-essential issues. Remember: concentrate
leaders build movements that continue after on the big issues only.
they’re gone. Make it easy for government contacts to
• A successful BUG will be measured by keep well informed. Send them copies of the
more than how many members it has. BUG’s press releases and newsletters. Contact
Success will be measured by the number of them often, not only to ask for favours and
successful events or campaigns it has information, but to provide favours and infor-
staged, the degree of change in attitude of mation.
the local government towards cycling, or
the positive views of the local community.
• The bicycle community around the world is
notorious for passionate, outspoken
members who alienate. Criticism hurts
bicycling in the long run. Unnecessarily
argumentative BUG members cannot build
a large, effective organisation; they should
not be picked as board members, delegates,
or spokespeople.
• Don’t waste time on trivial issues. Pick the
few most important ones and refuse to be
sidetracked. The most important issues are
those which are most important to cycling
in the long run and affect the highest
number of people.
• However, small wins are important too.

BUG Manual Page 60


Chapter 8 - Maintaining a BUG (continued)

Sample Mission Statement

Stirling (West) Bicycle User Group

Mission Statement

To increase the use of bicycles as an everyday means of transport and recreation throughout the
City of Stirling, due to the bicycle being a clean, quiet, non-polluting, affordable, human-scale
form of transport.

Goals:

The Stirling (West) BUG has the following Goals:


• to represent the interests of all cyclists within the City of Stirling;
• to seek an improvement in cyclists’ facilities;
• to seek an improvement in the education of all road users;
• to support and assist those who wish to ride a bike; and
• to develop a cycling information base for the municipality.

Objectives

The Stirling (West) BUG will work with the City of Stirling, the BTA, Bikewest, the Road
Safety Council, Main Roads and the Police Department (and other relevant organisations) to:
• publicise and promote the benefits of cycling
• reduce the amount and severity of crashes involving cyclists
• ensure the widespread provision of bike parking facilities at all cyclist destinations within the
City of Stirling
• encourage the speedy implementation of Perth Bicycle Network Plan proposals (Local
Bicycle Routes)
• require greater provision of on-road bicycle facilities (ie. bike lanes or ‘sealed shoulders’)
• seek reduced speed limits for motor vehicles on residential streets
• ensure the preparation (review?) of a bike plan for City of Stirling
• encourage the upgrading of the coastal dual use path (Regional Recreational Path)
• encourage the upgrading of Mitchell Freeway dual use path (Principal Transport Route)
• ensure cyclist input into all City of Stirling road projects
• develop “Share the Road” materials
• encourage greater participation of schools within the City of Stirling in “Bike Ed” programs

BUG Manual Page 61


Notes

BUG Manual Page 62


Appendix 1 - Contacts and Information

Contact Details related issues to Government and private


organisations
Bicycle Transportation Alliance • lobbying for better facilities for cyclists,
The Bicycle Transportation Alliance is an with an emphasis on providing maximum
incorporated non-profit cycling advocacy effectiveness within available funding
group formed in late 1993 based in Perth, • promoting safer cycling, for example
Western Australia. The BTA is managed by a through improved standards of education
board consisting of at least 8 members, elected and behaviour for all road users, or
at the Annual General Meeting held in Febru- improved road designs which take into
ary or March each year. The Bicycle Trans- account cyclists’ needs.
portation Alliance itself has around 550 mem- The BTA represents cyclists’ interests on a
bers (as at April 1998) and, together with the number of committees and working groups at
affiliated cycling clubs, represents well over various levels of Government. These include:
1500 cyclists in Western Australia. • The Western Australian Bicycle Committee
The BTA is a member of the Bicycle Fed- (Administered by Transport’s Bikewest).
eration of Australia (BFA), the national bicycle • The Bicycle Transport Working Group
advocacy body. Through state cycling groups (Administered by Main Roads WA)
similar to the BTA, the BFA represents over • Cycling Research Reference Group
20,000 cyclists across Australia. (Administered by Main Roads WA)
The BTA has a number of objectives: • Travelsmart Reference Group
• bringing about a greater awareness on the (Administered by Transport)
part of the wider community and at all The BTA contact details are:
levels of Government of the value of Office: Suite 7, 1st Floor
cycling Lotteries House
• to advance the cause of cycling 79 Stirling Street, Northbridge
• to lobby for better facilities for cyclists Mail: PO Box 8295
• to encourage people to use bicycles more Perth Business Centre WA 6849
for transport and recreation Phone: (08) 9228 4994 (anytime)
• to help make our cities and towns more Fax: (08) 9228 4994 (anytime)
bicycle-friendly E-mail: richards@multiline.com.au
• lobbying for funding for cycling-related WWW: http://sunsite.anu.edu.au/wa/bta
projects The BTA BUG Coordinator at the time of
• to lobby for improved standards of printing of this manual (May 1998) is Graham
education and behaviour for all road users Blackwell. Graham can be contacted on (08)
• to promote the environmental, health and 9444 5098 (or email at barnaby@omen.net.au)
economic benefits of cycling or leave a message at the BTA Office number
• providing technical advice on cycling- above.

BUG Manual Page 63


Appendix 1 - Contacts and Information (continued)

Contact Details Contact Details

Bikewest Main Roads WA


Bikewest is the cycling unit of Transport,
using information, encouragement and grants Operational Issues
to encourage other agencies to deliver pro-
grams of benefit to cyclists. Officer: Mr Kerrin Sharpe
The business plan of Bikewest states that it Office: Main Roads WA
“advises on priorities and allocation of re- 2 Adams Drive
sources for the implementation of bicycle Welshpool WA 6106
policies within the state. It develops and Mail: Main Roads WA
encourages the implementation of programs 2 Adams Drive
which are aimed at increasing public aware- Welshpool WA 6106
ness of the advantages of bicycle use and Phone: 9311 8351
which stress bicycle safety. Bikewest advances Fax: 9311 8383
and, where appropriate, carries out programs e-mail: kerrin.sharpe@mrwa.wa.gov.au
for engineering improvements, education and www: mrwa.wa.gov.au/
safety, law enforcement and other matters
connected with the use of bicycles”.
Bikewest, together with Main Roads WA, Policy and Strategic Issues
coordinate the Perth Bicycle Network (a
program to establish a strategic bicycle route Officer: Mr Harry Pearson
network across the metropolitan region). Cycling and Pedestrian Policy Officer
Bikewest’s contact details are: Office: Main Roads WA
Office: 441 Murray Street Don Aitken Centre
Perth WA 6000 Waterloo Crescent
Mail: Bikewest East Perth WA 6004
PO Box 7272 Mail: Main Roads WA
Cloisters Square PO Box 6202
Perth WA 6850 East Perth WA 6892
Phone: (08) 9320 9301 Phone 9323 4186
Fax: (08) 9320 9315 Fax: 9323 4629
e-mail: bikewest@transport.wa.gov.au e-mail: harry.pearson@mrwa.wa.gov.au
www: transport.wa.gov.au/metro/ www: mrwa.wa.gov.au/
bikewest/
Main Roads WA has a maintenance and
emergency repairs ‘hotline’
1 800 800 009

BUG Manual Page 64


Appendix 1 - Contacts and Information (continued)

Contact Details PBUG - Perth Bicycle User Group


Contact: Peter Bartlett
Existing Bicycle User Groups in Perth
Phone: 9381 9197 (H) or 9222 2345 (W)
e-mail: Peter.Bartlett@health.wa.gov.au
BBUG - Bayswater Bicycle User Group
Contact: Hanli Robbertse SPBUG - South Perth Bicycle User Group
Phone: 9370 2432 (H) Contact: Sheree or Chris
e-mail: brucea@ermperth.erm.com.au Phone: 9367 9317 (H)
e-mail:
CBUG - Canning Bicycle User Group cpudney@alphapharm.pharm.uwa.edu.au
Contact: Lance Deegan
Phone: 9457 0582 (H) SWBUG - Stirling (West) Bicycle User
e-mail: lupus@cygnus.uwa.edu.au Group
Contact: Lawrence Borle
CMPBUG - Cottesloe/Mosman Park Bicycle Phone: 9446 8231 (H)
User Group e-mail: borle@ses.curtin.edu.au
Contact: Charles Pierce
Phone: 9384 6184 (H) VPBUG - Victoria Park Bicycle User
e-mail: chasalex@yahoo.com Group
Contact: Jen de Vries
FBUG - Fremantle Bicycle User Group Phone: 9361 4990 (H)
Contact: Carey Curtis e-mail: jdevries@csd.uwa.edu.au
Phone: 9331 5731 (H)
e-mail: curtisc@arch.curtin.edu.au VBUG - Vincent Bicycle User Group
Contact: Judy Wilson
KBUG - Kalamunda Bicycle User Group Phone: 9242 4485 (H) or
Contact: Harry Pearson Graham Blackwell
Phone: 9291 9101 (H) 9323 4186 (W) Phone: 9444 5098 (H)
e-mail: harry.pearson@mrwa.wa.gov.au e-mail: barnaby@omen.net.au

MELBUG - Melville Bicycle User Group WSBUG - Western Suburbs Bicycle User
Contact: Alan Naber Group
Phone: 9332 3956 (H) Contact: Darlene Gould
e-mail: Alan.Naber@alintagas.com.au Phone: 9387 3663 (H)
e-mail: parthur@cyllene.uwa.edu.au

BUG Manual Page 65


Appendix 1 - Contacts and Information (continued)

Local Government Contacts Other Useful Contacts


For the contact details of each local govern-
RoadWise
ment in Perth, see “Local Councils” in the
“Government and Community Service Index” RoadWise
in the Green Section at the front of the White c/o WA Municipal Association
Pages telephone directory. Local Government House
15 Altona Street
State Government Representatives (PO Box 1544)
For the contact details of State Government West Perth WA 6872
politicians, see “Government Politicians -
State” in the “Government and Community Ph: (08) 9321 5055
Service Index” in the Green Section at the Fax: (08) 9321 2611
front of the White Pages telephone directory.
Officer:
Federal Government Representatives Ms Julie Parsons
For the contact details of State Government Road Safety Community Development Officer
politicians, see “Government Politicians -
Commonwealth” in the “Government and
Community Service Index” in the Green
Section at the front of the White Pages tel- Office of Road Safety
ephone directory.
Office of Road Safety
c/o Transport
441 Murray Street
(PO Box 7272
Cloisters Square )
Perth WA 6850
Ph: (08) 9320 9320

BUG Manual Page 66


Appendix 1 - Contacts and Information (continued)

Useful Information
There are many useful road safety and
transportation planning reports and a range of
other publications which the BUG might find
helpful in its advocacy. Information which
could be obtained by the group includes:
• the Metropolitan Transport Strategy
(available from Transport)
• the Bike Ahead Strategy (available from
Bikewest)
• the Perth Bicycle Network Plan (available
from Bikewest)
• the local government’s bike plan (if one
exists)
• The Way Ahead Road Safety Strategies
• Australian Bureau of Statistics Bicycle
Usage and Safety - Western Australia (1989
Survey)
• Austroads Guide to Traffic Engineering
Part 14 - Bicycles
• newsletters from RoadWise, Bikewest,
Main Roads WA and the Office of Road
Safety
• the BTA’s Cycling in the West newsletter
• a list of politicians for the town or local
government area
• a list of state and federal government
politicians for the local area.

Free Seminars
Free seminars are often held by authorities
such as Main Roads and RoadWatch which
may be of interest to members. Details of
seminars of interest to cyclists are listed on the
BTA Web page.

BUG Manual Page 67


Notes

BUG Manual Page 68


Feedback Form
Feedback Chapter 4 - Communicating with the Media
Bikewest is very interested in your Comments:
comments on the usefulness of this manual
and welcomes your feedback on the infor-
mation and forms it contains. It is the
intention of Bikewest and the BTA to
update this manual in light of comments
received from BUGs. Please set our your
comments in the spaces allocated below, Chapter 5 - Involving the Public
and describe overleaf any suggestions you Comments:
may have for improvements to the manual
which could be included in future editions.

Send your comments to:


Bikewest
PO Box 7272
Cloisters Square WA 6850
Chapter 6 - Examples of Success
Comments:
Chapter 1 - What is a Bicycle User Group
Comments:

Chapter 2 - Forming a Bicycle User Group


Chapter 7 - Forming Strategies
Comments:
Comments:

Chapter 3 - Liaising with Local Government Chapter 8 - Maintaining a Bicycle User Group
Comments: Comments:

BUG Manual Page 69


Feedback Form
Suggestions
Please describe any general comments you may have on the BUG Manual and the

Fold here

Use
correct
postage

Bikewest
PO Box 7272
Cloisters Square WA 6850

Fold here

BUG Manual Page 70


References

æ Atlanta Bicycle Campaign Advocates Guide for Bicycle User Groups (March 18, 1995)

æ Bicycle Federation of America Bike Action 2000 - An advocacy workshop guaranteed to


help you get results from your bike plan

æ Bicycle Institute of NSW Inc. The BUG Book - A Resource Guide for Bicycle User Groups
in NSW (October 1991)

æ Bicycle Victoria The BUG’s Booklet (Prepared by Bill Potiris)

æ Cyclists’ Touring Club (UK) Promoting Cycling

æ Cyclists’ Touring Club (UK) Local Cycling Groups

æ Cyclists’ Touring Club (UK) Campaign Tactics & Strategies

æ Cyclists’ Touring Club (UK) Local Authorities

æ Cyclists’ Touring Club (UK) Resources

æ Cyclists’ Touring Club (UK) Facts and Quotes

æ People Power Bicycle Advocacy Resource Guide (edited by Ron Goodman, People Power,
Santa Cruz, California)

BUG Manual Page 71

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