Career.

Position: Web marketing manager

The Web Marketing Manager will develop and implement the company’s web-based marketing strategy
to promote the company’s brand, attract visitors and potential leads, and generate internet sales.

Education and Experience:

 Bachelor’s degree in Marketing, Business, Communications, or related field required.
 One to three years of related experience preferred.

Duties/Responsibilities:
 Plans and implements web-based marketing strategies and campaigns via the company’s
website(s).
 Collaborates with web development and design teams; provides guidance on marketing-related
aspects of the company’s web presence.
 Develops and expands company’s web presence through social media, email, web advertising,
and other online sources; promotes company brand through these channels.
 Drafts, implements, maintains, and revises online marketing campaigns to drive sales and
revenue to the company.

Required Skills/Abilities:
 Extensive knowledge of marketing principles and strategies.
 Excellent written and verbal communication skills.
 Proven ability to plan and implement marketing campaigns.
 Excellent organizational skills and attention to detail.
 Excellent time management skills and ability to meet deadlines.
 Proficient with HTML and web design.
 Proficient with Microsoft Office Suite or similar software.

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