DQ Labs Private Limited

#777-B, 1st Floor, 100 Feet Road, Indira Nagar, Bangalore - 560008
DQ Labs Partnership Framework Proposal

DQ Labs is a leading institute that enables students to pursue their passion for creativity. We have
centres at Bangalore, Pune, Chennai, Mangalore, Hyderabad, Nagpur & Thrissur. With the NEP
2020, CBSE, CISCE & state boards focusing tremendously on creativity, DQ Labs is looking to
collaborate with Sales Focused Thought Leaders in the Education Industry.

Founders:
DQ Labs has been founded by Ar. Umesh Kumar G L (B. Arch.; M. Des. IIT Delhi) and Mr. Shaun
D’Sa (B. Tech.; M. Des IIT Delhi). They have worked in Global Design Studios of Jaguar – Landrover
(UK), General Motors (Global) etc.

• Watch the TEDx talk to get an insight into their mindset

• Read about Xamplay Edutech Learning Acceleration Platform – Winner of the NASSCOM
Design4India Award
• Organizers of Design Hackathon – All India Level Inter School Design Competition

Global Associations:
DQ Labs is proud to be associated with the following institutions and organizations for various
activities in different domains
• The Learn Cloud, Texas USA: For Paid / Certificate internships
• Politecnico di Milano, Milan Italy: Official institute for International Communication
and Marketing for their Architecture workshops
• RSP Architects, Planners and Engineers, Dubai, UAE: Official construction site visits /
interactions with management
• Open Lab Architettura, Venice, Italy: For workshops and Seminars
• Studio W3RK, Milan, Italy: For workshops and Seminars

Student Performance:
DQ Labs students have consistently achieved the top ranks across all states in India. 1 in 4
students get final admission into NID’s, IIT’s and NIFT’s. This is the highest compared any
coaching centre across India.

Year Karnataka CET Architecture 2020 All India Results

(NATA / JEE P2) Ranks NID PG 2020 1, 1, 1, 1, 3, 4, 4, 5, 6, 7, 8
2020 Top NATA Score 182.5 NID UG 2020 5, 7, 10, 12, 14, 14, 25, 27,
Top JEE Percentile 99.97 32, 33, 35, 37, 46, 55, 59
2019 4, 7, 12, 14, 16, 17, 20, 21, 23, 25 UCEED 2020 8, 41, 47, 64, 67, 75, 77, 80
2018 7, 8, 10, 14, 15, 16, 18, 20 NIFT 2020 12, 27, 41, 46, 66, 68, 69,
2017 2, 6, 9, 14, 15, 17, 22 85, 87, 97, 111, 123
2016 1, 3, 4, 5, 6, 7, 10, 12, 14, 16, 17, 20 Students also secured admissions in top
2015 6, 7, 9, 12, 15, 17, 20 schools like CEPT, SPA Delhi, Bhopal &
2014 1, 2, 3, 4, 5, 9, 10, 14, 17, 18, 19, 20 Vijayawada.
2013 1, 3, 4, 9, 11, 14, 16, 17, 19

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 DQ Labs Private Limited
#777-B, 1st Floor, 100 Feet Road, Indira Nagar, Bangalore - 560008

DQ Labs students have also gained admissions into various global design and architecture
universities like Carnegie Mellon (US), University of Cincinnati (US), Instituto Europeo di Design
(Italy), University of Arts (UK), Nanyang Academy of Fashion (Singapore) amongst others.

DQ Labs Channel Framework:

All our programs are curated keeping in mind the demand for Creativity as a critical cognitive
skill required in the future as envisioned by the World Economic Forum.
• All programs are done either online or at DQ Labs Centres (once lockdown ends)
• All learning modules hosted on DQ Edge - Learning Platform of Xamplay Edutech

Partnership Framework:

Parameters Franchise Director Associate Referral

Partner Partner Partner Partner
Partner Fee 200,000 100,000 50,000 NA
Fee Frequency One-Time Annual Annual NA
Commission as a % of enrollment fee 80% 15% to 60% 15% to 40% 15%
Partnership Time Commitment Full Time Full Time Part Time NA
Geographical Exclusivity Exclusive Open Open Open
Lead Generation Yes Yes Yes No
Teaching & Servicing Yes No No No
Building Network and Connections Yes Yes Yes No
Joining Business Networking Groups No Mandatory Mandatory No
Minimum Targets No 10,00,000 5,00,000 No
Franchise Partner Availability Not Available Min 100 Min 100 No
enrollments + enrollments +
50 lakh TO 50 lakh TO
Xamplay Edutech Sales Commission 20% to 30% 20% to 30% 20% to 30% 20% to 30%

Commission Structure: For Director Partner & Associate Partner

Revenue (INR) Enrollments Director Partner Associate Partner

Approx @INR Commission Cumulative Commission Cumulative
50,000 % Slabs Earning % Slabs Earning
Up to 5 Lakhs 10 15% 75,000 15% 75,000
>5 Lakhs to 10 Lakhs 20 20% 1,75,000 20% 1,75,000
>10 Lakhs to 15 Lakhs 30 25% 3,00,000 20% 2,75,000
>15 Lakhs to 20 Lakhs 40 30% 4,50,000 25% 4,00,000
>20 Lakhs to 25 Lakhs 50 35% 6,25,000 30% 5,50,000
>25 Lakhs to 30 Lakhs 60 40% 8,25,000 35% 7,25,000
>30 Lakhs to 35 Lakhs 70 45% 10,50,000 35% 9,00,000
>35 Lakhs to 40 Lakhs 80 50% 13,00,000 40% 11,00,000
>40 Lakhs to 45 Lakhs 90 55% 15,75,000 40% 13,00,000
>45 Lakhs to 50 Lakhs 100 60% 18,75,000 40% 15,00,000
>50 Lakhs >100 Option to become Franchise Partner

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 DQ Labs Private Limited
#777-B, 1st Floor, 100 Feet Road, Indira Nagar, Bangalore - 560008

Notes:
1. All figures above exclusive of tax
2. All commissions to be paid in full by the 7th Day of the next month on giving the
complete list of the enrolled students by the 1st Day of the next month
3. To help the partner recover their investment in partner fee and motivate them, they can
choose to take up to 100% of the fees of the first 3 enrollments
a. This will be up to a maximum of their partner fee
b. This amount will be adjusted to the overall commission claims
Example. If the revenue from the first 3 enrollments for a Director Partner add
up to Rs. 1.5 lakhs in the 1st month, then the partner can take an advance of up
to Rs. 1 lakh.
4. Discounts offered if any, will be offered by the partner by forfeiting their own share of
the commission.
5. DQ Labs Course Fees:
a. Crash Courses – Rs. 25,000 to Rs. 35,000
b. 1 Academic Year Program – Rs. 30,000 to Rs. 100,000
c. 2 Academic Year Program – Rs. 70,000 to Rs. 150,000
6. Xamplay Edutech Sales give the opportunity for partners to
a. Diversify into software sales to Increase revenues
b. Connect deeper with educators / influencers in industry including other
coaching centres & schools for JEE, NEET, CET, CBSE, CISCE, State Boards etc.

DQ Labs is looking for Quality Conscientious individuals who are actively involved and respected
in the education industry. They need to have good business acumen and must be able to network
very well.

If you think that your thought process is in line with ours, then we would be happy to explore how
DQ Labs can work with you to create more opportunities in world of Design, Innovation &
Creativity.

Best Regards,
Dion D’Sa

Head - Outreach
Mob: 9845703456
Email: bdm@dqlabs.in
DQ Labs - Bangalore | Chennai | Pune | Mangalore | Thrissur | Hyderabad | Nagpur

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 DQ Labs Private Limited
#777-B, 1st Floor, 100 Feet Road, Indira Nagar, Bangalore - 560008

Architecture 2020 Toppers

100% of DQ Labs Students Cleared 2020 NATA / JEE Paper 2.

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 DQ Labs Private Limited
#777-B, 1st Floor, 100 Feet Road, Indira Nagar, Bangalore - 560008

Design 2020 Toppers

1 in 4 students got final admission into NID’s, IIT’s or IIIT in India.

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 DQ Labs Private Limited
#777-B, 1st Floor, 100 Feet Road, Indira Nagar, Bangalore - 560008

Fashion 2020 Toppers

1 in 3 students got final admission into NIFT’s in India.

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 DQ Labs Private Limited
#777-B, 1st Floor, 100 Feet Road, Indira Nagar, Bangalore - 560008

Design PG 2020 Toppers

1st Rank in 4 disciplines. All students got into NID’s, IIT’s or IISc for Design

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 DQ Labs Private Limited
#777-B, 1st Floor, 100 Feet Road, Indira Nagar, Bangalore - 560008

Design Hackathon – All India Level Inter School Competition

DQ Labs Students Paid Internship with The Learn Cloud, Texas, USA

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