SUMMARY “APPROACH TO DIAGNOSTICS OF MARKETING COMPLEX OF

INDUSTRIAL ENTERPRISE”

SALOMÉ ZULUAGA MORALES

TEG. NEGOCIACION INTERNACIONAL

21769059

SERVICIO NACIONAL DE APRENDIZAJE-SENA

CENTRO INDUCTRAL Y DE AVIACION

ATLANTICO BARRANQUILLA

25 DE OCTUBE DE 2020
 Actividad de aprendizaje 1
Evidencia 1: Summary “Approach to diagnostics of marketing
complex of industrial enterprise”

Marketing activity in the Ukrainian industry is simple and basic, due to the lack of
knowledge and administrative decisions. The need to build trust in the product
led to problems and poor results, with scientific studies in the country that prove
it.

It is important to take into account a good diagnosis to obtain a successful

conclusion of the real state of the company. With the help of proper marketing
management and various technologies, the recognition of an entity can be
achieved.