No second chance to murderers

Should the killer live? The victim never had a choice.

Capital punishment is our society’s recognition of the sanctity of human life. It is an efficient and humane way to
make the killer of innocent citizens to pay for the crime they committed.

There is no margin for error.

The death penalty is used in the most heinous,
conscienceless and brutal murders. All 28 states
have criteria they must meet for capital
punishment to be eligible to be put on the table.
The reason why it would not do justice is the
murder will be in prison for a long period of time
and this is highly disproportionate to the crime
that was committed.

Effective Deterrent
Most Americans can agree that some crimes are so heinous that they demand strict
penalties. Recent investigations, using a variety of samples and statistical methods,
demonstrate a strong link between executions and reduced murder rates. In short,
capital punishment does save lives.
Irrevocable Mistakes
Those in support of abolishing the death
penalty point to the possibility of an
innocent person being executed. However,
there must be a unanimous jury of 12 of his
or her peers to vote on the death penalty.
You should also note that this unanimous
decision will only come AFTER a very
thorough trial where the offender will
Closure
have two competent attorneys.
for
Victims’ Families
The death penalty is not going to bring the
victim back to his or her family, but it will
at least give the grieving family, community,
and friends that much needed closure that
they need. As we have already stated many
times that the death penalty is ONLY
reserved for those senses worse of the worse
crimes.
Find more information at www.procapitalpunichment.org

Target audience: District residents of legal age from 28 states.

 No second chance to murderers
Should the killer live? The victim never had a choice.

Message: Death penalty should be retained; it’s part of a justice system.

Changes in attitude and behavior we expect to spur in our audience: A change in attitude towards the death
penalty from negative to neutral and from neutral to positive; vote to retain the death penalty within the forthcoming
referendum.

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Find more information at
www.procapitalpunichment.org/