BUSINESS PLAN

INTRODUCTION AND GENERAL

BACKGROUND OF THE BUSINESS

by El Mejor Prints
Chelsea Lynne Bacor

Margux Christelle Cadao

Fritzie Mae Cala

Mary Joy Escasinas

Maria Alexandra Iligan

Leanne Marie Loreto

Zeda Oliveros

Maria Eloisa Pozon

Marion Joseph Uy
Grade 11- STEM A

INTRODUCTION AND GENERAL BACKGROUND OF THE BUSINESS

A. Business Description

Built in 2016, El Mejor Prints started only as a school requirement for nine young
professionals, namely: Chelsea Lynne Bacor, Margux Christelle Cadao, Fritzie Mae Cala,
Mary Joy Escasinas, Maria Alexandra Iligan, Leanne Marie Loreto, Zeda Oliveros, Maria
Eloisa Pozon, and Marion Joseph Uy. Catering first to young adults and small business
organizations, the market later expanded to the whole Visayas then the Philippines and now,
the world. It has been providing high quality prints at a very reasonable price ever since.

El Mejor Prints have been awarded the Best Printing Service Provider in the Philippines in
2016 (6 months from start-up) and 2017, and, Visayas’ Business of the Year in 2017. It
recently has been recognized by top fashion gurus in Paris in early January. Its sales have
now reached the ₱5,000,000 mark.

Trusted by many, El Mejor Prints innovates fashion; fusing couture clothing and affordable
price.

All prints are authentic and are eco-friendly. Costumers always ask, "Why is this cheap at
the same time its design is superb?" "how do you do it?"

The corporation gets its materials from the local farmers. Not only do they use organic
materials, they also have changed the lives of the farmers by supporting their honorable
work.

Gone are the days of mediocre t-shirt printing, gone are the days of outdated fashion
because at El Mejor Prints, they “turn conventional t-shirt printing into art”; something you
can be proud of.

El Mejor Prints offers different varieties of clothes. Whether you like it on hoodies or v-
neck t-shirts or even muscle tees, they say “we can and we will make it possible”.

The corporation has professional service specialists and graphic artists available for art
consultation, so rest assured that your money is worth spending.

El Mejor Prints believe in one motto: "You name it, We print it". Customer satisfaction is
their primary concern.

B. Vision, Mission, Objectives, and Target Performance

Vision:‘El mejor’ printing services provider in the world

Mission: To provide accessible and ‘el mejor’ quality prints for whatever your mind comes
up with.

Objectives: 1. To establish a strong market presence in the Philippines and the world,
offering cheap and the best quality prints to customers.

2. To delight customers with the advance El Mejor Prints’ experience.

3. To attract a wider range of customers all around the world.

4. To earn good financial return for its owners.

Target Performances: 1. To build a market in France, Australia and USA.

2. To reach the ₱10,000,000 mark by the end of 2018

3. To receive 90% 5-star ratings from customers.