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  • Exercice en Anglais 3

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    Indra Nooyi is the CEO of PepsiCo, the second largest food and beverage company. In the late 2000s, she saw that the soda market was declining and believed PepsiCo needed to change its strategy to grow and avoid collapse. She decided to shift PepsiCo's products to healthier options, recognizing that was where consumer demand was headed. This strategic change led to increased revenue for PepsiCo from 2007 to 2017.

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    exercice_en_anglais_3

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    Indra Nooyi is the CEO of PepsiCo, the second largest food and beverage company. In the late 2000s, she saw that the soda market was declining and believed PepsiCo needed to change its strategy to grow and avoid collapse. She decided to shift PepsiCo's products to healthier options, recognizing that was where consumer demand was headed. This strategic change led to increased revenue for PepsiCo from 2007 to 2017.

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    7 views1 page

    Exercice en Anglais 3

    Uploaded by

    choco la
    Indra Nooyi is the CEO of PepsiCo, the second largest food and beverage company. In the late 2000s, she saw that the soda market was declining and believed PepsiCo needed to change its strategy to grow and avoid collapse. She decided to shift PepsiCo's products to healthier options, recognizing that was where consumer demand was headed. This strategic change led to increased revenue for PepsiCo from 2007 to 2017.

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    Chapitre 3

    Indra Nooyi is an Indian American business woman. She is the CEO of PepsiCo, the second
    largest food and beverage business in the world.
    In the late 2000s, the soda market was starting to decrease. Indra Nooyi took this
    information very seriously and thought it was necessary to change the strategy. It was the
    only solution to make the company grow more and to avoid collapsing. Therefore, Indra Noyi
    decided to change the former products to healthier products: « It was where the market was
    going. That was where we needed to go », she said.

    PepsiCo's net revenue worldwide from 2007 to 2017 (in billion U.S. dollars)

    1 Quote the objective Indra Nooyi set for PepsiCo.


    2 What decision did Indra Nooyi take in the late 2000s ? Show that it was a bright
    decision.
    3 Show the result of this decision.

    © M​ANAGEMENT​ ​DES​ ​ORGANISATIONS​ 1​ STMG, P​ARIS​, É​D​. DELAGRAVE, 2019 – 978-2-206-30553-0


    RE​

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