BUC/ Faculty of Applied Arts/ Textiles

Course Title: Design Economics – Tutorial (1)

Dr. Tamer F. Khalifa (Sheet (25/10/2020)

Faculty of Applied Arts

Textile Design economics
Student name: Mina Samy Abdel-Zaher Date: 25/10/2020
Student ID: 20173115 Sheet No: 1
Assistant: TA. Esraa + Shreen Grade: / 10

Objective:
Familiarize students with Textile Design Economics Principles
Materials:
Internet, meetings, research,……
Procedure:

According to our lecture, discussions and watching the attached video concerning the role of textile
designer.

From your point of view and your practical work, assign the role of the textile designer with respect to
the economic value concept.

Economic value is the value that person places on an economic good based on the benefit that
they derive from the good. It is often estimated based on the person's willingness to pay for the
good, typically measured in units of currency.

What Are 'Economic Values'? There are nine common Economic Values that people
consider when evaluating a potential purchase: efficiency, speed, reliability, ease of use, flexibility,
status, aesthetic appeal, emotion, and cost
Textile designers should put in consideration this values during planning, designing,
manufacturing and also marketing phases to reach highest values for his company.
Since Textile designers roles in the textile industry are not limited to doing artworks only and
sketching designs to be produced.
Roles of textile designers with respect to economic value concept can be summarized in:
1. Market research: One source of information that can lead to the development of new
products and services in the market and research data. This can mean the outputs from
companies’ own internal marketing, consumer insight, or research teams, who commission
and manage regular information and data from key target customer groups.
2. Managing and planning information: As well as gathering these types of information
during the Discover stage of the design process, design teams also face a key challenge in
the way in which this information is used by, and shared with, the design function and with
a wider project team.

Textile Design Economics Page 1

BUC/ Faculty of Applied Arts/ Textiles
Course Title: Design Economics – Tutorial (1)
Dr. Tamer F. Khalifa (Sheet (25/10/2020)

3. Project management: the project management in the textile industry could be one of the
hardest missions that face textile designer as the textile industry considered a labor-
intensive industry so managing and handling a large scale of humans is very hard to reach
cost and time optimizations and reach the best values for both customer and company.
4. Develop: textile designers should always be adapted to the market changes and new trends
in machines and verities of fabric types to reduce costs and keep up with the same value
expected from customers or even higher value standards should be reached.
5. Making products more competitive: Competitive Good design makes products more
competitive, better, quicker, and cheaper. It keeps production costs down but allows
companies to charge higher prices.
6. Testing: textile designers should test their inputs and outputs and even the consumer
behavior with the product.
7. Feedback loops: every interaction your product enables as an opportunity to create value
for people, as well as extract value from them.
Design for happy users Good design is a way to exceed user expectations, keep them happy,
make them come back again and encourage them to recommend things to their friends
8. Integration: Design can't be treated in isolation from other business processes designers
have always needed to interact with commercial functions, with manufacturing and with
product or service support. Multi-disciplinary teams and working processes are a key
feature in many of the company's success.

Roles of textile designers run through all the manufacturing phases starting from designing or even
from market studies to design until producing final products to gain customer satisfaction they
should create, communicate, and deliver value to the target market for a profit (CCDVTP). To
reach this point of integration textile designers have to design and draw patterns, choose color
pantones to choose materials that will produce samples that keep up trends and market, and gain
new customers. And to reach the highest economic values for both customers and company
appearing in profit and product

Textile Design Economics Page 2