FULL SERVICED AGENCY 1 CREATIVE =| MEDIA DIGITAL | SPECIALIZED SEAVICES _ CHRYSALIS teamviork: risk lFISpIring key inno deasiin? (V\plan gion sDlOcess.Why is your BRAND So important? The beginning of the consumer associations to a brand start with the logo (brand name), and extend through to the pay off line (position- ing statement) and the visual and verbal tone of the company via its Advertising and Promotional initiatives. Ultimately the brand is associated with the ‘basket of promises’ that the consumer has come to expect and this includes every touch point associated with a brand. Itis therefore crucial that the integrity of the brand is implemented and maintained. One of the first Touch points that your consumer will have to your brandis your outlook. Research has shown that poor outlook is one of the biggest deterrents for consumers doing business with you offline. If you fall to get this 100% correct, you run the risk of losing allot of potential customers. \ Se MARKETING $$$ ADVERTISING Loco DESIGN IDENTITY == TRUST VALUE _ = STRATEGY: EXPERTISE ae REPS sl cn mucicting ne valveotspraductrseniceto ‘ customers, for the purpose of selling the product or service. Itis acritical business - ~~ function for attracting customers. From a societal point of view, marketing is the link between a saciety’s material Tequirements andiits economic patterns of response. Marketing satisfies these needs _and wants through exchange processes and building long term relationships. Itis the reese wreetrovoh pontoning ustomers. Matketing ean be looked at san organizational function and a set of [processes for creating, delivering and communicating value to customers, and man- {aging customer relationships in ways that also benefit the organization and its share- holders. Marketing isthe science of choosing taraet markets through market analysis and market seamentation,aswells as understanding consumer behavior and provide Ying superior customer value. ‘There are five competing concepts under which organizations can choose to operate their business;the production concept, the product concept, the selling concept, the marketing concept, and the holisticrmarketing concept. The four components of holistic marketing are relationship marketing, internal marketing, integrated ‘marketing, and socially responsive marketing. The setof engage- ments necessary for successful marketing management includes, [capturing marketing insights, connecting with customers, building ‘strona brands, shaping the market offerings, delivering and cormmu- iicating valve, c afer erm cto, aa developing market- ing strategies and plans.We pride ourselves on building Brands that ‘will assist in establishing a platform or foun- Gation for continued growth. Our Brand building starts with your corporate identity and extends through to your website, and igual communications. We also do work: “hops on "Your Personal Brand’ for your staf instilling lasting values and ultimatel y ensur- ing that they uphold your barand promise. =f —_ FULL SERVICED AGENCY > Plan, Create and produce ads > Media buying > Marketing research > Selecting media > Strategic markeing plan > Direct marketing promotional programs > Interactive marketing > Website desian > Public relations services Offered CREATIVE > Ad creation > Branding > Video production > Photo shoots > Website campaigns > Mobile app campaigns SPECIALIZED SERVICES| cnunmene 3¢ |serco| se | sanMaa ARE WITH Tae TT > rteer ae 5 SE eeee Sasa oe ee eae Ierslotaislesyeieroretee!+9714 8814595 © y‘cd nee yo Sy a pw 2 steed ebony nga an ae