Company Name: Familial Touch

Target Market: Family

Target Product: Skin Care Products

Tagline: "Always there to always care."

Vision:

To be the people's first choice in selecting natural and high quality products that cares for the well-being
of individuals worldwide.

Mission:

Our aim is to provide products made from 100% natural ingredients that ensures the complete
staisfaction of our customers.

Opportunities:

1. Promote health consciousness among consumers.

2. Expanding online stores (Shopee/Lazada)- to attract customer buy products at the comfort of their
home.

3. Improve brand marketing campaign - to increase awareness of organic and eco-friendly products.

4. Encourage people to recycle packaging in order to provide solution to the issue of global warming.

5. Excellent customer service - identifying customers need through gathering their feedbacks and
responding to them.

6. Endless research - the company could relies heavily on research and development.

7. Increase purchasing power among millenials.

8. The company could also penetrate international markets.