Campaign report

June 1, 2018 - September 30, 2018

Campaign status Campaign Currency Budget
Enabled Water Filter Without Apex 010918 USD 50
Enabled Water Filter 7 State US 110918 USD 6
Enabled CPA Without Apex 181018 USD 45
Enabled Water Filter US 280618 USD 40
Enabled Water Filter CPA With Responsive Ad 180918 USD 48
Total: Filtered campaigns USD 189

Campaign status Campaign Currency Budget

Enabled Water Filter 7 State US 110918 USD 6
Enabled Water Filter US 280618 USD 40
Enabled Water Filter CPA With Responsive Ad 180918 USD 48
Total: Filtered campaigns USD 189
 Budget type Impression Cost Avg. CPC CTR Clicks Conversions Conv. rate
Daily 26,681 892 0.98 3.40% 906 34 3.75%
Daily 536 22 1.18 3.54% 19 1 5.26%
Daily 0 0 -- -- 0 0 0.00%
Daily 72,661 2,167 1.24 2.40% 1,742 231 13.26%
Daily 1,703 248 1.77 8.22% 140 34 24.29%
101,581 3,330 1.19 2.76% 2,807 300 10.69%

Budget type Impression Cost Avg. CPC CTR Clicks Conversions Conv. rate
Daily 536 22 1.18 3.54% 19 1 5.26%
Daily 72,661 2,167 1.24 2.40% 1,742 231 13.26%
Daily 1,703 248 1.77 8.22% 140 34 24.29%
101,581 3,330 1.19 2.76% 2,807 300 10.69%

New Conversion 122 New Conversions 388

Difference 88 Percentage Increase 29%
Cost / conv. Search impr. share
26 15.56%
22 66.83%
0 --
9 13.87%
7 76.53%
11 14.54%

Cost / conv. Search impr. share

22 66.83%
9 13.87%
7 76.53%
11 14.54%

Campaign
Water Filter Without Apex 010918
Water Filter 7 State US 110918
CPA Without Apex 181018
Water Filter US 280618
Water Filter CPA With Responsive Ad 180918
Ad report
June 1, 2018 - September 30, 2018
S. No Headline 1
1 {KeyWord:Buy APEX™ Water Filter System}
2 Buy APEX™ Water Filters
3 Buy APEX™ Water Filters
4 {KeyWord:Buy APEX™ Water Filter System}
5 {KeyWord:Buy APEX™ Water Filter System}
6 {KeyWord:Buy APEX™ Water Filter System}
7 APEX™ Low Cost Water Filters
8 APEX™ Low Cost Water Filters
9 FDA Approved, Low Cost
10 APEX™ Low Cost Water Filters
11 FDA Approved, Low Cost
12 FDA Approved RO Filter System
13 {KeyWord:Buy APEX™ Water Filter System}
14 Buy APEX™ Water Filters
15 {KeyWord:Buy APEX™ Water Filter System}
16 {KeyWord:Buy APEX™ Water Filter System}
17 {KeyWord:Buy APEX™ Water Filter System}
18 Buy APEX™ Water Filters
19 FDA Approved, Low Cost
20 APEX™ Low Cost Water Filters
21 FDA Approved, Low Cost
22 APEX™ Low Cost Water Filters
23 Buy APEX™ Water Filters
24 APEX™ Low Cost Water Filters
25 APEX™ Water Filter System
26 Buy APEX™ Water Filters
27 APEX™ Low Cost Water Filters
28 APEX™ Low Cost Water Filters
29 APEX™ Water Filter System
30 APEX™ Water Filter System
 Headline 2
Built in U.S.A, FDA Approved
Made in the USA, Healthy Water
Made in the USA, Healthy Water
Free Shipping Order Over $50
Built in U.S.A, FDA Approved
Built in U.S.A, FDA Approved
FDA Approved, Built in U.S.A,
FDA Approved, Built in U.S.A,
APEX™ Water Filter
Healthy Water, Made in the USA
APEX™ Water Filter
APEX™Water Filter
Built in U.S.A, FDA Approved
Made in the USA, Healthy Water
Built in U.S.A, FDA Approved
Free Shipping Order Over $50
Built in U.S.A, FDA Approved
Made in the USA, Healthy Water
APEX™ Water Filter
Healthy Water, Made in the USA
APEX™ Water Filter
FDA Approved, Built in U.S.A,
Made in the USA, Healthy Water
FDA Approved, Built in U.S.A,
Buy APEX™ Water Filters
Made in the USA, Healthy Water
FDA Approved, Built in U.S.A,
FDA Approved, Built in U.S.A,
Buy APEX™ Water Filters
Buy APEX™ Water Filters
 Description Ad group
Made In USA. Buy Direct From The Manufacturer & Save. Order Online apec water
Buy Direct From APEX™ & Save Big. Place Your Order Online! RO Tank
Buy Direct From APEX™ & Save Big. Place Your Order Online! activated alumina
Apex Water Filters Guarantees that our systems will meet your water filtration needs. apec water
Made In USA. Buy Direct From The Manufacturer & Save. Order Online activated alumina
Made In USA. Buy Direct From The Manufacturer & Save. Order Online RO Tank
Made In USA. Buy Direct From The Manufacturer & Save. Order Online Apex Filter
Buy Direct From The Manufacturer & Save. Order Online Apex Water
Arsenic Removal Water Filter, Free Shipping for all Order Over $50, Order Online Apex Water
Buy Direct From APEX™ & Save Big. Place Your Order Online! Apex Water Filter
Made In USA. Buy Direct From The Manufacturer & Save. Order Online Apex Filter
Highest quality, tested systems US made. Best prices & selection. Apex Water Filter
Made In USA. Buy Direct From The Manufacturer & Save. Order Online apec water
Buy Direct From APEX™ & Save Big. Place Your Order Online! activated alumina
Made In USA. Buy Direct From The Manufacturer & Save. Order Online RO Tank
Apex Water Filters Guarantees that our systems will meet your water filtration needs. apec water
Made In USA. Buy Direct From The Manufacturer & Save. Order Online activated alumina
Buy Direct From APEX™ & Save Big. Place Your Order Online! RO Tank
Arsenic Removal Water Filter, Free Shipping for all Order Over $50, Order Online, Apex Water
Buy Direct From APEX™ & Save Big. Place Your Order Online! Apex Water Filter
Made In USA. Buy Direct From The Manufacturer & Save. Order Online Apex Filter
Made In USA. Buy Direct From The Manufacturer & Save. Order Online Apex Filter
Buy Direct From APEX™ & Save Big. Place Your Order Online! Apex Water Filter
Buy Direct From The Manufacturer & Save. Order Online Apex Water
-- Apex Water
Buy Direct From APEX™ & Save Big. Place Your Order Online! Apex Water Filter
Made In USA. Buy Direct From The Manufacturer & Save. Order Online Apex Filter
Buy Direct From The Manufacturer & Save. Order Online Apex Water
-- Apex Filter
-- Apex Water Filter
Impr. Currency code Cost Avg. CPC CTR Clicks Conversions Cost / conv. Conv. rate Avg. pos.
3,276 USD 245 1 8.18% 268 14 18 5.22% 2
1 USD 0 -- 0.00% 0 0 0 0.00% 3
0 USD 0 -- -- 0 0 0 0.00% --
0 USD 0 -- -- 0 0 0 0.00% --
60 USD 2 1 3.33% 2 1 2 50.00% 3
1,115 USD 15 1 1.35% 15 2 8 13.33% 3
1 USD 0 -- 0.00% 0 0 0 0.00% 1
144 USD 2 1 1.39% 2 0 0 0.00% 3
133 USD 2 1 1.50% 2 0 0 0.00% 3
12 USD 0 0 8.33% 1 0 0 0.00% 2
3 USD 0 -- 0.00% 0 0 0 0.00% 1
0 USD 0 -- -- 0 0 0 0.00% --
0 USD 0 -- -- 0 0 0 0.00% --
0 USD 0 -- -- 0 0 0 0.00% --
0 USD 0 -- -- 0 0 0 0.00% --
0 USD 0 -- -- 0 0 0 0.00% --
0 USD 0 -- -- 0 0 0 0.00% --
0 USD 0 -- -- 0 0 0 0.00% --
1,284 USD 32 1 1.87% 24 0 0 0.00% 2
490 USD 85 2 10.82% 53 5 17 9.43% 2
31 USD 0 -- 0.00% 0 0 0 0.00% 1
41 USD 4 1 12.20% 5 2 2 40.00% 1
4,284 USD 622 1 12.70% 544 148 4 27.21% 1
1,421 USD 30 1 1.55% 22 7 4 31.82% 2
0 USD 0 -- -- 0 0 0 0.00% --
390 USD 110 2 14.62% 57 12 9 21.05% 1
20 USD 9 1 40.00% 8 1 9 12.50% 1
58 USD 10 2 8.62% 5 0 0 0.00% 3
0 USD 0 -- -- 0 0 0 0.00% --
0 USD 0 -- -- 0 0 0 0.00% --
192
Total
Zero Conversions 46$
Saved

High Conversion
Total Saved $330
Cost

Total Money saved 376

New Conversions 94

Increased Conversions 75
Percentage increase 39%
20.25714286
 Age report
June 1, 2018 - September 30, 2018

Campaign Age Impr.

45 - 54 664
65+ 682
25 - 34 510
Water Filter Without Apex 010918 35 - 44 822
18 - 24 106
Unknown 2,679
55 - 64 614
Unknown 426
35 - 44 16
65+ 33
Water Filter 7 State US 110918 45 - 54 17
25 - 34 8
55 - 64 28
18 - 24 8
55 - 64 0
65+ 0
35 - 44 0
CPA Without Apex 181018 Unknown 0
25 - 34 0
45 - 54 0
18 - 24 0
25 - 34 794
Unknown 11,847
55 - 64 691
Water Filter US 280618 18 - 24 162
65+ 881
35 - 44 926
45 - 54 774
55 - 64 80
Unknown 1,326
35 - 44 97
Water Filter CPA With Responsive Ad 180918 45 - 54 51
25 - 34 64
65+ 72
18 - 24 13
Total: Ages 24,391
Total: Account 148,831
Currency code Cost Avg. CPC CTR Clicks Conversions Cost / conv. Conv. rate Search impr. share
USD 56 1 8.13% 54 0 0 0.00% 35.43%
USD 67 1 10.26% 70 7 10 10.00% 38.67%
USD 38 1 7.45% 38 1 38 2.63% 34.85%
USD 60 1 6.93% 57 8 8 14.04% 37.49%
USD 15 1 11.32% 12 0 0 0.00% 36.93%
USD 113 1 3.84% 103 11 10 10.68% 31.17%
USD 54 1 8.79% 54 7 8 12.96% 36.62%
USD 9 1 1.41% 6 1 9 16.67% 70.76%
USD 1 1 6.25% 1 0 0 0.00% 50.00%
USD 6 1 15.15% 5 0 0 0.00% 70.21%
USD 3 1 17.65% 3 0 0 0.00% 40.48%
USD 2 1 25.00% 2 0 0 0.00% 61.54%
USD 2 1 7.14% 2 0 0 0.00% 60.87%
USD 0 0 0.00% 0 0 0 0.00% 32.00%
USD 0 0 0.00% 0 0 0 0.00% --
USD 0 0 0.00% 0 0 0 0.00% --
USD 0 0 0.00% 0 0 0 0.00% --
USD 0 0 0.00% 0 0 0 0.00% --
USD 0 0 0.00% 0 0 0 0.00% --
USD 0 0 0.00% 0 0 0 0.00% --
USD 0 0 0.00% 0 0 0 0.00% --
USD 128 1 13.60% 108 10 13 9.26% 69.37%
USD 445 1 2.95% 349 58 8 16.62% 81.30%
USD 142 1 17.22% 119 33 4 27.73% 74.59%
USD 24 1 12.96% 21 1 24 4.76% 55.86%
USD 230 1 20.66% 182 44 5 24.18% 76.61%
USD 198 1 18.90% 175 45 4 25.71% 68.19%
USD 179 1 18.99% 147 22 8 14.97% 70.46%
USD 30 2 20.00% 16 4 8 25.00% 82.47%
USD 73 2 3.62% 48 5 15 10.42% 77.25%
USD 40 2 23.71% 23 5 8 21.74% 75.19%
USD 30 2 29.41% 15 12 3 80.00% 66.67%
USD 30 2 23.44% 15 8 4 53.33% 68.09%
USD 37 2 27.78% 20 0 0 0.00% 80.68%
USD 9 3 23.08% 3 0 0 0.00% 54.17%
USD 2,019 1 6.76% 1,648 282 7 17.11% 58.94%
USD 4,075 1 2.11% 3,147 306 13 9.72% < 10%

Money saved $ 191.09

Target 35-44 Year old

Target 35-44 Year old
 Geographic location report
June 1, 2018 - September 30, 2018

Location Clicks Impr. CTR Avg. CPC Cost

Georgia, United States 63 2,674 2.36% 1.18 75
Alabama, United States 14 801 1.75% 1.21 17
Washington, United States 68 2,183 3.11% 1.23 83
Connecticut, United States 25 942 2.65% 0.96 24
Montana, United States 10 304 3.29% 1.04 10
Colorado, United States 65 1,571 4.14% 1.20 78
Alaska, United States 5 216 2.31% 0.80 4
Kansas, United States 14 648 2.16% 1.19 17
Iowa, United States 16 537 2.98% 1.09 17
South Carolina, United States 18 859 2.10% 1.23 22
Maine, United States 15 489 3.07% 1.35 20
Arizona, United States 55 2,642 2.08% 1.05 58
Rhode Island, United States 15 345 4.35% 0.95 14
Utah, United States 12 818 1.47% 1.06 13
West Virginia, United States 9 454 1.98% 1.32 12
Idaho, United States 15 399 3.76% 1.17 18

Oklahoma, United States 27 1,015 2.66% 1.07 29

Louisiana, United States 26 1,164 2.23% 1.25 32
Ohio, United States 46 2,882 1.60% 1.15 53
Oregon, United States 33 1,238 2.67% 1.23 41
South Dakota, United States 7 162 4.32% 0.98 7
Florida, United States 270 8,485 3.18% 1.17 315
North Carolina, United States 63 2,785 2.26% 1.25 79
Virginia, United States 40 2,331 1.72% 1.20 48
Missouri, United States 28 1,355 2.07% 1.17 33
New York, United States 250 8,280 3.02% 1.13 282
Arkansas, United States 6 624 0.96% 2.07 12
Maryland, United States 48 1,457 3.29% 1.06 51
Nebraska, United States 10 565 1.77% 0.80 8
New Mexico, United States 17 687 2.47% 1.27 22
District of Columbia, United States 14 574 2.44% 1.03 14
Indiana, United States 24 1,525 1.57% 0.95 23
New Hampshire, United States 11 447 2.46% 1.10 12
Wyoming, United States 4 152 2.63% 1.04 4
Michigan, United States 80 2,828 2.83% 1.23 98
Nevada, United States 33 1,195 2.76% 1.21 40
Mississippi, United States 8 400 2.00% 0.92 7
North Dakota, United States 7 175 4.00% 1.31 9
Kentucky, United States 13 742 1.75% 1.16 15
New Jersey, United States 98 3,309 2.96% 1.16 114
Massachusetts, United States 58 2,399 2.42% 1.24 72
 California, United States 521 13,380 3.89% 1.27 660
Pennsylvania, United States 93 3,449 2.70% 1.16 108
Vermont, United States 5 162 3.09% 1.10 6
Wisconsin, United States 32 1,508 2.12% 1.18 38
Delaware, United States 7 245 2.86% 0.95 7
Illinois, United States 134 4,627 2.90% 1.13 152
Hawaii, United States 5 482 1.04% 1.13 6
Texas, United States 278 8,600 3.23% 1.23 342
Tennessee, United States 34 1,605 2.12% 1.26 43
Minnesota, United States 42 1,408 2.98% 1.18 49
2,791 98,124 2.84% 3,312
 Cost /
Conversions conv. Conv. rate
10 7 15.87% Avg CTR 2.60%
0 0 0.00%
11 8 16.18%
0 0 0.00% Cost Saved 299
0 0 0.00%
10 8 15.38% Put money, in a state with above avg
0 0 0.00% CTR, Impressions, high Conversion Rate
0 0 0.00%
0 0 0.00%
0 0 0.00%
1 20 6.67% Impressions lost 14,143
5 12 9.09% Impressions gain 9549
6 2 40.00% 4,594 5%
0 0 0.00%
0 0 0.00%
0 0 0.00% Conversions lost 0

0 0 0.00% conversion gained 100 33%

8 4 33.33%
0 0 0.00%
3 14 9.09%
0 0 0.00%
19 17 7.04%
4 20 6.35%
0 0 0.00%
0 0 0.00%
30 9 12.00%
0 0 0.00%
1 51 2.08%
0 0 0.00%
0 0 0.00%
0 0 0.00%
6 4 25.00%
0 0 0.00%
0 0 0.00%
23 4 28.75%
0 0 0.00%
0 0 0.00%
0 0 0.00%
27 1 207.69%
5 23 5.10%
11 7 18.97%
48 14 9.21%
36 3 38.71% 108 36 3449
0 0 0.00% 299 100 9549
3 13 9.38%
0 0 0.00%
1 152 0.75%
0 0 0.00%
26 13 9.35%
4 11 11.76%
1 49 2.38%
299 11.08 10.7%
 Device report
June 1, 2018 - September 30, 2018
Campaign S.No Device Level Ad group Bid adj.
1 Tablets Campaign -- --
Water Filter Without Apex 010918 2 Computers Campaign -- --
3 Mobile phones Campaign -- --
4 Computers Campaign -- --
Water Filter 7 State US 110918 5 Tablets Campaign -- --
6 Mobile phones Campaign -- --
7 Computers Campaign -- --
CPA Without Apex 181018 8 Tablets Campaign -- --
9 Mobile phones Campaign -- --
10 Computers Campaign -- --
Water Filter US 280618 11 Tablets Campaign -- --
12 Mobile phones Campaign -- --
13 Computers Campaign -- --
Water Filter CPA With Responsive Ad 18091814 Tablets Campaign -- --
15 Mobile phones Campaign -- --
Total: Account
 Impr. Currency code Cost CTR Clicks Conversions Cost / conv. Conv. rate Avg. CPC
2,166 USD 92 4.34% 94 9 10 9.57% 0.98
10,575 USD 348 3.39% 358 12 29 3.35% 0.97
13,940 USD 452 3.26% 454 13 35 2.86% 0.99
125 USD 13 10.40% 13 0 0 0.00% 0.99
26 USD 0 0.00% 0 0 0 0.00% --
385 USD 10 1.56% 6 1 10 16.67% 1.60
0 USD 0 -- 0 0 0 0.00% --
0 USD 0 -- 0 0 0 0.00% --
0 USD 0 -- 0 0 0 0.00% --
19,833 USD 700 2.76% 548 127 6 23.18% 1.28
6,890 USD 241 2.66% 183 11 22 6.01% 1.32
45,938 USD 1,227 2.20% 1,011 93 13 9.20% 1.21
474 USD 107 11.39% 54 23 5 42.59% 1.98
127 USD 11 6.30% 8 2 6 25.00% 1.43
1,102 USD 130 7.08% 78 9 14 11.54% 1.67
101,581 USD 3,330 2.76% 2,807 300 11 10.69% 1.19

Total Saved 693

Gained 77
Lost 24
Total Increase 53
 Search keyword report
June 1, 2018 - September 30, 2018
S. No Keyword Max. CPC Impr. Clicks CTR Cost
8 "activated alumina shower filter" 2 4 2 50.00% 2
12 "ro tank" 1 470 3 0.64% 3
14 "apec water systems" 2 277 32 11.55% 26
15 "apec water system" 2 496 32 6.45% 38
19 "apec water" 2 3,205 258 8.05% 283
20 "apec water filter replacement" 2 140 11 7.86% 10
29 [apex water filter] 2 26 10 38.46% 11
64 +apex +water 2 3,613 48 1.33% 65
65 [apex water] 2 400 29 7.25% 39
66 [apex water filter] 2 2,159 553 25.61% 605
68 "apex water filter" 2 229 19 8.30% 25
69 "apex water filters inc" 2 19 6 31.58% 9
70 +apex +water +filter 2 6,359 228 3.59% 351
72 +apex +Filter 2 2,251 109 4.84% 131
73 [apex Filter] 2 323 39 12.07% 33
74 "apex water filtration" 2 258 45 17.44% 61
77 [apex Filter] 2 21 6 28.57% 6
82 +apex +water +filter 2 706 43 6.09% 95
83 [apex water filter] 2 189 76 40.21% 117

Money Saved
New Conversion
Increase in conversions
Conversions Cost / conv. Conv. rate Search impr. share
1 2 50.00% 33.33%
2 2 66.67% 17.54%
1 26 3.13% 53.70%
2 19 6.25% 40.84%
26 11 10.08% 46.97%
2 5 18.18% 51.87%
1 11 10.00% 89.66%
8 8 16.67% 67.72%
3 13 10.34% 76.05%
141 4 25.50% 96.08%
9 3 47.37% 84.27%
4 2 66.67% 90.48%
30 12 13.16% 86.29%
4 33 3.67% 66.34%
7 5 17.95% 89.47%
7 9 15.56% 86.87%
1 6 16.67% 100.00%
21 5 48.84% 88.24%
12 10 15.79% 94.50%

157
37
32
 Ad schedule hour report
June 1, 2018 - September 30, 2018
Campaign S. No Hour of the day Impr.
1 4 623
2 2 248
3 21 76
4 13 2,324
5 12 2,609
6 22 82
7 16 1,009
8 0 306
9 20 111
10 19 209
11 10 2,581
12 7 1,677
Water Filter Without Apex 010918
13 6 1,431
14 5 1,009
15 23 48
16 18 358
17 14 2,108
18 3 360
19 17 751
20 15 1,526
21 11 2,658
22 9 2,343
23 8 2,012
24 1 222
25 23 30
26 8 21
27 7 26
28 5 35
29 12 21
30 10 41
31 21 31
32 16 26
33 15 50
Water Filter 7 State US 110918
34 4 12
35 19 33
36 14 36
37 6 18
38 22 14
39 17 33
40 13 32
41 9 44
42 11 33
43 22 1,886
44 20 2,965
 45 13 4,872
46 7 3,020
47 23 1,363
48 19 5,038
49 9 3,598
50 8 3,356
51 4 1,570
52 0 752
53 18 3,910
54 10 3,777
Water Filter US 280618
55 6 2,707
56 3 740
57 21 2,967
58 17 4,679
59 14 4,629
60 12 4,332
61 5 2,035
62 2 609
63 16 4,423
64 15 4,614
65 11 4,209
66 1 610
67 7 71
68 19 108
69 9 109
70 5 59
71 23 46
72 22 58
73 21 59
74 14 106
75 13 100
Water Filter CPA With Responsive Ad 180918
76 11 136
77 6 66
78 10 123
79 12 128
80 8 120
81 17 129
82 16 117
83 15 127
84 4 41
Total: Campaigns 101,581
Total: Account 148,831
Total: Search 139,209
Total Money Saved 1,214

Conversion Lost 79
Clicks Currency code Cost CTR Conversions Cost / conv. Conv. rate Avg. pos.
Search impr. share
22 USD 23 3.53% 0 0 0.00% 3 16.99%
5 USD 5 2.02% 0 0 0.00% 3 15.43%
5 USD 7 6.58% 0 0 0.00% 3 24.28%
87 USD 86 3.74% 2 43 2.30% 3 15.16%
94 USD 88 3.60% 3 29 3.19% 3 15.59%
3 USD 4 3.66% 0 0 0.00% 3 38.03%
41 USD 42 4.06% 11 4 26.83% 3 14.65%
12 USD 10 3.92% 0 0 0.00% 3 16.24%
4 USD 5 3.60% 0 0 0.00% 3 30.16%
10 USD 12 4.78% 0 0 0.00% 3 25.46%
79 USD 77 3.06% 0 0 0.00% 3 15.00%
52 USD 50 3.10% 0 0 0.00% 3 15.28%
28 USD 29 1.96% 0 0 0.00% 3 15.64%
39 USD 38 3.87% 6 6 15.38% 3 16.33%
0 USD 0 0.00% 0 0 0.00% 3 33.81%
13 USD 11 3.63% 0 0 0.00% 3 18.70%
76 USD 75 3.61% 0 0 0.00% 3 15.59%
11 USD 12 3.06% 0 0 0.00% 3 15.94%
29 USD 28 3.86% 0 0 0.00% 3 17.66%
62 USD 55 4.06% 1 55 1.61% 3 14.78%
89 USD 91 3.35% 7 13 7.87% 3 15.77%
76 USD 72 3.24% 4 18 5.26% 3 14.63%
66 USD 70 3.28% 0 0 0.00% 3 15.09%
3 USD 3 1.35% 0 0 0.00% 3 14.50%
0 USD 0 0.00% 0 0 0.00% 3 93.75%
0 USD 0 0.00% 0 0 0.00% 2 56.76%
1 USD 2 3.85% 0 0 0.00% 3 70.27%
1 USD 1 2.86% 0 0 0.00% 2 79.55%
0 USD 0 0.00% 0 0 0.00% 2 43.75%
1 USD 2 2.44% 0 0 0.00% 2 73.21%
0 USD 0 0.00% 0 0 0.00% 3 75.61%
1 USD 0 3.85% 0 0 0.00% 2 65.00%
1 USD 1 2.00% 0 0 0.00% 3 70.42%
0 USD 0 0.00% 0 0 0.00% 2 75.00%
0 USD 0 0.00% 0 0 0.00% 2 84.62%
2 USD 2 5.56% 0 0 0.00% 2 54.55%
2 USD 3 11.11% 0 0 0.00% 2 66.67%
0 USD 0 0.00% 0 0 0.00% 2 87.50%
2 USD 3 6.06% 0 0 0.00% 3 84.62%
3 USD 4 9.38% 1 4 33.33% 2 56.14%
3 USD 3 6.82% 0 0 0.00% 2 61.11%
2 USD 1 6.06% 0 0 0.00% 2 51.56%
37 USD 45 1.96% 7 6 18.92% 3 35.37%
61 USD 67 2.06% 0 0 0.00% 3 35.70%
 126 USD 156 2.59% 12 13 9.52% 3 12.55%
89 USD 116 2.95% 13 9 14.61% 3 < 10%
41 USD 46 3.01% 3 15 7.32% 3 24.41%
115 USD 128 2.28% 13 10 11.30% 3 25.10%
95 USD 128 2.64% 11 12 11.58% 3 < 10%
98 USD 127 2.92% 34 4 34.69% 3 < 10%
37 USD 51 2.36% 14 4 37.84% 3 10.91%
5 USD 6 0.66% 0 0 0.00% 3 18.31%
63 USD 70 1.61% 0 0 0.00% 3 19.01%
100 USD 132 2.65% 4 33 4.00% 3 10.10%
56 USD 70 2.07% 28 2 50.00% 3 < 10%
13 USD 13 1.76% 0 0 0.00% 3 10.57%
49 USD 53 1.65% 9 6 18.37% 3 45.98%
100 USD 115 2.14% 18 6 18.00% 3 20.14%
118 USD 148 2.55% 13 11 11.02% 3 12.64%
117 USD 162 2.70% 19 9 16.24% 3 11.31%
63 USD 80 3.10% 7 11 11.11% 3 < 10%
12 USD 10 1.97% 0 0 0.00% 3 14.95%
113 USD 144 2.55% 5 29 4.42% 3 19.36%
113 USD 141 2.45% 1 141 0.88% 3 15.18%
111 USD 148 2.64% 20 7 18.02% 3 11.10%
10 USD 10 1.64% 0 0 0.00% 3 16.52%
9 USD 17 12.68% 0 0 0.00% 2 69.61%
6 USD 9 5.56% 2 4 33.33% 2 78.83%
9 USD 15 8.26% 0 0 0.00% 2 71.52%
5 USD 10 8.47% 0 0 0.00% 2 62.77%
3 USD 5 6.52% 0 0 0.00% 2 85.19%
2 USD 5 3.45% 0 0 0.00% 2 71.60%
4 USD 7 6.78% 0 0 0.00% 2 74.68%
10 USD 18 9.43% 0 0 0.00% 2 75.54%
12 USD 24 12.00% 2 12 16.67% 2 80.99%
11 USD 15 8.09% 2 7 18.18% 2 77.27%
2 USD 3 3.03% 0 0 0.00% 2 64.08%
9 USD 23 7.32% 0 0 0.00% 2 79.87%
13 USD 22 10.16% 12 2 92.31% 2 81.01%
9 USD 18 7.50% 4 5 44.44% 2 79.47%
13 USD 25 10.08% 8 3 61.54% 2 81.13%
8 USD 14 6.84% 1 14 12.50% 2 77.48%
10 USD 12 7.87% 3 4 30.00% 2 80.89%
5 USD 6 12.20% 0 0 0.00% 2 77.36%
2,807 USD 3,330 2.76% 300 11 10.69% 3 14.54%
3,147 USD 4,075 2.11% 306 13 9.72% 3 < 10%
3,102 USD 3,997 2.23% 304 13 9.80% 3 < 10%
1,214

Money allocated to specific hours

79
arch impr. share

9am to 5pm
4am-9am and 12pm to 2 pm and 5pm to 7pm

12-1pm and 5pm-7pm

 Ad schedule day report
June 1, 2018 - September 30, 2018
Campaign S.No Day of the week Impr.
1 Friday 4,360
2 Tuesday 2,838
3 Sunday 4,361
Water Filter Without Apex 010918 4 Thursday 3,997
5 Saturday 4,171
6 Monday 2,991
7 Wednesday 3,963
8 Thursday 77
9 Tuesday 57
10 Wednesday 82
Water Filter 7 State US 110918
11 Saturday 104
12 Sunday 130
13 Friday 86
14 Friday 11,740
15 Monday 10,586
16 Tuesday 11,213
Water Filter US 280618 17 Thursday 9,708
18 Wednesday 8,756
19 Sunday 10,058
20 Saturday 10,600
21 Sunday 323
22 Tuesday 217
23 Wednesday 335
Water Filter CPA With Responsive Ad 180918
24 Friday 264
25 Saturday 310
26 Thursday 254
Total: Campaigns 101,581
Total: Account 148,831
Total: Search 139,209
Interactions Interaction rate Avg. cost Cost Conversions Cost / conv. Conv. rate
155 3.56% 1 149 5 30 3.23%
95 3.35% 1 101 5 20 5.26%
146 3.35% 1 150 2 75 1.37%
130 3.25% 1 125 11 11 8.46%
144 3.45% 1 134 6 22 4.17%
96 3.21% 1 93 1 93 1.04%
140 3.53% 1 140 4 35 2.86%
4 5.19% 1 5 1 5 25.00%
3 5.26% 1 4 0 0 0.00%
2 2.44% 1 3 0 0 0.00%
3 2.88% 1 3 0 0 0.00%
3 2.31% 1 2 0 0 0.00%
4 4.65% 1 5 0 0 0.00%
263 2.24% 1 316 55 6 20.91%
187 1.77% 1 222 9 25 4.81%
266 2.37% 1 332 25 13 9.40%
229 2.36% 1 286 51 6 22.27%
262 2.99% 1 325 21 15 8.02%
250 2.49% 1 318 28 11 11.20%
285 2.69% 1 368 42 9 14.74%
34 10.53% 2 55 4 14 11.76%
16 7.37% 2 28 0 0 0.00%
25 7.46% 2 49 4 12 16.00%
20 7.58% 2 39 10 4 50.00%
20 6.45% 2 39 0 0 0.00%
25 9.84% 2 38 16 2 64.00%
2,807 2.76% 1 3,330 300 11 10.69%
3,147 2.11% 1 4,075 306 13 9.72%
3,102 2.23% 1 3,997 304 13 9.80%

Total Cost Saved 465 14%

Conversions Lost 12 4%