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Analysis Services
for SMBs
Looking for ways to improve your bottom line? A great website user
experience UX means happier visitors, more customers, and more
revenue. WebFX can make that happen with a personalized,
comprehensive UX analysis report. By implementing a website
analysis, you are not only improving your visitors' experiences on your
website, but you're also building brand loyalty and working with a
skilled team of web designers.

Get a FREE quote for your business

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 View plans

We’ve We've We have

generated generated more
over 6,271,747 than
2,416,945,839 LEADS FOR OUR CLIENTS
200
IN CLIENT REVENUE DIGITAL
MARKETING
EXPERTS

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 Aggressive Plan

$750 / month

$1,500 INITIAL INVESTMENT

Send me a proposal

1 Initial website user testing video

Heatmap and click stream testing on 4 pages

200 SMEs behind campaign driving results

Online project management scheduling

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 Market Leader Plan

$1,500 / month

$3,000 INITIAL INVESTMENT

Send me a proposal

2 Initial website user testing videos

Heatmap and click stream testing on 8 pages

Monthly user experience reporting

200 SMEs behind campaign driving results

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 Trailblazer Plan

$3,000 / month

$6,000 INITIAL INVESTMENT

Send me a proposal

Dedicated UX project manager

Implementation of recommendations based on business seasons

Creation of persona maps and customer journeys

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 Executive report on questionnaire feedback

SEE FULL DELIVERABLES

Website User Experience Analysis from

WebFX
Looking for ways to improve your bottom line? A great website user experience UX means happier visitors, more
customers, and more revenue. WebFX can make that happen with a personalized, comprehensive UX analysis report.

By implementing a website analysis, you are:

1. Listening to the voice of your customers and improving their experience accordingly

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 2. Building brand loyalty and trust by cutting back on confusing navigation, long checkout processes, and vague
directions

3. Working with a skilled team of web designers and website conversion experts who can provide the tools you
need for your website to succeed

Get started with improving your website's user experience (and conversion rates) by contacting us today at 888 601
5359!

We get it — sometimes you want to speak straight to the source. To

speak with a Digital Marketing Specialist about our marketing services,
feel free to give us a call at:

8886015359

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 We considered several companies to assist us with
the analysis and optimization of our web site.
WebFX was recommended to us and we could not
be more pleased with the service and
attentiveness to our project.

Partner

EXECUTIVE RECRUITER & CONSULTING FIRM

See over 579 Happy Clients' Testimonials

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 WebFX UX Analysis Services

Features Aggressive Market Leader Trailblazer

Initial CRO campaign First month) CRO & 2 CRO or UX 4 CRO or UX 8 CRO or UX
UX Assets asset Assets Assets

1 CRO or UX 2 CRO or UX 4 CRO or UX

Monthly Ongoing CRO & UX Assets
asset Assets Assets

Dedicated UX project manager

Monthly user experience reporting

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 Features Aggressive Market Leader Trailblazer

200 SMEs behind campaign driving

results

Online project management scheduling

Initial Website User Testing Videos - Up to

15 minute video Q&A + summary of 1 video 2 videos 4 videos
findings for each video)

Initial heatmap and click stream testing

Up to 4 pages Up to 8 pages Up to 16 pages
and analysis

Conversion tracking code setup

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 Features Aggressive Market Leader Trailblazer

Confirmation/thank you page setup

Goal Funnels Setup - Initial Analytics +

Reporting

Initial Conversion Audit - What Portions of

Site to Test/Optimize for Conversions +
Optimization Suggestions

VisitorRecorderFX - Web video capture of

all converted leads (available for 60 days)

CRO & UX Assets Consist of:

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 Features Aggressive Market Leader Trailblazer

Setup of website heatmaps

Setup of visitor click tracking recording

Setup of visitor website questionnaire (on

website)

Page scroll reporting

Page load time reporting

Executive summary on conversion

maximization

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 Features Aggressive Market Leader Trailblazer

Top page bounce report with

recommendations

Top navigational funnel with visitor

bounce recommendations

Raw heatmap data provided

Reporting on visitor focus group findings

Creation of visitor "script" for testing

Usability questionnaire for independent

testers (unique testers per questionnaire) ;

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 Features Aggressive Market Leader Trailblazer

"5 second test" on top landing pages

Creation of timed task test questionnaire

(unique testers per questionnaire)

Product perception questionnaire (unique

 
testers per questionnaire)

Web forms analytics and reporting

Google Optimize

Video of website user experience

provided

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 Features Aggressive Market Leader Trailblazer

Performance test reporting

Conversion reporting

MarketingCloudFX setup & included

Google Ads landing page conversion audit

(one-time)

Incoming traffic analysis

Implementation of recommendations
based on business seasons

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 Features Aggressive Market Leader Trailblazer

Creation of persona maps and customer

journeys

Executive report on questionnaire

feedback

Ecommerce websites

Additional CRO & UX Assets = $600 each

Initial Setup Month 1 $1,500 $3,000 $6,000

User Experience Testing & Implementation

$750/mo. $1,500/mo. $3,000/mo.
Ongoing Investment

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 Features Aggressive Market Leader Trailblazer

Need more information? Call Us:

GET STARTED GET STARTED GET STARTED

8886015359

WebFX and UX optimization

A user experience report determines what your website does well and what it could do better, all from a visitor’s
perspective. It shows you everything you need to do to streamline your website.

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 The report itself can be anything from a questionnaire to an audit of your current site, though the results are the same
— a better experience for your website visitors.

Do you want more sales, more lead form submissions, or better conversion rates? If you answered yes to any or all of
these questions, you’re in the right place.

At WebFX, our talented team has years of experience identifying usability elements that can be improved. We take
pride in implementing our recommendations and love seeing your website succeed as a result.

users will be unhappy if they can't find what they want on your site

There are many usability issues that can prevent your customers from finding what they want online, which results in
unhappy users and lost revenue.

Identifying and removing poor design elements (like confusing navigation and difficult checkout processes) can get
you more customers, sales, and growth. Our services correct these and other issues so you can stop losing money.

Measuring what matters most

Are you interested in custom reporting that is specifc to your unique business needs? Powered by
MarketingCloudFX, WebFX create custom reports based on what you care about most.

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 Leads

Calls

Transactions

Revenue

Bad usability means fewer customers

Nearly every aspect of user experience contributes to your website’s conversion rate. If your site is hard to navigate,
slow to load, or causes other issues for your visitors, you’ll lose customers.

for easy reference, some common issues include

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 Think of your website as a customer service representative from your business. Would you prefer a service rep who’s
polite, clear, and helpful? Or one who can’t give you a straight answer and doesn’t understand your issue?

Curbing customer frustration through improved usability is one of the simplest and most effective methods of
strengthening your sales process and improving your bottom line.

For easy reference, some common issues include:

Confusing navigation

Slow download times

Asking users to do too much

Vague calls to action

Non-responsive interfaces

Unintuitive interfaces

Poor design

Frequent technical errors

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 Don’t leave any of these factors to chance. When we’re done making changes on your site, your customers will
wonder why every website isn’t such a pleasure to use.

Unmatched WOW Services

Net Promoter Score is the leading metric for customer satisfaction.
WebFX clients score 394% higher than the industry average.

COMCAST INDUSTRY AVERAGE APPLE WEBFX

9 16 72 76

How do we approach UX?

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 It can be difficult to audit your own website’s usability because you and your team are intimately familiar with the
navigation and sales process. However, what’s muscle memory for you may be confusing for a first-time visitor.

At WebFX, we know how to get into the mind of a customer.

we're committed to getting to the root of the issue

Like we’ve mentioned before, UX optimization is a two-step process: analysis and implementation. We use this
process to go through the design elements of your site, detecting every possible barrier your customers may face
while browsing.

While design issues can sometimes be patched up from the top down, we’re committed to getting to the root of an
issue and correcting it on a fundamental level.

We do this in part by asking questions. What browsers are visitors using? Can they easily find the information they
want? Are they constantly using your site's search bar because they can't figure out how your site is structured?

When our certified team of Internet marketers applies our process to your website, these are just a fraction of the
inquiries they make and address.

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 93% of customers are extremely satisfied with our
results.
WebFX has consistently driven more customers to my business year over year. It continues to
climb. I'm very happy!

Check out more testimonials

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 What can I expect from a user
experience analysis?
WebFX utilizes extensive analysis criteria when working on your website. We’ve detailed a few examples below to give
you a look into optimization process.

We know where a user’s eye naturally goes upon entering a website and how different browser sizes might affect this.
We determine the important areas of your site and make sure they’re as user-friendly as possible.

what to expect when you choose webfx to analyze your site

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 We also pay attention to high-traffic areas in your navigation. We then make recommendations and implement
changes designed to enhance the usability of these elements.

A thorough analysis identifies all of the individual problems your users encounter, and also looks at their experience as
a whole. We address any and all issues interfering with a customer’s ability to progress through your sales funnel
quickly and easily.

When you choose WebFX to analyze your site, you can:

Improve the flow of your navigation

Minimize loading times

Reduce the time it takes to accomplish specific tasks

Maintain an easy-to-use interface

Generate repeat visits

Eliminate technical errors

Decrease the cost of customer support

Reduce maintenance costs

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 Improve conversion rates

Increase revenue

Mid-Size Businesses Trust WebFX

WebFX has helped us expand our digital footprint not only

in Central PA and the mid-Atlantic, but also throughout the
Continental U.S.
All Pro Trailer Superstore

See Full Case Study

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 What makes WebFX an authority on
UX?
Our corrective methods are backed by in-depth knowledge of how consumers interact with online media. Combine
that with years of experience in facilitating increased functionality and streamlined website use, and you have
everything you need to boost your revenue.

We make sure your conversion funnel is obstacle-free. If your users can't figure out how to do something quickly,
they'll turn to your competitors. And the only thing worse than losing revenue is losing revenue to a direct competitor.

Users expect ease of use, fast speed, and a fully functional site. They want to know exactly how to use your website
the first time they see it and how to find what they’re looking for without hassle. Your customers are telling you exactly
what they want. All you have to do is listen!

Mid-Size Businesses Trust WebFX

Their focus on ROI and their innate ability to communicate this information in a way that I
understand has been the missing link with other digital marketing firms that I have used in the
past.

Leah Pickard. ABWE

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 See the Case Study

Improve conversions rates with UX

analysis services

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 We know how difficult it can be to fit all of the pieces of a company’s marketing together. In fact, that’s why we’re here.
We optimize your website’s usability so you can put it out of your mind and concentrate your focus elsewhere.

Our process is streamlined and fine-tuned so that no opportunity – big or small – is missed. When we’re through with
your website, you can rest easy knowing you now provide your users with a world-class browsing experience. Check
out our testimonials or portfolio for a look at our hundreds of success stories.

Want some more information, or ready to get started optimizing your website’s UX? Partner with WebFX today!

Don’t forget, whether you need a web design in Minneapolis or elsewhere, WebFX has you covered.

For verified ratings of our

marketing services,
please view our:
4.9 STAR RATING ON CLUTCH
WebFX Agency Rating: 4.9 out of 5 with 184 ratings

Learn more about UX

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 Website Analysis Services And Why These Services Matter)

What Is UX Design?

4 UX Tips for Improving Your SEO

3 Things a UX Design Company Can Do for Your Website

13 Point Site Performance Checklist

Want to speak with a strategist? Reach us here!

888 601 5359

User Experience Services

Web Design Services

Professional Website Redesign Services

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 Learn More

The Definitive Website Accessibility Checklist

Web Design vs. Web Development: Key Distinctions to Help Decide Which One You Need

Additional Resources

9 Steps for Creating a Secure Website – Make Your Site Secure

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 We've driven over 6,271,747 leads for clients. 888-601-5359
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