EVIDENCIA 6: SEGMENTACIÓN, DESCRIBING POTENTIAL CLIENTS

ERIKA QUIROGA CAÑON

2104859

GERSON MAURICIO HUERTAS

TUTOR

SERVICIO NACIONAL DE APRENDIZAJE SENA

OCTUBRE DE 2020
SEGMENTATION “DESCRIBING POTENTIAL CLIENTS”

1. Resuelva en inglés las preguntas que se le presentan a continuación:

 Where do you usually buy your cleaning products?

R/ I usually buy cleaning products in the supermarket Justo y Bueno.

 Do you consider yourself as a neat person? Why?

R/ Yes, I'm a neat person. The cleaning is a rule in my family.

 Do you feel satisfied with the cleaning products you buy? Why?

R/ Yes. Because they are effective and comply with what the commercial says, in

addition to being considerably inexpensive.

 I would like the softeners to be improved, so that the pleasant smell in the clothes is

longer.

 Mention 5 cleaning product brands you consider as the best ones

R/ Ariel, Fab, Puro, Suavitel, Dersa.

 Which are the most important aspects to be taken into account to choose a cleaning

product brand?

R/ The most important aspects are quality, they must be ecological and economical.

 Imagine you are promoting a new product. Describe it and write in ten lines the

reasons to convince your potential clients to buy your product.

R/ Degreasing agent.

Have you ever dream cleaning your kitchen in some minutes instead of spending

long periods of time trying to make grease and dirty to disappear? With this new

degreasing agent, it is possible to make cleaning the house a very fast experience

and at the same time to let everything smelling wonderful. We promise that in this

product you will be cleaning your house in only just one try, you are going to see

how dirty and grease disappear in the first try and you are going to spend less time
 doing housework, also you are going to experience very relaxing and delicious

fragrances, so your kitchen and house is not only going to shine but also your house

is going to be smelling good and giving a charming vibe.

Describa en inglés el tipo de población a la que pretende proyectar el producto o

servicio, de acuerdo con el país ya seleccionado.

R/ This product is aimed at the American population and is suitable for all audiences.

2. En base a la población descrita con anterioridad elabore una encuesta en inglés para ser

aplicada a esta población.

DO YOU KNOW DEGRASING AGENTS?

Name:

Age:

Gender:

Below is a survey that, through multiple choice questions, aims to collect information

regarding your opinion and knowledge about degreasing agents, please answer taking into

account your criteria.

 Are you concerned that the cleaning products that you have are effective?

 How often do you do housework?

 Do you know degreasing agents?

 Do you know the benefits of using degreasing agents in the kitchen?

 Have you tried degreasing agent when cleaning your house?

 What kind of degreasing agents have you tried?