Chapter 3:

a) HR functions of Sakal media group

HR department of SAKAL is Responsible for managing multiple HR activities at Corporate

office. As well as they Managed end to end hiring process for the Corporate Office and
National locations. Responsible for New employee orientation, so to put value addition in the
new employee regarding organisation. Performing performance review for confirmation
process of new recruits post their Probation period. Working on HR Policies improvement
project. Managing Reward & Recognition Process & conducting Quarterly drives for the
same. Designing & implementing various activities in the organisation. As well as some
Engagement Programs to explore the creativity. Managing Exit Process in case of resignation
or any other factor. Involved in other HRBP functions as and when required in the team.

b) Emerging Trends and best practises in HR

 Personalisation
HR very much focus on standardization. As sakal have an organisation structure, with a
hierarchy, and well-defined jobs. As with the growing influence of millennial and the
increasing transparency catalysed by the digitalization age, employees are expecting a more
engaging and enjoyable work experience. So we started to focus on developing the
“Employee Experience”, an ecosystem that integrates three core dimensions: engagement,
culture and performance management.
 Data-driven matching changes job search

One of the main tasks of HR, however, is to prepare current and future employees for
the necessary digital knowledge and skills. Over is the time when simple job ads were
enough. The constant evolution of artificial intelligence and the growing amount of
available data are enabling in a new era of job search: data-driven matching. Today’s
online job sites do not only aggregate current job offers but also collect detailed data
from all sides of the job market: data on people, companies, skills and jobs.

 Employee Engagement

employee engagement initiatives could help the organisation to retain productive

employees. Employee engagement also plays a key role in corporate culture: The
majority of the employees surveyed feel that engagement and culture go hand in hand.
Employees want to be engaged but are critical towards the quality of software or other
technological solutions. It will be the job of the HR industry to develop solutions and ask
for feedback by employees.
1. Recruitment

Interested people send their resumes to info@sakalmediagroup.com . They also hire people
through various social sites such as shine.com, linkedin.com, nokri.com,etc. They also give advertise
to hire digital media manager and coordinator.

2. Training and Skill Development

APG Learning is the education vertical of the 8-decade old, trusted Sakal Media Group.
Launched with the objective of building leaders for transformational change, APG Learning
focus is on providing a contemporary and practical learning environment to students,
equipping them to emerge winners in an ever-changing and challenging milieu.
Guided by Shri Prataprao Pawar and Shri Abhijit Pawar and headed by Mr. Vikas
Singh,  the programmes at APG Learning are designed to build entrepreneurs and leaders
who will go on to have a strong social impact on the regional economic development.

3. Performance Management
They create an environment where people can perform to the best of their abilities to produce
the highest-quality work most efficiently and effectively. There is proper interaction between
employees whenever required. They emphasis on regular meetings can improve overall
communications. Managers aren't worried about how to tell employees that they are not
performing well.

4. Employee Management
Senior management is very supportive. Every work is done very systematically and after lot
of research If you are stuck then definitely your manager will come forward with a helping
hand. Company is investing in great impactful areas. High career growth is motivation for
company’s employees. The dynamic nature of workplace also allows you to learn and grow,
at a much quicker place than you would get otherwise. With a workforce of 3500 skilled
employees Sakal media group is growing in Maharashtra as well as into new geographies.
5. Conflict Management
They try to resolve conflict in an effective manner. They handle conflict in a respectful,
optimistic way which create chance for growth. They communicate clearly, empathetically,
and patiently leads to favourable outcomes and keep professional relationships strong.
6. Compensation and Reward Management
They offer incentives, various bonuses and performance bonus. Due to this employees are
motivated to work hard. They attract right people for right job by compensation and reward
system. They implement this management effectively for retention of employees.
7. Diversity and inclusion.
The Sakal Media Group believes that the role of media today has moved away from being ‘an
advocate of social causes’ to in fact being the facilitator or the agent of social change in itself.
Knowing that these transformations cannot happen in silos, the Sakal Media Group has taken
the onus to bring together all the four pillars of democracy – the Executive, Legislature,
Judiciary and Media under one umbrella to work together towards social and economic
transformation.
The Sakal Media Group believes that the role of media today has moved away from being ‘an
advocate of social causes’ to in fact being the facilitator or the agent of social change in itself.
Knowing that these transformations cannot happen in silos, the Sakal Media Group has taken
the onus to bring together all the four pillars of democracy – the Executive, Legislature,
Judiciary and Media under one umbrella to work together towards social and economic
transformation.
8. Employee participation
Their employees support organization in various events and csr activities conducted by Sakal
media group. Employees are also involved in decision making process, rather than simply
acting on orders. Team members are encouraged to make decisions for themselves in line
with guidelines and frameworks established in self managing teams. Employees are trusted to
make decisions for themselves and the organisation.
9. Stress Management
When employees are always busy and working hard, chances are, they’re missing out on
much needed rest and relaxation, which in turn can contribute to work stress. They Allow
employees to take a breather at work in peace – whether to nap or do some meditation
practice – can help them regain their energy and help reduce the effects of stress. Their
employees have same working environment and they allow their employees to take personal
leaves whenever required in small blocks.
10. CSR
Sakal Social Foundation

Founded on the premise of being ‘a medium of social change,’ contribution to and

championing of social causes has become ingrained into the ethos of the Sakal Media Group,
and has become central to the identity of the group itself. While the seeds of this spirit were
planted by Sakal founder, Dr. N. B. Parulekar, it has been nurtured by the Chairman Pratap
Pawar and Managing Director Abhijit Pawar.

Right from its inception several decades ago, the Sakal Social Foundation (SSF) has been
immersed in activities contributing to the betterment of society. Always working in the spirit
of ‘social first,’ SSF has partnered with other organizations across various initiatives to
ensure that the benefit is maximized.

Following are the main CSR activities of Sakal media group

Tanishka Foundation

The Tanishka Foundation (Tanishka Stree Pritshtha Abhiyaan) is a 1,10,000-member strong

network across 36 districts of Maharashtra and representation from every Taluka. It is a
Global peer to peer women’s network focused on ensuring the dignity of women at the
individual, household and community level. The network works through fora which provide a
universal platform for women to come together via the formation of structured community
networks that are supported by a multi-stakeholder ecosystem that identifies and resolves
core issues affecting them and ensuring them of a dignified life with emotional, physical and
financial security. This is brought about through the implementation of a unique, multi
layered structured process that results in tangible changes in their lives across all strata of
society, empowering them socially, economically and politically. The Tanishka Foundation
stands committed to assuring women of the respect and dignity they deserve, and ensuring
that they are at the core of Nation Transformation.

EDUCON

Our most inspiring and thought provoking network comprising of the top educationists from
across India. This network of thought leaders and university heads from the across the
country brings to the fore the various issues facing the education system in India today. This
is a network for creating viable solutions to erstwhile hurdles in delivering quality education
for all. The quality and experience of the members makes this network the most important in
terms of seeking or sourcing peer based reviews and collating deep domain research on the
various aspects of increasing education outreach and inclusion.The network meets once a
year for an annual convention. This network is backed by its own magazine and is supported
through print and TV coverage

AGROWON

India’s most innovative agriculture based network. It is also India’s first agri-focused news
daily. The Agrowon network comprises of Sarpanch (heads of local villages) and is an
educative, informative and enabling platform for understanding the latest and most innovative
and efficient practices in agriculture and agri business. Being an agri-focused network the
results of the knowledge and best practices imparted has a direct impact on rural livelihoods
and thereby rural development. Plans are underway to develop a synergy between the TSPA
and AGROWON networks to promote the growth and development of Women Agriculturists
and Rural Entrepreneurs. This unique combination of two complimentary and self-
empowering networks will soon change the perception of the rural entrepreneurship. The
Agrowon network meets once a year for an annual convention. The network can create a
extremely large marketplace for promotion of goods and services provided by and for
agriculture based entrepreneurs.  This network aims to become a pan India network in the
next 10 years. This network is backed by print and TV coverage.
11. Employee Retention

They have recognition and reward system for good performance. They maintain healthy work
life balance. Every employee should have a full understanding of all the benefits they receive
from your organization. They invest in their workers' professional development and seek
opportunities for them to grow.