The document summarizes research findings from a study of 21 males and 13 females regarding their smartphone usage habits and purchasing behaviors. Most of the males were undergraduate students, while most females were also undergraduate students with one female job holder. Income levels, time spent on Facebook, influences on smartphone purchases, and research methods before purchasing phones are detailed for both males and females.
The document summarizes research findings from a study of 21 males and 13 females regarding their smartphone usage habits and purchasing behaviors. Most of the males were undergraduate students, while most females were also undergraduate students with one female job holder. Income levels, time spent on Facebook, influences on smartphone purchases, and research methods before purchasing phones are detailed for both males and females.
The document summarizes research findings from a study of 21 males and 13 females regarding their smartphone usage habits and purchasing behaviors. Most of the males were undergraduate students, while most females were also undergraduate students with one female job holder. Income levels, time spent on Facebook, influences on smartphone purchases, and research methods before purchasing phones are detailed for both males and females.
1. Firstly 21 male & 13 female took part in our research.
2. From those male 2 of them are from secondary level, 2 are
from higher secondary level 16 are from under graduation level & rest 1 person is a job holder. 3. From those 13 female only one is a job holder & the rests are under graduate . 4. The 2 male from Secondary level, both income is below BDT 1999. They use facebook below 1 hour. They pay attention to the smartphone advertisements & both of them bought their current phone by doing personal research. 5. 2 male from Higher Secondary level. One of them use facebook below 1 hour and he don’t pay attention to the smartphone advertisements. He bought his current phone by doing his personal research. On the other hand the rest one’s income is between BDT 10000-20000. He uses facebook below 1 hour & he doesn’t pay attention to the smartphone advertisement. He also bought his current phone by doing personal research. 6. In our research there were 16 male from under graduate level. 3 of them income below BDT 1999, 7 of them income between BDT 2000-4999, 3 of them income between BDT 5000-9999 and the rest 3 male income between BDT 10000-20000. 7. From them 3 person use facebook below 1 hour, 7 person use facebook between 1-3 hours and 6 person use facebook more than 3 hours. 8. From them 8 person do not pay attention to the smartphone advertisements where the rest 8 person pay attention to the smartphone advertisements. 9. From them only 1 person bought his current phone by getting influenced by a newspaper where 6 person got influenced by facebook advertisements and rest 9 person do their personal research to buy their current phone. 10. Now we have already mention that we had 13 female in our research. From them only one female is a job holder and the rests are from undergraduation level. 11. There are 12 female from under graduate level. 5 of them income below BDT 1999. 4 of them income between BDT 2000- 4999. 2 of them income between BDT 5000-9999 and the rest one person income more than BDT 20000. 12. From them 2 female use facebook below 1 hour. 2 female use facebook between 1-3 hours and rest 8 female use facebook more than 3 hours. 13. 7 of them pay attention to the smartphone advertisements and 5 of them don’t. 14. From those female, 5 person’s current phone is bought by getting influences from the facebook advertisements and the rest 7 person bought their current phone by doing personal research. 15. The female job holder incomes more than BDT 20000. She uses facebook about 1-3 hours. She doesn’t pay attention to the smartphone advertisements. She bought her current phone by doing personal rersearch.