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Who is marketing? Who is the buyer?

Counterparty in the transaction In fact, every organization or


individual with any remaining items will participate in marketing in order to find possible purchases
Master and communicate and discuss with each other. Some parties can facilitate their transactions in
a more proactive and effective way. When considering the large-scale marketing activities carried out
by transaction parties to stimulate and promote transactions, we first think of one Some product
manufacturers (Intel, BMW, Sony), service providers (Air France, McDonald’s, Intercontinental Stores)
and major retailers (Zara, Marks & Spencer, Wal-Mart). On the other hand, museums, hospitals,
theaters, universities, and other social institutions—whether they are for-profit organizations or Non-
profit organizations-will carry out various marketing activities to attract customers, students and
donors. In the past, these Marketing activities are limited in scale and loosely organized. Now, fierce
market competition, increasingly picky consumers, mobile population, and rising costs have caused
many non-profit organizations to conduct more in-depth marketing activities. Move to solve their
own problems. 5 For example, some churches use marketing methods to solve social problems while
attracting Invite people to participate in church activities.

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