Professional Documents
Culture Documents
Abc-Case Study-Part 2 1
Abc-Case Study-Part 2 1
Valorie Patrick
Liberty University
October 4, 2020
ABC Corporation
ABC-CASE STUDY-PART 2 2
Existing Mission
ABC is a leading company of various sizes and kind of steels each for pipeline
transportation and refineries. It is committed to being the most effective within the
business. From your initial enquiry, through the stages of ordering process, manufacture,
delivery, and when sales service, all out staffs are determined to exceed client
Objective
further as different form of lubricants. ABC Gas Treating owns a fleet of alkenes series
and processing plants so they will assist their customers in meeting pipeline
Strategies
The strategic coming up with process was tailored upon discussion with the senior
management team and was to make on the accomplishments of the past 40 years and on
the continued strength of the corporation. ABC plans to become additional culturally
relevant and fascinating whole so as to grow and improve loyalty from their consumers.
ABC Corporation hopes to still grow the corporation by investment its strengths of
provide quality industrial gas plants to factories, plants, mills, laboratories, and industrial
facilities in several countries. As a part of their decision to foster growth, they are
New Mission
Potential Mission statements are written to declare and communicate the aim of a
effective they have to address a large number of aspects. This includes however are not
restricted to: customers, products, technology, public image, and concern for survival.
The new mission statement for ABC Corporation: “Provides clients with the most
effective source energy sector by providing technology and repair solutions that are
Customers
industrial facilities in many countries. The expertise with many purchasers and plenty of
process strategies builds on itself and that we are usually able to convert an answer for
Industrial gases are in use everywhere the world, each hour of the day for
testing or
relief. Industrial gases and ABC, perform specific tasks in many industrial applications.
These gases will enhance the standard of life by improving their environment, health, and
safety. Gases can even improve a company’s results by creating production quality
Products
This corporation has been terribly thriving in differentiating itself and building a
ABC-CASE STUDY-PART 2 4
base of loyal customers due in a massive part of the gas work business. Achieve high
quality, sustainable supply gas refinery. This company ought to promote dominant air
emission and treating contaminated groundwater and method waste water. Provide hands
of environmental engineering and consulting services together with lowland style and
closure, biodegradable pollution treatment lake closures, land surveying, and construction
management.
Markets
The corporation should also still expand the idea internationally. The growth
within the United States has been tremendous; however the rates of growth eventually
slow while taking advantage of the untapped markets round the globe. The gas air
business ought to resonate around the world when the corporate may have to adjust the
Technology
ABC Corporation has chosen to not advertise via ancient media campaigns, but
rather through word of mouth and the way folk’s expertise the brand. Examples would be
advertised commercials and major community events. ABC website incorporates a well-
functioning and interactive website that pull a large number of internet traffic and sales.
ABC incorporates a well-established IT system that ensures potency in its internal and
external operations.
Cost analysis are outlined in Appendices which a cost management perspective, the ABC
model obtained a result that helped to correct the problem of product-cost subsidization
approach, whereas the high-volume product was overcastted. The gas appeared to be
more costly and priced under cost because of the use of the inappropriate unit-based cost
assignment method.
They are also able to contain increase in an average gas refinery development
costs, which could result from inflation, an increase in the proportion of higher cost
locations, project mismanagement or other reasons, the new locations could also result in
lower returns on their investment in such air gas refineries. Many of these site types may
involve additional costs that they did not incurred. The risk related to building a
customer base and managing development and operating costs in some or all of these
types of trade areas may also be more significant than in the traditional sites, which could
result in unexpected negative impacts on their new gas refineries operating results.
revenue or occupancy costs could be adversely affected. This situation could have been
Philosophy
ABC provides industrial gas for uses all over the world, every hour of the day for
freezing, powering, heating, industrial cleaning, welding, and respiratory testing. These
gases will enhance the quality of life by improving our environment, their health, and
their health. Gases also improve the company’s results by making production quality
Self-Concept
ABC is a brand that has been in the market for years, and people are aware of it.
ABC-CASE STUDY-PART 2 6
This makes its brand awareness high. Its products have maintained quality over the years
and are still valued by customers, who find it as good value for the amount of money that
they pay. ABC has a large product portfolio where it provides products in a large range
of categories. It has a number of unique product offerings that are not provided by
competitors.
ABC has a strong presence on social media with more than millions of followers
on the three most famous social media platforms: Twitter, Facebook, and Instagram. I
have high levels of customer engagement on these platforms with low customer response
time. Strategic partnerships are established by ABC with its suppliers, retailers, dealers,
and other stakeholders. This allows it to leverage them if need be in the future.
tank removals, abandonment in place, site assessments for both soil and ground water,
site remediation and obtaining of regulatory case closure approvals. In addition to our
and consulting services including landfill design and closure, sewage treatment lagoon
ABC has invested extensively in the training of its employees that has resulted in
backgrounds that help the company by bringing in diverse ideas and methodologies of
doing things showing that the employees are a valuable asset. They also have qualified
ABC-CASE STUDY-PART 2 7
products of all grades, from kerosene to jet fuel, and supply water systems vital to a wide
maintenance, and fabrication work for companies that emphasize ecologically innovative
systems and new green technologies, such as waste water recycling, ethanol production,
and development of other biofuels. Part of their work includes equipment setting,
ABC Gas Treating owns a diverse fleet of amine treating and processing plants to
help customers meet pipeline specifications for content such as CO2 and H2S. ABC’s
goal is to have treating equipment available to quickly and efficiently meet their
processing plants can be provided upon request to fit any processing application.
Services include initial process engineering and design, equipment lease, turn key (Peric,
SWOT Analysis
ABC Corporation has a great marketing strategy that helped with the success of
the business. ABC constructs multi-product cryogenic Air Separation Units producing
cryogenic oxygen plants and cryogenic nitrogen plants. The air separation plant, nitrogen
ABC-CASE STUDY-PART 2 8
gas plant, and oxygen gas plant modules can be supplied with stand-alone or fully
integrated liquefier units to produce large quantities of liquid nitrogen and liquid oxygen
for bulk liquid distribution and in-house use. ABC Corporation growth is expressed in
Strengths
Performance
They are also really strong in their performance in new markets because they have
developed an enterprise that is built upon entering new markets and diversifying the cycle
risk in the market that it operates within, the network is reliable, and they have a strong
culture built around their distributors and where their gas comes from. The strong brand
portfolio comes because of an investment that the brand has built on becoming
recognizable and brand recognition has allowed them to expand into more product
categories. The next strength is very highly skilled workforce. Thank to investing in
huge resources in successful training and learning programs, ABC Corporation has
Weaknesses
Performance
Opportunities for ABC Corporation focus on the elements that they can build
upon but do not have internal control over. These would be an economic uptake and
increase in customer spending, a lower inflation rate, new technology, and new
Corporation has an opportunity to capture new customers and increase its market share.
Due to a lower inflation rate in the economy, there is more stability in the market which
ABC-CASE STUDY-PART 2 9
means there is credit at lower interested rates for the customers of ABC Corporation.
New opportunities in the environmental sectors, creates a level playing field for all of the
players of the trade and allows them to drive home its advantage in new technology and
gain market share in the new product. Also their new technology provides an opportunity
great service.
Due to the limited number of gas providers owns outside the United States they
could leverage the opportunity to expand into more global markets boosting their sales
and likely their profits. Although often seen as a threat, the competition in the casual
dining arena does provide an opportunity for ABC Corporation to improve its ambiance
brand reputation and location options into areas that need gas producers. The high turn
over in the industry as a whole there is an opportunity for the company to take steps to
retain its employees through better training and competitive salaries. This retention of
talent will keep the quality of the company’s gas production at a steady growth.
Threats
Products
Threats for the business is that there is a shortage of skilled workforce in global
markets, lack of regular supply for innovative products, intense competition, and
changing customer behavior. In order for ABC Corporation to be able to expand into a
global market, they will need a skilled workforce which is essential to their structure, but
some markets do not have that ability. The lack of regular supply for innovative products
is seen in the fact that these developments are in response to other payers and the supply
in not regular who there is a lot of high and low swings in the sales over periods of time.
ABC-CASE STUDY-PART 2 10
Stable profitability has increased within the market that ABC Corporation operates within
with has put a downward pressure in on profitability but also sales. The more and more
customers are focusing on online changes; this could affect the physical infrastructure
Among the treats to the company are a string of periods where the overall sales
growth has been slowing down. This puts a strain on the operations activities of the
company to slow this decrease or turn it around. The intense competition of the casual
dining industry is a double-edged sword. As a treat it means that hiring skilled and
qualified workers and managers is becoming harder and harder for the company.
The Internal Factor Evaluation matrix along with the EFE matrix is a strategy tool
internal strengths and weaknesses of a company. IFE matrix method conceptually relates
to the Balanced Scorecard method in some aspects (Sridharan, 2018). See appendix A-
2A.
for assessment of current business conditions. The EFE matrix is a good tool to visualize
and prioritize the opportunities and threats that a business is facing. The EFE matrix is
very similar to the IFE matrix deals with internal factors, the EFE matrix is concerned
solely with external factors. External factors assessed in the EFE matrix are the ones that
are subjected to the will of economic, social, legal, political and other external factors
ABC SWOT analysis lists down the strengths, weaknesses, opportunities, and
threats to any organization, but does not tell management what can be done by these. To
overcome this limitation and help develop strategies that are appropriate, an advanced
SWOT analysis or TOWS matrix is used (Humphrey, 2017). This lists the Strengths-
BCG Matrix
Income Statement
Over the most current 3 years we see growing revenue by approximately 15,000
per year. Operating cost also increase from year to year which is too expected in growing
a business? The net income has remained steady for 2017 to 2019. See Appendix B-
Table1B.
Operating Margin
ABC Corporation operating margins increased by 6.62% from 2017 to 2018 and
then decreases 3.04% from 2018 to 2019. This increase in operating margin is a risk
indicator.
Net Margin
ABC-CASE STUDY-PART 2 12
ABC Corporation net margin increase more than doubled 4.82% in 2017 and from
9.92% in 2018 to 4.85% in 2019. The increase in net margin indicates that revenue is
increasing at the same the costs are being constrained. The factors are a very good
Balance Sheet
Year to year an increase in current assets while the total assets remain relatively
the same at around $150,000 from 2017 to 2019. When it comes to shareholder equity,
Total Liabilities
comparison to 2018, ABC Corporation saw an increase of 18.98% in 2018 from 2017.
The large increase was related to the non-current liabilities, which saw 254.25%, increase
from 154,582 in 2019 to 184,652 in 2019. This increase is related to ABC Corporation of
Shareholder Equity
2018 and a 3.75% decrease in 2019. This change is related to an increase in retained
earnings of 9.62% from 2017 to 2018. This increase of retained earnings means that
either the shareholders will receive increased dividends or that the business will utilize
the monies for further growth. An increase in shareholder equity is a positive financial
Year after year an increase is seen t the cash provided by operating activities.
ABC-CASE STUDY-PART 2 13
Investing activities in 2018 show a significant jump in the amount of cash used in
investing activities. Financing activities show a sharp decrease in the cash used in
financing activities from 2017 to 2018 with a less steep decline form 2018 to 2019. See
2017 to 2018. And increase of 8.17% in 2018 to 2019. Simultaneous increase form 2017
to 2018 than 2018 to 2019, the increase shows that ABC Corporation core corporate
ABC Corporation for investing activities has been negative over the past three
years. Its negative amount increased from 2018 to 2019 by 247.75% by 17.66%. The
bulk of the negative cash flow from investing activities is the plant, equipment, and
property. This debt is a large investment factor that is for the growth and prosperity of
the firm.
ABC Corporation’s net cash flow decreased by 17.56% in 2018 from 2017;
however, it increased by 145.05% in 2019 from 2018. The net cash flow was down in
2018 related to an increase in cash flow from investing activities, which was a negative
18,857 in 2017 and increased to a negative 157,458 in 2018. The increase in the
operating activities simultaneously as the decrease in the negative total for investing
activities assisted the new cash flow in 2019. The decrease in 2018 followed by the
increase in to cash flow in 2019 reveals the ABC Corporation is in good financial
ABC-CASE STUDY-PART 2 14
Ratio Analysis
This section includes ABC Corporation’s valuation, capital structure, and liquidity
Liquidity Ratios
ABC Corporation’s liquidity ratios analysis will target the current ratio and the
quick ratio to measure and analyze ABC Corporation’s ability to pay debt without the
Current Ratio
ABC corporation‘s current ration ranges from 0.98% at the end of 2017 to 1.87 at
the end of 2019. Simultaneously the ratio from 2017 to 2019, which signifies that
its ability to cover its debt decreased, its current ratio is still above the trade average of
0.69 in 2019 and 0.32 in 2017. This shows that ABC Corporation is in good financial
position to cover its debt and they have a better financial status the average gas company
in this industry.
Quick Ratio
ABC corporation ratio ranges from 1.17 at the end of 2017 to 1.54 at the end of
2019. This is a more conservative measure that the current ratio, it also shows that ABC
corporation is in a good financial position to pay off its debt without having to liquidate
external capital. The industry average, ranges from 0.12 at the end of 2017 to 0.25 at the
end of 2019, which shows that ABC Corporation is more liquid that other companies in
Valuation Ratios
ABC-CASE STUDY-PART 2 15
This analysis focuses on the price to free cash flow ratio and price-earnings ratio.
PE Ratio
ABC Corporation’s PE ratio is 9.87% at the end of 2017 and greatly increased to
12.89% at the end of 2019. This high PE ratio implies that the stock is over-valued or
that the investors are expecting high growth rates in the future. While the expectation of
high growth rate is possible, the PE ration 12.89% is too high just too explained by that
expectation, especially considering the normal PE ratio range for this industry is 10.89-
25.88%.
ABC Corporation’s price to free cash flow ratio was 9.01% at the end 2017 and
increased to 18.65 at the end 2019. Compared to the normal range for the industry, the
average is 5.47 for the end 2017 and 8.58 for the end 2019. ABC Corporation’s price to
corporation.
Capital Structure
This is an analysis of the debt to equity ratio, return on assets, and return on
equity.
Debt-to-Equity Ratio
ABC Corporation’s debt-to equity ratio range was 0.25 at the end of 2017 to 2.01
at the end of 2019. This increase raises a red flag because high debt to equity ratios
indicates higher risk to shareholders. And it also means that ABC Corporation is taking
on debt to finance growth. The current economic recession related to the COVID-19
this pandemic.
Return of Equity
ABC Corporation ranges from 9.65% at the end of 2017 to 22.775 at the end of
2019. The trade average in 10.11% in 2017 and 14.59% in 2019. The higher that average
return on equity shows that ABC Corporation has high levels of debt and is risky
investment.
Return on Assets
ABC Corporation at the end of 2019 is 3.25% which is down from the previous
years of being 7.25% at the end of 2018 and 6.14% at the end of 2017. A decrease in the
return of assets signifies the ABC Corporation is not using its assets as efficiently as in
Recommendations
during this pandemic and economic recession, ABC corporation risk increases. One
recommendation is to close portion of the some branch locations that are costing more
than profits earned. This will assist ABC Corporation to cut costs and focus on the
locations that can compete effective and efficiently against other corporation in this
industry during this uncertain market of pandemic and economic recession. Other
recommends are enclosed in the SWOT Bivariate strategy matrix See Appendix
ABC-CASE STUDY-PART 2 17
References
http://www.abccorp.biz/
https://www.wsj.com/market-data/quotes/ABC/financials/annual/income-statement
a thermal power plan using ABC and BSC models. Serbian Journal of
Humphrey, A. (2017). SWOT analysis: Bringing internal and external factors together.
Peric, M., Durkin, J., & Vitezic, V. (2017). The constructs of a business model
https://doi.org/10.1177/2158244017733516.
analysis/.
Insights. https://thinkinsights.net/strategy/efe-analysis/.
ABC-CASE STUDY-PART 2 18
Appendix A-Table 1A
Strength-Opportunities Weaknesses-Opportunities
1. Brand recognition in US, Canada, & UK 1. Finance ownership of the property through low interest rate
Strengths-Threats Weaknesses-Threats
1. Use a strong distribution network to reach out to customers 1. Increase spending on R & D to enable ABC to better compete
and fight off new entrants into the market with competition
2. Use its strong financial position to invest in intellectual 2. Provide incentives, increase engagement, or provide a better
property rights. This would help compete with increasing work environment to retain talent. This will ensure that workers
3. Use its innovative teams to find cheaper alternatives to fuel 3. Impact of COVID-19 on the economy
brand portfolio
3. Strong performance in new markets 0.09 2 0.18
4. Strong Free Cash Flow 0.07 2 0.14
Weaknesses Strengths
Threats Increase revenue for research and development to compete Provide incentives to encourage
with competitors and decrease operating cost consumers to utilize online delivery and
ordering
5
-
y
e
ABC Corporation 2 a
Fiscal year is October- 20 0 r
2019 2018 2017
September. All values 16 1
USD Millions. 5 t
r
e
n
d
1
3
14 5
Sales/Revenue 179,589 167,940 153,144 6,8 ,
50 9
6
2
8.0
Sales Growth 6.94% 9.66% 4.29% -
1%
14 1
Cost of Goods Sold
175,059 163,828 148,997 3,0 3
(COGS) incl. D&A
76 2
ABC-CASE STUDY-PART 2 21
,
7
4
7
1
3
14 2
COGS excluding D&A 174,571 163,329 148,574 2,6 ,
91 4
9
7
2
Depreciation & 38
489 500 423 5
Amortization Expense 5
0
1
23
Depreciation 321 318 262 9
3
3
Amortization of 15 5
167 181 161
Intangibles 2 6
7.7
COGS Growth 6.86% 9.95% 4.14% -
8%
3
,
3,7
Gross Income 4,530 4,111 4,147 2
74
1
5
17.
Gross Income Growth 10.19% -0.86% 9.88% 38 -
%
9.6
SGA Growth 8.26% 15.58% 1.79% -
1%
EBIT 1,867 1,651 2,018 - -
9
15
Unusual Expense 755 261 958 1
7
6
ABC-CASE STUDY-PART 2 22
(
Non Operating 1
13 5 3 5
Income/Expense 4
)
Non-Operating Interest
38 15 4 4 3
Income
Equity in Affiliates
- (42) - - -
(Pretax)
1
14
Interest Expense 195 190 149 1
4
2
28.
Interest Expense
3.08% 27.24% 3.25% 86 -
Growth
%
1
14
Gross Interest Expense 195 190 149 1
4
2
2
1,3
Pretax Income 967 1,177 918 6
91
9
41
-
Pretax Income Growth 28.28% -34.01% 7.1 -
17.86%
4%
3
Income Tax - Current
2 287 177 39 5
Domestic
7
Income Tax - Current 2
82 70 57 55
Foreign 9
Income Tax - Deferred (13
31 (794) 320
Domestic 1)
(
Income Tax -
(2) (1) (1) 0 1
Deferred Foreign
)
,
4 38
Income
2 )
8
Minority Interest
(1) (43) - - -
Expense
1
, (1
Net Income 855 1,658 364 4 38
2 )
8
1
1
3
3
Net Income Growth -48.42% 355.00% -74.47% -
.
5
0
%
1
, (1
Net Income Available
855 1,658 364 4 38
to Common
2 )
8
6
(0.
.
EPS (Basic) 4.04 7.53 1.64 63
3
)
2
1
7
%
2
Basic Shares 21
210 218 218 1
Outstanding 8
2
6
(0.
.
EPS (Diluted) 4.04 7.53 1.64 63
3
)
2
1
0
9
6
EPS (Diluted) Growth -46.35% 357.62% -73.97% -
.
1
1
%
2
Diluted Shares 21
212 220 222 2
Outstanding 8
6
2
,
1,5
EBITDA 2,355 2,151 2,441 0
57
6
8
3
2
.
EBITDA Growth 9.51% -11.90% 18.05% -
8
0
%
Net Margin
12/31/2019 587,895 - 150,865 2.64%
12/31/2018 485,870 - 75,841 2.12%
12/31/2017 421,568 - 75,547 5, 58%
Valuation Ratios
PE Ratio 32.67 31.48 15.78
Price to FCF Ration 12.48 9.24 11.23
Capital Structure Ratio
Debt to Equity Ratio 1.03 0.48 0.52
Return on Equity 15.27 10.38 9.14
Return on Assets 3.24 5.19 5.78