Government Property

NOT FOR SALE 6

NOT

Technology and Livelihood 11

Education
Quarter 2 – Module 10
Marketing Preserved /Processed Food
 Department of Education ● Republic of the Philippines
Home Economics - Grade 6
Alternative Delivery Mode
Quarter 2 – Week No. 2 Module 10
First Edition, 2020

Republic Act 8293, section 176 states that: No copyright shall subsist in any
work of the Government of the Philippines. However, prior approval of the
government agency or office wherein the work is created shall be necessary for
exploitation of such work for profit. Such agency or office may, among other things,
impose as a condition the payment of royalty.

Borrowed materials (i.e., songs, stories, poems, pictures, photos, brand

names, trademarks, etc.) included in this book are owned by their respective
copyright holders. Every effort has been exerted to locate and seek permission to
use these materials from their respective copyright owners. The publisher and
authors do not represent nor claim ownership over them.

Published by the Department of Education – Division of Tangub City

Schools Division Superintendent: Agustines E. Cepe,CESO V

Development Team of the Module

Author/s: Ronel B. Mangindo
Reviewers: Nildie A. Malabosa, Titchie Nee F. Roloma,
Junnifer G. Gutang , Cristopher M. Troniado
Language Editor Herlyn Q. Senarillos
Illustrator and Layout Artist: Benjamine S. Berenguel Jr.
Management Team
Chairperson: Agustines E. Cepe, CESO V
Schools Division Superintendent

Chairperson: Rosemarie T. Macesar

Assistant Schools Division Superintendent

Members: Carmelita A. Jubay-CID Chief

Porferio A. Mosiquera, EPS-TLE
Gina L. Mandawe, EPS -LRMS
Marilou S. Galvez, PDO II
Binepie M. Tapao, Librarian II

Regional Evaluator: Gee Van Troy S. Ensendencia, Lanao del Norte Division
Printed in the Philippines by
Department of Education – Division of Tangub City
Office Address: Anecito St.,Mantic, Tangub City,
Telefax: (088) 395-3372
E-mail Address www.depedtangub.net

6
Home Economics
Quarter 2 –Week No.10
Module 10
Marketing Preserved /Processed Food

This instructional material was collaboratively developed and reviewed by

select teachers, school heads and education program supervisors of the Department
of Education-Tangub City Division. We encourage teachers and other education
stakeholders to email their feedback, comments, and recommendations to the
Department of Education-Tangub City at www.depedtangub.net

We value your feedback and recommendations.

Department of Education ● Republic of the Philippines
 Table of Contents

How to Learn from this Module................................................................................................................i

Icons of this Module....................................................................................................................................ii

Lesson 16:
Marketing Processed Foods..............................................................................................1
What I Need to Know..................................................................................1
What ‘s New...............................................................................................1
What Is It ...................................................................................................6
What’s More ..............................................................................................8
What I Have Learned..................................................................................9
Assessment................................................................................................10

Key to Answers................................................................................................................ 11
Appendices...................................................................................................................... 12
References...................................................................................................................... 15
Lesson
Marketing Preserved
16 /Processed Food

What I Need to Know

Objectives
market preserved/processed food in varied/creative ways with pride
TLE6HE-0j- 15

What’s New
What is marketing?

Marketing is the process of getting potential clients or customers interested

in your products and services. Marketing involves, promoting, selling, and
distributing your products.
Source : https://www.cyberclick.net/marketing

Marketing Strategies

1. Packaging is the process of wrapping or enclosing the product in acceptable

materials.
Factors to be Considered in Packaging a Product.

a. Shape- the shape of the

product must be appealing
to the eyes of the
costumers.

https://www.youtube.com/watch?v=kuJScdWtFOE
 1

b. Images/ Product Lay out-

the product lay out must tell
what the product is all about
such as product labels.

https://www.pepper.ph/loving-now-pastel/

c. Practicality – the
packaging must be
practical and does not
require expensive raw
materials. Better to use
the local raw
materials.
http://dipologdayok.blogspot.com/2012/03/dipolog-dayok-
product.html

a. Environmental
Friendly- the
packaging must be
earth friendly in way
that it is easily
decompose yet not
compromising its https://www.standuppouches.net/blog/environmentally-friendly-packaging-
kraft-stock-stand-up-pouches-a-review
quality.
 2
2. Advertising the Product

a. Advertisement in magazines/newspapers,

https://www.pinterest.ph/pin/92534967327574520/
https://www.periodpaper.com/products/1944-ad-corn-products-sales-co-mazola-salad-oil-food-
original-advertising-094299-gh4-149

b. Advertisement in radio/television

https://blog.releasemyad.com/2015/12/television-advertising-pros-and-
cons/

c. Networking sites/social media/mobile networking

https://www.birminghammail.co.uk/whats-on/food-drink-news/brummies-flock-support-street-food-17190644
 3
3. Product Display.

a. Product display during a food exhibit.

https://www.pinterest.ph/pin/436145545160239720/

b. Product sampling or free taste.

https://tog.com.ph/case-studies/case-studies-sampling/

4. Computing Sales and Profit

Increased sales means increased income which implies that we
need to know the status of our product by way of determining the sales and its profit.
 a. Sales - number of goods sold in a given
4 targeted time period.

To determine the sales, add all the daily sales.

Example 1. These are the following sales of Mr. Mangindo for a week. Compute the
total sales.
Days Sales
Monday Sales Php 3,000.00
Tuesday Sales Php 2,000.00
Wednesday Sales Php 3,000.00
Thursday Sales Php 1,000.00
Friday Sales Php 2,500.00
Saturday Sales Php 1,500.00
Sunday Sales Php 3,000.00
Total Sales Php 16,000.00

The total sales of Mr. Mangindo for the week is Php 16,000.00.

b. Profit

To compute the profit, use the formula:

Profit = Total Sales – Total Expenses

Example 2. Tope sells munchkins in the school. His total sales of the week is
Php 405.00. The total expenses is Php 257.50. Compute the profit.
Formula:
Profit = Total Sales – Total Expenses
Given: Total Sales = Php 405.00
Total Expenses = Php 257.50
Solution:
Total Sales – Total Expenses = Profit
Php 405.00 – Php 257.50 = Php 147.50
 Tope’s profit for the week is Php 147.50

Activity 16.1 5
A. Directions: Compute the total sales for 3 days

Days Sales
Monday Sales Php 3,500.00
Tuesday Sales Php 1,000.00
Wednesday Sales Php 2,800.00
Total Sales

B. Directions: Compute the profit from the given problem.

Ms. Abendano sells malagkit in Barangay Lotan. Her total sales for the
week is Php 8,000.00 and the total expenses is Php 3,230.00. How much is her
profit?

Solution:

Note: Use activity sheet number 16.1 in appendices

What Is It

Activity 16.2
Directions: Answer the question and Write your answers inside the box of activity
sheet number 16.2.

What are the

4 Marketing
Strategies?
 6

Activity 165.3 Multiple Choice

Directions: Solve the following problems and choose your answer from the
choices below. Write the letter of your answer on activity sheet number 16.3

______1. Ginang Teresita displays banana turon in the market from Monday to
Friday. Her sales for Monday is Php 2,000.00, Tuesday Php 1,500.00,
Wednesday Php 3,000.00, Thursday Php 2,200.00 and Friday Php
1,800.00. How much is the total sales of Ginang Teresita for the
week?

a. Php 10,500.00
b. Php 11,000.00
c. Php 12,000.00
d. Php 10,100.00

______2. Ginang Cora sells Puto Cheese in her barangay. Her total sales for the
month is Php 20,000.00 and the total expenses is Php 12,000.00. How
much is the profit?

a. Php 11,000.00
b. Php 9,000.00
c. Php 8,000.00
d. Php 8,500.00
 7

What’s More

Activity 16.4
Directions: Interview anybody in the community that sells any kinds of product
and ask the following questions. Write your answer on activity sheet number 16.4

1. What is the name of his/ her product?

______________________________________________________
______________________________________________________

2. What are the problems that he/she may encounter upon selling
his/her product?
______________________________________________________
______________________________________________________
______________________________________________________

3. What are the marketing strategies that he/ she may use to promote
his/her product?
______________________________________________________
______________________________________________________
______________________________________________________
______________________________________________________
 8

What I have learned

Activity 16.5
Directions: Answer the following questions. Write your
answer on activity sheet number 15.5.
1. What are the 4 factors to consider in packaging a product?
______________________________________________________
______________________________________________________
______________________________________________________
______________________________________________________
2. What is the formula in solving the profit?
____________________________________________________
3. How do we compute the totals sales of the product?
______________________________________________________
______________________________________________________

Note: Use activity sheet number 16.5 in appendices

 Assessment

Directions: Choose one from the box sample products. and answer the
following questions.
Note: These are just a sample product. You may choose your own
product sample.

https://www.mamasguiderecipes.com/2017/0 https://www.globalworkstravel.com/blog/cassava-chips-
6/13/bibingkang-malagkit/ gw-recipe-box/

1. What is the name of your product?

______________________________________________________________

2. How will you market your product to increase the sales as to;

a. How will you creatively pack your product?

___________________________________________________________

b. What are your means of advertising the product?

___________________________________________________________

c. Where will you display your product?

 __________________________________________________________

d. How do you Compute your sales and profit?

___________________________________________________________

10
 Key Answer

Activity 16.1
A. Php 7,300.00
B. Php 4,770.00

Activity 16.2
(In any order)
Packaging
Advertising the Product
Product Display
Computation of Sales and Profit

Activity 16.3
1. A
2. C

Activity 15.4

10 points each number

Rubrics
10 points The answer is comprehensive
8 points 80 % correct needs for explanation
7 points Partly correct need more supporting ideas
5 points Partly Correct need supporting ideas and grammar structure
3 points Partly correct need more supporting ideas , grammar, and organization

Activity 16.5
1. Shape
Practicality
Lay-out/ Image
Environmental friendly

2. Total sales- Total expenses

3. Add all the sales for a certain period

Assessment

11
Appendices:
Home Economics 6
Activity 16.1

Name: ________________________________ Grade: _________________

C. Directions: Compute the total sales for 3 days

Days Sales
Monday Sales Php 3,500.00
Tuesday Sales Php 1,000.00
Wednesday Sales Php 2,800.00
Total Sales

D. Directions: Compute the profit from the given problem.

Ms. Abendano sells malagkit in Barangay Lotan. Her total sales for the
week is Php 8,000.00 and the total expenses is Php 3,230.00. How much is her
profit?

Solution:

Home Economics 6
Activity 16.2

Name: ________________________________ Grade: _________________

Directions: Fill in the blank spaces.

What are the

4 Marketing
Strategies?

Home Economics 6
Activity 16.3

12
Name: ________________________________ Grade: _________________

Directions: Solve the following problem. Choose your answer from the choices
below. Write the letter of your answer in the space provided.

______1. Ginang Teresita displays banana turon in the market from Monday to
Friday. His sales for Monday Php 2,000.00, Tuesday Php
1,500.00, Wednesday Php 3,000.00, Thursday Php 2,200.00 and
Friday Php 1,800.00. How much is the total sales of Ginang
Teresita for the week?

a. Php 10,500.00
b. Php 11,000
c. Php 12,000.00
d. Php 10,100.00

______2. Ginang Cora sells puto cheese in his barangay. Her total sales for the
month is Php 20,000.00 and the total expenses is Php 12,000.00. How
much is her profit?

a. Php 11,000.00
b. Php 9,000.00
c. Php 8,000.00
d. Php 8,500.00

Home Economics 6

13
 Activity 16.4

Name: ________________________________ Grade: _________________

Activity 15.4
Directions: Interview somebody in the community that sells any kind of product
and ask the following questions.

1. What is the name of his/ her product?

______________________________________________________
______________________________________________________

2. What are the problems that he/she may experience upon selling
his/her product?
______________________________________________________
______________________________________________________
______________________________________________________

3. What are the marketing strategies that he/ she may use to promote
his/her product?
______________________________________________________
______________________________________________________
______________________________________________________
______________________________________________________

References:
14
"Marketing: What is Marketing?". Cyberclick, 2020.
https://www.cyberclick.net/marketing

"Paano Gumawa Ng Bibingkang Malagkit|How To Make Sticky Rice|Glutiniousrice|Kakanin".

Youtube, 2020. https://www.youtube.com/watch?v=kuJScdWtFOE.

"What We're Loving Now: Vjandep's Pastel From Camiguin". Pepper, 2020.
https://www.pepper.ph/loving-now-pastel/.

Product, Dipolog. "Dipolog Dayok Product". Dipologdayok.Blogspot.Com, 2020.

http://dipologdayok.blogspot.com/2012/03/dipolog-dayok-product.html.

Marinac, David. "Environmentally Friendly Stock Pouches—A Review".

Standuppouches.Net, 2020. https://www.standuppouches.net/blog/environmentally-friendly-
packaging-kraft-stock-stand-up-pouches-a-review.

"Ann Page Preserves From A&P Grocery Store. | Vintage Recipes, Food Advertising, Food".
Pinterest, 2020. https://www.pinterest.ph/pin/92534967327574520/.

Paper, Period. "1944 Ad Corn Products Sales Co. Mazola Salad Oil Food - ORIGINAL
ADVERTISING GH4". Period Paper, 2020. https://www.periodpaper.com/products/1944-ad-
corn-products-sales-co-mazola-salad-oil-food-original-advertising-094299-gh4-149.

"Television Advertising Solution Through Releasemyad | Releasemyad Blog".

Blog.Releasemyad.Com, 2020. https://blog.releasemyad.com/2015/12/television-advertising-
pros-and-cons/.

Bains, Sanjeeta. "Brummies Flock To Support Street Food Trader After 'Disgusting' 28 No-
Shows". Birminghamlive, 2020. https://www.birminghammail.co.uk/whats-on/food-drink-
news/brummies-flock-support-street-food-17190644.

"Food Philippines Brings Natural And Halal Products To The 20Th Gulfood | Food Stand
Design, Food Stall Design, Exhibition Stand Design". Pinterest, 2020.
https://www.pinterest.ph/pin/436145545160239720/.

"Case Studies: Sampling - TOG Integrated - Team Onground". TOG Integrated - Team
Onground, 2020. https://tog.com.ph/case-studies/case-studies-sampling/.

15
For inquiries and feedback, please write or call:

Department of Education – Division of Tangub City

Office Address: Anecito Siete Street.,Mantic, Tangub City

Telefax: (088) 395 – 3372

Website: www.depedtangub.net