Modsy

Modsy is one of the leading online interior designing firms which started in 2015 and has
created over 2 million shoppable room renders. Modsy offer exceptional designs, its offering,
and positioning after checking some of its customers' reviews are
1. After following some really easy steps to get a 3D render of the design, people can
opt for not to buy that design and get their money back.
2. Ability to edit the designs from the designer give people a sense of trying it as it gives
them the flexibility to make changes if they don't want it.
3. People can edit the suggested design from the expert designer if they don't like it.
4. It has collaboration with some big furniture firms which provide customers the
furniture they like and also which is in their budget. People find this very helpful as
they can customize the designs the way they want, and also it helps them to keep
things in their budget.
5. It partners with several retailers with 3D renders of their catalog available to
customers, so they can change out pieces they don't love with something else.
6. It offers the design at the price customer is willing to pay; it adjusts the budget of the
design according to the customers' willingness to pay.
7. Review of a customer "All in all, I really enjoyed the easy navigation, the
opportunities for customization, and the one-stop-shop aspect of being able to get all
of my furniture in one go. For me, it takes a lot of the legwork — and guesswork —
out of designing".
Modsy is capturing the market with its low price, and it also offers a premium where you can
get a one-on-one talk with a designer and also you will get two designs for the room.
Decorilla
Founded in 2012 Decorilla is also a leading firm which provides customers what they need,
backed by technology. Its offering and positioning after checking some of its customers'
reviews are 
1. It provides concepts from multiple designers at the same price.
2. The one-on-one interior design included at the same price.
3. It provides the designs at 80% less price than the traditional designers.
4. It has collaboration with 200+ furniture stores which provide furniture at a 45%
discount that makes it more alluring.
5. Decorilla provides 3D and VR realistic design concepts.
 6. It also provides in-home assistance like putting on things which the workers are not
able to understand.
Decorilla captures the market with its loads of offering and the features that it provides,
people find it fun designing their rooms.
 
Style Test
Style test is required to test what customers like, and what are their requirements, what
designs they want, what are they interested in. These style tests help both the customer and
the company.
How it helps the customer?
1. The style test gives a sense of how different their designs can be
2. What else they can add to their current plans
3. For the customers who do not have any clue from where to start, it is the best, to begin
with, and get some idea about what different things they can do with the interior of
their home.
How it helps the company?
A company needs data to improve its AI to make the style test more effective and efficient
for customers. For that, it needs lots of data which would come from the tests that customers
would take and the feedback of how they liked it. These data would help the company make
its style test more attractive to the future test takers. Also, the feedback would tell the
company, what is the customer actually looking for and accordingly assign the customer the
designer of their need. This would help not only the company but also improve the customer
who will get the competent designer to their need.