From the Desk of Jeff Herring

www.JeffHerring.com
www.ExpertMarketingHelpDesk.com

“Please print out this Action Guide

and get ready to do 2 things:

Take lots of notes and Go Use This Stuff!”

MODULE 1 - RESOURCE BOX STRATEGIES

"How to Get the Prospects & Profits"

Quotes of the Call

The ability to simplify means to eliminate the unnecessary so that the

necessary may speak.

~ Hans Hofmann

Important Note: You will find strategically placed typos and grammatical
errors in this Action Guide. They have been placed there to keep you alert.
When you notice them & find yourself becoming more alert, you will know
they have done their critical job…

Copyright © Yuyi Communications LLC Page 1

 From the Desk of Jeff Herring
www.JeffHerring.com
www.ExpertMarketingHelpDesk.com

In this brand new teleseminar you will learn & discover -

 What is a Resource Box and Why Does It Matter So Much?

 The Resource Box Mindset
 5 Resource Box Mistakes
 5 Resource Box Strategies
 The FIB Strategy
 The FIA Strategy
 5 Resource Box Templates
 And of course, a whole lot more!

Copyright © Yuyi Communications LLC Page 2

 From the Desk of Jeff Herring
www.JeffHerring.com
www.ExpertMarketingHelpDesk.com

1. What is a Resource Box and Why Does It Matter So Much?

What is a Resource Box? _____________________________________

__________________________________________________________

Why does it matter so much? __________________________________

__________________________________________________________

Copyright © Yuyi Communications LLC Page 3

 From the Desk of Jeff Herring
www.JeffHerring.com
www.ExpertMarketingHelpDesk.com

2. The Resource Box Mindset

What it is not _______________________________________________

__________________________________________________________

What it is __________________________________________________

__________________________________________________________

How to install and keep it _____________________________________

_________________________________________________________

_________________________________________________________

Copyright © Yuyi Communications LLC Page 4

 From the Desk of Jeff Herring
www.JeffHerring.com
www.ExpertMarketingHelpDesk.com

3. 5 Resource Box Mistakes

Mistake 1__________________________________________________

__________________________________________________________

Mistake 2__________________________________________________

__________________________________________________________

Mistake 3__________________________________________________

__________________________________________________________

Mistake 4__________________________________________________

__________________________________________________________

Mistake 5__________________________________________________

__________________________________________________________

Copyright © Yuyi Communications LLC Page 5

 From the Desk of Jeff Herring
www.JeffHerring.com
www.ExpertMarketingHelpDesk.com

4. 5 Resource Box Strategies

Strategy 1__________________________________________________

__________________________________________________________

Strategy 2__________________________________________________

__________________________________________________________

Strategy 3__________________________________________________

__________________________________________________________

Strategy 4__________________________________________________

__________________________________________________________

Strategy 5__________________________________________________

__________________________________________________________

Copyright © Yuyi Communications LLC Page 6

 From the Desk of Jeff Herring
www.JeffHerring.com
www.ExpertMarketingHelpDesk.com

5. The FIB Strategy

F______________

I ______________

B _____________

Copyright © Yuyi Communications LLC Page 7

 From the Desk of Jeff Herring
www.JeffHerring.com
www.ExpertMarketingHelpDesk.com

6. The FIA Strategy

F ______________

I _______________

A ______________

Copyright © Yuyi Communications LLC Page 8

 From the Desk of Jeff Herring
www.JeffHerring.com
www.ExpertMarketingHelpDesk.com

7. Resource Box Templates

For all of these templates I’ll provide you with an example of one of mine,

followed by one where you can fill in your information. Can’t be much
easier folks – plug in, promote, profit!

Resource Box Template #1 – “And Now…”

This is my standard and most used template that is responsible for over
half of my list community:

“And now I would like to invite you to claim your Free Instant Access to 2 of

my Instant Article Writing Templates when you visit

http://www.TheArticleGuyBonus.com

From Jeff Herring – The Article Marketing Guy and the Great Article
Marketing Network.”

Copyright © Yuyi Communications LLC Page 9

 From the Desk of Jeff Herring
www.JeffHerring.com
www.ExpertMarketingHelpDesk.com

“And now I would like to invite you to claim your Free Instant Access to

_________________________________________ when you visit

http://www.YourGreatWebsiteorBlog.com

From _____________________ - The _________________________

and ____________________________________.”

Copyright © Yuyi Communications LLC Page 10

 From the Desk of Jeff Herring
www.JeffHerring.com
www.ExpertMarketingHelpDesk.com

Resource Box Template #2 – “Two Links”

Here’s the same template but with two links for those of you who like to use

“anchor text” complete with the html to set it up.

“And now I would like to invite you to claim your Free Instant Access to 2 of

my Instant Article Writing Templates when you visit

http://www.TheArticleGuyBonus.com

From Jeff Herring – The Article Marketing Guy and the

<a href=http://www.GreatArticleMarketingNetwork.com>Great Article

Marketing Network.</a>

Copyright © Yuyi Communications LLC Page 11

 From the Desk of Jeff Herring
www.JeffHerring.com
www.ExpertMarketingHelpDesk.com

“And now I would like to invite you to claim your Free Instant Access to

_________________________________________ when you visit

http://www.YourGreatWebsiteorBlog.com

From _______________ – ____________________________ and the

<a href=http://www.YourGreatWebsiteorBlog.com>Whatever You Want

Hyper-Linked.</a>

Copyright © Yuyi Communications LLC Page 12

 From the Desk of Jeff Herring
www.JeffHerring.com
www.ExpertMarketingHelpDesk.com

Resource Box Template #3 – “Bonus Tip”

Because the Resource Box is the next paragraph in your article, you

can play around with beginning the Resource Box with more

information…

“Bonus Tip - Ask your clients what they want to know and then

deliver it to them. And now I would like to offer you free access to 2 of

my Instant Article Templates when you subscribe to my free Article

Marketing Minute, a 52 week audio/video newsletter on Article

Marketing. You can get your instant access at

http://www.ArticleMarketingMinute.com

From Jeff Herring - The Article Marketing Guy & the Great Article

Marketing Network”

Copyright © Yuyi Communications LLC Page 13

 From the Desk of Jeff Herring
www.JeffHerring.com
www.ExpertMarketingHelpDesk.com

“Bonus Tip - ___________________________________________

______________________________________________________.

And now I would like to offer you free access to ________________

________________________________ when you subscribe to ____

_________on ____________________. You can get your instant

access at http://www.YourGreatWebsiteorBlog.com

From Jeff Herring - The Article Marketing Guy & the Great Article

Marketing Network”

Copyright © Yuyi Communications LLC Page 14

 From the Desk of Jeff Herring
www.JeffHerring.com
www.ExpertMarketingHelpDesk.com

Resource Box Template #4 – “Bottom Line”

Similar to the Bonus Tip – people love to know what “the bottom line”

is, and this will pull them right into your Resource Box.

Bottom Line? - The more list building articles you produce the more

your list will grow. And now I would like to invite you to claim your free

access to one of my List Building Article Templates by going to

http://www.ListBuildingArticleTemplate.com You will also find a free

audio there for you to use.

From _________________ - ___________________________ and

______________________________________________.

Copyright © Yuyi Communications LLC Page 15

 From the Desk of Jeff Herring
www.JeffHerring.com
www.ExpertMarketingHelpDesk.com

Bottom Line? - _________________________________________

______________________________________________________.

And now I would like to invite you to claim your free access to _____

______________________________________________ by going to

http://www.YourGreatWebSiteorBlog.com You will also find a free

audio there for you to use.

From _________________ - ___________________________ and

______________________________________________.

Copyright © Yuyi Communications LLC Page 16

 From the Desk of Jeff Herring
www.JeffHerring.com
www.ExpertMarketingHelpDesk.com

Resource Box Template # 6 – “PDF with…”

This experiment brought in an amazing 48.3% click thru rate for Alex

Mandossian…

“Bonus Tip - Check out a series of flow chart examples at

http://www.FlowChartSecrets.com

Then I invite you to check out http://www.AlexMandossianToday.com

to claim your access to over 4 hours of my TeleSeminar Secrets

Training. While the next TeleSeminar Secrets telecourse does not

begin until December, you can get a head start with this four hour

training.

Look for the TeleSeminar Secrets logo...fair enough?

From Alex Mandossian and TeleSeminarSecrets.com”

Copyright © Yuyi Communications LLC Page 17

 From the Desk of Jeff Herring
www.JeffHerring.com
www.ExpertMarketingHelpDesk.com

Copyright © Yuyi Communications LLC Page 18

 From the Desk of Jeff Herring
www.JeffHerring.com
www.ExpertMarketingHelpDesk.com

“Bonus Tip - Check out ________________________________ at

http://www.YourOtherGreatSite.com

Then I invite you to check out

http://www.YourGreatWebsiteorBlog.com to claim your access to

_______________________________________.

Look for the __________________________...fair enough?

From ____________________ and ________________________”

Copyright © Yuyi Communications LLC Page 19