Professional Documents
Culture Documents
New Resume Clean Adidas
New Resume Clean Adidas
sjohnson76@elon.edu
https://sarahellenjohnson.weebly.com/
Education
Elon University Elon, NC May 2021
BA | Strategic Communications & Media Analytics, Spanish Minor | 3.95
Work Experience
• Marketing Intern The GIANT Company, Remote July 2020 – Aug. 2020
Created and pitched a new corporate social responsibility effort
Conducted competitive analysis research, gave recommendations
Coded and cleaned weekly customer satisfaction reports
• Marketing Intern Clark Associates, Lancaster, PA May 2019 – Aug. 2019
Created and implemented a corporate social media strategy
Increased Facebook page likes by 24%
Analyzed campaigns in Facebook Insights and Google Analytics
• Account Supervisor Live Oak Communications , Elon, NC Aug. 2019 – Dec. 2019
Created and executed a five-month scope of work and timeline
Managed a team of five students and a client relationship
Created content for multimedia campaigns, events, and social media
• Media Analyst Live Oak Communications, Elon, NC Nov. 2017 – Dec. 2018
Researched and created a Google Ads campaign
Executed Facebook boosted post campaigns for clients
Sorted, visualized, and analyzed client social media data
• Media Analytics Intern CatalystCo, Lancaster, PA June 2018 – Aug. 2018
Visualized data for podcasts and mailing lists in Qlik
Wrote LinkedIn articles, drafted tweets, and transcribed interviews
Sorted and analyzed big data in Excel
Skills
Digital marketing & analytics Google Analytics and Google Ads Certified
SEMrush Technical SEO Certified Adobe Photoshop, Premiere, InDesign, Illustrator
Fluent in Spanish Data visualization: Tableau and R
ACE Group Fitness Certified Microsoft Excel, PowerPoint, and Access
Awards
Honors Communications Fellow Elon University 2017 – Present
Competitive leadership program awarded to students showing promise
in becoming leaders in the field of communications
Second-Place Publication Broadcast Education Association March 2020
Award-winning research exploring data from trending YouTube videos