MISSION STATEMENT:

A Protective wearing head gear to ensure that maximum comfort is achieved,

allowing the rider to devote all of his or her focus to riding with lowest possible weight to reduce stress
on Neck muscles, Effective ventilation system for temperature regulation and reduction in wind noises.

PRODUCT DESCRIPTION:

Light weight user friendly helmet designed to offer maximum safety and
protection against head injuries, environmental effects.

KEY BUSINESS GOALS:

PRIMARY MARKET:

People who believe in luxury and want an appealing look, maximum protection.

SECONDARY MARKET:

Industrial protection, military, police and security services, fire and emergency
services

ASSUMPTIONS AND CONSTRAINTS:

Improvement to existing products

Compatible with all users

STAKEHOLDERS:

Purchasers and users

Dealers and distributors

External Suppliers

Service operations

SURVEY FORM:

INTRODUCTION:
PART 1: CUSTOM PROFILE (Please tick where appropriate)

Age

Gender

Male

Female

How many years have you been riding a motorcycle?

a. 0 to 11 months
b. 1 to 5 years
c. 6 to 10
d. 11 to 15
e. 16 to 20
f. Above 20

Have you completed a "Basic Level" approved motorcycle safety course?

Yes No
Which vehicle model do you own?
a. Sports bike
b. General purpose bike
c. ATV’s

Do you wear a motorcycle helmet?

a. Always
b. Often
c. Sometimes
d. Never

Where would you most likely want to purchase your personalized helmet kit?
a. Local bike shop
b. Internet
c. Big box stores
d. Other________________
PRODUCT AND SERVICE SPECIFICATION:

1. What type helmet do you wear?

a. Full face
b. Half
c. Beanie
d. Off road
2. Which brand helmet you use/ like and why?
a. Davida (England)
b. Uneed
c. Honda (japan)
d. Bailide
e. Others_______________
3. Are you satisfied with the design of your safety helmet?
Yes No
If your response is NO, please tick the reason of your dissatisfaction:

a) Not durable c) Does not match with the

interiors (internal material)
b) Heavy weight (material) d) Needs care and maintenance
(color, internal material)

e) Aesthetically not appealing

Any other reason please specify__________________________________________________

4. How much did it cost to purchase?
a. Rs. 1500 to 2000
b. 2100 to 2500
c. 2600 to 3000
d. 3000+
5. What type of material do you like for your helmet?
a. Polycarbonate (Plastic)
b. Fiber glass
c. Composite material
i. Carbon fiber
ii. Kevlar
d. other ____________________
6. Do you think that the helmets that are made out of Kevlar and Carbon Fiber are safer than those
made out of fiber glass or polycarbonate?
YES NO
7. Do you agree with the suggestion that helmets should be replaced after certain period of time?
YES No
If yes please specify the time period

a) 1 year c) 5 years
b) 3 years d) Other_________________

8. Is the weight of a helmet important to you?

YES NO

9. Which type of transparent material for front protective shield do you like?

a) Polycarbonate d) Photochromic lens (lens changing

b) Glass color with light)
c) Acrylic sheet e) Other__________________

10. What type of internal material do you prefer to absorb shocks, fit comfortably etc.?
a) Poly urethane
b) Poly styrene
c) Poly vinyl chloride foam
d) Other
11. Would you like to be able to personalize the look of your helmet?
YES NO
If yes, how would you personalize your helmet?
a. Apply stickers
b. Custom painting

If other please specify____________________________

12. Does the color of the helmet is important to you?

Yes No
If yes, please specify
i. What type of color do you prefer?
a. Black
b. blue
c. white
d. red
e. other__________________
Ans: No. The thing about the fiberglass becoming brittle is an urban legend. Replace the helmet
when the cushion lining starts disintegrating, or the styrofoam lining either gets compacted or turns
rock hard or starts disintegrating (depends partly on your climate).