SCIENTIFIC WRITING

ARTICLES ASSIGNMENT

DOSEN PENGAMPU MATA KULIAH:

Andoko

Disusun Oleh :
Christopher Lysander (03082190014)
Nicholas Lim (03082190023)
Orlando Lawrence (03082190037)
Stansen (03082190007)

FAKULTAS ILMU KOMPUTER UNIVERSITAS

PELITA HARAPAN TAHUN 2020

1
 Group Assignment Cover Sheet
Student Name: Christopher Lysander Student ID: 03082190014

Student Name: Nicholas Lim Student ID: 03082190023

Student Name: Orlando Lawrence Student ID: 03082190037

Student Name: Stansen Student ID: 03082190007

Course Name : Scientific Writing

Class : 19 TI 2

Lecturer / Tutor : Andoko

Assignment Item / Title : Scientific Writing Articles Assignment

Date Due: 1 September 2020 Date Submitted: 1 September 2020

I declare that this assessment item is my own work, except where acknowledged, and has not
been submitted for academic credit elsewhere, and acknowledge that the assessor of this item
may, for the purpose of assessing this item:
Reproduce this assessment item and provide a copy to another member of the
University; and/or,
Communicate a copy of this assessment item to a plagiarism checking service (which
may then retain a copy of the assessment item on its database for the purpose of future
plagiarism checking).
I certify that I have read and understood the University Rules in respect of Student
Academic Misconduct.

Signed: ....................................................

2
 Both articles were told about how and what are the deals with the problems in marketing.
One of them is about the key to market researchers while the other one is about teenagers in
marketing. These articles is talking about the positive and negative reinforcement on what can be
done to the marketing. From the perspective of teenagers , we could see that teenagers roles help
the future strategies for innovation and growth by hel ping marketers understand more about the
role of the brand or by knowing what are the specifics trends that could make teenagers
interested in their brand consumption or usage.

Based one the articles, the things that teens want nowadays are, they wanted an easier way
or a better way to help, to experience products before they purchase it for the customer, to reduce
consumer risk and elevating product quality. With these ideas, they could upgrade or replace the
marketing by using more use of the internet. By then, consumer will get their experience happen
in their own terms, than most likely what the company wants it to happen.

Meanwhile, the keys to social trends for market reseachers are the keys to have and
maintain the business model or trend. But, while time passed, the trend could ended up coming a
new one and could effect the marketers. So, the difference about these articles are, one of it are
implying that it could change the trend and ended up with more cases or new way for marketers
to think, and the other are implying to go with the new era with teens and their internets, to get a
new way ahead and get the customer to experience a new and improve way of future
consumption.