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US Connected Care Market - Industry Outlook Forecast 2020-2025 Arizton
US Connected Care Market - Industry Outlook Forecast 2020-2025 Arizton
US Connected Care Market - Industry Outlook Forecast 2020-2025 Arizton
TABLE OF CONTENTS
1 RESEARCH METHODOLOGY .............................................................................................................................. 12
2 RESEARCH OBJECTIVES ....................................................................................................................................... 13
3 RESEARCH PROCESS.............................................................................................................................................. 14
4 SCOPE & COVERAGE ............................................................................................................................................. 15
4.1 MARKET DEFINITION ......................................................................................................................................................... 15
4.1.1 INCLUSIONS .......................................................................................................................................................... 15
4.1.2 EXCLUSIONS ......................................................................................................................................................... 15
4.2 BASE YEAR ............................................................................................................................................................................. 15
4.3 SCOPE OF THE STUDY......................................................................................................................................................... 16
4.4 MARKET SEGMENT ............................................................................................................................................................. 17
4.4.1 MARKET SEGMENTATION BY TYPE ............................................................................................................... 17
4.4.2 MARKET SEGMENTATION BY COMPONENT ............................................................................................... 17
4.4.3 MARKET SEGMENTATION BY END-USE........................................................................................................ 17
4.4.4 MARKET SEGMENTATION BY DELIVERY...................................................................................................... 17
12 TYPE ............................................................................................................................................................................. 90
12.1 MARKET SNAPSHOT & GROWTH ENGINE ................................................................................................................... 90
12.2 MARKET OVERVIEW ........................................................................................................................................................... 91
12.3 RPM .......................................................................................................................................................................................... 93
12.3.1 MARKET SIZE & FORECAST .............................................................................................................................. 93
12.4 PERS ......................................................................................................................................................................................... 97
12.4.1 MARKET SIZE & FORECAST .............................................................................................................................. 97
12.5 CONNECTED MEDICATION MANAGEMENT ............................................................................................................. 100
12.5.1 MARKET SIZE & FORECAST ............................................................................................................................ 100
LIST OF EXHIBITS
EXHIBIT 1 SEGMENTATION OF CONNECTED CARE MARKET IN US .................................................................................................. 16
EXHIBIT 2 MARKET SIZE CALCULATION APPROACH 2019 ................................................................................................................... 20
EXHIBIT 3 FACTORS INFLUENCING CONNECTED CARE MARKET..................................................................................................... 32
EXHIBIT 4 PRESCRIPTION DRUG EXPENDITURES 2011-2027 ($ BILLIONS) ......................................................................................... 34
EXHIBIT 5 CONSUMER FAMILIARITY WITH CARE-HEAVY CONDITIONS 2019 ................................................................................ 36
EXHIBIT 6 A CONSUMER PERSPECTIVE ON ROLE OF TECHNOLOGY IN THEIR CARE .................................................................. 37
EXHIBIT 7 IMPACT OF AI TRANSFORMING CARE ................................................................................................................................... 42
EXHIBIT 8 IMPACT OF LESS INVASIVE, MORE INVISIBLE ...................................................................................................................... 45
EXHIBIT 9 IMPACT OF RISE OF PERSONAL HEALTHCARE COMPANIONS AND VIRTUAL ASSISTANTS.................................. 48
EXHIBIT 10 IMPACT OF BYOD AND WEARABLES GAIN MOMENTUM ................................................................................................. 51
EXHIBIT 11 IMPACT OF COVID-19 DRIVES RECONFIGURATION OF THE HEALTHCARE SYSTEM................................................ 54
EXHIBIT 12 IMPACT OF SHIFT FROM REACTIVE TO PROACTIVE HEALTHCARE .............................................................................. 57
EXHIBIT 13 THE CASE FOR PROACTIVE HEALTHCARE 2019 ................................................................................................................... 58
EXHIBIT 14 IMPACT OF MEDICATION NON-ADHERENCE ...................................................................................................................... 60
EXHIBIT 15 US MEDICATION NONADHERENCE STATISTICS 2019 ........................................................................................................ 61
EXHIBIT 16 IMPACT OF CONSUMERIZATION AND PERSONALIZATION OF HEALTHCARE ......................................................... 64
EXHIBIT 17 STATISTICS ON CONSUMER MOTIVATIONS WITH RESPECT TO HEALTHCARE AND PERSONALIZED CARE
2019 .................................................................................................................................................................................................... 66
EXHIBIT 18 IMPACT OF DATA SECURITY & REGULATORY RISKS ......................................................................................................... 68
EXHIBIT 19 IMPACT OF RELUCTANCE HINDERS ADOPTION................................................................................................................. 71
EXHIBIT 20 IMPACT OF LACK OF RELIABILITY ........................................................................................................................................... 74
EXHIBIT 21 IMPACT OF USABILITY ISSUES BEYOND TYPICAL DESIGN CHALLENGES ................................................................... 77
EXHIBIT 22 CONSUMER READINESS WITH RESPECT TO TECHNOLOGY 2019 .................................................................................... 82
EXHIBIT 23 CONNECTED CARE MARKET IN US 2019–2025 ($ MILLION) ............................................................................................... 83
EXHIBIT 24 CONNECTED CARE MARKET IN US 2019–2025 (MILLION USERS)..................................................................................... 84
EXHIBIT 25 FIVE FORCES ANALYSIS 2019...................................................................................................................................................... 86
EXHIBIT 26 INCREMENTAL GROWTH BY TYPE 2019–2025 ........................................................................................................................ 90
EXHIBIT 27 CONNECTED CARE MARKET IN US BY TYPE ($ MILLION)................................................................................................. 91
EXHIBIT 28 CONNECTED CARE MARKET IN US BY TYPE 2019 & 2025 (% SHARE) .............................................................................. 92
EXHIBIT 29 CONNECTED CARE MARKET IN US BY RPM 2019–2025 ($ MILLION) ............................................................................... 94
EXHIBIT 30 CASE FOR PERS 2020...................................................................................................................................................................... 97
EXHIBIT 31 CONNECTED CARE MARKET IN US BY PERS 2019–2025 ($ MILLION) .............................................................................. 99
EXHIBIT 32 CONNECTED CARE MARKET IN US BY CONNECTED MEDICATION MANAGEMENT 2019–2025 ($ MILLION) .. 101
EXHIBIT 33 INCREMENTAL GROWTH BY COMPONENT 2019 & 2025 .................................................................................................. 106
EXHIBIT 34 CONNECTED CARE MARKET IN US BY COMPONENT ($ MILLION) .............................................................................. 107
EXHIBIT 35 CONNECTED CARE MARKET IN US BY COMPONENT 2019 & 2025 (% SHARE) ........................................................... 108
EXHIBIT 36 CONNECTED CARE MARKET IN US GROWTH COMPARISON BY COMPONENT 2019–2025 .................................... 108
EXHIBIT 37 CONNECTED CARE MARKET IN US BY SOFTWARE AND SERVICES 2019–2025 ($ MILLION) .................................. 109
EXHIBIT 38 CONNECTED CARE MARKET IN US BY HARDWARE 2019–2025 ($ MILLION) .............................................................. 112
EXHIBIT 39 INCREMENTAL GROWTH BY END-USE 2019 & 2025 ........................................................................................................... 116
EXHIBIT 40 CONNECTED CARE MARKET IN US BY END-USE ($ MILLION) ....................................................................................... 117
EXHIBIT 41 CONNECTED CARE MARKET IN US BY END-USE 2019 & 2025 (% SHARE) .................................................................... 118
EXHIBIT 42 CONNECTED CARE MARKET IN US GROWTH COMPARISON BY END-USE 2019–2025 ............................................. 118
EXHIBIT 43 CONNECTED CARE MARKET IN US BY HOME CARE SETTINGS 2019–2025 ($ MILLION) .......................................... 120
EXHIBIT 44 HEALTHCARE ORGANIZATION USE OF RPM STATISTICS 2019...................................................................................... 121
EXHIBIT 45 CONNECTED CARE MARKET IN US BY HOSPITALS/CLINICS 2019–2025 ($ MILLION).............................................. 122
EXHIBIT 46 CONNECTED CARE MARKET IN US BY OTHERS 2019–2025 ($ MILLION) ...................................................................... 125
LIST OF TABLES
TABLE 1 KEY CAVEATS ................................................................................................................................................................................ 18
TABLE 2 CURRENCY CONVERSION 2013−2019 ....................................................................................................................................... 19
TABLE 3 MARKET RANKING ANALYSIS 2019 ....................................................................................................................................... 138
TABLE 4 PHILIPS: MAJOR PRODUCT OFFERINGS ................................................................................................................................ 140
TABLE 5 RESMED: MAJOR PRODUCT OFFERINGS ............................................................................................................................... 142
TABLE 6 BOSTON SCIENTIFIC: MAJOR PRODUCT OFFERINGS ........................................................................................................ 144
TABLE 7 MEDTRONIC: MAJOR PRODUCT AND SOLUTION OFFERINGS....................................................................................... 147
TABLE 8 CONNECT AMERICA: MAJOR PRODUCT OFFERINGS ....................................................................................................... 148
TABLE 9 ADHERETECH: MAJOR PRODUCT OFFERINGS ................................................................................................................... 150
TABLE 10 A&D MEDICAL: MAJOR PRODUCT OFFERINGS .................................................................................................................. 152
TABLE 11 ANELTO: MAJOR PRODUCT OFFERINGS .............................................................................................................................. 154
TABLE 12 BIOTRONIK: MAJOR PRODUCT OFFERINGS......................................................................................................................... 156
TABLE 13 COHERO HEALTH: MAJOR PRODUCT OFFERINGS ............................................................................................................ 158
TABLE 14 ESSENCE GROUP: MAJOR PRODUCT OFFERINGS............................................................................................................... 159
TABLE 15 GE HEALTHCARE: MAJOR PRODUCT OFFERINGS ............................................................................................................. 161
TABLE 16 GREATCALL: MAJOR PRODUCT OFFERINGS ....................................................................................................................... 163
TABLE 17 LOGICMARK: MAJOR PRODUCT OFFERINGS ...................................................................................................................... 164
TABLE 18 MOBILEHELP: MAJOR PRODUCT OFFERINGS ..................................................................................................................... 165
TABLE 19 MYTREX: MAJOR PRODUCT OFFERINGS............................................................................................................................... 167
TABLE 20 NORTEK CONTROL: MAJOR PRODUCT OFFERINGS .......................................................................................................... 168
TABLE 21 FREEUS: MAJOR PRODUCT OFFERINGS ................................................................................................................................ 170
TABLE 22 MASIMO: MAJOR PRODUCT OFFERINGS .............................................................................................................................. 171
TABLE 23 PILLSY: MAJOR PRODUCT OFFERINGS .................................................................................................................................. 172
TABLE 24 RESIDEO: MAJOR PRODUCT OFFERINGS .............................................................................................................................. 173
TABLE 25 SMRXT: MAJOR PRODUCT OFFERINGS.................................................................................................................................. 175
TABLE 26 VALUED RELATIONSHIPS: MAJOR PRODUCT OFFERINGS .............................................................................................. 176
TABLE 27 CONNECTED CARE MARKET IN US BY TYPE ($ MILLION)............................................................................................... 179
TABLE 28 CONNECTED CARE MARKET IN US BY TYPE (%)................................................................................................................ 179
TABLE 29 CONNECTED CARE MARKET IN US BY END-USE ($ MILLION) ....................................................................................... 179
TABLE 30 CONNECTED CARE MARKET IN US BY END-USE (%) ........................................................................................................ 180
TABLE 31 CONNECTED CARE MARKET IN US BY DELIVERY ($ MILLION) ..................................................................................... 180
TABLE 32 CONNECTED CARE MARKET IN US BY DELIVERY (%) ...................................................................................................... 180
TABLE 33 CONNECTED CARE MARKET IN US BY COMPONENT ($ MILLION) .............................................................................. 181
TABLE 34 CONNECTED CARE MARKET IN US BY COMPONENT (%) ............................................................................................... 181
ABOUT US
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AT A GLANCE
1 RESEARCH METHODOLOGY
2 RESEARCH OBJECTIVES
To analyze several
micro-market indicators
To provide comprehensive
considering growth factors,
information about factors that
market prospects, and
affect market dynamics
contribution to the market
strategically
3 RESEARCH PROCESS
According to the WHO, Connected Care is defined as “The delivery of healthcare services, where distance is
a critical factor, by using information and communication technologies for the exchange of valid information
for diagnosis, treatment and prevention of disease and injuries.”
4.1.1 Inclusions
4.1.2 Exclusions
The report considers 2019 as the base year. All calculations involving
quantitative data are based on 2019. The values represented in the report are actual
values for 2019, whereas the values are estimated for the period 2020−2025.
SEGMENTS
› RPM: This includes solutions such as monitoring services and medical devices that use
digital technologies to aid in remote care and management of patients
› Software and Services: This includes apps, support services, and management software
› Home Care Settings: This includes devices and software for home use. They are intended
for patients in any environment that isn’t a professional healthcare facility.
› Hospitals / Clinics: This includes onsite-furthered use of devices and software. Users are
typically clinicians or healthcare staff
› Others: This includes connected care use in long-term care centers, senior living centers,
and independent living facilities.
› Onsite: This includes devices that are standalone, often have a base and are used in
stationary settings
PARAMETERS ASSUMPTIONS
Currency
2013 2014 2015 2016 2017 2018 2019
Conversion
USD/RMB
/ (CNY)
6.1905 6.1432 6.1606 6.61 6.6294 6.6675 6.8926
Source: Arizton
*The above exchange rate is the mean of month-end exchange rates computed for the last 12 months
1 2 3 4
Revenues of RPM,
Connected Overall Total PERS, Connected
Care Market Revenues of Estimated Medication
in US Connected Market Management;
Care Market Share of Software and
Services, Hardware;
Major
Home Care Settings,
Vendors Hospitals / Clinics,
Others; Onsite,
Mobile
The chart above shows the approach adopted to arrive at the market size of the US
market in 2019 and the segments that are considered to derive the market value.
› Market size figures are primarily arrived through the bottom-up approach and are then
validated through the top-down approach
› Segmental volumes were calculated through the bottom approach, which involves the
analysis of segment-wise financials of the key market players. The data is either derived
from their annual filings or through primary research in the absence of the former.
› Price trends for key-related commodities were analyzed for the past few years and given
due consideration to derive the projections for the forthcoming six years using a set of
forecasting techniques.
› Also, innovation and R&D efforts of several market players were studied and weighed in
before arriving at the projections as they can potentially disrupt the market both in terms
of consumption and purchasing patterns.
› The effect of several macroeconomic and meso factors is also considered at each interval
while arriving at the forecast.
MARKET AT A GLANCE
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CONNECTED CARE MARKET
6 MARKET AT A GLANCE
MARKET SIZE
INSIGHTS 01 (REVENUE)
CAGR
2019-2025
16.66%
$ 29,016 MN
$ 17,221 MN
$› 11,513 MN
›
›
COMPONENT SEGMENTATION
INSIGHTS
› 02 (2019)
HARDWARE
$3,225 MN
DELIVERY SEGMENTATION
INSIGHTS 03 (2019)
DELIVERY
SEGMENTATION
ONSITE MOBILE
$ 10,089 MN $ 1,424 MN
TYPE
SEGMENTATION
PRODUCT TYPE
SEGMENTATION
RPM PERS
$8,798 MN $ 1,935 MN
CONNECTED
MEDICATION
MANAGEMENT
$780 MN
END-USE SEGMENTATION
INSIGHTS 05 (2019)
OTHERS
$ 2,533 MN
›
INSIGHTS 06 MARKET OPPORTUNITIES
& TRENDS
›
1
AI Transforming Care
› The healthcare industry is marked by customized solutions that tend to
individualized health using AI. Supported by the growth of wearables, AI-
› based remote measurement and analysis of patient data in real time is
becoming a common phenomenon. Using AI, health practitioners diving
› deeper in the health of their patients in real time, improving the accuracy and
speed of diagnosis, decreasing lengths of stay and hospital readmissions, and
› better managing complex diseases.
2
Less Invasive, More Invisible
› Heavy, bulky medical alert devices and invasively implanted devices
monitoring technologies are growing obsolete in the connected care market.
› Technological advances, particularly in the consumer space, have breathed
new life into the market. The trend of miniaturization has been evolving and
there are efforts to make solutions less invasive and smarter. As a result, smart
› devices or sensors that can be embedded into the environment are finding
their way into patients lives in more convenient ways.
›
›
3
Rise of Personal Healthcare Companions and Virtual Assistants
› The severe physician shortage in the US healthcare system has forced
providers to shed some of its care-pathways to mechanize through AI. Self-
› directed systems and robotics are coming into the market and helping patients
elevate their comfort, independence, rehabilitation, and abilities by offering
› more personalised care via social or assistive technologies.
›
›
4
BYOD and Wearables Gain Momentum
› Wearable medical technology innovations such as patches, watches, and
bands, chips are uplifting continuous real-time monitoring and advancing
› healthcare. The decreasing cost of sensor technology and the ease of access of
wearable devices has rendered BYOD and wearable trends successful. They
› are expanding in scope to play key roles in the healthcare cycle.
›
INSIGHTS
› 07 MARKET GROWTH ENABLERS
1
COVID-19 Drives Reconfiguration of the Healthcare System
› The pandemic and its social distancing measures have forced consumers to
shelter in place, putting their health at risk. It has prompted the healthcare
system to find ways to handle a situation where the vulnerable patient
› population can be treated with safety. As a result, connected care, a digitally
led care delivery concept is being adopted for people in quarantine,
› isolation, and high-risk patient groups.
›
›
2
Shift From Reactive to Proactive Healthcare
The medical system in the US has been heavily treatment focused and is
›
extremely expensive. Consequently, the system is marked by a heavy
› dependence on healthcare. However, it is still not as efficient owing to the
presence of fragmented health systems that fail to meet the rising healthcare
› challenges. However, with patients coming in with more chronic diseases,
this system is no longer only serving those with infectious diseases, as it did
decades ago.
3
Medication Non-Adherence
Medication non-adherence is costing the US healthcare system billions of
dollars. This points to gaps in care that can ensure patients stay on track with
their medication. While the entire care system ensures patients get their
medications as due, patients often struggle to take their medications as
prescribed. The phenomenon of medication nonadherence thereby occurs.
4
Consumerization and Personalization of Healthcare
Consumers are increasingly empowering themselves to own their conditions,
in part because of payers. Consumer health is no longer simply in the hands
of professionals but is being looked at as individual responsibility more and
more. As a result, care has become more deliberate, pervasive, and
integrative. There is a lot more encouragement for patients to be involved in
their own care to promote health and independence.
›
INSIGHTS
›
08 MARKET RESTRAINTS
›
Data Security & Regulatory Risks
›
A connected care environment warrants mutually exclusive and disparate groups
of operators such as payers, HIFs, care providers, medical device and
› manufacturers, working collaboratively. Furthermore, connected care requires
access to sensitive, confidential health data of patients and unrestricted sharing
› of data forms the base for its implementation. However, organizational policies,
cultural beliefs, additional instances of exposure, and legislation protect the
› unlawful use and distribution of personal information is a significant challenge
in the market.
›
Reluctance Hinders Adoption
› The healthcare landscape is skeptical about the connected care technology despite
there being an understanding that it can add value. This is also attributed to
› cultural inhibitors, the lack of understanding, and knowledge of the technology
and its advantages to the health systems.
›
›
›
Lack of Reliability
› Beyond ensuring security, it is also important that connected care systems allow
immediate access to patient history and data to care providers and reports and
› reliability of collected data to help users such as ACOs to develop metrics of
quality to measure performance. However, like any other technology, connected
care has a reliability problem that stems from the use of web portals, mobile apps,
› wearable sensors, and home monitoring devices.
INTRODUCTION
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CONNECTED CARE MARKET
7 INTRODUCTION
7.1 OVERVIEW
The novel coronavirus crisis has put an unprecedented burden on the healthcare
industry, thereby compelling the sector to seek ways that help to effectively
overcome some of this stress on its systems. As a result, connected care is gaining
traction as it provides the means to ensure better patient-to-physician rations, work
out better at-home care, increase efficiency, and allows clinicians to use technologies
to identify, heal, and prevent predictable medical conditions to improve workloads.
Source: Arizton
stakeholders and patients and addressing unmet needs and challenges spanning
engagement and adherence. Going forward, the value of connected care is going to
expand its scope and application in the healthcare system.
The US healthcare system is the only one in the industrialized world that does not
have universal health coverage. It has the highest healthcare spends in the world as
a share of GDP and in absolute terms, along with the most government spending on
healthcare per person. The US spends approximately 17% of its annual GDP on
health. The annual spend on US healthcare is approximately $3.2 trillion and is
expected to grow at an average rate of 6.2% annually. As a hybrid system, there are
disparities in insurance coverage, and prohibitively high costs are closely linked
economically. The primary reason for this is the high cost of new prescription drugs
and technologies. In 2019, almost 500 medications witnessed price hikes.
Furthermore, healthcare spending on development remains high due to the
accessibility to state-of-the-art, expensive medical technologies and drugs.
Healthcare spends are pegged twice the average per capita than other industrialized
countries. In 2018, the US spent around $10,600 per capita on healthcare, the highest
across the OECD. Although changes in the legislation in 2010 brought the US closer
to attaining universal healthcare, healthcare spends have still risen, driving spends
on prescription drugs. Pharmacy costs represent almost 32% of the total health care
spends, and this expenditure will grow more than two times during the forecast
period. In addition, insurance administration costs are high. For employer-sponsored
health plans, the average annual health insurance premiums for family coverage hit
$20,000 for the first
time in 2019. It has
increased by more
than 20% over the last
half of the decade,
higher than inflation
or workers’ wages.
While a large
population of US
consumers has health insurance, premiums for insurance policies are rising.
However, they are not in sync with the quality.
700
600 576.7
542.9
511.1
481.2
500 452.4
425.2
400.4
400 378.9
344.5 360.3
324.5 332.0 333.4
297.9
300 258.8 259.2 265.2
200
-
2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026 2027
Source: Office of the Actuary in the Centers for Medicare & Medicaid Services
According to the Congressional Budget Office, nearly 26 million people in the US are
still uninsured. In addition, while public spending in the US is in line with other
countries, its private sector spending is almost three times that of similar countries.
While the quality of acute care in the healthcare system in the US has high standards,
the system is not doing well in terms of circumventing hospital admissions for
consumers that have chronic
diseases. The population in the US
is aging. They have multiple
chronic conditions and are poorly
managed. Acute diseases have
become chronic diseases. Spends
on this complex population is
growing tremendously as they
increasingly rely on
pharmaceuticals for disease
treatment, which span over
decades. HIV/AIDS, heart
diseases, and cancers rely on
drugs as a way of treatment. In addition, a large percentage of the population has
more than two diseases and has chronic diseases such as obstructive sleep apnea,
which requires long-term treatment, leading to patients taking many prescriptions,
driving polypharmacy, and being subject to multidisciplinary management. All this
is translating to a future riddled with a high-cost burden on plan sponsors, health
systems, and patients. Moreover, patients are aware of diseases, and their
repercussions and the clinical improvements that care can bring.
This indicates that the healthcare landscape is changing rapidly, driving the need for
new thinking and approaches that can keep the use of medications down, optimize
insurance, positively influence out-of-pocket costs, and enhance overall health.
Connected care plays a significant role in improving patient outcomes by supporting
better clinical results for patients through self and remote monitoring tools. Further,
it is also creating efficiencies for the clinician through devices and system integration
and leveraging advanced clinical informatics and physiological monitoring through
connected care. This is driving better management of chronic diseases and benefitting
the overall healthcare industry and population.
Source: Arizton
Source: Arizton
Digital innovations are driving the connected care industry mainstream in office and
home health settings, clinics and hospitals, leaving traditional delivery systems
behind. They are typically being used to successfully manage quality and care
coordination, cost and network management, and physician understanding
variations in practice patterns and their performance. The host of technologies are
backing connected care as we know it today:
IoT technology allows clinicians to view data in real-time on sensors and monitoring
devices. This data is also parallelly stored onto a well-guarded cloud storehouse for
further analysis. Although sometimes in cases of extremely remote areas where data
cannot be streamed in real-time, it has the ability to collect and organize the data into
parts, which has the potential to be time-stamped for sorting and analyzed.
Developments in digital health over the next decade is expected to lead to the issue
of interoperability between various applications, systems, and connected medical
devices that store patient data. Quite a few product developers are designing and
developing healthcare-based IoT-enabled devices devoid of an accepted standard for
data transfer and communication between devices. As a result, several advantages of
the connected health care environment are being lost. Furthermore, as patient data
increases, it becomes more complex and fragmented, it will also drive up IT costs,
making it tedious for data administrators to manage and maintain it. This is making
it important to facilitate self-management of data apart from ensuring apps, EHRs
and wearable connected devices can interface freely. Autonomous technologies that
allow back-end technology such as database and analytics to automate
administrative tasks are increasingly enabling shifting the focus onto work that helps
gain better insights and consecutively improves treatments and patient health
outcomes.
IoT, when paired with AI and machine learning, can generate data to enhance the
benefits of connected care. With its capability to look into previous time-series data,
sort large data volumes, identify and associate patterns or trends, it allows healthcare
professionals to make informed decisions using real-world data. Some of the
possibilities with AI include:
› Scouring patient data for predicting who could be at risk of serious chronic conditions
such as heart diseases and diabetes
› The ability to target and prioritize patients that would require immediate intervention
first as compared to those that may only need monitoring for the time being.
Solutions that enable flexible implementation and can leverage gathered data in a
way that enhances the quality of patient care should be considered. Furthermore,
provisions for incorporating this into health systems’ EHR while also supporting
several service lines and disease states is vital.
Given that stakeholders in the healthcare industry are skeptical of ROI putting in
place systems that help highlight the quality and savings that the technology could
render would enable healthcare authorities to look beyond just the expenses aspect
of its investment. MedTech representatives can step in to enlighten the authorities in
organizations with a defined process for the same.
User feedback can improve user experience and minimize errors in a way that ties a
patient population to a product. Not only will it help with app refinements, bug fixes,
and further updates, it can also ensure non-compliant users receive more support in
terms of training.
In the healthcare industry, stakes are always high. As a result, the right user
experience is critical. Designing and developing digital devices that are focussed on
creating tools specialized to specific conditions is essential for the success of the
market. From the gamification of MedTech to creating unobtrusive designs to
making the technology automatic, the appropriate user behavior can be modeled in
multiple ways. Adopting a design thinking could potentially become an influential
tool in brooding creative solutions and advance healthcare equity. Gen X,
Millennials, the Silent Generation, and the Baby Boomers, all consume care
differently. There is a need for operators in the industry to consider the complete
stakeholder experience across all generations and mirror demand for the ease and
similarity from other IoT devices consumers use but simultaneously tend to higher
expectations from in terms of safety and security.
Seeing as older populations are the biggest cohort of end-users for connected care,
enhancing their experience is crucial. For instance, the increasingly improving
cellular connectivity offers a more user-friendly experience as compared to
Bluetooth.
MARKET DYNAMICS
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CONNECTED CARE MARKET
2019
2021
2023
2025
KEY
The magnitude of the competitive factor has been categorized and described below:
Source: Arizton
The healthcare industry has made a seismic shift by bringing in a new era of
customized solutions that tend to each patient’s individualized health using AI. The
entry of wearables furthered AI-based remote measurement and analysis of patient
data in real-time. Using AI, health practitioners can build deeper patient profiles in
real-time, improve the accuracy and speed of diagnosis, decrease lengths of stay and
hospital readmissions, and better manage complex diseases. It will ultimately drive
improved patient outcomes through process automation, at sustainable costs, while
reducing the reliance on the already short human resources. Connected care is
increasingly finding the entry of AI-based solutions to:
› Determine health situations and conditions that may warrant medical intervention using
advanced analytics that processes active and passive data to predict patient deterioration
› Tailored patient feedback via patient-facing app to engage, educate, and circumvent
adverse health issues by triggering behavioral changes in terms of adherence to treatment
› Detect emotional and physical indicators to generate insights on risk factors for poor
medical compliance, activity levels, adverse events, sleep quality, falls, irregularities, and
dehydration
› AltumView Systems developed a smart medical alert system for senior care, which
includes a cloud server, the Cypress smart visual sensor, and a mobile app. The sensor is
a smart IoT device that carries an AI chip, which runs advanced deep learning algorithms
to monitor seniors’ activities and detects fall emergencies.
› Current Health offers an AI-enabled RPM platform that monitors several vital signs using
an AI engine in instances concerning procedures, such as chemotherapy and surgery and
infectious diseases.
› CarePredict’s offering constitutes of deep learning neural nets that give complex insights
on everything from symptoms of depression and self-neglect, to indications of gait
changes, malnutrition, urinary tract infection, and other really common senior health
challenges. It also uses location-tracking along with kinematics of the dominant arm
indoors in real-time to gather data on everyday activities such as grooming, bathing,
eating, sleeping, cooking, walking, and standing.
Since AI allows for a broad picture of patient health by turning data into predictive
knowledge, it is finding its way across segments of connected care. It has simplified
the whole care journey for physicians and patients alike as it enables them to identify
trends, understand how the current health issues/statistics are going to pan in the
future and is thereby being used to increase efficiency.
2019
2021
2023
2025
KEY
The magnitude of the competitive factor has been categorized and described below:
Source: Arizton
Long gone are the days of chunky medical alert devices and invasively implanted
device-monitoring technologies. Over the past couple of years, technological
breakthroughs have continued to push boundaries. The trend of miniaturization has
been evolving, and there are efforts to make solutions less invasive and smarter. This
is translating to the introduction of smart devices or sensors that can be embedded
into the environment. The beginning of this trend has been witnessed in technologies,
such as electronic skin patches. Bio-patches, the latest revolutions, are non-invasive
wearables that can help medical professionals monitor and measure ECG, heart rate,
respiration rate, variability, and activity. Non-invasive devices are replacing
implantable devices and proliferating rapidly.
› TruSense Passive Monitoring is a home sensor safety net that integrates with smart home-
connected devices such as the EchoDot and gives at-risk individuals an on-demand
emergency response.
› Dexcom, a San Diego-based RPM company, is partnering with Alphabet's life sciences
unit, Verily to iterate on its existing technologies and bring new smaller and less-intrusive
implantable diabetes sensors that use Bluetooth to transmit health data to a monitoring
device or smartphone
› Abbott Laboratories introduced the Confirm Rx insertable cardiac monitor (ICM) in 2019
for better arrhythmia detection. It constitutes a paperclip-sized implantable device that
can be inserted just under the skin in the chest with a quick, minimally invasive outpatient
procedure. It is combined with smartphone connectivity and continuous remote
monitoring to track unpredictable heart rhythm problems. Its app eliminates the need for
an additional transmitter.
› InfoBionic’s MoMe Kardia 3-in1 monitor claims to be the first non-invasive remote
cardiac monitor to offer full disclosure, heartbeat-to-heartbeat through non-intrusively
recording, storing and analyzing cardiac activity over the Cloud
These solutions also do away with the problem of personal design choices and allow
for care in a non-intrusive wave, thus helping the market grow.
2019
2021
2023
2025
KEY
The magnitude of the competitive factor has been categorized and described below:
Source: Arizton
› Voice-first virtual assistants such as Orbita Health and Amazon Echo are using AI to
enable care coordination and medication adherence for seniors
› Careangel has taken it one step further and has developed Angel, the world’s first AI &
voice-powered virtual nurse assistant powered by Care Angel’s SmartCare CaaS (Care as
a Service) platform, which monitors, engages, and manages large, at-risk populations
with chronic complex conditions beginning with a text-based or phone call-based care
conversation
› Catalia Health has developed Mabu, a personal healthcare companion that creates
conversations tailored to each patient by learning about their personality, interests, and
treatment challenges over time, driving patient engagement
› Pillo Health also offers a robotic companion and facial recognition technology, with a
hands-free, HIPAA-compliant platform for medication dispensing at home. It is a voice-
enabled tabletop robot that gives caregivers insights into a patient’s adherence to both
over-the-counter and prescribed medication therapy. The system also uses voice
command to offer a built-in camera for two-way video calls and fast access to caregivers
or family. It enables expanding caregiving, allowing clinicians and family members to
push content, such as a nutritional plan or side effects or a nutritional plan into the device.
› In 2020, MobileHelp and LifePod launched a voice-first service with natural language
processing that is combined with emergency response, to serve patients and seniors aging
at home with a caregiving solution. It leverages the iHome iLP14 smart speaker to provide
patients, and seniors access to LifePod’s and reactive and proactive-voice dialog
management platform. Users can summon help from family or an emergency responder
using the voice search option. When the LifePod speaker perceives a call for help, such as
Hello LifePod, I need help now! It confirms with the patient/senior if they have a medical
emergency.
Besides robots and virtual assistants, chatbots from companies such as Conversa
Health have been delivering timed and personalized reminders for appointments,
medications, and more. Patients can also communicate with the chatbot and describe
their symptoms and get priority access to a doctor based on the analysis. Both unpaid
and paid caregivers are fueling the demand for these services to help care and
monitor for family and clients. This is expected to lead to new innovations in the
space.
2019
2021
2023
2025
KEY
The magnitude of the competitive factor has been categorized and described below:
Source: Arizton
Patch, watch, bands, chips are wearable medical technology innovations that are
setting new standards in continuous real-time monitoring. Accelerated by clinical
users who want everything to flow to a single device, wearables and BYOD have
paced up by the decreasing costs of sensor technology and increasing accessibility of
wearable devices. Wearables are expanding in scope to play key roles in the full care
cycle. Central monitoring systems with BYOD-based apps are proliferating among
healthcare practices, which are licensing care management applications and handling
RPM-based patient data. Medical centers and MedTech companies are quickly
becoming the standard wearable producers. The clinical application of these
technologies is rapidly developing, owing to partnerships between healthcare
organizations and technology companies. Skin-attachable and other wearable
devices to measure vital and sleep statistics, continuous temperature monitoring,
painless glucose monitoring, earbuds/headbands to measure discomfort in
electroencephalography system to manage pain, smartwatches for sleep apnea
patients, more wearables are being deployed for patient use.
› In 2o2o, Trapollo launched a BYOD solution where healthcare systems can enable their
clinicians and physicians and COVID-positive patients to keep atop concerning changes
to a patient’s condition via the m.Care technology, which constitutes an app.
Furthermore, using GPS location capability HCPs can keep track of their patients’ acuity
levels in a specific geography and help identify illness levels and emerging hot spots
Tracing the spirit of wearables are innovative digital therapeutics and medication
compliance technologies. While not the same, they are taking the convenience of
BYOD and wearables and extending it to create new ways of monitoring. For
instance, Otsuka America Pharmaceutical launched a digital version of its
antipsychotic drug called Abilify MyCite, indicated for those with bipolar one
disease, schizophrenia, and major depressive disorder and comprises of an ingestible
device that tracks whether the medication was consumed. Overall, this trend has
opened new prospects for improvements in workflow, communications, and clinical
applications and has the potential to become indispensable care tools.
2019
2021
2023
2025
KEY
The magnitude of the competitive factor has been categorized and described below:
As the pandemic has forced consumers to shelter in place and practice social
distancing, the healthcare system is grappling with the identification and
prioritization of patients that are at risk or critically ill patients at home but need
medical attention. The system is under immense pressure to optimize and scale care
delivery under new circumstances to people in quarantine, people in isolation, and
high-risk patient groups. It has prompted the healthcare system to find new tools and
ways to handle a situation where vulnerable patients can be treated safely. This is
because connected care allows healthcare providers to do the following:
These factors are driving the demand for virtual care, especially during the novel
coronavirus crisis. Online treatment and remote care demand have soared to a level
that may not have otherwise been reached for years. The demand for virtual care
visits has further paced up as public health officials are pushing US citizens to use
virtual care services to get individuals to stay home, and several health plans have
waived off consumer cost-sharing. Health insurers such as Humana, Cigna, and
Aetna, have waived off costs for telemedicine visits for a short period. Teladoc, a
telehealth company, saw that more than 50% of the patient visits in March were from
first time users, driving an unprecedented daily visit volume. The company has only
witnessed more growth since. In another instance, the Alliance for Integrated Care of
New York (AICNY) oversees the healthcare needs of around 6,000+ dually eligible
Medicare and Medicaid beneficiaries with developmental and intellectual
disabilities, expanded access to its telemedicine kiosks to health center provider to
reduce community exposure and travel. Beyond that, the Coronavirus Preparedness
and Response Supplemental Appropriations Act has given leeway on some
This has also forced those operating in the healthcare space to innovate and keep
pace with the sudden growth in demand. Philips, for instance, witnessed the growth
of orders at its connected care unit go up significantly for the treatment of COVID-19
- patient monitors, certain diagnostic modalities, and hospital ventilators were in
huge demand in the first and the beginning of the second quarter. This pushed the
company to pump in $110 million to scale up operations. However, such companies
might take quite some time to deliver them and can fail to convert new business if
they lag on them. Vendors need to figure out ways to reduce the delivery time to
keep up with orders.
Overall, this model is expected to become a mainstay as it continues well beyond the
resolution of the pandemic with the healthcare system and patients alike adapting to
this way of health care delivery.
2019
2021
2023
2025
KEY
The magnitude of the competitive factor has been categorized and described below:
Source: Arizton
The medical system in the US has largely focused on disease treatment and is
extremely expensive. Preventing, reversing, and arresting health conditions, wasn’t
necessarily the route the system took for a long time. A lot of the times, patient visits
went up only when a health problem cropped up, and the patient thought it needed
addressing. This created a gap that forced a heavy dependence on healthcare. It is
further comprised of “fragmented health systems” that fail to meet the rising
healthcare challenges. The system is no longer only serving those with infectious
diseases, as it did decades ago. Long-term social, economic and demographic
changes have led to hospitals and public health systems dealing with a bigger, sicker
population that is living longer and dealing with long-term illnesses such as diabetes
and cancer that have a heavy dependence on the system and its employees.
Source: Arizton
While increasingly effective medicines have been rolled out, they routinely cost
thousands of dollars each month. All this has led to an increased need for
responsiveness and resilience as well as capacities. Furthermore, by 2025, evolving
consumer expectations and a shortage of caregivers are changing the way in which
healthcare is viewed and dealt with. At the current moment, inflexible care models,
inconvenient hours for physicians, incomplete coverage, physician burnout, uneven
distribution of physicians, and inefficient use of physical labor have created
inefficiencies in healthcare processes and increased the time to receive care and
treatment. There is thus a need for more efforts to fix the fundamental drivers of
healthcare costs, and the healthcare system is being heavily scrutinized, putting it
along a trajectory of massive change as governments seek solutions to improve
healthcare for its people.
In the wake of these issues, accountability is coming to the forefront, driving the shift
from reactive to proactive healthcare. The industry is shifting from fee-for-service to
a value-based system. Since a lot of chronic diseases arise can be intervened before it
becomes more acute, treatment is more efficient when health is continuously
monitored. This reduces the number of people requiring expensive interventions and
hospitalization. The healthcare industry (payers, providers, manufacturers, and
physicians) is collectively looking to control healthcare costs, particularly for chronic
disease management. Improving interoperability and integrated systems are
climbing the list of priorities in the market. Furthermore, operators in the industry
are looking to transition patients with chronic conditions more easily from hospital
to home and thus reduce pressure on clinics and hospitals while serving them well.
These factors are making a case for the adoption of the use of technology and
consequently greater connectivity as it makes triage and care delivery for many
patients easier by:
› Increasing patient access to a wider cohort of physicians using telehealth and remote
consultations, thus reducing wait times
While not all patients or conditions can be treated remotely, the use cases for
telehealth and connected care are growing, thus allowing physicians to work more
efficiently without sacrificing the quality of care. By leveraging these technologies to
optimize doctors’ and other caregivers’ time, healthcare providers are able to increase
the number of patients they are able to treat, reduce wait times for appointments, and
at least partially offset the shortage of physicians. As the reimbursement system also
moves further towards value-based care, the market is expected to witness growth.
2019
2021
2023
2025
KEY
The magnitude of the competitive factor has been categorized and described below:
Source: Arizton
Source: Arizton
The phenomenon can account for up to half of treatment failures since it leads to
disease recurrence, poorly managed symptoms, morbidity, and fatality. It has been
degrading the quality of health outcomes for patients and ultimately driving up
overall costs. There is also a general lack of accountability that is sufficiently patient-
oriented. In the wake of these issues, the healthcare industry is in a challenging
position to ensure healthcare is not only delivered but received as well. Not only does
it affect patient health, but it also has repercussions that extend throughout the
supply chain, from pharma companies, through healthcare services, to doctors.
Pharmaceutical companies lose almost $200 billion in revenue annually due to the
impact of poor adherence from unfulfilled prescriptions. The stakes are thereby high,
and so is the demand for support for adherence. Stakeholders are thereby looking to
change behavior using appropriate interventions.
A digital health approach can address adherence woes, rein in costs, and enhance
overall health management by effectively targeting the patient population that
records non-adherence. It offers the possibility of monitoring non-adherence, which
often occurs due to the conflict with image and lifestyle, patients feeling better,
forgetfulness, and more and, in some ways, goes beyond to provide incentives and
motivate taking medications as required, on-time. Connected medication
management solutions offer patient populations with the medicating prompts and
healthcare providers and physicians real-time access to information, thereby driving
the following:
› Early intervention
This will drive down chronic diseases, related hospitalizations and reduce healthcare
costs for physicians, patients, and insurers. These factors are driving demand for
connected care across the board, particularly when it comes to the health system’s
most frequent users – those with chronic conditions. Telehealth and telemedicine
technologies have thus come to the forefront. The pharma industry and payers such
as Humana have also entered the space with apps such as the RxMentor designed to
deliver timely messages and help members stay on top of their medications. Players
such as ResMed have seen 75% of its patients remotely monitored via its provider-
facing connected platform AirView being adherent to therapy compared to 50% of
patients that are not on cloud-connected PAP devices. Almost 90% of patients were
adherent when they were self or remote-monitored and engaged with their own data
using the company’s patient engagement app, myAir. Others, such as Pillsy, have
smart pill caps based on the 3 R's of the habit formation loop – Reminder > Routine
> Reward to help develop habits around taking pills correctly. Such platforms and
technologies are helping patients abide by their life-saving therapies.
2019
2021
2023
2025
KEY
The magnitude of the competitive factor has been categorized and described below:
Source: Arizton
Caring for patients has become more intentional, pervasive, and integrative. No
longer is consumer health outsourced solely to professionals but is being looked at
as individual responsibility more and more. There is a lot more encouragement for
patients to be involved in their own care to promote health and independence. This
is not just through lifestyle choices, but how consumers interact with healthcare
systems. It is a continuing trend from the previous years where apps and gadgets
such as fitness banks and BP monitors worked as enablers for people to the following:
This sets the tone for better health management at home. Furthermore, since the
Trump administration took over, the number of people who are underinsured or
uninsured is rising, with the highest increases being witnessed among women and
millennials. Consumers are thus feeling the burden of high hospital costs and rising
prescription drug prices. They, thus, seek to be in control of their health, driving a
consumer revolution and demanding easier, more convenient, and high-quality
healthcare experiences as technologies become more user-friendly.
More than 50% of US consumers watch over their health with a minimum of one digital data collection tool
This is forcing the industry to rethink and transform how it delivers care and is
expected to result in a tiered supply model where patients carry out their own
frontline triage to establish the right healthcare.
Furthermore, personalized care is becoming popular as the stakes are incredibly high
in terms of health and resource wastage. This is driving emphasis on the correct
treatment at the correct time for each patient, arising from fundamental human
biology and these economic realities. The shift toward value-based care has led to the
evolution of incentives, which are further fueling the need to unearth a uniform way
to provide tailored care.
Exhibit 17 Statistics on Consumer Motivations with Respect to Healthcare and Personalized Care 2019
Source: Arizton
With the population only diversifying, looking beyond homogeneity and toward
individuality is becoming the need of the hour. There is an increased affinity for
offering standardized care and treatments, but in a way that they efficiently manage
and improve health outcomes. It places emphasis on the myriad determinants for
each person, taking into account different health statuses, ethnicities, and
backgrounds and helps eliminate the lack of oversight, translating into better health
outcomes. Another reason for the need for tailoring is that a lot of patients historically
felt unwelcomed when it comes to the healthcare industry and do not trust the
system. This is primarily due to the skyrocketing costs and unethical practices for
commercial gains that have marred the reputation of operators in the industry.
Healthcare organizations have become more irrelevant than ever, and are losing out
due to the propensity of individuals to avoid seeking treatment, negatively impacting
the healthcare business down the line. Since personalization can help regain this trust
by helping patients and members lead a better quality of life with reduced spends,
more health care payers are aware that they can create success by encouraging these
practices.
10 MARKET RESTRAINTS
10.1 DATA SECURITY & REGULATORY RISKS
2019
2021
2023
2025
KEY
The magnitude of the competitive factor has been categorized and described below:
LOW IMPACT,
on the marke Source: Arizton
While medication data can be used to help patients better their healthcare outcomes
through improved care and monitoring; anonymized records of a larger cohort can
be used to mine disease-specific insights to monitor trends and treat diseases better,
consumers are wary of its abuse among patients and healthcare professionals alike
as it is transferred through commercial technologies, making it less secure. The
possibility of identity theft is also likely to go up as connected care becomes
widespread, particularly when controls and access systems are not established in the
beginning. The proliferation of mobile apps is hard to regulate despite a growing
number of apps being approved for use in medicine, facilitated by the evolution of
stronger guidance and development. However, since by nature software systems are
constantly updated, revalidating them with every new release is cumbersome.
Patient data has been used without consent in the past, and this has led to patients
not trusting the system and become reluctant to
comprehensively disclose medical information.
While eventually, patients will remain the
owners of their data and will be required to
decide whether they want to opt-in to apps that
require use or access of their data, restrictive
data privacy standards stand in the way. Along
with that, cybersecurity problems keep data and
AI from being used to their fullest potential and
aiding with predictive diagnoses. It is further
restricted by the absence of standards for
interoperability among disparate healthcare
systems where data resides in silos, limiting the sharing of patient medical records
and, consequently, their use. This is leading to a situation where the synergies stay
untapped. If there were standards to data generation and the creation of a
comprehensive healthcare platform, wearables and medical systems and devices
As the market grows rapidly, several players across verticals such as healthcare,
digital app makers, service providers device makers, and other affiliates that
contribute to the healthcare ecosystem will feed the data pool. In order to ensure trust
and credibility and stay safe from legal ramifications, there is a need for the
establishment of trust among care providers, patients, and digital apps and services
via consent management and authenticated identities. It is essential to put across
transparently the use of data and convince patients to accept platforms after putting
in place a strong regulatory framework and guaranteeing the security of data. It is
also equally important that healthcare operators come to a consensus with regards to
standards that measure and monitor the quality of care and create a conducive and
compliant IT process and systems environment. They must also keep user control
restricted to ensure authorized third parties do not have access to any more
information than they require.
2019
2021
2023
2025
KEY
The magnitude of the competitive factor has been categorized and described below:
LOW IMPACT,
on the market Source: Arizton
Others see connected care no more than a fail-safe telehealth method, limiting its
potential in terms of patient engagement and truly delivering value. Many
consumers think that technology will not enhance/improve the current process,
postponing implementation. As a result of this perspective and reluctance to work in
tandem with other care providers, organization-level implementation issues have
cropped up. Consumers that consider implementing the technology are fraught by
legacy technology or lack the budget for a full-scale deployment.
Given the understanding of the value in preventative care, almost two-third HCPs state connected care
technology is almost never used for patients who do not have any reported medical conditions
This reluctance to adopt is not restricted only to providers but to patients as well.
Only 23% of patients think they have enough knowledge about connected care
technologies. Seniors, in particular, fear using telehealth services because of the view
that it does not allow for a physical exam, which is linked to high-quality care. They
are also perplexed by the technology and perceive it as being technical and not
having the same privacy. However, advances in technology and increasing
experience with it are driving more comfort, thereby reducing the barriers. Even
though more than one-third of patients more likely to adopt digitally connected care
tools when given the guarantee of data security and their doctor’s recommendations,
a lot of HCPs are not discussing options with patients as almost 50% state lack of
knowledge/ familiarity with the technology.
Overall, patient-driven adoption and shared industry practices are expected to be the
answer to this challenge. Moreover, COVID-19 has forced nursing homes and
hospitals, which were slow in embracing connected care, are changing sides. As HME
providers and healthcare professionals are being pushed to make the system more
efficient, it is likely to reduce the reluctance. For instance, CMS is using penalties to
clamp down hospitals that are registering unnecessarily high COPD readmissions,
driving the need for connected care technology to tend to patients outside of the
health system. By large, for connected management to make its impact, top
management will have to drive cultural and clinical change by realigning current
care processes to allow for physician collaboration across the board. HCPs will have
to be educated and made more comfortable with the technology to drive patient
adoption.
2019
2021
2023
2025
KEY
The magnitude of the competitive factor has been categorized and described below:
LOW IMPACT,
on the market Source: Arizton
Beyond ensuring security, it is also important that connected care systems allow for
immediate access to patient history and data to care providers and reports and
reliability of collected data to help users such as ACOs develop metrics of quality to
measure performance. However, like any other technology, connected care has a
reliability problem that stems from the use of web portals, mobile apps, wearable
sensors, and home-monitoring devices.
From errors in data handling to the wrong inputs have increased the risk associated
with the use of connected care and created quality challenges, it impedes confident
clinical use of these devices. In quite a few of these systems, patients feed in medical
data, i.e., general or specific aspects of their health at their homes without any
supervision, as opposed to being collected by healthcare providers in a controlled
medical environment using certified medical devices. While it increases the
usefulness of the device in terms of designing personalized interventions, reliability
concerns with respect to the data hinder RPM use as part of routine clinical practices.
Among the primary reasons for this is that healthcare stakeholders do not follow a
clear quality assurance or management approach. Furthermore, patients are not often
fully aware of all the considerations that ensure quality. The following are the key
factors negatively influencing reliability:
› Difficulty in data interpretation since it contains large amounts of raw data that needs to
be cleaned, processed, managed, and analyzed prior to its appropriate use in decision
support despite the presence of established guidelines. This is often because of data
overload, lack of interoperability, co-interpretation, data governance, and timeliness-
related challenges. There is also a high degree of heterogeneity due to differences in the
follow-up periods and types of devices used.
› Low digital health literacy is owing to a lack of advice/support for patients on how to
use devices all through the learning curve and collect data.
› Lack of health data integration with electronic medical record systems largely hindered
by the dearth of the right infrastructure or lack of expertise or funding
› In the event patients change their RPM device, it is hard for HCPs to gain access to new
data
In order to truly personalize care, it is important that operators in the market work
with stakeholders to systematically ensure that the data collected is complete,
accessible, accurate, rightly used, and comprehensible. It also requires focusing on
device design factors, wider appreciation of human factors and trust, and willingness
among healthcare systems to implement guidelines and processes that can ensure
reliability. However, overall, these systems are not reliable all by themselves and
require a combination of both traditional care and contactless systems to ensure they
are.
2019
2021
2023
2025
KEY
The magnitude of the competitive factor has been categorized and described below:
LOW IMPACT,
on the ma Source: Arizton
Among the main reasons for this is that often, connected care devices depend on
those designed for the consumer industry. While this bears the advantage of
familiarity, separating medical elements from general user elements in a way that it
caters to various digital literacy levels, involves end-users in all the stages though
and understanding of the context of use and users’ needs is essential for ensuring it
fits into the clinical workflow and drives adequate use. There is also the problem of
alert fatigue with respect to medical alerts. Monitoring a huge patient data becomes
burdens the staff, resulting in alert fatigue for both patients and providers.
While usability has been a major focus in recent years and has advanced remarkably,
owing to the impetus provided by regulators, HCPs and patients, most of these
systems are still add-ons requiring users to fit them onto inhalers and injectors,
adding to their barriers of use. In addition, while devices have become more user-
friendly, a lot of the apps have low design quality, reducing their usability and are
ineffective at boosting patient engagement. There is also a dearth of contextual
information that tells patients why some data entry points were vital. Lack of system
transparency, non-intuitive wording and icons, explicit control issues, are among
other subtle issues.
significant advances in interface designs have taken place over the last couple of
years in providing appropriate instructions for easier navigation and ensuring
buttons are sufficiently big, but for patient engagement, creating an environment that
makes them better through the right experience interventions and prompts as
opposed to just focusing on buttons and superficial interactivity can translate to
improved outcomes.
MARKET LANDSCAPE
80 www.arizton.com Arizton 2020
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CONNECTED CARE MARKET
11 MARKET LANDSCAPE
11.1 MARKET SIZE & FORECAST
Connected care is bringing together patient engagement and clinical management across the care continuum
by linking caregivers, payers, physicians to patients from across clinics, hospitals, and homes. It is driving
the development of care through proven clinical care pathways and better workflows.
The growing enthusiasm for telehealth has seen a lot of interest and investment from
major health systems such as Mayo Clinic, Kaiser Permanente, and Intermountain
Healthcare. From teleneonatology programs to virtual hospitals, these systems have
prompted the transition to digital health and beyond that, connected care while
addressing population health issues. Furthermore, the COVID-19 crisis has driven a
new reality in the healthcare industry of interoperability and agility. The need for
remote collaboration across healthcare facilities and patients has given connected
care a faster momentum. The growth of the market is rooted in telehealth and is
largely known to constitute RPM and telehealth. However, the trend towards virtual
medicine, increasingly streaming video, patient data, and test results straight to
clinicians have opened up new frontiers. The concept is wider and includes
population health, virtual medicine, long-term patient engagement and care
coordination. Since it has the potential to play a huge role in health and disease
prevention by pulling together patient-specific diagnosis, treatment, and monitoring
information and reducing readmissions, it is reducing the need to fall back on an
expensive healthcare system. It is also tending to the problems of uneven distribution
of healthcare in rural areas, allowing clinicians to give patients real-time feedback
with regards to their treatments, improving quality of care and providing specialist
access faster and more conveniently. This is using technology, an element that
consumers are embracing more than ever.
Source: Arizton
Furthermore, beyond caregivers and patients, connected care has a lot of business
value. Since it provides both bottom- and top-line financial benefits by reducing per
capita costs, patient experience, and driving up clinician satisfaction, the technology
is being viewed as a potential revenue source for pharma companies. Virtual
medicine is likely to become a popular top-line revenue stream. Connected care will
aid better assessment of patients, and pharma companies create more effective
products while also developing new treatment options driving success. This is
because Pharmacovigilence can be improved using more accurate information on
dose timing, levels, frequency, and locations. This can also help determine if there is
a connection between drug intake and adverse events.
Building service models over drug delivery is another realm that is finding business
interest as value-based models, and outcomes-based payment becomes more
common. Pharma companies gain incentives from adopting support services that
ensure end-users stay on track with their prescriptions. Adoption of this service
model is spilling over into other specialists service centers such as dialysis centers as
well, where treatment includes service delivery and medication. Even health systems
can benefit using real-world feedback, which can help HCPs create smaller, more
precise therapeutic indexes for particular groupings of patients and drive up
treatment efficacy and, as a result, patient satisfaction, leading to more revenues for
hospitals and clinics. This drives relevance for improving care, and connected care
technologies are at an advantageous position and offer more scope.
35,000 25%
30,000
20%
25,000
15%
CAGR 20,000
16.66% 15,000
10%
10,000
5%
5,000
0 0%
2019 2020 2021 2022 2023 2024 2025
Revenue 11,513 13,093 14,933 17,221 20,305 24,125 29,016
Growth Rate 13.72% 14.05% 15.32% 17.91% 18.81% 20.27%
Source: Arizton
The connected care market in the US was valued at $11,513 million in 2019 and is
expected to reach $29,016 million by 2025, growing at a CAGR of 16.66%.
The connected drug delivery devices space is also being boosted by the positive
movement of FDA regulations. It has been proactively working on enhancing the
regulatory models for the data management that is linked to that generated by
connected medication management devices and software as it did with the 2019
Software Precertification Pilot Program. On another note, the alignment of incentives
among stakeholder’s basis outcomes and quality has led to pharmaceutical
companies entering into value-based contracts. Connected medication management
devices are thereby becoming crucial to these companies as they offer the possibility
to generate evidence on the administration of medication as prescribed.
However, the market faces significant challenges. From the lack of clear boundaries
of ownership, strong data management practices, and immutable security protocols,
there are a lot of qualms surrounding the risk of implementing connected care.
50 25%
45
40 20%
35
30 15%
CAGR 25
19.18%
20 10%
15
10 5%
0 0%
2019 2020 2021 2022 2023 2024 2025
Revenue 16.3 19.0 22.4 26.6 31.7 38.2 46.7
Growth Rate 16.56% 17.89% 18.75% 19.17% 20.50% 22.25%
Source: Arizton
The connected care market witnessed 16.3 million users in 2019 and is expected to
reach 46.7 million users by 2025, growing at a CAGR of 19.18%.
Another challenge is that it is hard for operators to build a strong business case
around connected care, particularly RPM. From a larger perspective, it seems like
connected care rakes up costs but without driving up revenues and reducing funding
for these programs. Players that can launch minimal viable products rapidly and
deploy them for use among patients where the revenue is realized through the
delivery of strong benefits are likely to find success sooner. That being said, since it
has relatively long development cycles and tight regulation on patient safety, players
often focus on fewer cycles and look to extract as much as possible from each. Players
are focused on lifecycle extensions of products already in the market to build pilot
systems for connectivity.
Among trends, players are exploring the possibilities of all-in-one mobile wellness,
health, and personal safety solutions. For instance, Numera focuses on providing a
complete wellness solution that is aimed at promoting healthy living through early
intervention. Furthermore, vendors are becoming increasingly data-driven. From
Vendors are also looking to differentiate their products using various technologies.
These include introducing confirmations that a dose is dispensed to the correct
person at the correct time using facial recognition, detecting falls and sending
information to telecare providers without wearable devices using a 3D imaging
technology (Essence Group). Going forward, continuous monitoring, digital
therapeutics, and diagnostics are going to witness high momentum.
Threat of Rivalry
(Moderate)
FIVE FORCES
ANALYSIS
Source: Arizton
Digitization is lowering entry barriers and enabling the creation of new business
models. The market faces significant threats from consumer-oriented companies that
already have offerings in wellbeing and general health and can leverage that
expertise to enter the connected care space. However, the ability to scale and
regulatory restrictions that can be hard to navigate, lack of medical expertise,
disproportionate efforts to achieve high-quality standards are significant entry
barriers. The overall threat of new entrants is thereby moderate.
Global markets have intensified supplier diversity and competition. There is the ease
of substitutability and a huge selection, reducing the bargaining power of suppliers.
That being said, forward integration and switching costs often hinder the change of
suppliers, increasing their hold. The bargaining power is thus moderate.
Buyers of connected care are losing their bargaining power owing to increased
consolidation in the industry. However, with medical reimbursement policies
evolving, they are in a favorable position. Furthermore, while medication
management and fall detection devices tend to be lighter on the pocket, allowing
possibilities of switching at low costs, it is not the same case for a lot of the RPM
technologies, reducing buyer power. The bargaining power is thus moderate.
Substitutes range from traditional care to alternative therapies for disease states from
non-medical device companies that could be used to defer the use of connected care
solutions. However, they often do not offer the convenience and mobility that
connected care solutions offer to render the threat of substitutes as moderate.
Operators in the market encounter significant competition across product lines with
varying levels of sales, financial, and marketing resources. The breadth and depth of
product portfolio have allowed some MedTech companies such as ResMed and
Medtronic, to retain leadership positions. However, startups can generate value
while providing better cost savings and improving outcomes giving major players
12 TYPE
12.1 MARKET SNAPSHOT & GROWTH ENGINE
CONNECTED
MEDICATION $780 MN $2,200 MN 18.87%
MANAGEMENT
INCREMENTAL GROWTH
INCREMENTAL GROWTH
TOP 3 CONTRIBUTORS
ABSOLUTE GROWTH
152% $ 14,462 MN
$1,621 MN
Y
BN
$1,420 MN
X
BN
CONNECTED
RPM
MEDICATION PERS
2019 2025 MANAGEMENT
› RPM
› PERS
25,000
20,000
15,000
10,000
5,000
-
2019 2020 2021 2022 2023 2024 2025
RPM 8,798 10,079 11,580 13,457 16,035 19,207 23,260
PERS 1,935 2,106 2,293 2,512 2,783 3,114 3,556
Connected Medication Management 780 908 1,060 1,252 1,487 1,804 2,200
Source: Arizton
RPM
This includes solutions such as monitoring services and medical devices that use
digital technologies to aid in remote care and management of patients. They
essentially gather health data from patients remotely, inside or outside of a health
system and transmit it to caregivers and health care providers in healthcare settings
for assessment and decision making. They constitute solutions such as wearable ECG
monitors, patch biosensors, wearable BP monitors and more for patients who have
Given that it improves the efficiency of treatments using easy-to-use devices that ease
drug administration by allowing medicines to be taken in the home setting, the
healthcare industry is using it to reduce the burden on clinics and hospitals. In
addition, it also offers continuous monitoring, which allows for additional coaching
support and picking up on health issues before they exacerbate.
PERS
This includes medical alert systems that enable seniors and patients to get help fast
when an emergency occurs. They typically constitute solutions such as standalone
devices, belt clips, necklaces, and more that raise the alarm either through a sensor-
based detection or on the press of a button.
2019 2025
Connected Medication
Management Connected Medication
6.77% Management
7.58%
PERS
PERS 12.26%
16.81%
RPM
76.42% RPM
80.16%
Source: Arizton
12.3 RPM
12.3.1 Market Size & Forecast
The CMS has constantly been expanding reimbursement options for remote patient
monitoring. In a system that is heavily swayed by incentives, this offers more wiggle
room for technology. The department also announced Medicare Advantage plans for
2020 that allow plans permission to cover supplemental benefits that have a
reasonable expectation of improving or maintaining the health or overall function of
the chronically ill enrollee. This can encompass remote monitoring and telehealth. In
June 2020, a new bill was introduced in the Congress that proposed a $50 million
telehealth fund to launch RPM pilot programs in rural America.
25,000 25%
20,000 20%
15,000 15%
CAGR
17.59%
10,000 10%
5,000 5%
0 0%
2019 2020 2021 2022 2023 2024 2025
Revenue 8,798 10,079 11,580 13,457 16,035 19,207 23,260
Growth Rate 14.56% 14.89% 16.21% 19.16% 19.78% 21.10%
Source: Arizton
The connected care market in the US by RPM was valued at $8,798 million in 2019
The other popular application is RPM via implantable cardiac rhythm management
(CRM) devices, thanks to:
› An aging population
In 2019, Both the previous and this application accounted for more than 80% of the
market in terms of the users. CRM devices have evolved beyond managing and
monitoring cardiac issues, to focus on repair, healing, and restoration. With growing
indications and accessibility to CRM and cardiac implantable electronic devices
(CIEDs), the patient volume requiring CIED follow-ups and alternatives to in-office
patient care is going up.
In 2019, quite a few CRM devices witnessed approvals such as Acticor and Rivacor
along with Medtronic’s CareLink SmartSync Device Manager, infusing new vigor in
the market. Furthermore, as recent studies have established smart wearable device
efficacy for efficient screening and detection of atrial fibrillation, new opportunities
have presented themselves. Telehealth and glucose level, blood pressure monitors,
among others, account for the smallest subsegments in terms of user volume.
The latest innovations in the market are focused on widening applications in a single
device, so patients with more than one chronic condition do not have to handle
multiple devices. Some players are making their monitoring more efficient by adding
more capabilities/tracking more than one vital to manage a single condition. For
instance, in 2019, ForaCare launched FORA GTel, a new glucose monitoring system
that monitors both blood glucose and blood ketone, unlike other solutions that
measure blood glucose alone.
One major hindrance is that consumers often are not able to link how IoT technology
can improve their actual treatment. Furthermore, for RPM to be fully effective, the
hospital provider system and patient relationships need to be revisited and realigned
since it is a departure from the traditional face-to-face, the passive patient norm. This
is creating new challenges for care delivery through connected solutions. They can
be fixed using new technology approaches that ease implementation and are broad
enough to serve specific needs, and through changing business management styles.
In rural America and small healthcare institutions, the market is held back by the lack
of technology, slow development of the broadband network, collaboration, and
fractured local laws and regulations.
12.4 PERS
12.4.1 Market Size & Forecast
The market for medical alert systems has significantly grown and changed in the
recent past, with the senior population growing rapidly. Aging in place is an
emerging trend as seniors are looking to keep their independence intact, driving the
need for medical alert systems. Caregiving is also increasingly relegated to providers.
Compared to half a decade ago (18%), a bigger number of caregivers of adults are
providing care to multiple people, with 24% caring for two or more people in 2020,
according to the AARP. Among the main reasons attributed to this is are the
workforce shortages or limitations in the health care or long-term services and
supports (LTSS) formal care systems and a growing number of state-initiated efforts
to facilitate community- and home-based services. This is leading to a heightened
need for PERS systems to ease the caregiving process with adequate and affordable
support and services in place. There is also an increasing trend where clinicians,
home and healthcare professionals, and case managers are advocating the use of
devices among seniors at a younger age, driving volume growth.
Source: Arizton
The market has made a massive shift from landline to mobile PERS over the last half
of the decade as consumers increasingly get rid of landline phones, and less than 50%
of homes have a landline. The share of mobile PERS has crossed 50%. This has also
increased flexibility and freedom for users as a lot of the equipment is simple enough
to use, install and activate by the user. In addition, maintenance has been simplified
to a great extent. Furthermore, as medical alert systems offer HME, it provides a
reasonable recurring revenue stream allowing for retention of clients.
Yet others have focused on engineering a better fall detection technology. Numera’s
Libris 2 mPERS device identifies over 3,000 different fall algorithms. The company
has also worked on using algorithms to sense falls based on real human falls as
opposed to detecting when a device is dropped on the ground. This has increased
the accuracy and reliability of detection. Players, such as Essence Group, have
worked on enhancing fall detection by offering multi-sensor devices by using radar
technology that can track the positioning of seniors and give immediate detection if
a fall occurs.
The connected care market in the US by PERS was valued at $1,935 million in 2019
4,000 16%
3,500 14%
3,000 12%
2,500 10%
CAGR 2,000 8%
10.67%
1,500 6%
1,000 4%
500 2%
0 0%
2019 2020 2021 2022 2023 2024 2025
Revenue 1,935 2,106 2,293 2,512 2,783 3,114 3,556
Growth Rate 8.84% 8.88% 9.55% 10.79% 11.89% 14.19%
Source: Arizton
In addition, many players are focused on seniors as the standard customer in the
past. There is a shift in strategic thinking at present as newer companies are
leveraging opportunities outside of senior care and marketing to a wider audience.
However, there is a perception that a lot of these devices, such as pendants, are still
a little backward when compared with personal devices in terms of the accelerometer
sensor technology, which tends to be inadequate in its fall detection capabilities. A
lot of the devices either do not detect falls or give false positives, driving the increase
of false alarms and cause undue convenience for end-users. The market is also held
back by limited connectivity.
Given that specialty drugs have outpaced all the other elements of healthcare costs,
combined with a vigorous product pipeline constituting several innovative drug
therapies, the segment and its
associated costs are keeping payers on
edge. Since adherence can lower total
healthcare expenditures by non-
compliance related indirect costs,
particularly when it is borne from side
effects of these medicines, this technology shows immense promise and is used a lot
more frequently for patients on specialty medication.
Advances in the market have accelerated its growth. While earlier, the focus was on
providing the means to increase patient adherence, solutions necessitated a lot of
action on the patient’s part, such as having to download an app. Not only were they
hard to get used to, but they also tended to be inaccurate because there were several
possible points where something could go wrong. However, players such as
AdhereTech have focused on making these devices easy and straightforward to use.
The focus is on passivity, a patient does not need to go through a learning curve when
it comes to using the device or even know how to use a cell phone to use the product.
Since most patients who use these technologies average 70 years, this simple tactic
has driven immense value in the market, creating heightened opportunities for
growth.
Another area of value that has recently cropped up is a high focus on capturing data
through the technology so it can be analyzed back end. Both clinical and patient
stakeholders are seeing promise in the delivery of the right interventions to the
patient at the right time, driving higher adoption in the market.
2,500 25%
2,000 20%
1,500 15%
CAGR
18.87%
1,000 10%
500 5%
0 0%
2019 2020 2021 2022 2023 2024 2025
Revenue 780 908 1,060 1,252 1,487 1,804 2,200
Growth Rate 16.41% 16.74% 18.11% 18.77% 21.32% 21.95%
Source: Arizton
valued at $780 million in 2019 and is expected to reach $2,200 million in 2025,
Insulin dosing systems and tools providing connectivity for diabetes have been the
most popular and longstanding in this segment since they have achieved broad
pharma and patient success. The market has been boosted by:
› Widespread understanding that if it is not treated, it poses a huge threat and other
debilitating conditions such as vision and mobility loss
› Presence of large companies in the market such as AstraZeneca and Glooko that have
focused on pushing for connectivity
› Asthma and COPD patients feel the commencement of physiological shifts and thereby
seek treatment and have the motivation to use connected devices
Along the same lines of diabetes, the motivation that failure to treat other severe
conditions such as certain cancers or endocrine deficiencies, where compliance, care,
management is essential to ensure it does not lead to grim consequences, is
presenting opportunities for connectivity. Medication dispensers, pill bottles and
caps, among others, stand to benefit. Operators foraying into this market can benefit
from an early mover advantage, and the fact that the regulatory landscape still has
to catch up.
The segment has opened up the connected care market to companies from a range of
markets. The connected medication management solutions segment is witnessing a
lot of interest from new players, driving the entry of start-ups who are mostly
offering add-on/separate devices. Add-ons for devices, such as inhalers, tend to be
generic. There are also opportunities in pharma companies bundling these solutions
with specific prescription drugs.
Another area that has a scope for improvement is increasing partnerships between
the players in the market, such as data platform companies, platform-as-a-service
providers, medical device companies, and particularly ties to consumers and payers.
Operators will also benefit from linking their custom-built platforms and embedded
devices through interoperability. Both these factors allow for more control over data
and open up the ecosystem for their reimbursement when bundled with drugs, thus
consequently driving more demand in the market.
Players, such as Nemera, also heavily focus on patient centricity. It consults patients
and physicians in its early developmental phases to gather insights on the needs for
aesthetics and functionality. Others, such as E3D, have created autoinjectors that are
sustainable as they reduce the waste and storage footprint owing to their re-usability.
COMPONENT SEGMENTATION
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CONNECTED CARE MARKET
13 COMPONENT
13.1 MARKET SNAPSHOT & GROWTH ENGINE
SOFTWARE AND
$ 8,288 MN $20,052 MN 15.86%
SERVICES
INCREMENTAL GROWTH
INCREMENTAL GROWTH
TOP 2 CONTRIBUTORS
ABSOLUTE GROWTH
152%
$11,764 MN
$5,739 MN
Y
HARDWARE SOFTWARE
AND SERVICES
2019 2025
› Hardware
100%
90%
80%
70%
60%
50%
40%
30%
20%
10%
0%
2019 2020 2021 2022 2023 2024 2025
Software and Services 71.99% 71.40% 70.58% 69.81% 69.53% 69.32% 69.11%
Hardware 28.01% 28.60% 29.42% 30.19% 30.47% 30.68% 30.89%
Source: Arizton
Hardware
This includes an assortment of devices in the connected care market. These units
collect information and relay it across secure internet connection to caregivers.
Digital transformation has driven a paradigm shift in the way digital tools and
technologies are interacted with. This is particularly true in the case of software-
augmented multi-element product systems, such as mobile-based ECG monitoring
devices and smart inhalers, which constitute both digital and mechanical elements
that come together to materialize advanced user feedback.
Technologies are bringing both hardware and software seamlessly together to widen
market capabilities. Advanced cloud-sharing platforms are increasingly allowing
providers to offer monitoring programs for patients since it gives them the space to
integrate numerous devices and better handle patient data.
2019 2025
Hardware
Hardware
30.89%
28.01%
Software Software
and and
Services Services
71.99% 69.11%
Source: Arizton
100%
90%
80%
70%
60%
50%
40%
30%
20%
10%
0%
2019 2020 2021 2022 2023 2024 2025
Software and Services 71.99% 71.40% 70.58% 69.81% 69.53% 69.32% 69.11%
Hardware 28.01% 28.60% 29.42% 30.19% 30.47% 30.68% 30.89%
Source: Arizton
The software and services segment has been witnessing significant progress in the
recent past owing to heightened acceptance for connected care and increased
demand for better data collection. Connected devices have come to both collect data
through platforms, analyze and display them and analyze self-reported data from
patients as well. Furthermore, the drug delivery ecosystem is witnessing
convergence in a way that every element of disease management state is integrated,
thus enhancing the value and efficacy of the software and service ecosystems. For
instance, the Bigfoot Biomedical connected diabetes management ecosystem
interweaves the Abbott Diabetes Freestyle Libre sensor-based glucose management
technology into Bigfoot insulin pens and pumps. The former company also worked
with Novo Nordisk to integrate, addressing common device components and
workflow constraints.
25,000 25%
20,000 20%
15,000 15%
CAGR
15.86%
10,000 10%
5,000 5%
0 0%
2019 2020 2021 2022 2023 2024 2025
Revenue 8,288 9,348 10,539 12,022 14,119 16,723 20,052
Growth Rate 12.79% 12.74% 14.07% 17.44% 18.44% 19.91%
Source: Arizton
The connected care market in the US by software and services was valued at $8,288
million in 2019 and is expected to reach $20,052 million in 2025, growing at a CAGR
The future presents possibilities of platform device ecosystems that can construct
devices such that the connected technology is inside the device. While it could
translate to a ton of regulatory issues, patient experiences that include analytics and
connectivity supported by Google cloud platforms or Amazon Web Services show
massive potential in offering better experiences and results for end-users.
Partnerships in the market are also trending among operators who seek to achieve
success by creating a more robust digital health strategy. For instance, ResMed
launched a joint venture with Verily to leverage its sophisticated health data analytics
and build software to facilitate improved diagnosis and treatment of breathing-
related sleep disorders.
However, the low ability of transference of technology across several therapy areas
is another challenge that is reducing implementation in the market. Furthermore, a
lot of apps are basic and narrowly focused and connect to one or a limited number of
devices. This is rendering these digital elements inadequate when it comes to
assuming improved health and cost reductions on a large-scale. There is a need for
multi-condition platforms that scale population health delivery while keeping
proving to be economical. This also means that it should have the intelligence that
can filter incoming data to reduce noise.
As value-based care gets adopted, the use of self-engagement apps that are hinged
on behavioral analytics and coach patients on condition management provides the
impetus for those seeking new revenue streams. Opportunities for enhancing
effectiveness and growing access to consumer home care also lie in creating tools that
can work on established platforms. For instance, in China, healthcare tools are being
linked to WiiChat, which has millions of users. It can unlock new potential owing to
integration, allowing users to capture health data and share with caregivers and
physicians or clinicians. Combining these tools with social media by building forums
such as PatientsLikeMe can also create possibilities with respect to more community-
based care, particularly in home environments where isolation is common. There is
also the opportunity to take advantage of the mass technology platforms to serve
seniors. This will eventually make these services the key points of differentiation.
13.4 HARDWARE
13.4.1 Market Size & Forecast
The market for connected care devices has expanded to include more simple
wristband devices that patients and caregivers are accustomed to, to more
technologically-advanced FDA regulated class II medical devices that caregivers and
clinicians use for diagnosis, virtual examinations, and treatments over the last couple
of years. The number of product approvals has gone up over the last couple of
months, fueling the growth of the segment. The acute care domain is already well
established with sufficient demand and a huge number of players offering solutions.
There is, however, a lot of new demand in the non-acute care space for devices meant
for chronic disease management.
10,000 25%
9,000
8,000 20%
7,000
6,000 15%
CAGR 5,000
18.58%
4,000 10%
3,000
2,000 5%
1,000
0 0%
2019 2020 2021 2022 2023 2024 2025
Revenue 3,225 3,745 4,394 5,199 6,186 7,402 8,964
Growth Rate 16.12% 17.33% 18.32% 18.98% 19.66% 21.10%
Source: Arizton
The connected care market in the US by hardware was valued at $3,225 million in
2019 and is expected to reach $8,964 million in 2025, growing at a CAGR of 18.58%
during the forecast period.
familiarity breeds comfort, it drives patient comfort and enhances the chances of
patient engagement.
Reducing the size of monitors and improving ease of use in a variety of clinical
settings is also a key focus area for a lot of players. For instance, the BIOMONITOR
III by BIOTRONIK was given FDA clearance in 2019, and it is an injectable cardiac
monitor (ICM) that documents unexplained syncope or suspected arrhythmia with
increased clarity. It is also 60% smaller than its predecessor, BIOMONITOR II and
comes with an injection tool that does not require assembly, making the insertion
process easier.
Across PERS, base station-based products are likely to find competition from
wearable devices with a two-way voice built into the device as it offers for higher
convenience. Players, such as Anelto Health, are focusing on replacing mobile
technologies with a two-way communications hub, which tracks vital signs and
activity trackers to detect the risk of a fall and make it more accessible specifically to
seniors who are not so tech-savvy.
Design is increasingly coming to the fore, and players are taking new approaches to
delivering their services. For instance, in the pill space, apart from the development
of smart bottles, players such as PillDrill have focused on creating a device that
appears non-medical and tracks pills via sensor-embedded labels when placed next
to them. Players are also upping the quality of the hardware for consumer-oriented
m-health devices to a level similar to that of hospital-grade devices.
On the bright side, new communication protocols are opening up new avenues for
advances. While a lot of connected care systems use Wi-Fi or Bluetooth, which can
be riddled with connectivity issues, low-power IoT chipsets that use 4G LTE-M and
NB-IoT are witnessing increasing coverage and are replacing the short-range wireless
capabilities. This is eliminating dependability for a device to be added to a local
network or connected through the phone. This is presenting new opportunities for
devices to provide better consumer experiences by allowing lower power locations
of devices, eliminating the requirement for multiple platform apps (such as Android
or Apple), offering more space for tighter data security control on the device and
increasing opportunities for including new features.
END-USE SEGMENTATION
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CONNECTED CARE MARKET
14 END-USE
14.1 MARKET SNAPSHOT & GROWTH ENGINE
INCREMENTAL GROWTH
INCREMENTAL GROWTH
TOP 3 CONTRIBUTORS
ABSOLUTE GROWTH
152 %
$ 9,812 MN
$4,495 MNY
$3,196 MN
X
› Hospitals/Clinics
› Others
18,000
16,000
14,000
12,000
10,000
8,000
6,000
4,000
2,000
-
2019 2020 2021 2022 2023 2024 2025
Home Care Settings 5,873 6,655 7,550 8,722 10,485 12,722 15,685
Hospitals/Clinics 3,107 3,585 4,149 4,815 5,603 6,525 7,602
Others 2,533 2,853 3,234 3,684 4,217 4,878 5,729
Source: Arizton
Home Care Settings: This includes devices and software for home use. They are
intended for patients in any environment that is not a professional healthcare facility.
Users are family members, caregivers, and care recipients that directly use the device
or offer assistance
Hospitals/ Clinics: This includes onsite-furthered use of devices and software. Users
are typically clinicians or healthcare staff
Others: This includes connected care use in long-term care centers, senior living
centers, and independent living facilities. Users tend to be qualified staff
2019 2025
Others Others
22.00% 19.74%
Home
Care Home
Settings Care
Hospitals/Clinics 51.01% Hospitals/Clinics Setting
26.99% 26.20% s…
Source: Arizton
100%
90%
80%
70%
60%
50%
40%
30%
20%
10%
0%
2019 2020 2021 2022 2023 2024 2025
Home Care Settings 51.01% 50.83% 50.56% 50.65% 51.64% 52.73% 54.06%
Hospitals/Clinics 26.99% 27.38% 27.78% 27.96% 27.59% 27.05% 26.20%
Others 22.00% 21.79% 21.66% 21.39% 20.77% 20.22% 19.74%
Source: Arizton
Players in the market are working on making devices automatic and invisible in
terms of design that they can integrate seamlessly into consumers’ lives. For instance,
Athelas, an immune-monitoring device, which measures platelets, lymphocytes,
white blood cells (WBCs) and more, has, in some ways, mirrored the looks of
Amazon’s Alexa. Moreover, many providers are aiding caretakers with solutions that
are designed in a way they can be securely and easily integrated within their
Electronic Health Records to give caretakers an overview of insights and data in these
records in conjunction with other patient’s health information. Another focus is on
automation in terms of measuring and transmitting health data. Diabetes monitors
have particularly made headway when it comes to automatically read glucose levels
and enabling the right dosage.
However, there are quite a few challenges in the market that setback device adoption.
Even though awareness is growing, perceived sophistication and cost are hindering
volume growth. Caregivers are often not comfortable with maintaining and setting
up these technologies. Selecting networks, registering new devices, and multiple
steps in the setup, or even needing to turn a switch reduce adoption and interrupt
compliance. Vendors, though, are working to eliminate these blocks post-human
factors research. For instance, ResMed cloud connects its CPAP sleep apnea
treatment devices prior to patient uses, using them the first time, increasing
compliance.
18,000 25%
16,000
14,000 20%
12,000
15%
CAGR 10,000
17.79% 8,000
10%
6,000
4,000 5%
2,000
0 0%
2019 2020 2021 2022 2023 2024 2025
Revenue 5,873 6,655 7,550 8,722 10,485 12,722 15,685
Growth Rate 13.32% 13.45% 15.52% 20.21% 21.34% 23.29%
The connected care market in the US by home care settings was valued at $5,873
million in 2019 and is expected to reach $15,685 million in 2025, growing at a CAGR
of 17.79% during the forecast period. In addition, payers are focused on figuring
out the costs associated with aging in place adults, carrying out pilots to figure out
the ROI of these devices and solutions. A UnitedHealthcare study on fall in the home
came to the conclusion that it was often more economical to do interventions such as
replacing carpets with hardwood or tile floors than to reimburse for repeated falls.
This can hinder the adoption of the market.
On the other hand, the market around personal health and aging-in-place
technologies appears lucrative for investors and retailers alike, and this is expected
to infuse more dynamism in this space. For instance, in 2018, BestBuy acquired
GreatCall. Investors are also betting money on home-based care technologies such as
patient empowerment tools, which are hinged on telehealth, patient engagement,
health systems, and more. While aging-in-place has been at the core of investments,
driven by older consumers and those with disabilities who are moving toward to
receive care at home, home health products that cater to a wider market constituting
all age groups and demographics are gaining traction. Furthermore, extending
beyond technologies, delivery formats are investing in. Delivering virtual care
through video consults is another area of interest in the market. For instance, in 2018,
MobileHelp Healthcare embedded American Well's consumer offering, Amwell, into
its Touch platform to give patients the ability to better manage health using direct
voice or video connection to healthcare providers in their state.
Source: Arizton
Among the main reasons are avoiding reminders of illness from care at home and
fears over neglect. To a certain extent, clinicians are also wary of home-based care
owing to a longer time for visits and thereby reduced possibilities of seeing more
patients. There are also some outdated restrictions on telehealth and RPM
technologies and equipment that have been annulled and can now be reimbursed. A
huge portion of health systems and hospitals have either already invested or intend
to invest in RPM programs as they shift toward a value-based care model and aim to
cut down on the use of more expensive services such as the Emergency Department.
All these factors are driving the demand for connected care from hospitals and
clinics.
8,000 17%
7,000 16%
16%
6,000
16%
5,000
CAGR 4,000
16%
16.08% 16%
3,000
15%
2,000
15%
1,000 15%
0 15%
2019 2020 2021 2022 2023 2024 2025
Revenue 3,107 3,585 4,149 4,815 5,603 6,525 7,602
Growth Rate 15.38% 15.73% 16.05% 16.37% 16.46% 16.51%
Source: Arizton
Since health systems such as hospitals have become cost centers, they are drawn to
services such as Health Harmony from Care Innovations, which offer solutions that
are instantly applicable. This means that they can help hospitals optimize revenues
in a pressurized environment where greater demand for services and higher volumes
have pushed these systems to find ways to keep patients out and still deliver high-
quality services. These systems are looking to have patients that are profitable and
actually need hospital beds as opposed to giving it to patients that can be managed
at home. Players offering solutions are focused on utilizing patient messaging,
enhanced healthcare metrics, in-home–focused monitoring solutions and mobile
device integration.
Vital signs monitors account for most of the share in the market owing to their
significance in cost efficiencies and keeping a tab on clinical data in high-risk,
complex care patients to shorten hospital stays, reduce hospitalizations and
emergency department visits. Connected care solutions have popularly been used
within the hospital/clinic space to assess the value-based risk of remote patients with
severe illnesses. End-users have heavily invested in mobile devices, particularly
tablets, as they allow for communication between patients and physicians post-
release from the hospital.
There has been a slew of novel devices in this sub-segment in recent times with a
focus on clinical applications spanning condition management screening, pre-
surgical baseline assessments, and active monitoring. For instance, the single-use
vital signs remote patient monitoring on-body sensor BioSticker, a medical device
that measures respiratory rate, heart rate at rest, and skin temperature, received the
510(k) clearance by the US FDA in 2020.
Also, offering versatility is becoming a priority for top vendors. For instance, in 2019,
Connect America expanded HUB options to enhance its highly customizable
ConnectVitals RPM. It offers a choice in the form of either a state-of-the-art PERs
device or a 4G tablet HUB with a marked differentiation in terms of ease-of-
implementation.
14.5 OTHERS
14.5.1 Market Size & Forecast
The growing geriatric population and the increase in senior living communities is
fueling demand in this segment. Further, the introduction of care models such as the
Program of All-Inclusive Care for the Elderly (PACE) has made coordinated,
comprehensive care more accessible. Healthcare delivery systems such as Trinity
Health that operates continuing care locations in hospice, and senior living facilities,
and PACE, have been focussed on moving a larger share of revenue to value-based
reimbursement. To that effect, it aggressively implemented RPM programs to reduce
the number of Pro re nata (PRN) (when necessary/unplanned) visits and reducing
readmissions. Features such as video calls are highly valued, driving demand for
RPM devices that are enabling it. Another driving factor is the belief that high-tech
means high occupancy. Technology use in senior living facilities is being used to
communicate the standard of care and has driven the use of smart sensor
technologies, which offer continual monitoring, such as QuietCare.
7,000 20%
18%
6,000
16%
5,000 14%
12%
4,000
CAGR 10%
14.57% 3,000
8%
2,000 6%
4%
1,000
2%
0 0%
2019 2020 2021 2022 2023 2024 2025
Revenue 2,533 2,853 3,234 3,684 4,217 4,878 5,729
Growth Rate 12.63% 13.35% 13.91% 14.47% 15.67% 17.45%
Source: Arizton
The connected care market in the US by others was valued at $2,533 million in 2019
On the other hand, medical alert systems have a lower demand. Even though around
one million seniors live in a senior living community, which is expected to double by
2030, a lot of them rely instead on pull cords or call bells. While this challenge is
expected to remain as is, medication management gaps are being compounded in
assisted living facilities. A higher number of seniors are coming to these facilities in
a medically fragile, clinically complex state and the industry and is marked by a
clinical vacuum of sorts. Further, according to the National Center for Assisted
Living (NCAL), over 82% of the assisted living caregivers are aide-level employees.
Thereby a lot of the living communities do not offer pharmacy services themselves
but rely on external providers to manage residents’ medication needs, much of which
are not charted by caregivers. Further, polypharmacy and over the use of drugs are
common, and all these factors are together driving the consideration of medication
management systems.
Among the most recent trends is the elevated marketing and demand for care
solutions that offer predictive analytics and passive monitoring to nursing homes
and senior living facilities for use during the Coronavirus situation. For instance, the
SafeBeing platform, which provides information on a resident’s well-being using a
smart band, enterprise dashboard, mobile app, etc. was recently deployed at the Holy
Family Senior Living facilities in Pennsylvania during the stay-at-home orders owing
to a flu outbreak and patients were remotely monitored.
DELIVERY SEGMENTATION
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CONNECTED CARE MARKET
15 DELIVERY
15.1 MARKET SNAPSHOT & GROWTH ENGINE
INCREMENTAL GROWTH
INCREMENTAL GROWTH
TOP 2 CONTRIBUTORS
ABSOLUTE GROWTH
152%
$16,119 MN
$1,384 MN
Y
MOBILE ONSITE
2019 2025
› Onsite
› Mobile
30,000
25,000
20,000
15,000
10,000
5,000
-
2019 2020 2021 2022 2023 2024 2025
Onsite 10,089 11,537 13,221 15,317 18,157 21,686 26,208
Mobile 1,424 1,556 1,712 1,904 2,148 2,439 2,808
Source: Arizton
The decentralization of care and the focus on improving the quality of life of young
and old has propelled the use of sensor-based wearable and mobile devices.
Traditional operators are witnessing new market pressure from giants like Google,
Amazon, and Apple. And while they necessarily haven’t penetrated the market with
highly competitive solutions as yet, the disruption potential is huge. For instance,
Amazon’s Haven project, which it worked on with Berkshire Hathaway and JP
Morgan Chase to enhance primary care access, make prescription drugs more
affordable among other objectives, demonstrates their entry into the overall care
market. Backed by solid technology and massive R&D budgets, these companies are
set to give players in the market a run for their money.
Onsite: This includes devices that are standalone, often have a base and are used in
stationary settings
2019 2025
Mobile Mobile
12.37% 9.68%
Onsite Onsite
87.63% 90.32%
Source: Arizton
100%
90%
80%
70%
60%
50%
40%
30%
20%
10%
0%
2019 2020 2021 2022 2023 2024 2025
Onsite 87.63% 88.12% 88.54% 88.94% 89.42% 89.89% 90.32%
Mobile 12.37% 11.88% 11.46% 11.06% 10.58% 10.11% 9.68%
Source: Arizton
15.3 ONSITE
15.3.1 Market Size & Forecast
The growth of the virtual hospital, thanks to the development of IoT, is driving the
demand for onsite connected care. The market is supporting more use cases for both
non-acute and acute care and is also being considered as a way of bringing more
patients into an HCP’s delivery system. Because more than 800,000 US people suffer
a stroke annually, but only one-third of them are treated within the ‘Golden Hour.’
As a result, improving stroke outcomes is among the use cases that are witnessing
more attention, particularly among underserved remote and rural populations. New
use cases are continually emerging, such as patient monitoring in skilled nursing
facilities to pediatric cardiology monitoring for babies with heart defects.
Onsite care has found its footing primarily in pre/post-operative and post-discharge
applications and chronic disease monitoring. Chronic conditions, including
cardiovascular diseases, respiratory diseases and metabolic diseases, have been the
focus of non-invasive digital RPM interventions across traditional healthcare and
home settings. In the recent past, in-home connected care solutions have focussed on
comfort, low power usage, and flexibility. Among these technologies, sensor-based
wearables that are extremely targeted, though less commercially mature, such as
continuous glucose monitoring, are growing at a strong pace and seeing more
relevance than ever.
30,000 25%
25,000
20%
20,000
15%
CAGR 15,000
17.25% 10%
10,000
5%
5,000
0 0%
2019 2020 2021 2022 2023 2024 2025
Revenue 10,089 11,537 13,221 15,317 18,157 21,686 26,208
Growth Rate 14.35% 14.60% 15.85% 18.54% 19.44% 20.85%
Source: Arizton
The onsite connected care market in the US was valued at $10,089 billion in 2019
Smart home devices are slowly coming to the fore, specifically for medical alerts.
While they are not considered substitutes, devices such as the Amazon Echo are ideal
for seamless medication reminders, among other typical smart home device
functionalities. An indication of this trend is the 2020 MobileHelp and LifePod
collaboration, where the latter, a proactive-voice caregiving service, leverages the
iHome iLP14 smart speaker to provide seniors with access to LifePod’s reactive- and
proactive-voice dialog management platform, enhanced with the MobileHelp PERS.
It provides alerts such as medication alerts and appointments, check-ins and access
to fall detection and health monitoring, apart from books and music on nothing but
a voice command. The lack of curated sets of connected care technologies that can be
connected seamlessly, leading to more hassles and spends is another major challenge.
Conversely, dedicated patient portals that help patients take more control by both
gaining access to and feeding in their health information and images is a rising trend.
Opportunities in the market lie in going beyond traditional patient care and
expanding into therapy, combining it with RPM platforms to monitor their patients’
progress. Efforts in the telehealth space indicate new avenues for offering value and
driving revenues through platforms. For instance, XRHealth, an Israeli company, is
offering personalized VR therapy using online platforms to help patients with a
variety of concerns, including behavioral health issues such as stress and anxiety,
pain management, cognitive function issues related to stroke and traumatic brain
injury and stroke, and neurological disorders and neck, shoulder and spinal cord
injuries. Players can leverage partnerships or expand the capabilities of their
platforms to take advantage of these prospects.
15.4 MOBILE
15.4.1 Market Size & Forecast
Technology is becoming easier, smaller, lighter and more efficient, paving the way
for computers and sensors into drug delivery devices. Connected care is expected to
grow more mobile going forward, tending to a patient, caregiver, and clinician needs
as the demand for solutions that meet them are growing. As wireless networks have
rolled out fifth-generation (5G) broadband services rapidly, bringing with them
higher bandwidth for data usage and faster speeds, the connectivity essential to
support care has improved. By the end of the decade, the coverage is expected to be
significant. The market has also witnessed leaps in technology, such as GPS tracking
and geofencing, which alert caregivers if the user travels out of a pre-defined area.
Another trend that is becoming popular is alerting features that warn loved ones if
the user is immobile for a long time.
3,000 16%
14%
2,500
12%
2,000
10%
CAGR 1,500 8%
11.98%
6%
1,000
4%
500
2%
0 0%
2019 2020 2021 2022 2023 2024 2025
Revenue 1,424 1,556 1,712 1,904 2,148 2,439 2,808
Growth Rate 9.27% 10.03% 11.21% 12.82% 13.55% 15.13%
Source: Arizton
The mobile connected care market in the US was valued at $1,424 million in 2019
and is expected to reach $2,808 million in 2025, growing at a CAGR of 11.98%
during the forecast period.
However, error margins in popular fitness wearables can show up to 25%. Similarly,
there is a lot of doubt about the reliability of mobile alert systems and data from RPM
solutions. Furthermore, mobile networks are not always failsafe owing to their
spotted availability, and the timely and reliable delivery of alerts and data is crucial
in emergency situations.
The blending of health and fitness trackers and smartwatches and medical alert
devices is the main trend in the mobile space. For instance, MobileHelp Smart
combines a smartphone-independent, fully-functional medical alert system with the
Samsung Gear S3. Medical Guardian also introduced the Freedom Guardian, a
smartwatch that combines medication alerts, location tracking, and messaging along
with an emergency help button. All these factors have made mobile solutions less
clunky and more attractive. Mobile phones are finding their way in as well, with
GreatCall’s Jitterbug Flip and Jitterbug phones, including a 5* emergency button that
provides immediate access to emergency help, circumventing the prerequisite to
wear a traditional device.
COMPETITIVE LANDSCAPE
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CONNECTED CARE MARKET
16 COMPETITIVE LANDSCAPE
16.1 COMPETITION OVERVIEW
The connected care market is moderately fragmented. While there is a handful of
leading players in each segment, there are quite a few mid- and small-sized players
that compete across product lines. They either operate in one segment or sell either
one or a limited number of products in more than one segment. Recent entrants that
have made a mark in the market are few and offer novel solutions with new
technologies such as IoT, AI, and predictive analytics. However, they are still looking
for innovative ways of gleaning and managing data. Simultaneously, medical device
players are also shifting into provider business. Players are expected to witness a
more competitive and challenging atmosphere due to increased new regulatory
pressure, legal scrutiny and due to the forces of new, innovative players in the health
care space.
Going forward, the market competition is expected to play out in one or more of these
ways. Technology and MedTech players can differentiate their offerings and occupy
exclusive areas in the market; provide fragmented service and product offerings;
bring everything within the company by creating an in-house data platform that can
connect to several devices; offer advanced predictive diagnosis and user-friendly
devices but keep the health-based data within the MedTech ecosystem. Overall
though, patient empowerment is at the heart of all these advances.
› Players will have to consider differentiating their products and solutions from fitness and
lifestyle devices by elucidating their market expertise and quality with the same level of
customer experience.
› Entering into partnerships inside and outside of the industry can help establish a
competitive edge and ward off competition from start-ups.
› Players can also establish an edge by augmenting internal processes and work with their
end-users to enhance engagement and efficiency through task duplication and error
reduction
› Differentiate their offerings based on digital maturity and age groups of patients. Not all
markets are likely to operate the same. For instance, consider younger patients will focus
more on prevention and thereby require holistic comorbidity management and develop
solutions accordingly.
› Cost-effectiveness
› Ease of use
› Comparative effectiveness
› Reliability
› Physician familiarity
› Transparency
› Responsiveness
› Innovation
› Breadth of care
› Apply our technology and solutions cost-effectively and with superior quality across
product lines and markets
› Responsiveness to demands
› Koninklijke Philips is a leading player in the market and employs approximately 81,000
employees with sales and services in more than 100 countries
› ResMed is among the largest players in the market. It has an employee base of 7,500 and
caters to patients in over 140 countries, tending to more than 15 million people.
› Boston Scientific has represented in around 120 countries and has 36,000 employees. In
2019, the company marketed products and solutions to approximately 37,000 hospitals,
clinics, outpatient facilities and medical offices.
› Medtronic is another large player that has operations in 150 countries, offers products
that treat 70 health conditions and caters to 75 million people annually. The company has
90,000+ employees
› Connect America is also a huge player that serves over a million people and is sold
through a network of over 1000 healthcare providers
Philips is a health technology company that serves both consumer and professional
markets. It caters to the entire health continuum from healthy living and prevention,
to diagnosis, treatment, and home care. The company was established in 1891 and is
based in Amsterdam, the Netherlands.
› Personal care
› Household products
› Health
› Lighting
› Automotive
› Accessories
Philips offers enterprise monitoring and patient care solutions in the areas of critical
care, general ward, and anesthesia, and more.
› Patient monitors
› Continuous monitoring
› MR compatible monitors
› Patient-worn monitors
› Central monitoring
› Workflow solutions
› Data integration
› Networking infrastructure
In the RPM market, the company offers tools such as the eCareCoordinator clinical
dashboard and eCareCompanion patient app. This remote patient-monitoring
software relies on connected devices and patient-reported data. Under Philips
Lifeline, it offers medical alert devices.
› Patient Monitoring
Systems › Enterprise
Interoperability
› Philips Intellivue
Patient Monitoring › Interoperable Vital
Signs
Connected Care › Next Generation
Central Station › Early Intervention
› The company focuses on designing RPM solutions for frequent hospital fliers, given that
the cost burden and hospital readmissions associated with them are high. It has also
finalized deals with VitalHealth (2017), which operates in population health technology
to fortify its RPM offerings for chronic disease populations, including patients with
congestive heart, diabetes, and COPD conditions. It is also shifting focus from its other
operations (consumer appliances division) and investing $109 million to ramp up
production of ventilators and other devices that have found increased demand due to the
novel coronavirus crisis.
› Philips is transitioning into a health technology company and is using the care continuum
as its guiding strategy to create solutions that are networked, value-based, consumer-
centric, digital and consolidated, and leveraging digital technologies. The company is
introducing new business models and moving towards outcomes-oriented models of care
delivery
› Philips is the biggest provider of connected airflow generators, priming it for growth is
among the biggest segments in the market.
› Philips has created a legacy in the IT space and shifted from product-based propositions
to AI and digital technology-backed solutions in line with the recent trends in the
healthcare space. It has also engaged with other stakeholders and dove into the solution-
co-creation ecosystem. This is putting the company at the forefront of MedTech.
› Expanding further in the several areas it operates in Personal Health, Connected Care,
Precision Diagnosis and Image-Guided Treatment and expanding focus beyond
traditional healthcare systems hospitals, and into community care, primary care, clinics,
and home care.
17.2 RESMED
17.2.1 Business Overview
ResMed offers cloud-connected medical devices for patients with sleep apnea, COPD
and other chronic diseases. It provides out-of-hospital software platforms to aid
caregivers and professionals at home or in care settings. Its product segmentation is
as follows:
› Masks
› Devices
› Dental
› Oxygen
› Accessories
ResMed offers Air Solutions and operates in the following areas under the sleep
therapy device segment:
ResMed, through its home sleep testing device ApneaLink Air uploads test results to
a cloud-based database, which is referred to as care providers. At the start of therapy,
it allows for remote management through its AirSense 10 and AirCurve 10 patient
therapy devices. AirView, a cloud-based patient management system for online
patient monitoring, enables collaboration between physicians, clinicians, and care
providers through the storage of the patient’s diagnostic, prescription, and therapy
information in one location.
› ResMed implemented cellular IoT connectivity across its Air Solutions line, driving
enhanced differentiation and bumped up its position in the RPM space
› ResMed is among the largest player in connected healthcare globally, with more than 100
million individuals in its digital health network. This has also given the company a
competitive advantage in terms of a significant volume of data that can give insights to
providers for improving outcomes
› ResMed has consistently received recognition in the healthcare industry. For instance, in
2019, it was awarded the “Dealmaker of the Year” by Medtech Insight for advancing its
business through investment deals. In 2018, it was named Top-20 Corporate Citizen by
Forbes
› The company can ward off heightened competition from smaller competitors in the sleep
tech space by leveraging referral growth
› LATITUDE NXT
Patient Management
System › LATITUDE Consult
› Heart Connect System System
› It has held collaboration at the heart of innovation with respect to bringing new
treatments and increasing the pace of discoveries at its global design centers in the US,
China, Puerto Rico, the UK, Ireland, India, and Costa Rica. It combines internally
developed products and technologies with those it obtains externally through alliances,
strategic acquisitions, and other investments.
› Boston Scientific is among the legacy companies that have achieved technology leader
status in the medical solutions market since it has made huge strides in the space.
› The company is at the helm of accelerated growth as it invested over a billion dollars in
R&D in 2019 in order to fuel its pipeline and expects to introduce new solutions by 2022
› Expanding its product portfolio across other segments of the RPM market can offer new
opportunities for growth
17.4 MEDTRONIC
17.4.1 Business Overview
DIABETES GROUP
› Surgical Innovations
› Spine
› Brain Therapies
› Pain Therapies
› Specialty Therapies
Connected Care
› Peripheral Devices: Patient Monitoring
Weight scales, Platform
glucometers, blood
pressure monitors, and
› MCMS platforms
pulse oximeters
Note: The list is not exhaustive.
› Its strategies for future growth include globalization, therapy innovation, and a leading
player status in value-based healthcare. Medtronic is also focused on the disruption of its
existing markets
› Medtronic offers the entire set of patient-facing platforms designed to facilitate education,
engagement, and collection of health information, creating a strong proposition in the
market
› The company leads in terms of the development of new business models that help bring
to life the economic value of its technology
› The company has a huge opportunity to grow on its current efforts during the pandemic
and leverage its strong ventilator sales and cross-sell its connected care solutions
› At Home Systems
which include Landline
system and Cellular
System
› MedReady
Connected Care › On-the-Go Systems › ConnectVitals
which include Mobile
and Mobile LTE › ConnectPORTAL
› Connect America works particularly with homecare organizations in formal and informal
arrangements and is focused on aiding clients of partners
› Its key strategy is portfolio diversification into high growth adjacencies and
establishment category leadership in prominent markets
› Connect America is among the largest independent providers of PERS in the US. It has
also been recognized for its advanced solutions. For instance, it was awarded the Top 10
Most Innovative Home Healthcare Solution Provider title for the second year in a row in
2020 by Healthcare Tech Outlook magazine for Pioneering the Future of Connected Home
Care. In 2019, Connect America was also called Best Home Healthcare Solutions Provider
for its ConnectVitals telehealth solution, featuring unique patient and provider portals
› The company has pushed boundaries and become a pioneer in the market, offering
unique solutions. For instance, its ConnectVitals integrates multi-channel (e.g.,
biometrics, video, chat, and fall detection) remote monitoring into a variety of healthcare
programs, offering better patient engagement, access to care responsiveness, and clinical
touchpoints while improving patient outcomes.
› Since its solutions are not tied to a specific technology or vendor, the company has
significant opportunities to leverage new advances or updated versions in the technology
and offer a better experience to both caregivers and patients
AdhereTech is a provider of smart devices and digital support in the connected care
market. Its customer segments include pharmaceutical manufacturers for multiple
specialty medications with distribution from specialty pharmacies. It was founded in
2011 and is based in New York, US.
› The company primarily focuses on entering partnerships with healthcare companies that
have high standards in place, driving a heavy emphasis on compliance with all safety
standards and other requirements from regulatory bodies such as the FDA and HIPAA.
› Its growth strategy is also rooted in improving patient experiences through patient-
centric design, and this has become part of its identity. By designing a bottle that does not
require additional steps such as downloading an app to offering a long battery life
spanning months and charging just like a smartphone, the company has elevated its value
through design
› The company’s patient-centric design approach has driven recognition. Its devices have
been exhibited at some of the world’s top museums, such as The Carnegie Museum of
Art, The Cooper Hewitt Smithsonian Design Museum, The Vienna Technical Museum,
and The Nelson Atkins Museum of Art. Furthermore, it has also won accolades from
organizations such as The Cleveland Clinic, Janssen Healthcare Innovation, Boehringer
Ingelheim, The Chicago Athenaeum: Museum of Architecture and Design, A’ Design, The
Henry Ford Innovation Institute, The LIVESTRONG Foundation, The New York City
Economic Development Corporation (NYCEDC), and more
› The company has received strategic investments in the past that have allowed it to expand
its capabilities and distribution, while also having a robust IP portfolio and a large
customer base across several continents
› Premium Wireless
Weight Scale UC-
352BLE › Premium Wireless
› PROCONNECT Blood Pressure
Wireless Weight Scale Monitor UA-651BLE
Connected Care
UC-351PBT-Ci › Premium Wireless
› Premium Wireless Blood Pressure
Weight Scale with Monitor UA-767PBT-Ci
Extra Wide Base UC-
355PBT-Ci
Note: The list is not exhaustive.
› It has worked on complimenting its devices and providing more support through at-
home monitoring apps such as A&D Connect devices that enable patients to connect their
health data with providers and healthcare providers and family updated on patient
health. Its app features an intuitive dashboard, which has features such as goal setting
and displays trends
› The company has entered partnerships in response to the increased demand for
telehealth. For instance, in 2018, it partnered with Health Recovery Solutions (HRS) to
offer biometric monitoring equipment to patients using the HRS platform
› A&D Medical is among the top players in connected health and biometric measurement
devices and services for chronic condition management and consumer wellness spaces.
It is among the most trusted players in the market with strong brand awareness
18.3 ANELTO
18.3.1 Business Overview
Anelto offers services and technologies in health, safety and wellness for seniors. It
offers solutions in the areas of:
› HomeAssure
› On the Go Lite 4G
Connected Care › On the Go Lite Plus
› RemoteCare247
4G/WiFi
› The company has worked on offering a complete, comprehensive solution in the market
based on three factors - ease to use, ease of set up and communication-based. It has been
enhanced to provide an integration of a voice hub, which enables two-way
communication between caregivers and patients, allowing for more seamless
communication during emergencies and in day-to-day monitoring
› It has partnered with AT&T for cellular connectivity to do away with the reliance on WiFi
and provide a secure mobile network for transmission of the patient’s health data and
activity information to the healthcare provider
› Its differentiation in terms of being geared at seniors through a solution with heightened
ease of use for older patients, many of whom feel uncomfortable using smartphones and
tablets, has led to the company standing out in the market.
› Even though the telemedicine space is inundated with new players, Anelto has cemented
its place and has witnessed rapid growth, finding a place in several large home health
agencies. Its growth has accelerated during the pandemic where seniors are the at high
risk
18.4 BIOTRONIK
18.4.1 Business Overview
› BIOTRONIK has a heavy focus on R&D aimed at improving the diagnosis, treatment, and
prevention of cardiovascular and endovascular disease, and has thereby been a pioneer
in these areas
› The company has worked on extending its portfolio of cardiovascular solutions to offer
more support for the provision of care early on. For instance, in 2018, it became the
exclusive US distributor for InfoBionic’s MoMe Kardia external cardiac diagnostic
monitor. The monitor gives access to workflow efficiencies and critical data to aid
physicians with the identification and prevention of cardiac events
› The company was among the first to integrate medical technology with
telecommunication to allow for the automated, routine transmission of clinical and device
data from patients to physicians, leading to an early mover advantage. It claims to be the
first in
› The company’s RPM solution is also the only one that is FDA-approved for early
detection and as a substitute for device interrogation during follow-ups in the physician’s
office, driving more opportunities in the market
Cohero Health offers integrated hardware and software to track asthma medication
use, lung function, symptoms and environmental conditions. It is based in New York,
US.
› BreatheSmart App
mSpirometer Sensor
Connected Care
› HeroTracker Sensor
Note: The list is not exhaustive.
› Cohero Health is focused on helping patients build better habits while also keeping the
caregivers in the know
› It markets its solutions directly to patients unlike a lot of other players in the connected
medication management market
› Cohero Health is among the more established players offering smart inhalers, marketing
its solutions directly to patients
Essence Group is a provider of connected solutions for home and business security,
and senior living care. Its expertise lays in security, telecare, cyber, and skincare. It
offers solutions in the areas of:
› Security
› Communication
› Insurance
› Healthcare
› Energy
It was founded in 1994 and had locations in Hoboken, New Jersey, US; Madrid,
Spain; with the head office in Herzliya, Israel.
› Care@Home Enhanced
Connected Care Telecare Services
Platform
Note: The list is not exhaustive.
› The company has worked on innovating to tighten protection and ensure the privacy of
its customer and user base by maintaining high levels of cyber-security across its range
of platforms. It has committed to:
› It has been working on its motion detection technology, constantly innovating new
solutions in the space
› Essence Group has been in the consumer-facing connected devices segment for over two
decades and catering to a huge customer base with 50 million devices deployed globally
› The company’s Care@Home Multi-Service Platform has won accolades for its product in
the home care monitoring space, indoors and outdoors. For instance, in 2018, Essence
Care@Home Communicator has won the 2018 ESX Innovation Award for the PERS
category. In 2020, its 4D multi-sensor passive fall detection technology won the
Residential Systems Picks Award for its potential impact on the custom installation
industry from the perspective that it is designed to help deliver immediate assistance for
the elderly at home in the case of potentially debilitating falls. It also won the IoT Health
& Wellness Safety Solution of the Year as part of the IoT Breakthrough awards for 2020
at CES.
18.7 GE HEALTHCARE
18.7.1 Business Overview
Service & Support; clinical network solutions; digital solutions; medical affairs;
healthcare technology management; service agreements; service enablers; services
segments; support documentation library; service shop
› GE Healthcare is swiftly scaling technologies to help clinicians deliver care in the times
of the pandemic. To that effect, it has partnered with Microsoft to provide clinicians and
health systems with software such as the Mural Virtual Care Solution in the treatment of
ventilated COVID-19 patients and those in the ICU, at scale, aggregating near real-time
data to keep them acquainted with patients' conditions
› The company has over a century worth of experience in the healthcare industry and a
huge base of 50,000 employees globally, working in areas of digitizing healthcare,
precision health, productivity-driving strategies and outcome improvement for patients,
health systems, physicians, and researchers. This has cemented its standing in the market
› GE’s aim of creating GE Healthcare as a standalone, pure-play company has allowed the
company to have more flexibility to engage in future growth opportunities, invest in
innovation and respond swiftly to industry changes
18.8 GREATCALL
18.8.1 Business Overview
GreatCall is a provider of senior cell phones, medical alert systems, and mobile
medical alerts geared at the safety of seniors. It offers solutions in the areas of:
› Phones
› Devices
Its products and services include Lively Mobile, Jitterbug Flip, Jitterbug Smart2,
Lively Wearable, Lively Home and health, safety, and wellness apps such as Urgent
Care, GreatCall Link, MedCoach and 5Star Urgent Response Service. It was founded
in 2006 and is San Diego-based.
› The company has promotions in place to drive volume growth. For instance, it offers a
discount for AARP members with savings on $60 per year on certain Health & Safety
Packages
› Post-acquisition by Best Buy in 2018, GreatCall has been put in a new league with a higher
potential for commercial business growth in the senior living and healthcare space.
› The company’s subscribed customer base includes around 1 million people in part owing
to strong customer service and experience customized to the target group
18.9 LOGICMARK
18.9.1 Business Overview
Note: The list is not exhaustive. Source: Company Websites & Arizton
› The company has aimed at setting itself apart by offering some of its PERS solutions
without charging a monthly fee
› LogicMark has gained a huge customer base owing to the affordability and value of its
products
18.10 MOBILEHELP
18.10.1 Business Overview
MobileHelp’s main business function is the design and development of medical alert
systems and health management solutions. It offers products in three segments, In
Home, Complete Protection, and On The Go. It was founded in 2006 and is based in
Boca Raton, Florida, US.
It also offers MobileHelp Connect, event notification and online tracking platform for
families and caregivers. It also offers proactive health management services, such as
Activity Tracking and Medication Reminders.
› The company has a strong focus on innovation. It has worked on setting itself apart by
offering new value – for instance, products with nationwide wireless voice and data and
GPS technology to provide location tracking and real-time medical monitoring services
for accelerated personal emergency assistance
› The company is collaborating with others in the technology space to develop its solutions.
For instance, it partnered with Samsung Electronics America to blend the Samsung Gear
S3 smartwatch advanced app and form factor with its mPERS capabilities to develop an
efficient device. This has even driven demand outside of its primary customer base, for
instance among athletes requiring access to emergency care when training in vigorous
environments
› The company’s products also have a strong USP, making it a standout brand in the
market. For instance, MobileHelp Duo, which it claims as to the first fully integrated
medical alert system with GSM/GPS technology
› The company has received recognition for its products, driving awareness and increasing
sales for the player. For instance, in 2019, Frost & Sullivan recognized MobileHelp with
the 2019 North American Product Leadership Award for enabling older adults with better
independence by combining advanced PERS and health-monitoring solutions in the
MobileHelp Smart and the MobileHelp Touch. The company was also named Best
Medical Alert System by Caring.com in 2019.
18.11 MYTREX
18.11.1 Business Overview
Mytrex operates in the PERS realm. It is based in South Jordan, Utah, US, and was
founded in 1986.
› MXD
Connected Care › myActive Alert
› MXD3G
Note: The list is not exhaustive.
› The company has a strong Made in USA focus, which it markets to demonstrate a
commitment to a stronger economy and a better quality of life for local workers
› The company has laid many claims from offering the first completely VoIP compatible
traditional PERS on the market to the first cellular medical alarm in the industry to
provide a 3G cellular connection. This is aimed at creating an elevated positioning for its
products
› Mytrex has a strong background in terms of knowledge and experience in designing not
only PERS, but the relevant monitoring hardware and software, creating better
opportunities for designing an effective solution that can be monitored, serviced, and
maintained by any central station and/or PERS provider
› The company is among the leading players in the medical alert systems market with a
solid user base and a strong brand awareness
Nortek Security & Control is a provider of smart connected devices and systems for
residential, security, access control, AV distribution and digital health markets. It
offers a family of brands including 2GIG, ELAN, GoControl, Linear, Mighty Mule
and Numera. The company caters to national telecoms, big box retailers, OEM
partners, service providers, security dealers, technology integrators, and consumers.
It offers PERS products under its Numera brand. It was founded in 1961 and is
headquartered in Sea Otter Place, Carlsbad, California, US.
› Numera has a strong focus on steering away from reactive, home-based solutions and
toward proactive complete wellness solutions that are aimed at promoting healthy living
through early intervention. This has been integrated into its product development
strategy wherein its solutions enable users to combine their Numera Libris mPERS device
and the Numera EverThere web-based platform to keep caregivers and family informed
about the health of users. It allows the creation of routine check-ins that elevate social
engagement and can aid in reducing emergencies
› Numera has focused on leveraging peers, caregivers, family, and other groups, objective
and subjective health information, and the ability to make this information actionable via
scalable, mobile and branded solutions to extend the health and lifespan of people
› It has aimed at constantly improving products, enhancing its call and audio quality,
charging capability, and cellular coverage
› Nortek Security & Control is a global leader who has deployed over 20 million security
and home control sensors and peripherals and 4 million connected systems, giving it an
upper hand in the market
› Numera has solid expertise in developing applications and platforms in health and safety.
The company has been leading the telehealth industry for over a decade in terms of
technology
18.13 FREEUS
18.13.1 Business Overview
› The company has worked on enhancing value. For instance, it’s Orion platform has been
created not just for powering its own devices but help dealers provide caregivers with
location tools and manage their dealer businesses by offering a way to remotely activate
and manage devices
› It constantly upgrades its products to offer more comfort, usability, and advanced
technology. For instance, in 2019, it redesigned its Belle products smart charging cradle
and an interchangeable belt clip and lanyard to make it more easily portable and
wearable. It also updated its product with 4G.
› Freeus has received accolades for its Orion, a cloud-based IoT platform.
› In 2018, it received IoT Platforms Leadership Award from IoT Evolution World
Magazine
› The company was also named in MountainWest Capital Network’s 2018 list of
fastest-growing companies in Utah
18.14 MASIMO
18.14.1 Business Overview
Masimo is a global medical technology company that designs and develops non-
invasive patient monitoring technologies. It offers sensors and medical devices.
Masimo was founded in 1989.
› It also aims to reduce clinician cognitive overload and reduce errors of omission through
Hospital Automation solutions via connectivity, predictive algorithms, and decision
support
› The company has licensing agreements that allow its technology to work inside
monitoring devices from a host of manufacturers, including Atom, Philips, Mindray
North America, GE Medical, Spacelabs, and Zoll, creating a conducive environment for
its future growth
› It is a global medical technology company and has found awareness and strong brand
affinity as a provider of a range of monitoring technologies such as sensors, patient
monitors, and automation and connectivity solutions
18.15 PILLSY
18.15.1 Business Overview
› It caters to providers, payers, pharmacists, and researchers with its Pillsy web app to
manage medication adherence for populations of patients and also works with pharma
companies to drive patient adherence and engagement
› Pillsy’s connected omnichannel approach that uses behavioral science and offers a
HIPAA-compliant clinical support portal to allow for social accountability has driven its
success in the market
18.16 RESIDEO
18.16.1 Business Overview
› LifeStream Web
Clinical Services
Clinical Dashboard
› Peripherals &
› Clinical Monitoring
Services
Accessories
› Genesis DM
Note: The list is not exhaustive.
› Its main aim is to create seamless, advanced RPM solutions for care providers and has
constantly been making changes to its offerings for the same. In 2019, it announced a
refresh of the company's LifeStream telehealth software platform to manage remote
patient care which featured updates such as a pain monitoring scale, patient health
surveys, educational videos, and an updated user interface to help healthcare
professionals improve patient care, reduce readmission rates and drive efficiencies
› The company has been on an acquisition spree, making a few since its spin-off from
Honeywell
› The company has found recognition as a provider of top-of-the-line solutions known for
its integrated and advanced solutions. It is among the few players that offer complete
solutions for RPM from telehealth to telecare, including remote patient management
applications, monitoring services, decision support, and evidence-based disease
management
› It has been built on a 130-year heritage, has 13,000 employees globally and has deployed
over 70,000+ monitors offer the industry’s most advanced and integrated solutions at
home and beyond
18.17 SMRXT
18.17.1 Business Overview
› The company has a solid client base spanning large providers of specialty pharmacy and
infusion services
› SMRxT has differentiated its product through its companion software Nomi which turns
data into actionable information for patient interventions and engagement, driving
demand in the market
› The company has steered away from long-term contracts allowing anytime cancellation,
and no replacement, installation, or shipping fees for providing more value in the market
› Valued Relationships has a strong customer base, catering to more than 150,000 clients
nationally
REPORT SUMMARY
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CONNECTED CARE MARKET
19 REPORT SUMMARY
19.1 KEY TAKEAWAYS
› Remote patient monitoring has newfound relevance inpatient care delivery during the
pandemic, and as a result, clinical-grade sensor-based digital tools are monitoring and
collecting information on physiological signals to help with clinical decision-making and
also helping gain insights on the coronavirus
› Since provider incentives are shifting, providers are more willing to take risks and are
thus showing interest in remote monitoring solutions to help their long, medium- and
short-term revenue optimization
› Health systems are finding it hard to introduce effective patient monitoring programs
because they are unable to combine continuous patient monitoring data with an EHR
platform, which is still centered around episodic care. Vendors need to focus on filling
these gaps and building customized programs that can meet the patient treatment goals
and meet health system needs
› Gen X, Millennials, the Silent Generation, and the Baby Boomers, all consume care
differently. There is a need for operators in the industry to consider the complete
stakeholder experience across all generations and mirror demand for the ease and
similarity from other IoT devices consumers use, but simultaneously tend to higher
expectations from in terms of safety and security
› As the market grows rapidly, several players across verticals such as healthcare, digital
app makers, service providers device makers, and other affiliates that contribute to the
health care ecosystem will feed the data pool. In order to ensure trust and credibility and
stay safe from legal ramifications, there is a need for the establishment of trust among
care providers, patients, and digital apps and services via consent management and
authenticated identities.
20 QUANTITATIVE SUMMARY
20.1 MARKET BY GEOGRAPHY
Source: Arizton
Source: Arizton
HOME CARE SETTINGS 5,873 6,655 7,550 8,722 10,485 12,722 15,685 17.79%
Source: Arizton
HOME CARE SETTINGS 51.01% 50.83% 50.56% 50.65% 51.64% 52.73% 54.06%
Source: Arizton
Source: Arizton
Source: Arizton
SOFTWARE AND SERVICES 8,288 9,348 10,539 12,022 14,119 16,723 20,052 15.86%
Source: Arizton
SOFTWARE AND SERVICES 71.99% 71.40% 70.58% 69.81% 69.53% 69.32% 69.11%
Source: Arizton
21 APPENDIX
21.1 ABBREVIATIONS
› 5G - Fifth-generation
› ECG - Electrocardiogram
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