Professional Documents
Culture Documents
Final Exam Paper
Final Exam Paper
Final Exam Paper
1. Write your answers in a Word file and upload the file before the due date on Blackboard.
2. Write your name, registration ID, course title, day/time of class on the first page of your
Word file.
3. Answer scripts can only be uploaded on Blackboard any time before its deadline.
4. To avoid any unforeseen problems, you are advised NOT to wait for the last hour to
upload your answer script.
5. Submission of answer copies will be considered acceptable through Blackboard only.
Therefore, do not submit your document through email or any other medium.
6. Use 12 pt. font size and Times New Roman font style along with 1-inch page margins.
7. Follow the requirements of the word limit and the marking criteria while writing your
answers.
8. Provide relevant, original and conceptual answers, as this exam aims to test your ability to
examine, explain, modify or develop concepts discussed in class.
9. Do not copy answers from the Internet or other sources. The plagiarism of your answers will
be checked through Turnitin.
10. Recheck your answers before the submission on Blackboard to correct any content or
language related errors.
11. Double check your Word file before uploading it on Blackboard to ensure that you have
uploaded the correct file with your answers
INSTRUCTIONS:
You have been assigned only one business case. The Case # is printed against your
registration ID. For example, if you have been assigned Case # 1, go to page number 398 of
the text and start working on Krispy Kreme Doughnuts, Inc., 2015. For other cases, go to
the correct page number(s). Work only on the case assigned to you.
You are required to study the particular case assigned to you in depth and analyze the
facts presented therein.
You are then required to write the first part of a case analysis by following the steps
outlined hereunder, which correlate to the early stages in the strategic-management
process and the chapters in the text. The case analysis should be approximately 500-1000
words. Remember – quality is more important than quantity.
The case analysis should be in printed form – MS Word, on A-4 sized paper, Times New
Roman, font size 12. You may use a smaller font in the matrices. Proper headings and
paragraphing is of utmost importance – especially in the matrices.
After writing the first draft, check to make sure that all recommended steps have been
followed. Construct matrices with columns and rows and proper numbering – see text.
Finally, check your case analysis for number of words as well as grammar, spelling, and
punctuation errors. Do a ‘Review’ through MS Word before submission.
Don’t wait until the last moment to upload your case analysis. Beware of Murphy’s Law!
The recommended steps to be followed in writing the case analysis are as follows:
2. If the firm has already developed vision and mission statements, please re-write vision
and mission statements using the guidelines suggested in the text. If the firm doesn’t have
up-to-date vision and mission statements at this time, please create fresh vision and
mission statements using the guidelines suggested in the text.
3. Construct an External Factor Evaluation (EFE) Matrix for the target firm. (a total of
12-15 factors including Opportunities and Threats both) Do not intermingle Os and Ts.
4. Construct a Competitive Profile Matrix (CPM) for the target firm. (a total of 12-15
factors)
5. Construct an Internal Factor Evaluation (IFE) Matrix for the target firm. (a total of 12-15
factors including Strengths and Weaknesses both) Do not intermingle Ss and Ws.