Damien Clarkson

Address: Flat 24, Marcon Place, Cottrill Gardens, Hackney E8 1NY

Email: damienclarkson84@gmail.com
Mobile: 07515151629
http://uk.linkedin.com/pub/damien-clarkson/

Personal Statement
A marketing and communications manager with a breath of experience in both developing
and implementing successful online and offline growth strategies in the voluntary sector. A
capable all round communicator, I am equally adept at planning integrated product launches
or writing press releases. I often write guest articles sharing communications ideas and best
practice, my most recent article was for the Guardian’s Voluntary Sector Network. A digital
communications specialist, I have developed KnowHow NonProfit into a strong voluntary
sector presence on Twitter with 3000 followers.

I believe in making charities ‘networked organisations’ whereby communications flow between

the charity and service recipients, to help provide a better service and more engaged
stakeholders. I am passionate about volunteering and I am currently the lead marketing and
communications trustee for youth led Charity the Young Achievers Trust. In this role I have
featured in both Third Sector Magazine and TrusteeNet.

KnowHow NonProfit Marketing and September 2009 till

(Cass Business Communication current
School) s Manager
Responsibilities and achievements:

• Overseeing the growth and development of a national charity brand

• Managing all marketing expenditure
• Acquired over 10000 newsletter signups through recruitment strategy
• Responsible for developing all strategic marketing and communications plans
• Implemented a product rebrand
• Designed online customer retention strategies both on site and external groups
• Building and developing online communities on social media platforms
• Achieving 3000 Twitter followers
• Conducting market research when required
• Developed relationships with charity and national journalists
• Writing press releases for both national and community press
• Managing and implementing SEO strategy
• Writing newsletters and emails to our database
• Speaking at national charity events Forum3 and NFPtweetup
• Writing articles for national press and other charity support sites
• Co-ordinating the creation of website multimedia
• Successfully managing relationships with technical and creative partners
• Taking part in board meetings and providing relevant marketing reports
The Young Lead Marketing and April 2010 till current
Achievers Communicatio
Trust ns Trustee
Responsibilities and achievements:

• Managing a team of two trustees

• Developing the website and multimedia
• Managing volunteer journalists
• Writing press releases and case studies about our award winners
• Overseeing SEO work
• Writing the Young Achievers blog
• Working with technical partners
• Maximising relationships with RSA, Youthnet and Unltd
• Successfully recruited Celebrity eco-starlet Tamsin Omond to be a charity
ambassador
• Writing the charity newsletter

Clarion Events Marketing Executive August 2008 till

September
2009
Responsibilities and achievements:

• Managing e-marketing campaigns

• Maintaining organisation website
• Creating conference brochures
• Designing banners on Photoshop

Elevation Magazine Marketing and Sales Sept 2006 till January

Manager 2008
Responsibilities and achievements:

• Undertaking strategic marketing planning

• Generating organisational revenue
• Writing press releases
• Developing the company website

Professional Memberships
Charity Comms Individual Member Since September 2010
Green Party Individual Member Since August 2010
Academic Qualifications
The University of Degree: Business Sept 2003 until July 2006
Greenwich Administration (BA HONS)

Classification: 2:1

The Leigh City Technology AVCE (12 Units) Business Sept 2001 until July 2003
Academy Studies (Grade C,C)
The Leigh City Technology A Level History (Grade D) Sept 2001 until July 2003
Academy
The Leigh City Technology 7 GCSE’s A-C including December until July 2000
Academy English and History

Volunteering and other positions held

Co-founder of Outreach In 10 day organised a February 2010
4Haiti in Association with emergency fundraising
Oxfam concert in the aftermath of
Haiti raising £1200
Oxjam Organiser Oxjam organiser. Organised October 2009
a fundraiser as part of Oxjam
2009
Half Marathon Runner for I ran the half marathon for October 2010
Motor Neurone Disease Motor Neurone Disease in
October 2010 raising £780
Various coaching and I coached youth teams and 2000 till 2005
committee positions at led the fundraising team on
Wilmington CC the club committee