BRKEWN-2012-Design and Use Cases of A Location Enabled Wi-Fi Network Supported by Cisco DNA Spaces

#CLUS
Cisco DNA Spaces

Design and use cases of a location
enabled Wi-Fi network
Christian Gauer, Sr. TME
BRKEWN-2012
#CLUS
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#CLUS © 2019 Cisco and/or its affiliates. All rights reserved. Cisco Public 3
Agenda
• Introduction
• Indoor Positioning
• DNA Spaces Architecture
• What is required for Hyperlocation
• Use Cases
• Digitizing People
• Digitizing Things
• How to use Location Data in 3rd party applications

• Connecting 3rd party to Cisco DNA spaces APIs Push/Pull
• What about BLE?

• Open Roaming @ Cisco Live US
#CLUS BRKEWN-2012 © 2019 Cisco and/or its affiliates. All rights reserved. Cisco Public 4
12 years of Wi-Fi Location Based Services
MSE 3300 Operational Cisco
CMX 10.1
MSE 7.0 Insights DNA Spaces
New system
New more architecture re- Asset Management Digitizing People
powerful hardware build from scratch and Things
Location MSE 7.0 - 8.0 CMX Engage CMX 10.5.1

Appliance 2700 Major OS Update
Adding first Wi-Fi Wi-Fi enhanced
Starting with Analytics Captive Portal and Data Privacy features to
Wireless Location Analytics help with
GDPR Compliance
Cisco DNA Spaces
Simplifying the way customers consume location
based services
Bringing all location services offerings together onto a single cloud
Unified
CMX platform that is extensible, scalable and reliable.
Engage
Dashboard
CMX On
Prem Compatibility and Interoperability across Cisco hardware
Toolkits Insights
(Catalyst, Aironet & Meraki) and software
CMX Cloud Support across both next gen and previous gen wireless stack.
Connect &
Integration with DNA-C
Presence
Cisco Operational
APIs
DNA Spaces Insights Simplified Offer Structure, with a comprehensive feature
MSE
set
Two subscription SKUs, making it easy to purchase
Hyper Engage
Support
location
Enterprise class reliability
Monitoring
Operational 24 X 7 Deep Monitoring & End-to-End SLA
Insights
Introduction to
Indoor Positioning
Location Tracking Approaches
• Real-time location tracking and positioning systems can be classified by
the measurement techniques they employ to determine mobile device
location
• Approaches differ in terms of the specific technique used to sense and
measure the position of the mobile device in the target environment
• Real-Time Location Systems (RTLS) can be grouped into four basic
categories of systems that determine position on the basis of the following:
Cell of origin (nearest cell) Distance based (lateration) Angle based (Angulation) Location patterning
Cell of Origin
• One of the simplest mechanisms of estimating approximate location
in any system based on RF cells is the concept of ‘cell of origin’ (or
‘associated access point’ in Wi-Fi 802.11 systems)
• When receiving cells, provide received signal strength indication
(RSSI) for mobile devices; the use of the highest signal strength
technique can improve location granularity over the cell of origin.
Distance-Based (Trilateration) Techniques
• Trilateration can be performed by using received signal strength
(RSS)
• Measured by either the mobile device or the receiving sensor
The closer the distance the

greater the rate of change in RSS
in relationship to distance
10dB
The change in RSS in relationship

to distance flattens out at greater
distances #CLUS BRKEWN-2012 © 2019 Cisco and/or its affiliates. All rights reserved. Cisco Public 10
Angle-Based (Angulation) Techniques
• The AoA locates the mobile
station by determining the
angle of incidence at which
signals arrive at the receiving
sensor
• Requires two receiving sensors
for location estimation, with
improved accuracy coming
from at least three or more
receiving sensors
(triangulation)
Location Patterning (Fingerprinting)
• Location patterning is based on
the sampling and recording of
radio signal behavior patterns
in specific environments
• Each potential device location
ideally possesses a distinctly
unique RF "signature”
Because of fading and other phenomena, the observed signal

strength of a mobile device at a particular location is not static but
is seen to vary over time. As a result, calibration phase software
typically records many samples of signal strength for a mobile
device during the actual sampling process.
Where is data for location measured and calculated?
Method Data Data Collection Location Calculation
GPS TDOA TOA Mobile Device Mobile Device
Wi-Fi
Proximity RSSI of Probe Request Infrastructure (AP) Infrastructure (CMX)
Presence
Wi-Fi
Probe RSSI RSSI of Probe Request Infrastructure (AP) Infrastructure (CMX)
RSSI
Wi-Fi RSSI and AoA of Infrastructure
AoA Infrastructure (CMX)
Hyperlocation Data Frames (Hyperlocation AP)
Wi-Fi AP Beacon Mobile Device Mobile Device or
Location Patterning
Location Patterning RSSI and MAC (special chipset / driver) Infrastructure
BLE Mobile Device or
Proximity Beacon ID / RSSI Mobile Device
Beacon Infrastructure
BLE Multiple Mobile Device or
Multiple Proximities Mobile Device
Beacons for Location Beacon IDs / RSSI Infrastructure (Fingerprint)
Infrastructure
BLE Location BLE RSSI RSSI of Tag Infrastructure (CMX)
(AP with BLE RX)
Where is data for location measured and calculated?
Method Data Data Collection Location Calculation
GPS TDOA TOA Mobile Device Mobile Device
Wi-Fi
Proximity RSSI of Probe Request Infrastructure (AP) Infrastructure (CMX)
Presence
Wi-Fi
Probe RSSI RSSI of Probe Request Infrastructure (AP) Infrastructure (CMX)
RSSI
Wi-Fi RSSI and AoA of Infrastructure
AoA Infrastructure (CMX)
Hyperlocation Data Frames (Hyperlocation AP)
Wi-Fi AP Beacon Mobile Device Mobile Device or
Location Patterning
Location Patterning RSSI and MAC (special chipset / driver) Infrastructure
BLE Mobile Device or
Proximity Beacon ID / RSSI Mobile Device
Beacon Infrastructure
BLE Multiple Mobile Device or
Multiple Proximities Mobile Device
Beacons for Location Beacon IDs / RSSI Infrastructure (Fingerprint)
Infrastructure
BLE Location BLE RSSI RSSI of Tag Infrastructure (CMX)
(AP with BLE RX)
RTLS Basic Rules – often not followed
• Deploy minimum of 4 APs per floor
• One AP around client in each quadrant
• -75 dBm Client RSSI on 3 APs
• Create a convex hull around location area
Architecture
Supports all Cisco Wireless Topologies
Compatibility and Interoperability across Cisco hardware (Aironet, Catalyst, Meraki) and software
Cisco DNA Spaces
Tethering
connect
webhook
Direct
API /
Cloud enabled
CMX On Prem CMX On Prem Cisco DNA Spaces
Meraki
10. 5 10.6 Connector 2.0 Cloud
AireOS WLC 8.8 MR2 WLC 8.0+ Meraki

WLC/Cat9800 WLC/Cat9800
Cat9800 16.10.1
Network Infrastructure
Different deployment options – similar features
• Business Insights is available for all options
• CMX on-prem integration will add real X,Y location and is needed
for:
• X/Y - Zone based Captive Portals and Engagements
• Operational Insights
• BLE Management
• Integration with 3rd party that requires X,Y
• Cloud Location Engine (or Detect and Locate) can be used for
• API access
• Operational Insights
When is on premise CMX Location Required ?
• BLE Manager
• Adjusting the parameters of the BLE radio in an AP (ie
Major/Minor) requires that there is an on premises CMX
server with WEBSOCKETS access to BLE.CISCO.COM and
FastPath to APs enabled
HTTPS / Webhook
• Hyperlocation
• To use the AP4800 or AP3700 with HL antenna or use
FASTPATH on all AP on on premises CMX server is
required to receive FASTPATH UDP data on port 2003 Cisco CMX 10.6
NMSP
from AP and use in CMX for location calculations.
AireOS WLC
Catalyst 9800
Cisco CMX on-prem 10.6
• Provides X/Y Location
• CMX 3375 HW-Appliance Scale:
• RSSI: Up to 100k unique MACs tracked devices per day
• Hyperlocation / FastLocate: Up to 10k unique MACs per day
HTTPS / Webhook
• Up to 2500 NMSP messages per second
• Supports multiple WLCs

• High Availability Cisco CMX 10.6
NMSP
• Tethering of on-prem and cloud
• Display location in cloud of multiple CMX AireOS WLC
Catalyst 9800
• Cloud API
Reference
HTTPS / Webhook
Cisco CMX 10.6
NMSP
AireOS WLC
Catalyst 9800
• CMX on-prem
• Processes NMSP messages to compute RSSI location
• Processes AoA message to compute Hyperlocation
HTTPS / Webhook
• Cisco DNA Spaces Cloud
• Display location in cloud of multiple CMX
• Processes location updates to generate Business Insights
Cisco CMX 10.6
• Provides captive portal based on client location
NMSP
• Operational Insights: processes location updates to update
asset locations and telemetry AireOS WLC
Catalyst 9800
Cisco DNA Spaces Connector 2.0
• Recommended for AireOS
• if X/Y is not needed or
• if cloud location is used
• One Connector can support multiple WLCs
HTTPS / Webhook
• HA support roadmap 2H CY2019
• System Requirements
• 2 vCPU
• 4 GB RAM Cisco DNA Spaces
Connector 2.0
• 60 GB Hard Disk
NMSP
• Scale
• Up to 10,000 APs AireOS WLC
• Up to 350,000 Devices
Deploy DNA Spaces Connector
• Deploy OVA Reference
• Configure on console:
• Passwords
• IP Address
HTTPS / Webhook
• NTP Server
• Login to WebUI
Cisco DNA Spaces
Connector 2.0
NMSP
AireOS WLC
Cisco DNA Spaces Connector 2.0
Reference
HTTPS / Webhook
Cisco DNA Spaces
Connector 2.0
NMSP
AireOS WLC
Cisco DNA Spaces Connector: configure privacy
Reference
HTTPS / Webhook
Cisco DNA Spaces
Connector 2.0
NMSP
AireOS WLC
WLC direct connect for Catalyst 9800
• Recommended for AireOS 8.8+ and IOS-XE 16.10+
• if X/Y is not needed or
• if cloud location is used
• Same features as Connector
HTTPS / Webhook
AireOS WLC 8.8 MR2
Catalyst 9800 16.10.1
WLC direct connect for Catalyst 9800
Reference
HTTPS / Webhook
AireOS WLC 8.8 MR2
Catalyst 9800 16.10.1
Architectures and Features
HTTPS / Webhook
HTTPS / Webhook
HTTPS / Webhook
Cisco DNA Spaces
Cisco CMX 10.6 Connector 2.0
NMSP
NMSP
AireOS WLC AireOS WLC 8.8 MR2
AireOS WLC
Catalyst 9800 Catalyst 9800 16.10.1
CMX on-prem Cisco DNA Spaces Connector WLC direct
X/Y compute Yes cloud location cloud location

Hyperlocation Yes No No
Cisco DNA Center integration Yes No No
BLE Manager Yes No No

SDK Yes No No
Architectures and Features
X/Y Location or CMX on-prem. required Reference
Presence
Cisco DNA Center integration SEE X/Y Yes
Prime Infrastructure integration SEE X/Y Yes
Hyperlocation ACT X/Y Yes
Business Insights SEE Presence No
Captive Portal ACT Presence or X/Y No
Engagements ACT Presence or X/Y No
Location Personas ACT Presence or X/Y No
Operational Insights ACT X/Y No*
BLE Manager (beta) ACT X/Y Yes
Location Analytics ACT X/Y No
Partner Stream (Aeroscout) ACT X/Y Yes
SDK ACT X/Y No*
3rd Party via API / Webhook ACT X/Y No*
*Cloud Location OR CMX on-prem
Bandwidth Requirements per AP
• Assumption: Reference
• 10 connected Clients per AP
• 50 probing Clients (1 kB/s)
• CMX Northbound Notifications to 3rd Party (Webhook)

• RSSI 1 message per Minute per Client
• AoA 6 message per Minute per Client
• REST API pull: 2 kB per client

• Pulling max once per minute RSSI FastLocate Hyperlocation
WLC to CMX on-prem 1 kB/s 5 kB/s 50 kB/s
Connector to Cisco DNA Spaces cloud 1 kB/s NA NA
CMX to Cisco DNA Spaces cloud 1 kB/s 6 kB/s 6 kB/s
CMX Notifications to 3rd Party 1 kB/s 6 kB/s 6 kB/s
REST API pull 2 kB/s 2 kB/s 2 kB/s
kB/s – Kilobytes per Second
Options for large scale wireless deployments
• CMX on-prem scaling is based on number of tracked
devices
• One WLC (AireOS 8.8+) can support multiple CMX
• A single CMX can support multiple WLCs
• Try to keep CMX near by WLC
HTTPS / Webhook
• Try not to split one RF-domain across multiple CMX
• Do not split floors of the same building across multiple CMX
• Single client should not be seen by multiple CMX at the same time
Cisco CMX 10.6
NMSP
• Cisco DNA Spaces can consume data from multiple CMX or
Connectors. AireOS WLC
Catalyst 9800
• 3rd Party should integrate with cloud APIs or partner APIs
What is required
for Hyperlocation
What do I need for Hyperlocation with AP4800?
• Cisco CMX appliance (High-End VM or HW 3365/3375) 10.5.1*
• Cisco AireOS 8.8 or Cisco Catalyst 9800 IOS-XE 16.10*
• Floorplans: Map export from PI 3.5 or DNA-C 1.2.8* *or later
Physical placement of APs for Hyperlocation
• AP spacing for Hyperlocation
• 1 AP per 2500 Sq Ft / 230 m2
• AP to AP distance < 50 ft / 15m
• Keep AP height < 15ft / 4.5m 50ft
• Site survey!
50ft
Capture AP details during installation
• Exact Map location of each AP with an accuracy of 1ft
• Capture distance to two walls or three points
• Orientation of the AP (Arrow)
• Azimuth with an accuracy of 5 degrees
• AP name and MAC address
Prime Infrastructure – Wireless Maps
• Create map hierarchy: Campus – Building - Floor Reference
• Properly size each floor

• Select best matching Floor Type (RF model)
• Add APs to floor and position them
• Use 3 points or 2 walls for exact position
• Orientation / Azimuth must be entered correctly
• AP templates can help entering orientation of a
bulk of APs
Cisco DNA Center – Wireless Maps
• Create map hierarchy: Campus – Building – Floor
• Nested hierarchy is not yet supported on CMX
• Properly size each floor
• Select best matching Floor Type (RF model)
• Add APs to floor and position them
• Use 3 points or 2 walls for exact position
• Orientation / Azimuth must be entered correctly
• Maps are synced with CMX
Export Maps from PI or sync from Cisco DNA Center
• Maps -> Site Maps and select Export Map Archive from the drop Reference
down
• Include calibration information
Cisco CMX Installation
• AP 4800 Hyperlocation is supported from CMX 10.5 onwards and Reference
only on High-End virtual and MSE 3365/ CMX 3375 HW appliance
• After deploying OVA and before turning on increase disk size to
1 TB
• Change hostname / do not use localhost
• Valid NTP
• correct time-zone configuration
• Install as Location
Configuration on CMX
Reference
Add Controller on CMX
CMX setup
• Add Catalyst 9800 Reference
• Select unified WLC for Catalyst

• Enter admin user, password and
enable password
• OR
• AireOS WLC
• Enter SNMP RW credentials
• Import Maps or sync with Cisco

DNA Center or Prime Infrastructure
Check NMSP connection on CMX
Reference
Check NMSP connection on Catalyst 9800
Reference
Enabling Hyperlocation on Cat 9800
• Check Catalalyst 9800 NTP configuration Reference
• show ntp status

• show ntp associations
Enable Hyperlocation on Cat 9800
Reference
Verify Hyperlocation on Cat 9800
Reference
Enable Hyperlocation on CMX
• Hyperlocation is only supported on high-end VMs and 3365 HW Reference
appliance or newer
Verify WLC is sending AoA / NMSP to CMX
• Check Hyperlocation via CLI on Cat 9800 Reference
• show ap hyperlocation detail
Understanding Accuracy Tests
• Measurements on Correct Floor in %: In some situation, especially when there are
atriums / open ceilings the client will be detected from APs on other floors as well
and the algorithm might choose the wrong floor.
• 10m Accuracy in %: How many of the calculations are within 10 meters of the real
location during the test.
• Average distance error in meters
• 90% / 75% / 50% error distance in meters: This indicates the radius of 90% / 75%
and 50% of the calculated locations around the real location. Good deployments
should be in the range of 1-3m for the 50% error distance.
Use Cases
Cisco DNA Spaces
Digitizing Spaces: People & Things
See
Act Leverage digitization tool
kits to act on insights
Extend
Cisco DNA Spaces – Unified Location Cloud
Network Infrastructure
Key Use Cases
Retail Hospitality Workspaces

• Insights into employee and visitor behavior to
• Understand shopper, associate behavior, measure workspace utilization, understand
benchmark performance, make informed • Insights into guest, visitor and employee patterns
decisions behavior. Benchmark performance • Understand how conditions in the office and
• Acquire visitors, deliver relevant experiences • Acquire and identify guests/ members events impact employee behavior
through notifications • Deliver contextual on premises notifications • Trigger notifications, alerts and business
• Locate and monitor assets like shopping carts • Monitor and locate assets such as luggage workflows based on behavior of people and
• Monitor temperature, humidity of assets and trolleys things
sensors like refrigerators and trigger alerts • Track and locate assets and monitor asset
telemetry
Healthcare Manufacturing Education

• Insights into patient, visitor & staff behavior • Insights into student, employee and visitor
• Onboard & acquire patients, visitors. Provide • Insights into employee and visitor behavior. behavior
location & user specific information (links to • Trigger alerts when equipment hasn’t been • Understand how events and variations impact
services, retail, surveys, etc.) used in a long time, enter prohibited zones
behavior
• Avoid loss of medical equipment and reorder • Automate data monitoring of equipment. • Trigger notifications, alerts and business
stock only as it runs low • Prevent inventory damage from environmental workflows based on behavior of people and
Ensure devices are in compliance with CDC conditions
• things
• Locate/track assets, monitor assets sensitive • Enhance your equipment paths of operation • Track and locate assets and monitor asset
to environmental conditions and trigger alerts and make better workflows. telemetry
Digitizing People
Why is Wi-Fi not a
Footfall counter
technology
Randomization of MAC addresses makes counting
probing devices ineffective
• Apple introduced MAC

randomization with iOS 8
• The randomized MAC address used in
the probe request changes every time
the device is activated and
subsequently put to sleep mode.
Meaning that every new sleep cycle
uses a new randomized MAC.
• Google Devices
• Full implementation in March 2015
• available in all Android L+ devices
Connected has accurate footfall analytics but still
doesn’t encompass total footfall
• Range of some Wi-Fi APs can interfere with meaningful data
collection
• Data privacy regulations to grow more stringent in the future
• Not everyone has their Wi-Fi enabled
• Not everyone connects to the Wi-Fi
What are the right technologies for measuring
footfall?
• Thermal cameras
• Ideal for: Complex entrance ways or open storefronts with high volume traffic
• Stereo cameras
• Ideal for: Gathering broad ranging data including service, queuing and traffic.
• Active infrared cameras
• Ideal for:
• Look Across - Limited door width and lower volumes of traffic
• Look Down - Wider entrances and higher traffic volumes
• Low level cameras
What can Wi-Fi do?
• Measure the performance of physical spaces through Wi-Fi
experience and visitor behavior metrics
• Track and understand the behavior of users at location.
• Help users navigate their way indoors
• Send location-based engagements over Wi-Fi.
• Enhance customer loyalty programs.
Business Insights
How are your locations performing on key metrics?
• Core behavioral Metrics & Indices
Measure the adoption of your Metrics and indices relevant to your vertical
Wi-Fi and make your Wi-Fi that measure the behavior of people Gain a real-time view of visitor
program successful within a physical space behavior at your properties
How are your locations performing relative to peers?
• Benchmark and compare your property’s performance and gain
valuable context
Category Benchmark
Against industry/ category
(Retail, Hospitality, etc.)
Organization Benchmark
against other properties in your
organization’s portfolio
Business Insights: Email Digest
Key metrics delivered straight to your inbox
An automated email digest that gives

you a snapshot of your building’s performance
Industry Standard Data
Cisco DNA Spaces
Captive Portals
Engagements
Personas
Captive Portals
• Targeted engagements at zero click
• Seamlessly onboard and Deliver targeted engagements at zero click

acquire visitors at your
properties. Where to show
Example: Brand, Location, Geography, etc.
• Map to CRM/ loyalty
systems and expand loyalty
programs When to show
Example: Weekdays/ Weekends, Days of week, 5 PM, etc.
• Promote enterprise services

and drive monetization
Who to show
through sponsorships
Persona, Based on location and behavior
• Access onboarding and

acquisition reports and What to show
integrate with enterprise Example: Relevant services specific to that day/time
workflows
How to show
Contextual API & Marketing Cloud Integration
Location Personas
• Profile customers based on their at-location behavior
• Set profile rules to tag and segment

visitors based on the their behavior at
your spaces
• Identify key segments/personas and get a

detailed picture of their in-location
Frequent Returning Frequent Restaurant
behavior Weekday Guest Weekend Visitor
Visitor Visitor
• Deliver relevant engagements based on
personas
• Integrate location personas with personas

across other channels to create a 360-
Employee Multi-location VIP Loyal
degree view of customers. Retail area
visitor Visitor Member
Engagements
• Leveraging the Ideal Channel at the Right Time and Place
IFTTT rules engine to trigger contextual

notifications across multiple channels
• Trigger contextual multi-channel engagements based
on the behavior of visitors
• Notify staff real-time of visitor’s presence through API

triggers and WebEx teams notifications to deliver a
differentiated experience App
SMS Email
• Leverage location hierarchy and personas to deliver

the right engagement at the right place and right time Notify staff real-time of visitor’s presence through
API triggers and WebEx teams notifications
• Integrate with backend systems and workflows such
as Marketing cloud, CRM, PMS, Associate Notification
systems, etc.
API WebEx
Trigger Teams
Business Insights
at CLEUR 2019
Visitor Distribution by Hour of Day
Location Personas – Technical Seminars
Location Personas – Explorer
Digitizing Things
Cisco DNA Spaces
Operational
Insights
Operational Insights
• Driven by intent, informed by context
Tag Classify Rules
Clients, Wi-Fi or Bluetooth Low Classify tagged assets by Create rules and alert
Energy (BLE) tags on assets location, type, and more notifications for assets
Track and trace Alerts Reports
Track and analyze telemetry Trigger alerts based on a Generate historical data in
data from assets set of actions customizable reports
Operational Insights architecture
• Easy-to-use and intuitive interface
• Tracking, alerting and reporting
Cloud Application
system.
• Scalable infrastructure via cloud

ecosystem
3rd Party API
Interface • SaaS for faster deployment and cost
efficiency
• Leverage existing wireless
Infrastructure
Wireless
CMX
infrastructure
DNA Spaces
AP WLC • Technology agnostic – works on
Wi-Fi, BLE or both
• Track Wi-Fi devices and CCX

compliant tags from any vendor
Device
• Track assets with BLE tags
• Get data from CCX compliant tags
Virtual / Physical
Chokepoint
Healthcare Industry
Equipment Inventory Tracking

• Avoid loss of lost medical equipment and save
money by reordering stock only as it runs low.
Safety and Compliance

• Save costs by making sure your devices are
in compliance with CDC.
• Prevent inventory damage from environmental
conditions.
Workflow Optimization
• Improve efficiency and save costs by
understanding your staff flow and dwell times in
your facility.
Manufacturing Industry
Asset and Inventory Tracking

• Avoid loss of costly inventory and save money
by reordering stock only as it runs low.
Device level telemetry

• Save money on maintenance and inspections
by automating data collection and monitoring
of your equipment.
• Prevent damage of your inventory from
environmental conditions inside your facility.
Machine utilization
• Improve efficiency and save costs by enhancing
your equipment paths of operation and making
better workflows.
Retail Industry
Cart and basket tracking

• Save staff time dedicated to locate carts and
baskets.
Fridge temperature monitoring

• Avoid waste in your inventory by monitoring
products sensitive to temperature (vegetables,
dairy, frozen food, etc.).
Improve Store Operations

• Increase customer satisfaction by always having
their online pickup order ready and fresh.
Main Dashboard
Reference
Customized access
to data per user role.
Available locations
showed on interactive
map.
Navigation Panel
Snapshot
total Assets available
to this user.
Outstanding
alerts.
Locator - List View
Reference
Customizable Widgets
Quick Filters
Tools
Export, Filter and
customize view
Click on Asset
For location and
details
Locator - Map View
Reference
Customizable Widgets
Quick Filters
Click on Asset
For location and Zones
details Edit zones on map to
create effective alerts
Rules – Who, Why, When, What or IfTTT
Reference
Information
Name, Description
Priority
Select Assets
By Department,
Set conditions Category, etc.
Location
Attribute
Battery Level
Temperature Actions
Button press E-Mail
Etc. SMS
HTTP POST
Attribute Update
Example: Push button to Webex Teams Bot
Condition
Button 1 pressed
Trigger Options
immediate
Action
HTTP Post to Webex Teams BOT
Reporting – Example for Temperature Tags
Temperature Graph Refill

With warm bottles
Temperature Table
Cisco DNA Spaces
Digitizing Toolkit
Location Hierarchy
• Map Business Taxonomy to IT Infrastructure
• Group and manage locations

based on the business taxonomy
- brands, geographies, category,
zones, etc.
• View insights and set rules at any

level in the hierarchy - at specific
locations or zones across
locations
• Customer defined metadata and

flexibility
• Support for multiple end devices

and extensible to partners
Detect & Locate
• View and track devices in your deployment.
• Ability to search for clients, BLE, active RFID

tags, rogue devices, interferers.
• Access to client history and API to access

both real-time and historical data
How to integrate
3rd Party
Applications
Powering Business Outcomes through Partners
Enable vertically-relevant, pre-validated LBS applications

through the partner App Store
Extend
with partners
Integrate location data with Enterprise Software platforms to

develop deeper insights about your customers, employees,
Cisco and assets
DNA Spaces
Wireless
Infrastructure Work with third party application developers to build
customized applications for individual businesses leveraging
Cisco DNA Spaces APIs
Cisco DNA Spaces - APIs
Location Hierarchy
Metrics API • Comprehensive toolbox for
developing on the platform
and extending functionality
Presence Integration APIs • Create your own views as

well as extend available
metrics to derive meaningful
inferences relevant to your
business
Processed Trigger API
Location (X,Y)
CMX on-prem APIs
• Northbound Notifications from CMX on-prem
Webhook / 3rd Party Software
• REST API
HTTPS / Webhook
• Location API v3
REST API
• Configuration
Cisco CMX 10.6
NMSP
AireOS WLC
Catalyst 9800
Documentation of Notification payload
• https://swaggerhub.com/apis/cgauer/CMX_Notification/1.0.0
Notification JSON example Description
Cisco DNA Spaces Cloud APIs
• Requires ACT License
• 3rd party communicate with Cisco DNA Spaces cloud Webhook / 3rd Party Software
All designs supported (CMX, Connector, WLC direct, Meraki)
HTTPS / Webhook
•
REST API
• REST API
• API similar to on-prem but not 1:1
• Returns JSON data
HTTPS / Webhook
• Notifications
• Requires a receiver / webhook
• Posts JSON data to the webhook Cisco CMX 10.6 or
Connector
Limited number of 10 messages per second will be enforced
NMSP
•
AireOS WLC
Catalyst 9800
Cloud: REST API and Notifications
• REST API
• Requires JWT / Bearer Authentication
• Notifications
• Type:
• Absence
• Association
• Location Update
• In / Out
• Requires a receiver / webhook
• Posts JSON data to the webhook
Cisco DNA Spaces Cloud APIs
https://developer.cisco.com/docs/dna-spaces-cloud-swagger/ Webhook / 3rd Party Software
HTTPS / Webhook
REST API
HTTPS / Webhook
Cisco CMX 10.6 or
Connector
NMSP
AireOS WLC
Catalyst 9800
Cisco DNA Spaces Firehose API
• Designed only for Cisco DNA Spaces Partners
• Single API request can send data from multiple Partner Applications
customers
REST API
Stream
• https://partners.dnaspaces.io/partner
• Unlimited scale for messages
HTTPS / Webhook
Cisco CMX 10.6 or
Connector
NMSP
AireOS WLC
Catalyst 9800
What can you do with the APIs
• Airport
• Queue Monitoring
• Waiting Times at Security
• Footfall in shopping area
• City Metro
• Utilization of different Stations
• Optimization of train sizes
• Where do people hop-on and hop-off the train.
• Enterprise
• Office Space Utilization
Wayfinding at
#CLUS 2019
Indoor Maps - From CAD to mobile optimized
www.mazemap.com
Cisco Event App
• Browser based map
• Easy integration into any mobile app
• Map POIs to URLs
Find my Friends
• Create a Group
• Send Invite link to your friends
• Via Spark, E-Mail, WhatsApp, SMS, …
• Your friends click on the link and become
member of the group
Architecture: Cisco and Mazemap
CMX Integration
NAT MazeMap
Cisco Enterprise Wi-Fi Infrastructure
CMX Wi-Fi AP Client accessing

CMX API Location MazeMap
Positioning request
LIPI server
NAT
BLE
Beacon
Management
Why BLE for these use cases ?
Use Case Why BLE ? Others Options used
Proximity Messaging Installed Mobile Applications can wake from GPS based app notification
sleep when a BLE Beacon is detected and push messaging is limited to about 100ft of
messages to users screen when application is accuracy. WiFi based messaging
not in foreground. relies on the client joining the WIFI
network.
Indoor Wayfinding Mobile devices makers allow map applications WiFi network based indoor wayfinding
to read reported values from the BLE radio can provide an update approximately
every 500ms providing the fastest update rate every 3 seconds at best.
for indoor location and this results in more
accurate indoor location.
Asset Tracking BLE Chipsets continue to get cheaper and are WiFi RFID asset tags can have a
being integrated into more products. This leads better level of accuracy, however,
to cheaper asset tracking tags. they are more expensive and do not
have as many advances in chip
technology.
BLE Manager & Cisco DNA LTX
• Automating beacon management *LTX
Location and Telemetry Exchange
• Enterprise wide management of

BLE radios inside of Cisco AP as
well as Cisco DNA LTX compatible
Floor Beacons (coming soon)
• Eliminate technical overlay

needed to network and manage
physical beacons, as well as the
manual overhead required to
maintain them.
• Configure the BLE Radio on an AP

at a specific location to beacon
out in a specific manner.
Highlights of Cisco DNA LTX
Establishing secure
Discovery & secure Onboarding Provisioning channel
onboarding of Provisioning &
third party tags rotating keys
Cisco
DNA LTX
Life cycle management
Ensuring packet of tags
integrity & data Power & topology aware
confidentiality Security Managing Intelligent processing
Beacon Management for AP based BLE
• Aironet AP4800 / w built-in
• Aironet AP1815i / w built-in
• Aironet AP3800 / 2800 / 1850 / 1830 with USB-BLE
• Catalyst AP91xx
• WLC AirOS 8.8 required

• Management via CMX Beacon Management Cloud
• Configuration via WLC GUI/CLI not supported
Architecture
BLE Manager
• Requires:
HTTPS / Webhook
• BLE capable Access Points (integrated or USB)
• Cisco DNA Spaces BLE Manager
• CMX 10.6 on-prem
Cisco CMX 10.6
• Aironet WLC 8.8
• PI 3.5
• There is no on-prem only option AireOS WLC
What is the BLE Radio on AP doing ?
• BLE Radio is EITHER beaconing out or listening for BLE
Time between beacons is

100ms to 750ms and
configured per BEACON.
2-3ms 2-3ms 2-3ms 2-3ms

Transmit Mode 100 -750ms 100 -750ms 100 -750ms
time
1000 – 10000 ms
Receive Mode 4000ms
1500 ms 1500 ms
Time between scanning is 1-10s and

configured per CONTROLLER..
Recommended: 4s
Conclusion
Conclusion
• Wi-Fi Location
• accuracy of up to 1-3m
• Update rate of up to 5s
• Does not require a mobile app
• BLE Location
• Always requires an mobile app
• Update rate of up to 500ms
• Wi-Fi analytics is not an exact people counter
Problem:
How do we enable a
seamless guest
onboarding experience
across enterprise and
consumer markets?
OpenRoaming
Access Providers Identity Providers
Enterprise OpenRoaming Cloud Provider

Retail Identity Federation Service Provider
Large venue Device Manufacturer
Wi-Fi 6 5G Wi-Fi 6 5G Wi-Fi 6 Wi-Fi 6 Wi-Fi 6
Home Driving Corporate Customer call Visit a branch Coffee Shop Hotel
Office in the car office
Seamless roaming across dimensions creates
value throughout the entire chain
Identity Providers Access Providers End Users
Additional users engaged Brings back data ownership

on platform; stickiness and additional revenue stream Better mobile experience
across the board
Provides better customer Promise of a better experience
experience as a differentiator for customers Remove onboarding pain
points everywhere
Extends access network and Enable actionable location
footprint; OPEX savings with based analytics Movement from LTE
offload to Wi-Fi (SP) to Wi-Fi; saves data
Prove value in IT infrastructure
More engagement Better experience Seamless mobility

Seamless on-boarding
• Sign up
• Accept terms & Services
• Identify user and network
• Verification of user/network
• Configure Hotspot Policies
• Generate Hotspot token
Dynamic Identity federation - How it works
Signup:
1 • CA verifies entity & issues cert
• IdP configures DNS
• Device configuration
Identity
open-roaming Provider
Automated Wi-Fi onboarding (roaming)
2 • Device tries to attach to beacon SSID
Identity
• Network looks up IdP in DNS
Federation
• Secure & authenticated tunnel
• EAP authentication inside tunnel Identity
• WPA—protected secure guest access Provider
Wi-Fi
Access Service
Network
Provider
EAP Authentication
Identity Provider Discovery Configure DNS
Open-Roaming Call Flow
• Device
Wi-Fi
Access Newco.com
Network
AP/WLC/DNA DNS Identity Provider

802.11u beacon ”open-roaming”
Attach to SSID with ”open-

roaming” beacon
EAP start – ”I support following

credential types”
EAP auth with ”bob@newco.com”

Lookup newco.com AAA Address
TLS tunnel setup, authenticated by ID federation issued certs
EAP auth over EAPoL EAP auth over RADIUS (TLS)
WLC configuration: SSID
Reference
WLC configuration: 802.11u and Hotspot2.0
Reference
Open Roaming at #CLUS 2019
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is very important.
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• All surveys can be taken in the Cisco Live
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#CLUS

Cisco DNA Spaces

Webex Teams will be moderated cs.co/ciscolivebot# BRKEWN-2012

• How to use Location Data in 3rd party applications

• What about BLE?

Location MSE 7.0 - 8.0 CMX Engage CMX 10.5.1

The closer the distance the

The change in RSS in relationship

Because of fading and other phenomena, the observed signal

Method Data Data Collection Location Calculation

GPS TDOA TOA Mobile Device Mobile Device

Method Data Data Collection Location Calculation

GPS TDOA TOA Mobile Device Mobile Device

Cisco DNA Spaces

AireOS WLC 8.8 MR2 WLC 8.0+ Meraki

• Supports multiple WLCs

• One Connector can support multiple WLCs

• Same features as Connector

CMX on-prem Cisco DNA Spaces Connector WLC direct

X/Y compute Yes cloud location cloud location

BLE Manager Yes No No

*Cloud Location OR CMX on-prem

• CMX Northbound Notifications to 3rd Party (Webhook)

• REST API pull: 2 kB per client

kB/s – Kilobytes per Second

• 3rd Party should integrate with cloud APIs or partner APIs

• Properly size each floor

Add Controller on CMX

• Select unified WLC for Catalyst

• Import Maps or sync with Cisco

• show ntp status

• show ap hyperlocation detail

Retail Hospitality Workspaces

Healthcare Manufacturing Education

• Apple introduced MAC

• Not everyone connects to the Wi-Fi

• Low level cameras

Key metrics delivered straight to your inbox

An automated email digest that gives

• Seamlessly onboard and Deliver targeted engagements at zero click

• Promote enterprise services

• Access onboarding and

• Set profile rules to tag and segment

• Identify key segments/personas and get a

• Integrate location personas with personas

IFTTT rules engine to trigger contextual

• Notify staff real-time of visitor’s presence through API

• Leverage location hierarchy and personas to deliver

Tag Classify Rules

Track and trace Alerts Reports

• Scalable infrastructure via cloud

• Leverage existing wireless

• Track Wi-Fi devices and CCX

Equipment Inventory Tracking

Safety and Compliance

Asset and Inventory Tracking

Device level telemetry

Cart and basket tracking

Fridge temperature monitoring

Improve Store Operations

Temperature Graph Refill

• Group and manage locations

• View insights and set rules at any