Professional Documents
Culture Documents
Pt. 1.1 BF
Pt. 1.1 BF
A)
COMPANY NAME: SIOMAI KING
LOCATION: IMUS
FORM OF ORGANIZATION: FRANCHISING
B)
TYPE OF BUSINESS: SOLE PROPRIETORSHIP
C)
INITIAL CAPITAL: 250,000
REQUIREMENTS: Business Permits, Barangay Clearance, DTI, Mayor’s Permit, BIR
GOOD/SERVICES BEING SOLD: Shanghai, Hongkong, Japanese and Chicken Siomai
D)
REASON PUTTING UP THE BUSINESS: To have profit and provide work for others.
E)
MAJOR COSTUMER: Most likely at early to middle age (16-50 years old) whether he/she has or
hasn’t tried Siomai products yet.
COMPETITORS: Master Siomai, Siomai House and Henlin.
F)
CURRENT PROBLEM CONFRONTING THE BUSINESS: Since large market brings competition, it
became too saturated that customers have to choose, try and recognize quality Siomai brand
before he/she patronizes it. The promotion will play the most important role of all, for
it will make our products recognized and perceived by the customers. Promotions can cost a lot
of expenditures in order to bring great retention into their minds.