Pit Stop

(Modification store and modification mobile application)

OVERVIEW: Nowadays automotive needs in Indonesia grow rapidly since there

are lot of car exhibition and auto show that presents car modification, such as
GIASS, ELITE, and NMAAID. The aim of those events is to attracts all car lovers
and modifiers in Indonesia. In Pit Stop I want to provide a place where
automotive lovers can modify their car and maximize their wants and needs in
customizing their car. Pit Stop store is a right place as a community for a
modification lover and technician who has a good skill and interest in car and
modification.

Niche market of Pit Stop:

the targeted market is people that like to customize and modify their car. Since
nowadays there are a lot of car communities in Indonesia such as Empire,
Speedtuner, Speedcreed, etc. Not only that, we also provide the application
that allows the customer to find and choose the product that they like form
our store. They can also purchase the product from there, and the product will
directly sent to their place.

Strength:
Pit Stop Modification store provide all modification needs so modification lover
are able to effectively modify their car in one place to fulfill their modification
needs or hobby. They don’t have to search what they want from particular
sellers, since we provide all kinds of stuff.

Weakness:
- There

Opportunities :
- people will be more interested since we offer an effective way to modify
their car, since we provide all of their needs and also online service from
the application
- our systems in selling our product is more effective

Threat:
- It’s hard to found a technician that have a proper skill and can handle all
kind of car modifications
PESTEL
Politic
- Gain permission from government to make building (IMB)
- Gain permission to create a modification store

Economic
- Looking for the right investor for the capital

Social
- Pit Stop hires technician who has a good skill and interest in car and
modification
- Create an effective modification store in one place

Technology
- Create an application platform for modification
- Using Nanoceramic technology as our method in car detailing

Environmental
- We try to minimize and process our waste so it becomes
environmentally friendly

Legal
- The company that we create is permitted by government and already
fulfilled the requirements to get the AMDAL certificate